What Spacers does

Spacers is a privately-held, founder-led direct-to-consumer beverage company headquartered in Midland, Texas, that produces a single non-alcoholic functional ready-to-drink beverage — Spacers Cosmic Cherry Lime — formulated with coconut water (electrolytes), vitamin B, and 2g of prebiotic fiber per 12 oz slim can, with only 4g of added sugar from natural sources and no artificial flavors, colors, or preservatives. The product is positioned as a functional "spacer" to be consumed between alcoholic drinks with the explicit value proposition of supporting hydration, energy, and alcohol processing to reduce hangover effects, targeting sober-curious and mindful-drinking consumers as the primary segment while also addressing designated drivers, health-conscious individuals, and active-lifestyle consumers. The core technology is the functional ingredient formulation itself; there is no proprietary manufacturing process, patented ingredient, or AI component, and the supply chain is conventional contract beverage manufacturing. The business model is DTC-first via a Shopify storefront (drinkspacers.com) offering one-time 6-pack ($55) and 24-pack purchases as well as a 15%-discount recurring subscription powered by Seal Subscriptions, supplemented by an emerging wholesale channel across specialty NA bottle shops and liquor stores in Texas and Georgia (The Zero Co., Beyond the Bar, Parker + Scott, Lonestar Liquors), a "Galactic Gear" branded merchandise line, and a 1%-of-profits donation partnership with mental-health nonprofit Active Minds. The company operates with 1–10 employees, has no disclosed institutional funding beyond a $20,000 Boundless Futures Foundation grant in October 2024, and ships within the United States only.

Name

Spacers

Legal name

Spacers

Website

https://drinkspacers.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Spacers is a privately-held, Midland, Texas-based direct-to-consumer beverage company that sells a single non-alcoholic functional RTD beverage (Cosmic Cherry Lime) combining coconut water, vitamin B, and prebiotic fiber, targeted at sober-curious and mindful-drinking consumers via e-commerce, subscription, and emerging specialty retail distribution in TX and GA.

Ownership category

akta.pro rank

Product category

Non-Alcoholic Functional Beverages

NAICS

Soft Drink and Ice Manufacturing (31211)

SIC

Beverages (2080)

akta.pro primary industry

Non-Carbonated Soft Drinks (Juice Drinks, Lemonades, Fruit Drinks) (CRADAHAB)

Keywords

• Non-alcoholic beverages
• Functional drinks
• Mindful drinking
• Hangover prevention beverage
• Direct-to-consumer beverages

Headquarters

HQ city

Midland

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Others

Revenue model

1. Beverage Product Sales: Direct sales of non-alcoholic functional beverages through e-commerce and wholesale channels. Products include 6-pack and 24-pack options of the Cherry Lime flavor. One-time purchase and subscription models available.
2. Merchandise Sales: Sale of branded merchandise including t-shirts and sweatshirts featuring the Spacers astronaut branding.
3. Subscription Model: Monthly subscription option offering 15% savings on recurring deliveries. Customers can modify or cancel subscriptions anytime with automatic renewal.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

Spacers is a direct-to-consumer non-alcoholic functional beverage company that sells a 0% ABV Cherry Lime RTD drink in 12 oz slim cans, designed to be consumed between alcoholic drinks to reduce hangovers and support hydration, energy, and gut health. The product combines coconut water-derived electrolytes, Vitamin B, and 2g of prebiotic fiber per can, with 100% all-natural ingredients and only 4g of added sugar. Spacers also sells supporting branded apparel (t-shirts and sweatshirts) under the Galactic Gear merchandise line.

Product overview

Spacers is a direct-to-consumer non-alcoholic beverage company offering a single core product: the Spacers Cherry Lime Alcohol-Free Functional RTD Beverage. The beverage is designed as a functional drink to space out alcoholic consumption, helping users avoid hangovers while maintaining social drinking experiences. Sold exclusively online through the company website in 6-pack (12pk and 24pk) quantities, with a subscription option offering 15% savings. The company also operates a merchandise line under the 'Galactic Gear' sub-brand, featuring apparel items including t-shirts and sweatshirts with space-themed branding.

Differentiator

Problem solved

Functional benefit

Products and services

• Spacers Cherry Lime Alcohol-Free Functional RTD Beverage A 0% ABV non-alcoholic ready-to-drink beverage in 12 oz slim cans designed to be consumed between cocktails to help prevent hangovers, combining coconut water, Vitamin B, and 2g of prebiotic fiber with 4g of added sugar from natural sources, sold as 6-pack and 24-pack via one-time purchase or Subscribe & Save.
• Space Cowboy Tee Ivory t-shirt featuring an astronaut wearing a cowboy hat with the SPACERS logo, sold as a one-time purchase branded apparel item.
• Space Cowboy Comfort Sweatshirt White sweatshirt featuring an astronaut in a cowboy hat with the SPACERS logo and SPACERS text on the right sleeve, sold as a one-time purchase branded apparel item.
• Spacers Staple Tee Gray t-shirt featuring an astronaut with the SPACERS logo underneath, sold as a one-time purchase branded apparel item.

Quantifiable outcome

• 2g of dietary fiber per serving for gut health
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature4 records

Partnerships

One partnership is on record.

• Active MindsminorOthersActive Minds is a nonprofit organization dedicated to transforming mental health for young adults. Spacers contributes 1% of profits from every drink sold to support Active Minds' mission, reflecting the company's commitment to mental health awareness and the mindful drinking community.

Scale indicators1 record

Recent moves5 records

Expansion highlights5 records

Direct peers

• De Soi: De Soi is a premium non-alcoholic functional aperitif brand positioned around mindful drinking, social occasions, and natural adaptogens — directly comparable to Spacers' positioning of functional drinks for sober-curious and social-drinking consumers.
• Ghia: Ghia is a non-alcoholic bitter aperitif targeting the same sober-curious, social-occasion consumer with a premium, lifestyle-driven brand identity — comparable to Spacers in positioning, distribution, and target demo.
• Kin Euphorics: Kin Euphorics is a functional non-alcoholic beverage positioned around mood, social rituals, and wellness — directly comparable to Spacers' functional, social-occasion use case and mindful-drinking consumer.
• Recess: Recess sells functional, adaptogen-infused sparkling beverages targeted at stress, mood, and mindful consumption — closely comparable to Spacers in functional benefit positioning and digital-first D2C GTM.
• Athletic Brewing Company: Athletic Brewing is the leading non-alcoholic craft beer brand and the dominant scaled player in the mindful drinking / NA beverage category — comparable to Spacers in serving the sober-curious and social-drinking consumer, though on a vastly larger scale and with a different core format.

Emerging players

• Olipop: Olipop is a functional prebiotic soda positioned around gut health, natural ingredients, and better-for-you formulation — comparable to Spacers' gut-health and clean-label value proposition, though in a different occasion (everyday soda replacement vs. between-cocktails).
• Liquid Death: Liquid Death is a lifestyle-driven water and beverage brand that has built strong brand equity via edgy creative, social, and a subscription/merch model — comparable to Spacers in using a bold brand identity, Instagram/TikTok marketing, and apparel/merch extensions to monetize fandom.
• Surely (NA wine): Surely makes premium dealcoholized wines targeting the sober-curious and social occasion — comparable to Spacers in serving the same mindful-drinking consumer and in being a D2C-led NA alcohol alternative.
• HOP WTR: HOP WTR is a non-alcoholic hop water positioned around social drinking occasions and a healthier alternative to beer — comparable to Spacers' use case of providing an NA option between alcoholic drinks.

Others

• Active Minds: Active Minds is the nonprofit mental health organization Spacers partners with for its 1% profits donation. Included as a relevant ecosystem partner for understanding Spacers' mission-driven brand strategy and community channels.

Market position

Strengths7 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/drinkspacers
• TikToktiktok.com/@drinkspacers

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Spacers