Campus X
Campus X is a Hong Kong-based education technology company that delivers project-based robotics and AI curriculum to children ages 6-15 through school partnerships and direct-to-consumer summer camps, serving 1,000+ students across 30+ Hong Kong schools and pilots in the UK, Singapore, and Australia.
- Company typePrivate
- Founded2024
- HeadquartersTsuen Wan, Hong Kong SAR China
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Campus X does
Campus X is a Hong Kong-based education technology company founded in 2024 that delivers project-based robotics and AI curriculum to children ages 6-15 through a B2B2C go-to-market anchored on school partnerships, supplemented by direct-to-consumer summer camps and trial lessons.
The company operates a portfolio of proprietary programmes spanning beginner to intermediate levels. Beginner offerings include AI Creature Card Studio (a generative-AI summer camp for character design, storytelling, and collectible cards), Mini Makers Lite (entry-level robot assembly), and the full-year Mini Makers programme (problem observation, design thinking, robotics, coding). Intermediate offerings include AI Creator (ages 8-15, focused on building and training AI models and implementing them through robotics) and the forthcoming Startup Explorer (industry visits and entrepreneurship exposure). The pedagogical model explicitly integrates Design, Entrepreneurship, and Engineering, teaching coding, mathematics, physics, and AI in context when needed rather than as standalone subjects. Industry-visit partnerships with GOGOX, Sandbox VR, and SenseTime extend the curriculum beyond the classroom.
Commercial mechanics revolve around recurring school licensing/partnerships (co-curricular programmes and ECAs) layered with transactional summer-camp revenue and trial-lesson funnels driven via JotForm and WhatsApp/Instagram/Facebook/LinkedIn. Named partners in Hong Kong include Singapore International School (co-curriculum for the entire Primary 5 cohort), Malvern College Hong Kong (most-enrolled ECA), Dalton School Hong Kong, and PLK No. 1 W.H. Cheung College, with 30+ Hong Kong schools adopting the curriculum and 1,000+ cumulative students served across Hong Kong, the UK, Singapore, and Australia. Campus X is privately held, has raised approximately US$639K in seed funding from Abacus Ventures, and operates with 11-50 employees from headquarters in Wong Chuk Hang, Hong Kong, and an office in Singapore.
Campus X firmographics
Firmographics- Name
- Campus X
- Legal name
- Campus X
- Website
- https://campus-x.ai
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Campus X is a Hong Kong-based education technology company that delivers project-based robotics and AI curriculum to children ages 6-15 through school partnerships and direct-to-consumer summer camps, serving 1,000+ students across 30+ Hong Kong schools and pilots in the UK, Singapore, and Australia.
- Ownership category
- akta.pro rank
Campus X industry classification
Industry- Product category
- K-12 Robotics and AI Education
- NAICS
- Educational Support Services (611710), All Other Schools and Instruction (61169), Educational Services (611)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Robotics Learning Platforms (EDAFANAB)
- akta.pro secondary industries
- AI & Machine Learning (Foundations & Applied) (EDAMACAG), AI/ML Learning Platforms for Students (EDAFANAE), AI & Machine Learning for Robotics Programs (EDAMADAK)
Keywords
Where Campus X is headquartered
LocationHeadquarters
- HQ city
- Tsuen Wan
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices2 records
Markets served
Campus X business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- School Curriculum Licensing/Partnerships: Campus X generates revenue by partnering with schools to deliver their robotics and innovation curriculum as co-curricular programmes or ECA courses. Schools adopt the Campus X curriculum for entire cohorts or as optional enrichment programmes.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Campus X product offering
Product offeringCore offering
Campus X delivers project-based robotics and AI education programmes for children ages 6-15, integrating coding, mathematics, physics, and artificial intelligence through hands-on invention projects. Core offerings include the Mini Makers programme, AI Creator, AI Creature Card Studio, and the upcoming Startup Explorer, delivered via school partnerships and direct summer camps.
Product overview
Campus X is an education technology company offering a portfolio of project-based robotics and AI programmes for children ages 6-15. The core offerings include Mini Makers (Lite) and Mini Makers for robotics fundamentals, AI Creator for intermediate AI and robotics integration, AI Creature Card Studio for generative AI and creative design, and the upcoming Startup Explorer for entrepreneurship exposure. Across all programmes, technical skills (coding, maths, physics, AI) are taught in context when needed, rather than in isolation.
Differentiator
Problem solved
Functional benefit
Products and services
- AI Creature Card Studio A beginner-level summer camp programme for children aged 6-12 that teaches AI literacy, character design, storytelling, and card creation. Students design characters, build stories, and turn them into real AI-powered collectible cards.
- Mini Makers (Lite) A beginner-level summer camp programme for children aged 6-12 covering robot assembly, coding logic, sensors, and problem-solving. Students assemble their first smart robot and take it home, serving as a pathway to the full Mini Makers programme.
- Mini Makers A beginner-level full-year programme for children aged 6-12 where students identify real problems from everyday life and design and build robots to solve them. Covers problem observation, design thinking, robotics, and coding.
- AI Creator An intermediate-level full-year programme for children aged 8-15 focused on learning AI foundations and implementing them through robotics. Covers building and training AI models and robotics applications.
Quantifiable outcome
- 1000+ students served across Hong Kong, UK, Singapore, and Australia
- +1 more outcomes
Companies that use Campus X
Customer profileNamed customers4 records
Segments2 records
Ideal customer profiles2 records
Campus X technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
Campus X partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Singapore International School (Hong Kong)coreSingapore International School (Hong Kong) has adopted the Campus X curriculum as a co-curricular programme for their entire Primary 5 cohort, integrating project-based robotics and innovation education into the school's formal curriculum.
- Malvern College Hong KongcoreMalvern College Hong Kong offers Campus X as their most-enrolled ECA (Extra-Curricular Activity) programme, providing students with hands-on robotics and innovation learning opportunities.
- Dalton School Hong KongcoreDalton School Hong Kong has integrated Campus X's project-based innovation and robotics programme into their educational offerings, supporting their approach to progressive education.
- PLK No. 1 W.H. Cheung CollegecorePLK No. 1 W.H. Cheung College partners with Campus X for their applied technology and innovation programme, bringing hands-on robotics education to secondary school students.
- GOGOXminorCampus X students visit GOGOX as part of their 'Beyond The Classroom' programme to experience how startups are built and how real engineering works in practice.
- Sandbox VRminorCampus X students visit Sandbox VR to experience how startups operate and how technology is commercialized, as part of immersive industry learning experiences.
- SenseTimeminorCampus X students visit SenseTime to explore how AI companies operate and how AI ideas become real products, supporting the company's mission to teach AI fundamentals through real-world exposure.
Scale indicators3 records
Recent moves7 records
Expansion highlights5 records
Campus X competitors and assessment
Company assessmentBroad incumbents
- LEGO Education: Global K–12 STEM/robotics education division of LEGO, offering robotics kits, curriculum, and teacher training. Broad incumbent with significantly greater resources, but operates across many STEM areas rather than specializing in AI-integrated robotics like Campus X.
- VEX Robotics: Global K–12 robotics education platform with hardware (VEX IQ, V5), competitions, and curriculum. Broad incumbent in school robotics, with deep US/global penetration and a competition-driven ecosystem.
Direct peers
- Makeblock (xMakeblock / Makeblock Education): Shenzhen-based STEAM education solution provider offering programmable robotics kits (mBot, Codey Rocky), AI features, and curriculum for schools. Closest direct competitor in project-based robotics + AI curricula for K–12, with strong Asia distribution.
- Wonder Workshop: US-based K–8 STEM/robotics education company (Dash, Dot, Cue) with school-licensed curriculum and AI features. Direct competitor in primary-school robotics + coding curricula delivered via school channels.
- Sphero: US-based programmable robot and STEM education company with school programmes and curriculum. Comparable product category (programmable educational robots) and school-channel GTM, though less Asia-specific.
- WhalesBot: China-based K–12 AI and robotics education company offering programmable robotics kits, AI curricula, and teacher training for schools. Direct competitor with strong overlap in project-based AI + robotics curriculum for primary and secondary students in APAC.
- RoboRobo: Korea-based STEM/robotics education company with school programmes and educational robotics kits across Asia. Comparable school-channel GTM and product offering for primary/secondary students.
Emerging players
- DFRobot: China-based open-source hardware/robotics provider (micro:bit, Arduino ecosystem, Boson kit) serving K–12 STEM education. Partial overlap with Campus X's hardware-integrated robotics teaching, though more hardware/tooling-focused than curriculum-focused.
Regional players
- Tinkercademy: Singapore-based maker/STEM education company running coding and robotics programmes for schools and students. Regional peer operating in the same Singapore/HK corridor as Campus X with comparable project-based, hands-on learning positioning.
- Create Lab: Hong Kong-based STEAM/robotics education provider running in-school programmes and workshops. Regional competitor in the Hong Kong school-channel ed-tech market with overlapping customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Campus X social profiles
Digital presenceCampus X financial estimates
Financial estimateRevenue estimate
Valuation estimate
Campus X leadership team
Management profileNumber of profiles
Campus X funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Campus X M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Campus X
What does Campus X do?
Campus X delivers project-based robotics and AI education programmes for children ages 6-15, integrating coding, mathematics, physics, and artificial intelligence through hands-on invention projects. Core offerings include the Mini Makers programme, AI Creator, AI Creature Card Studio, and the upcoming Startup Explorer, delivered via school partnerships and direct summer camps.
Is Campus X a public or private company?
Campus X is a private company. It is classified as venture growth investor backed and is currently operating.
When was Campus X founded?
Campus X was founded in 2024. It employs 11 to 50 people.
Where is Campus X based?
Campus X is headquartered in Tsuen Wan, Hong Kong SAR China, in the Asia region.
How does Campus X make money?
One revenue line is on record: school Curriculum Licensing/Partnerships.
Who are Campus X's main competitors?
Broad incumbents on record are LEGO Education and VEX Robotics. Direct peers are Makeblock (xMakeblock / Makeblock Education), Wonder Workshop, Sphero, WhalesBot and RoboRobo. DFRobot is listed as an emerging player. Regional players are Tinkercademy and Create Lab.
Does Campus X have an API?
No public API is recorded for Campus X.
What industry is Campus X in?
Campus X's product category is K-12 Robotics and AI Education. Its primary akta.pro industry code is EDAFANAB, Robotics Learning Platforms, with a secondary code of EDAMACAG, AI & Machine Learning (Foundations & Applied). Its NAICS code is 611710 and its SIC code is 8200.