CACI
CACI Limited is a London-based UK subsidiary of CACI International Inc that combines proprietary consumer and geodemographic datasets (Acorn, Fresco, Shopper Dimensions) with vertical software platforms (Synergy PLICS, InSite, Pin logistics, Ask Aida) to deliver data, AI and consulting services to UK retailers, NHS Trusts, government departments and defence clients.
- Company typePrivate
- Founded1975
- HeadquartersLondon, United Kingdom
- Headcount1,001–5,000
- GTM typeB2B
- OfferingServices
What CACI does
CACI Limited is the UK-based subsidiary of CACI International Inc (NYSE: CACI), operating from CACI House in London with over 1,300 staff serving UK and European clients across retail, healthcare (NHS), government, defence, real estate, logistics, and financial services. The company combines proprietary UK geodemographic and consumer datasets — Acorn, Fresco, Ocean, Shopper Dimensions, Paycheck, Footfall and Consumer Spend — with a portfolio of vertical software platforms including Synergy (NHS patient-level costing), InSite (location planning), the Pin suite (logistics/route optimisation), Certa/Cygnum/Osiris (case management), and the AI-powered Ask Aida consumer intelligence platform.
Its core technology stack integrates data analytics, machine learning (including XGBoost, ML-gravitational modelling and convolutional neural networks applied to satellite imagery), cloud engineering, geospatial analytics and predictive modelling, delivered through a direct enterprise sales motion with quote-based, multi-year bespoke engagements. Revenue is generated across four streams: professional services and consulting, software licensing and platform subscriptions, proprietary data and dataset licensing, and government/defence contracts.
CACI Limited pursues an active inorganic growth strategy, completing five acquisitions between May 2023 and March 2026 (Bitweave, Cyber-Duck, Rowe IT, Identity E2E, Datalynx) to expand capabilities in national security, digital transformation and public sector data migration. At the parent level, the $2.6 billion ARKA Group acquisition (March 2026) added space-based imaging and agentic AI capabilities, while AWS Managed Service Provider status (April 2026) and partnerships with Adobe, Snowflake, Braze, Optimove and others reinforce its positioning as a system integrator combining proprietary UK data assets with multi-cloud delivery.
CACI firmographics
Firmographics- Name
- CACI
- Legal name
- CACI Limited
- Website
- https://www.caci.co.uk
- Company type
- Private
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- CACI Limited is a London-based UK subsidiary of CACI International Inc that combines proprietary consumer and geodemographic datasets (Acorn, Fresco, Shopper Dimensions) with vertical software platforms (Synergy PLICS, InSite, Pin logistics, Ask Aida) to deliver data, AI and consulting services to UK retailers, NHS Trusts, government departments and defence clients.
- Ownership category
- akta.pro rank
Where CACI is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
CACI business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Professional Services and Consulting: CACI generates revenue through bespoke consulting engagements, solution design, implementation, and managed services. Projects are typically long-term, enterprise-level engagements across data strategy, digital transformation, cloud engineering, and analytics.
- Software Licencing and Platform Subscriptions: CACI licenses its proprietary software platforms including InSite, Synergy, Certa, Pin Live, Ask Aida, and others to enterprise clients on subscription or licence fee arrangements.
- Data and Dataset Licensing: CACI monetises its proprietary datasets including Acorn, Fresco, Ocean, Paycheck, Shopper Dimensions, Footfall, Consumer Spend, and Location data through data licensing agreements with clients.
- Government and Defence Contracts: CACI holds significant contracts with UK government departments and the US Department of Defense, generating revenue from national security, border security, and public sector technology projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Bespoke enterprise engagement |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
CACI product offering
Product offeringCore offering
CACI delivers data analytics, proprietary software platforms, and consulting services built around its UK demographic and consumer datasets (Acorn, Fresco, Ocean, Shopper Dimensions, Paycheck). Its solutions span location planning and catchment analysis, patient-level costing for NHS Trusts, customer segmentation, supply chain optimisation, case management, and digital transformation for retail, healthcare, government, and defence clients. The company combines bespoke consulting engagements with software platform licensing (InSite, Synergy, Certa, Mood, Ask Aida) and dataset licensing.
Product overview
CACI offers a comprehensive data and technology solutions portfolio consisting of multiple software platforms, proprietary datasets, and consulting services. The core offerings include: case management software (Certa, Cygnum, Osiris); consumer intelligence platforms (Ask Aida, DataHub, InSite); logistics and supply chain solutions (Pin Live, Pin Routes, Pin Supply Chain); healthcare analytics platforms (Healthcare Informatics Cloud, InView, Synergy); and proprietary consumer/behavioral datasets (Acorn, Fresco, Ocean, Paycheck, and various Footprint datasets). The products work together through CACI's data integration capabilities, enabling cross-functional analytics from consumer insights to operational execution.
Differentiator
Problem solved
Functional benefit
Brands
- Synergy: Patient level costing system for NHS trusts providing granular patient-level cost data
- InSite
- Acorn
- Fresco
- Ocean
- Consumer Spend Data
- Mood
Products and services
- InSite / InSite Everywhere Location planning and site intelligence software platform for retail, real estate, and leisure site selection, catchment analysis, and consumer insight visualisation. Sold to retailers, property firms, restaurant chains, and consumer brands.
- Synergy Patient-level costing system (PLICS) for NHS Trusts enabling granular cost analysis at patient, pathway, and specialty levels. Supports National Cost Collection submissions and financial decision-making across NHS providers.
- Certa Case management software for regulated and public sector organisations managing complex cases, workflows, and compliance.
- Cygnum Case management platform for regulatory compliance and document handling in regulated industries and public sector operations.
- Osiris Case management solution supporting operational workflows and process automation in regulated and public sector environments.
- Mood Model-driven enterprise platform for digital twinning and enterprise architecture, enabling organisations to model, simulate, and optimise complex business and technology landscapes.
- Ask Aida AI-powered consumer intelligence and query platform that allows marketers and analysts to interrogate CACI's consumer and demographic datasets using natural language.
- Pin Live Real-time delivery management and route optimisation platform for logistics operators managing fleet routing, delivery scheduling, and operational visibility.
- Pin Routes Route planning and optimisation software for field operations, workforce scheduling, and logistics service delivery.
- Pin Supply Chain End-to-end supply chain visibility and management platform supporting demand forecasting, inventory optimisation, and delivery planning across logistics networks.
- AnaBase Data analytics and customer intelligence platform supporting operational execution insights across consumer and operational data.
- Email Studio Email marketing execution and campaign management platform enabling marketers to create, personalise, and measure email campaigns.
- Healthcare Informatics Cloud (HIC) Cloud-based healthcare data analytics and informatics platform for NHS data integration, interoperability, and analytics supporting federated data platform requirements.
- InView Visual analytics platform enabling Integrated Care Systems (ICS) and NHS Trusts to collaborate across care data sources for operational intelligence and decision-making.
- Acorn Proprietary geographic segmentation dataset classifying the UK population at postcode level into demographic and lifestyle groups, used for targeted consumer insight, location planning, and marketing.
- Fresco Proprietary consumer segmentation dataset providing lifestyle and behavioural classification of individuals for marketing, customer strategy, and product development use cases.
- Ocean Geodemographic classification system supporting consumer profiling and segmentation analytics for retail and consumer brands.
- Shopper Dimensions Dataset covering shopper behaviour and purchasing patterns across retail locations, drawn from CACI's market research across 280+ shopping locations.
- Paycheck Income and disposable income dataset providing demographic and consumer spending analysis at granular geographic levels.
- Consumer Spend Data Transactional consumer spend dataset coded with Acorn segmentation, providing granular consumer spending patterns by geography and demographics with bias reweighting.
- Footfall Data Mobile device-derived footfall and mobility dataset for retail and leisure locations, GDPR/CCPA compliant and coded with Acorn for demographic profiling.
- CallSmart Call management and scheduling solution for field sales teams enabling territory planning, customer visit scheduling, and field force productivity.
- Field Force Workforce management solution for field operations, scheduling, and resource deployment across geographically distributed teams.
Quantifiable outcome
- 20–30% increase in operational efficiency for businesses using data-driven decision-making
- +9 more outcomes
Companies that use CACI
Customer profileNamed customers25 records
Segments7 records
Ideal customer profiles5 records
CACI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability9 records
Feature19 records
CACI partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered featured and core.
- OptimovefeaturedCACI and Optimove strengthened their partnership in October 2025 to provide integrated data-driven marketing solutions to brands. The collaboration combines Optimove's AI-powered CRM marketing platform with CACI's data expertise, exemplified by a successful implementation with Entain.
- Amazon Web Services (AWS)coreCACI has achieved AWS Managed Service Provider (MSP) status following technical audits, security reviews, and customer success evaluations. The partnership enables CACI to provide automated Authority to Operate certifications and enhanced managed services across multi-cloud environments for government and defence sector clients.
- AdobefeaturedCACI is listed as an Adobe partner, integrating Adobe Experience Cloud capabilities into its customer experience and marketing technology implementation services.
- SnowflakefeaturedCACI partners with Snowflake to deliver cloud data platform solutions, leveraging Snowflake's data warehouse capabilities combined with CACI's analytics and consulting expertise.
- BrazefeaturedCACI implements Braze customer engagement platform for clients, having delivered implementations including easyJet's MarTech architecture transformation with Rokt and Braze.
- BloomreachfeaturedCACI offers Bloomreach's content and commerce cloud as part of its digital transformation and customer experience implementation services.
- ContentstackfeaturedCACI provides Contentstack headless CMS implementation services as part of its digital experience and content management offerings.
- ContentsquarefeaturedCACI integrates Contentsquare's digital experience analytics platform into its customer experience and optimisation services.
- HightouchfeaturedCACI utilises Hightouch's Reverse ETL and data activation platform to help brands sync customer data from warehouses to operational tools.
- ThoughtSpotfeaturedCACI integrates ThoughtSpot's AI-powered analytics and search capabilities into its business intelligence and data analytics offerings.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
CACI competitors and assessment
Company assessmentBroad incumbents
- Experian: Global data and analytics company with strong consumer credit, demographic, and marketing data assets. Comparable to CACI's Acorn/Fresco datasets and consumer intelligence platforms, though Experian is much larger and US-anchored.
- Accenture UK: Global systems integrator with large UK public sector and retail practices. Competes with CACI Limited on large data, cloud, and digital transformation engagements for UK government and enterprise clients.
- Capgemini Invent: Global consulting and digital transformation provider with UK public sector and data analytics capabilities. Competes with CACI on enterprise data strategy, cloud, and AI engagements.
- IQVIA: Healthcare and life sciences data analytics firm with NHS and UK provider reach. Comparable to CACI's Synergy PLICS and Healthcare Informatics Cloud offerings in the NHS vertical.
Direct peers
- Dunnhumby: UK-headquartered retail data analytics firm, originally built on Tesco customer data. Direct competitor to CACI's Shopper Dimensions and InSite solutions for retail network planning and consumer insight in the UK grocery and retail verticals.
- Kantar: Global consumer insights and analytics firm offering segmentation, brand tracking, and retail measurement. Directly competes with CACI's Acorn and consumer spend datasets for marketing and retail clients.
- NielsenIQ: Consumer intelligence and retail measurement company offering shopper behaviour, point-of-sale, and consumer panels. Overlaps directly with CACI's Shopper Dimensions, Consumer Spend, and Footfall datasets.
- BAE Systems Digital Intelligence: UK-headquartered defence and national security technology business delivering data analytics, cyber, and digital transformation. Direct competitor to CACI's government, defence, and national security contracts including Home Office and security agency work.
Emerging players
- Fractal Analytics: AI and analytics services firm offering consumer intelligence, predictive modelling, and data engineering. Overlaps with CACI's Ask Aida, predictive modelling, and ML location intelligence capabilities for enterprise clients.
- Palantir Technologies UK: Data integration and analytics platform with growing UK NHS and government footprint. Competes with CACI's Healthcare Informatics Cloud and government data platforms, particularly around federated data platforms and NHS analytics.
Market position
Strengths4 records
Weaknesses2 records
Competitive moat5 records
Key risks2 records
Key highlights6 records
Customer concentration
CACI social profiles
Digital presenceCACI compliance and trust
Trust signalCompliance7 records
CACI financial estimates
Financial estimateRevenue estimate
Valuation estimate
CACI leadership team
Management profileNumber of profiles
Profiles5 records
CACI subsidiaries and ownership
Company hierarchySubsidiaries5 records
CACI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CACI M&A and investment
M&A and investmentM&A15 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CACI
What does CACI do?
CACI delivers data analytics, proprietary software platforms, and consulting services built around its UK demographic and consumer datasets (Acorn, Fresco, Ocean, Shopper Dimensions, Paycheck). Its solutions span location planning and catchment analysis, patient-level costing for NHS Trusts, customer segmentation, supply chain optimisation, case management, and digital transformation for retail, healthcare, government, and defence clients. The company combines bespoke consulting engagements with software platform licensing (InSite, Synergy, Certa, Mood, Ask Aida) and dataset licensing.
Is CACI a public or private company?
CACI is a private company. It is classified as corporate owned and is currently operating.
When was CACI founded?
CACI was founded in 1975. It employs 1,001 to 5,000 people.
Where is CACI based?
CACI is headquartered in London, United Kingdom, in the Europe region.
How does CACI make money?
Four revenue lines are on record. Professional Services and Consulting is the primary driver. The others are software Licencing and Platform Subscriptions, data and Dataset Licensing and government and Defence Contracts.
Who are CACI's main competitors?
Broad incumbents on record are Experian, Accenture UK, Capgemini Invent and IQVIA. Direct peers are Dunnhumby, Kantar, NielsenIQ and BAE Systems Digital Intelligence. Emerging players are Fractal Analytics and Palantir Technologies UK.
Does CACI have an API?
No public API is recorded for CACI.