Name

Just Dial

Legal name

Just Dial Limited

Website

https://justdial.com

Company type

Public

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Local Search Platform

NAICS

Retail Trade (44-45), Telephone Call Centers (56142)

SIC

Retail-Nonstore Retailers (5960), Services-Advertising (7310)

akta.pro primary industry

Local Search & Business Directories (BPAMAAAE)

akta.pro secondary industry

Social Marketplace Aggregators (Multi-seller in Social Feed) (CRAFANAB)

Keywords

• Local search engine
• Online business directory
• B2B marketplace
• Digital advertising platform
• Business listing services

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Paid Campaigns/Subscriptions: Revenue from merchants subscribing to paid advertising plans (paid listings, premium visibility, lead packages). The company reported 631,530 active paid campaigns as of March 31, 2026.
2. B2B Marketplace Transactions: Transaction fees and commissions from JD Mart B2B platform where buyers discover and transact with verified vendors.
3. Advertising Services: Additional advertising services including featured listings, banner ads, mobile banners, website banners, and lead packages for enhanced visibility.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels6 records

Core offering

Just Dial is India's No.1 local search engine connecting consumers with local businesses and services through multiple channels including website, mobile apps (Android & iOS), telephone (88888-88888), and SMS. The platform enables merchants to list their businesses and subscribe to paid advertising campaigns for premium visibility, while offering consumers free access to 54.7 million listings and 157.1 million reviews across 250+ Indian cities.

Product overview

Just Dial Limited is India's No. 1 Local Search Engine providing fast, free, and comprehensive information about local businesses and services. The company operates a multi-platform ecosystem accessible via mobile apps (Android & iOS), website, M-site, desktop, telephone (88888-88888), and SMS. The core Just Dial search platform connects users with local businesses across 250+ cities in India. The product portfolio includes: the core Just Dial local search engine, JD Mart B2B marketplace for wholesale/trade transactions, the AI-powered JD Sixer Pack business management suite, JD Pay digital payments, Universal Business Listing for Google Profile sync, and vertical-specific offerings including Travel Services (flights, hotels, buses, trains), JD Healthcare (doctors, hospitals), JD Auto (automobile services), JD Xperts (on-demand services), Book a Table (restaurant reservations), Movies, Entertainment, Jobs, and Real Estate. Reliance Retail Ventures Limited acquired controlling stake in September 2021.

Differentiator

Problem solved

Functional benefit

Brands

• JD Mart: B2B marketplace platform connecting manufacturers, wholesalers, suppliers, and traders
• JD Sixer Pack
• JD Pay
• JD Omni

Products and services

• Just Dial (Core Platform) India's No.1 Local Search Engine providing fast, free, and comprehensive information about local businesses and services through mobile apps (Android & iOS), M-site, desktop/website, telephone (Voice, pan India number 88888-88888), and SMS. Connects 182.4 million quarterly unique visitors with 54.7 million listings across 250+ cities in India.
• JD Mart India's Largest Online B2B Marketplace by Justdial connecting manufacturers, wholesalers, suppliers, and traders. Enables buyers to discover quality vendors across millions of product categories for B2B procurement and wholesale purchasing needs.
• JD Sixer Pack AI-powered suite of six business management tools for local merchants including virtual number calling, lead management, CRM, review management, business analytics, and competitive insights, consolidated into a single dashboard.
• JD Pay Quick digital payments solution for all Justdial users and vendors facilitating transactions on the platform. Supports credit cards, debit cards, and UPI.
• JD Xperts On-demand services vertical providing access to various professional services.
• Travel Services Travel vertical offering flight booking, bus booking, train booking, and hotel booking services.
• Book a Table Restaurant table booking service allowing users to reserve tables at restaurants.
• JD Auto Automobile services vertical including car service, bike on rent, and related automotive services.
• JD Healthcare Healthcare vertical connecting users with doctors, hospitals, path labs, diagnostic centres, and other medical service providers.
• JD Omni End-to-end business management solution for MSMEs to run business online.

Quantifiable outcome

• Customer profit increased from 9% to 63% using Justdial advertising
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability7 records

Feature5 records

Scale indicators11 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• IndiaMART InterMESH: India's leading B2B marketplace serving MSMEs with supplier discovery and lead generation, the closest direct competitor to JD Mart and the broader Just Dial paid-listings model.
• TradeIndia: Long-standing Indian B2B marketplace for manufacturers, suppliers, and exporters. Overlaps with Just Dial's JD Mart and was co-named in the CCPA notices, making it a direct competitive and regulatory peer.
• Sulekha: Indian local-services and business-discovery platform connecting users with local professionals. Closely comparable to Just Dial in audience, categories, and SMB-advertising revenue model.
• Yelp: US-headquartered local business directory and review platform with subscription advertising for merchants. The closest international functional analog to Just Dial's search-plus-paid-listing model.

Emerging players

• Justdial Clone / UrbanPro: India-focused local-services discovery platform for tutors, trainers, and professional services. Comparable in MSME lead-gen and category-level local search.
• ExportersIndia: Indian B2B directory focused on exporters, manufacturers, and suppliers. Co-named in the CCPA notices alongside Just Dial and competes for the same B2B lead-generation wallet.

Broad incumbents

• OLX India: India's leading classifieds platform (now part of CarTrade Tech). Competes with Just Dial in local listings across categories such as real estate, automobiles, and services.
• Bing Places: Microsoft's local business directory that feeds Bing and Copilot discovery. A broad incumbent in the same local-search category, though with much smaller India reach.
• Google Business Profile: Google's free local business listing and discovery product embedded in Google Search and Maps. It is the dominant alternative to Just Dial's core local-search offering and the reason Just Dial built its Universal Business Listing sync.

Regional players

• 99acres: Indian real-estate portal that competes with Just Dial's JD real-estate vertical. Highly relevant for category-level comparison even though the core business overlaps only on local discovery.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/just_dial
• LinkedInlinkedin.com/company/justdial

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds5 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Just Dial