Peak State Coffee

What Peak State Coffee does

Peak State Coffee (legal entity White Mountain Chaga LLC) is a Boulder, Colorado-based functional beverage company founded in January 2020 by Danny Walsh, a bio-engineer with an MBA in Sustainable Business from Northeastern University. The company produces and sells mushroom-infused whole bean coffee under the premise that conventional mushroom coffees — typically powders dusted onto grounds — fail to deliver functional compounds into the brewed cup. Peak State's core technology is the proprietary Peak State Infusion Process™, a trade-secret method that botanically infuses concentrated fruiting body mushroom tinctures (sourced from MycoLove Farms in Fort Lupton, Colorado) into whole coffee beans during roasting, sealing 500mg of standardized extract inside each bean for delivery through any brew method. The company claims up to 15x more actives than mycelium-based competitors and verifies potency via independent third-party lab testing.

Name

Peak State Coffee

Legal name

White Mountain Chaga LLC

Website

https://peakstatecoffee.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Peak State Coffee is a Boulder, Colorado-based DTC functional beverage company that sells mushroom-infused whole bean coffee using a proprietary botanical infusion process, serving health-conscious consumers seeking cognitive, immunity, and stress-support benefits through their daily coffee.

Ownership category

akta.pro rank

Product category

Specialty Coffee

NAICS

Coffee and Tea Manufacturing (311920)

SIC

Beverages (2080)

akta.pro primary industry

Coffee (Roasted, Ground, Whole Bean) (CRADAHAG)

akta.pro secondary industries

Coffee & Tea Concentrates (Liquid, Extracts, Syrups) (AFAFAGAC), Green Coffee Processing (Hulling, Grading, Decaffeination) (AFAFADAA)

Keywords

• Functional mushroom coffee
• Whole bean coffee
• Adaptogenic coffee blend
• Coffee subscription service
• Specialty coffee roaster

Headquarters

HQ city

Boulder

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Coffee Product Sales (One-Time): Direct e-commerce sales of whole bean mushroom coffee products. One-time purchase options for individual 12oz bags ($29.95-$34.95), 5lb bulk bags ($149.95), cold brew cases, gear/accessories.
2. Coffee Subscription (Recurring): Monthly auto-delivery subscription service offering 3-bag packs with free shipping. Subscribers receive 20% discount vs one-time pricing. Flexible frequency options (every 2, 4, 6, or 8 weeks). Variety pack subscription includes one bag each of BRAIN SUSTAIN, IMMUNITY BOOST, and STRESS LESS at $63.96/4 weeks.
3. Wholesale Distribution: B2B wholesale channel for retail partners including specialty grocery, health food stores, and cafes. Subscription page notes wholesale login option for trade customers.
4. Cold Brew Ready-to-Drink: Ready-to-drink cold brew in 48-case recyclable cans sold as one-time purchase or subscription.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Peak State Coffee sells functional mushroom-infused whole bean coffee in multiple roasts (light, medium, dark, decaf), each delivering 500mg of organic fruiting body mushroom extract per 8oz cup through its proprietary Peak State Infusion Process™. The product line includes BRAIN SUSTAIN (lion's mane/cordyceps), IMMUNITY BOOST (5-mushroom blend), STRESS LESS (reishi/chaga), CALM DESCENT decaf, cold brew cans, compostable brew bags (Steeped Peak), mushroom drops, bulk 5lb bags, and bundles. Products are sold direct-to-consumer via owned e-commerce with subscription auto-delivery and through a wholesale channel to retail and cafe partners.

Product overview

Peak State Coffee offers a portfolio of functional mushroom-infused whole bean coffees as the world's first whole bean coffee with wellness benefits. The core product line centers on the Peak State Infusion Process, which botanically infuses functional mushrooms into coffee beans during roasting. The main products include: BRAIN SUSTAIN (light and dark roast with lion's mane and cordyceps for cognitive support), IMMUNITY BOOST (medium roast with five-mushroom blend for immune support), STRESS LESS (dark roast with reishi and chaga for stress balance), and CALM DESCENT (Swiss Water Process decaf with natural focus support). Supporting products include Coffee in a Tea Bag (compostable brew bags), Cold Brew with Benefits (ready-to-drink canned cold brew), and BRAIN SUSTAIN Mushroom Drops (liquid extract). The company also offers bundles (Variety Pack, Home Brew Starter Kit), bulk 5lb bags, coffee gear accessories, and gift cards. All products feature 500mg of US-grown, fruiting body mushroom extract per 8oz serving, sourced from MycoLove Farms in Colorado.

Differentiator

Problem solved

Functional benefit

Products and services

• BRAIN SUSTAIN Light Roast Light roast Ethiopia Yirgacheffe single-origin whole bean coffee infused with lion's mane and cordyceps (500mg per 8oz serving) for sustained focus and cognitive support, featuring bright notes of sweet citrus and lemon.
• IMMUNITY BOOST Medium Roast Medium roast Guatemala Nahualá highlands whole bean coffee infused with a botanical blend of reishi, turkey tail, cordyceps, lion's mane, and chaga (500mg per 8oz serving) for daily immune support, featuring chocolate, caramel, and grape notes.
• STRESS LESS Dark Roast Dark roast Colombia single-origin whole bean coffee infused with adaptogenic reishi and chaga (500mg per 8oz serving) for stress balance and cortisol regulation, featuring deep dark chocolate notes.
• CALM DESCENT Water Process Decaf Swiss/Mountain Water Process decaffeinated whole bean coffee infused with lion's mane and cordyceps (500mg per 8oz serving) for natural energy and focus without caffeine, featuring dark chocolate and caramel notes.
• BRAIN SUSTAIN Dark Roast Dark roast Colombia single-origin whole bean coffee infused with lion's mane and cordyceps (500mg per 8oz serving) for sustained focus and cognitive support, featuring deep dark chocolate notes.
• Coffee in a Tea Bag (Steeped Peak) Compostable brew bags containing medium roast Guatemala coffee infused with a botanical blend of reishi, turkey tail, cordyceps, lion's mane, and chaga for daily immunity support; each bag brews one cup.
• Cold Brew with Benefits Ready-to-drink cold brew in recyclable cans infused with five functional ingredients: reishi, lion's mane, cordyceps, chaga, and turkey tail, sold in 48-case quantities.
• BRAIN SUSTAIN Mushroom Drops Liquid mushroom extract tincture drops delivering lion's mane for brain health to add to any beverage.
• ROC Whole Bean Coffee EcoCan Limited release Regenerative Organic Certified whole bean coffee in infinitely recyclable aluminum coffee bean package, Nicaragua origin with chocolate notes and five adaptogenic mushrooms.
• Variety Pack Bundle of 3 x 12oz bags including one each of BRAIN SUSTAIN, IMMUNITY BOOST, and STRESS LESS coffees, providing 66 cups of coffee with subscription option.
• Home Brew Starter Kit Complete pour-over coffee setup bundle including Baratza Encore Conical Burr Grinder, Hario V60 Ceramic Pour Over Dripper, Hario Electric Gooseneck Kettle, Hario Precision Digital Scale, and Peak State's Immunity Boost Medium Roast.
• 5lb Bulk Bags Bulk whole bean coffee bags (5lb) available in all core roast varieties including BRAIN SUSTAIN Light and Dark, IMMUNITY BOOST Medium, STRESS LESS Dark, and CALM DESCENT Decaf.
• Coffee Gear Coffee brewing accessories including Airscape Airless Zero-Waste Coffee Storage Container, V60 Buono Drip Kettles, V60 Ceramic Coffee Dripper, V60 Paper Filters, V60 Drip Scale, Baratza Encore Burr Coffee Grinder, and Toddy Home Cold Brew System.
• Peak State Gift Card Digital gift cards available in denominations starting from $50, allowing recipients to choose their preferred Peak State coffee products.

Quantifiable outcome

• 500mg fruiting body liquid extract per 8oz cup (every brew, every method)
• +3 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• MycoLove FarmscoreStrategic or Co-development PartnerPrimary mushroom extract supplier providing organic fruiting body mushroom extracts from their farm in Fort Lupton, Colorado. Supplies lion's mane, cordyceps, chaga, reishi, and turkey tail extracts. Extracts are triple-extracted and botanically infused into Peak State's coffee beans using the proprietary Peak State Infusion Process.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Four Sigmatic: Category-defining mushroom coffee and functional beverage brand offering instant and ground coffee with lion's mane, chaga, cordyceps, and reishi. Closest direct competitor to Peak State, with broader SKU range, larger retail footprint, and prior institutional backing.
• MUD\WTR: Direct-to-consumer mushroom-based coffee alternative brand selling a masala-style mushroom coffee blend (lion's mane, chaga, cordyceps, reishi) as a coffee substitute. Competes for the same health-conscious, low-jitter consumer segment with much larger subscription scale.
• Ryze Superfoods: DTC mushroom coffee brand combining six adaptogenic mushrooms (lion's mane, cordyceps, reishi, turkey tail, chaga, shiitake) with coffee. Overlaps with Peak State on functional positioning, fruiting-body messaging, and subscription e-commerce model.
• Every Day Dose: Premium functional coffee brand infusing lion's mane and chaga into instant and ground coffee formats with proprietary ingredient blends. Competes in the same premium-priced mushroom coffee niche targeting focus and immunity benefits.

Broad incumbents

• La Colombe: Specialty coffee roaster with broad DTC, retail, and cafe channels. Comparable as a premium specialty coffee competitor with broader scale, but lacks Peak State's functional mushroom angle.
• Counter Culture Coffee: Specialty coffee roaster with strong sustainability credentials (organic, fair trade, B Corp) overlapping Peak State's certification profile. Comparable as a specialty coffee competitor without functional mushroom positioning.
• Bulletproof Coffee: Functional coffee and beverage brand with proprietary coffee plus mushroom and adaptogen product extensions. Comparable on the functional-coffee category frontier and premium DTC model, with significantly larger scale.
• Blue Bottle Coffee: Premium specialty coffee company (Nestlé-owned) with strong DTC and cafe retail presence. Comparable on premium positioning, sustainability credentials, and DTC subscription mechanics, though without mushroom infusion.

Emerging players

• Rebbl: Functional beverage brand using adaptogenic herbs and mushrooms in plant-based elixirs and RTD drinks. Comparable on functional ingredient positioning and adaptogen-led marketing, though in a different beverage format (RTD elixirs vs. whole-bean coffee).
• Cuzen Matcha: Premium ceremonial-grade matcha brand combining ceremonial tea with functional adaptogen blends. Comparable as a premium DTC adaptogen beverage brand targeting similar health-conscious, low-jitter consumer occasions.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/PeakStateCoffee
• Facebookfacebook.com/peakstatecoffee
• LinkedInlinkedin.com/company/peakstatecoffee
• Instagraminstagram.com/peakstatecoffee
• Pinterestpinterest.com/peakstatecoffee
• TikToktiktok.com/@peakstatecoffee

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Peak State Coffee