Morning Brew

Business News Mediamorningbrew.com

Company typePrivate
Founded2015
HeadquartersNew York, United States
Headcount101–250
GTM typeB2C
OfferingDigital Commerce or Content

Morning Brew firmographics

Firmographics

Name: Morning Brew
Legal name: Morning Brew, Inc.
Website: https://morningbrew.com
Company type: Private
Founded year: 2015
Operating status: Operating
Headcount range: 101–250 employees
Ownership category
akta.pro rank

Morning Brew industry classification

Industry

Product category: Business News Media
NAICS: Periodical Publishers (513120)
SIC: Periodicals: Publishing Or Publishing & Printing (2721)
akta.pro primary industry: Audio Production & Podcasting (BPAFAIAE)
akta.pro secondary industry: Live Podcast Recordings (MPAGACAJ)

Keywords

Business news newsletter
Daily news podcast
Digital media content
Online business news
News and entertainment

Where Morning Brew is headquartered

Location

Headquarters

HQ city: New York
HQ country: United States
HQ region: North America

Offices1 record

Markets served

Morning Brew business model

Business model

GTM type: B2C
Offering type: Digital Commerce or Content
Cost components: Personnel, Marketing or Sales, Operations, Technology or R&D, Supply Chain

Revenue model

Advertising & Sponsorships: Morning Brew generates revenue through native/partnered content and sponsored sections. The site features 'TOGETHER WITH' branded content partnerships with companies like PwC.
Merchandise Store: Morning Brew operates a merchandise shop selling branded items including mugs, desk calendars, and apparel.
Events & Conferences: Morning Brew hosts live events and through Brew Media Group (including Bisnow) hosts over 400 live events annually across 47 markets.

Pricing tiers

Model	Billing	Price
Freemium	Monthly	Free newsletter content with affiliate links

Go-to-market motion3 records

Distribution channels6 records

Marketing channels7 records

Morning Brew product offering

Product offering

Core offering

Morning Brew produces and distributes daily business news and narrative content for working professionals via a flagship email newsletter, a daily podcast, original video content on social platforms, and curated product recommendations. Revenue is generated primarily through advertising and sponsored "TOGETHER WITH" branded content, supplemented by merchandise sales, live events, and affiliate commissions.

Product overview

Morning Brew operates a multi-platform media business centered around its flagship business newsletter, supplemented by a daily podcast, interactive games, curated recommendations, live events, e-commerce store, and original video content distributed across social platforms. The company expanded through the acquisition of short-form video startup Our Future and has been integrated into Brew Media Group alongside Bisnow under parent company Axel Springer.

Differentiator

Problem solved

Functional benefit

Brands

Revenue Brew: Newsletter covering sales strategy, operations, and tech for sales, GTM, and RevOps professionals.
Money with Katie
Morning Brew Daily Show
People Person
Morning Brew Creative Studio

Products and services

Morning Brew Newsletter
Morning Brew Daily Show Podcast
People Person Podcast
Morning Brew Store
Morning Brew Events
Morning Brew Creative Studio

Quantifiable outcome

4.5 million social followers with 52% year-over-year growth

Companies that use Morning Brew

Customer profile

Segments2 records

Ideal customer profiles3 records

Morning Brew technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Morning Brew partnerships and signals

Strategic signal

Partnerships

Three partnerships are on record, tiered core and minor.

BisnowcoreStrategic or Co-development Partner · 2 March 2026Commercial real estate media and events platform Bisnow joined Morning Brew under Brew Media Group. Bisnow hosts over 400 live events annually across 47 markets, reaches 1.7 million subscribers, and generates approximately $40 million in annual revenue. Both brands continue to operate independently.
Google WorkspaceminorGTM or Marketing Partner · 20 January 2026Google Workspace is a featured sponsor for JumpCloudLand 2026, a virtual event where Chris Tagliaferro of Morning Brew Inc. serves as a keynote speaker.
PwCminorGTM or Marketing PartnerMorning Brew features 'TOGETHER WITH PwC' branded content partnerships on its platform, including articles about AI's impact on business and leadership topics.

Scale indicators8 records

Recent moves5 records

Morning Brew competitors and assessment

Company assessment

Direct peers

Axios: Axios is a digital media company built around 'Smart Brevity' newsletters covering business, tech, and policy. Its newsletter-first distribution model and B2B sponsor-led monetization closely parallel Morning Brew's approach and target the same professional readership.
Inc. Inc. is a business media brand covering entrepreneurship with newsletters, events (Inc. 5000), and digital content. It targets a similar SMB/founder audience and competes with Morning Brew for B2B sponsorship and event revenue.
The Information: The Information is a subscription-based business and technology news publication with newsletters and events. It targets a similar professional audience as Morning Brew and competes for the same B2B advertising, event sponsorship, and high-value reader attention.
The Hustle: The Hustle is a daily business and tech newsletter for professionals and entrepreneurs, monetized through advertising and subscriptions. Acquired by HubSpot in 2021, it operates a near-identical model to Morning Brew's flagship newsletter and competes for the same professional audience and sponsor dollars.
The Skimm: The Skimm is a newsletter-led digital media company targeting millennial and Gen Z audiences with news and lifestyle content. It shares Morning Brew's newsletter-first distribution model, advertising/sponsorship monetization, and demographic targeting strategy.

Emerging players

Substack: Substack is a newsletter publishing platform that enables individual writers and small media companies to monetize via subscriptions. It represents an emerging alternative distribution model that could divert newsletter creators and audiences away from Morning Brew's owned newsletter business.

Broad incumbents

Bloomberg Media: Bloomberg's consumer media division offers business news, newsletters, podcasts, and events for professionals. It is a broad incumbent serving the same B2B audience and competing for sponsor and subscriber dollars across overlapping products.
Fortune Media: Fortune is an established business news brand covering companies, finance, and technology, with newsletters, events (Fortune Global Forum, Brainstorm Tech), and digital content. It competes with Morning Brew for B2B professional audiences and event sponsorship revenue.
Business Insider: Business Insider is a large-scale digital business news outlet with newsletters, video, and events. It competes for the same professional audience and advertising dollars as Morning Brew, but operates at a much larger scale with broader coverage.

Others

Beehiiv: Beehiiv is a newsletter publishing and monetization platform referenced in Morning Brew's recommended marketing technology stack. It is an enabling technology provider rather than a direct competitor, but lowers the barrier for creators to launch competing newsletters.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Morning Brew financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Morning Brew leadership team

Management profile

Number of profiles

Profiles8 records

Morning Brew subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Morning Brew funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Morning Brew M&A and investment

M&A and investment

M&A1 record

Investments2 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Morning Brew

What does Morning Brew do?

Is Morning Brew a public or private company?

Morning Brew is a private company. It is classified as corporate owned and is currently operating.

When was Morning Brew founded?

Morning Brew was founded in 2015. It employs 101 to 250 people.

Where is Morning Brew based?

Morning Brew is headquartered in New York, United States, in the North America region.

How does Morning Brew make money?

Three revenue lines are on record. Advertising & Sponsorships are the primary driver. The others are merchandise Store and events & Conferences.

Who are Morning Brew's main competitors?

Direct peers on record are Axios, Inc., The Information, The Hustle and The Skimm. Substack is listed as an emerging player. Broad incumbents are Bloomberg Media, Fortune Media and Business Insider. Beehiiv is listed as an others.

Does Morning Brew have an API?

No public API is recorded for Morning Brew.

What industry is Morning Brew in?

Morning Brew's product category is Business News Media. Its primary akta.pro industry code is BPAFAIAE, Audio Production & Podcasting, with a secondary code of MPAGACAJ, Live Podcast Recordings. Its NAICS code is 513120 and its SIC code is 2721.