Landpack
Landpack is a German cleantech company that develops and manufactures patented, compostable insulation packaging from straw, hemp, and recycled paper for temperature-controlled shipping. It sells business-to-business to more than 1,000 customers in food e-commerce, pharmaceutical and life science logistics, pet food, and industrial chemicals.
- Company typePrivate
- Founded2014
- HeadquartersAlling, Germany
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Landpack does
Landpack GmbH is a German cleantech company founded in 2013 by Patricia Eschenlohr and Thomas Maier-Eschenlohr in Alling near Munich, specializing in sustainable molded-fibre insulation packaging for temperature-controlled logistics. Its core technology is a proprietary, internationally patented process that forms pure straw, hemp, and recycled-paper fibres into insulation panels and pouches without chemical additives, achieving thermal conductivity (0.041 W/(mK)) comparable to expanded polystyrene while using roughly 1/50th of the production energy. The product portfolio spans the Landbox Straw family (panels and pultruded flex variants, plus a 2025 Pro line), Landbox Hanf hemp fibre solutions, and the 2025-launched Landbox Paper line, complemented by accessory products including the Dry Ice Booster (reducing dry ice use by up to 50%), water-based Cool Pads, and a rule-based Coolant Calculator.
The company sells exclusively business-to-business through an enterprise field-sales motion and self-serve enquiry funnel, with custom quotation-based pricing under multi-year contracts and a separate end-consumer e-commerce portal at endverbraucher.landpack.de. Its served customer base exceeds 1,000 enterprise accounts across food e-commerce (MARS WRIGLEY for personalized chocolate shipping in 13 European countries, HOFMANNs gourmet meals, Every vegan frozen meals, Frank Juice), pharmaceutical and life science (New England Biolabs, QIAGEN, ProteoGenix), pet food / BARF (HERR VON BARF), and industrial chemicals (paints, inks, adhesives). Cold-chain performance is validated to GDP standards for pharma, maintaining under 4°C for up to 65 hours in summer conditions.
Landpack operates two Munich-area production sites running on 100% renewable energy and in November 2025 opened a North American subsidiary (Landpack US) with its first US production site. The company is privately held, founder-controlled, and reports no external venture or private-equity ownership; its recognition includes the German Sustainability Award 2025 (double winner), WirtschaftsWoche Neumacher and Founder Awards, the Deutscher Verpackungspreis, and a "Deutschland Land der Ideen" award. German Packaging Act (VerpackG) treatment of natural materials provides structural commercial advantage, with reported savings of 73% versus plastic and 61% versus pure paper insulation systems.
Landpack firmographics
Firmographics- Name
- Landpack
- Legal name
- Landpack GmbH
- Website
- https://landpack.de
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Landpack is a German cleantech company that develops and manufactures patented, compostable insulation packaging from straw, hemp, and recycled paper for temperature-controlled shipping. It sells business-to-business to more than 1,000 customers in food e-commerce, pharmaceutical and life science logistics, pet food, and industrial chemicals.
- Ownership category
- akta.pro rank
Landpack industry classification
Industry- Product category
- Sustainable Insulated Packaging
- NAICS
- Polystyrene Foam Product Manufacturing (326140)
- SIC
- Plastics Foam Products (3086)
- akta.pro primary industry
- Sustainable Protective & Cushioning Materials (Paper Cushions, Bio-Foams, Mycelium) (IMALAMAH)
- akta.pro secondary industry
- Passive Temperature-Controlled Packaging & Insulated Shipper Services (TLACAMAK)
Keywords
Where Landpack is headquartered
LocationHeadquarters
- HQ city
- Alling
- HQ country
- Germany
- HQ region
- Europe
Offices3 records
Markets served
Landpack business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Sustainable Insulation Packaging Sales: Sale of Landbox Straw, Landbox Hemp, Landbox Paper, and accessory products (Cool Pads, Dry Ice Boosters). B2B model with direct sales to enterprise customers in food, pharma, and pet food industries.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | B2B enterprise pricing - custom quotation |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Landpack product offering
Product offeringCore offering
Landpack develops, produces, and markets sustainable insulation packaging made from renewable agricultural residues (straw, hemp fibers, and 100% recycled paper) under its Landbox product line. These compostable insulated boxes and pouches deliver thermal performance comparable to expanded polystyrene (Styropor), maintaining temperatures below 4°C for up to 65 hours, and are sold primarily to B2B customers in the food, pharmaceutical, life science, and pet food industries for cold chain shipping.
Product overview
Landpack is a cleantech company offering sustainable insulation packaging products made from renewable agricultural residues. The product portfolio centers on three main material types: straw-based (Landbox Stroh, Landbox Stroh Flex, Landbox Stroh Pro), hemp-based (Landbox Hanf, Landpack Hanf Tasche), and paper-based (Landbox Paper, Landpack Paper Pouch). These core insulation products are complemented by cooling accessories including Dry Ice Boosters for reducing dry ice usage by up to 50%, Cool Pads (water-based cooling elements without microplastics), and a Coolant Calculator tool for optimizing cooling requirements. The company was founded in 2013, holds international patents for straw processing, and produces at facilities in Germany with renewable energy. Products serve food, BARF/pet food, pharmaceutical/life science, and industrial applications requiring temperature-controlled shipping.
Differentiator
Problem solved
Functional benefit
Brands
- Landbox Stroh (Landbox Straw): Premium power cooler made of straw for highest temperature and shock protection demands, climate-friendly and compostable.
- Landbox Hanf (Landbox Hemp)
- Landbox Paper
- Landpack Paper Pouch
- Landpack Hanf Tasche (Hemp Pouch)
- Dry Ice Booster
- Kühlpads (Cool Pads)
- Kühlmittel Rechner (Coolant Calculator)
Products and services
- Landbox Stroh (Landbox Straw) Premium insulated cooler box made from pure straw fibers without additives, providing thermal insulation comparable to Styropor (0.041 W/(mK)), climate-friendly, compostable, and certified for food contact. Maintains temperatures below 4°C for up to 65 hours in summer conditions and reduces CO2 emissions by 95.4% compared to Styrofoam. Sold to food, pharma, life science, and pet food companies for cold chain shipping.
- Landbox Hanf (Landbox Hemp) Space-saving thermal packaging made from hemp fibers with flexible, breathable and moisture-regulating properties. 100% natural product that is individually printable, suitable for small volumes and providing a premium tactile experience.
- Landpack Hanf Tasche (Hemp Pouch)
- Landbox Paper Stable cooling box made from 100% recycled paper with form-stable insulation, expanding Landpack's product range to include paper-based sustainable packaging.
- Landpack Paper Pouch
- Dry Ice Booster
- Kühlpads (Cool Pads)
- Landbox Stroh Pro
- Landbox Straw Flex
Quantifiable outcome
- 95.4% CO2 reduction compared to Styropor box
- +6 more outcomes
Companies that use Landpack
Customer profileNamed customers8 records
Segments5 records
Ideal customer profiles5 records
Landpack technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Landpack partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Bavarian Bioeconomy Expert Council (Bioökonomierat Bayern)corePatricia Eschenlohr, co-founder of Landpack, appointed to 12-member expert council advising Bavarian State Ministry on bioeconomy development. Landpack serves as showcase for circular economy and sustainable bio-based technology.
- Landbell (Dual System Partner)minorPartnership with Landbell for Dual System compliance under German Packaging Act. Customers benefit from favorable conditions through framework agreement. Easy Shop registration available for Landpack customers.
- UPS HealthcareminorCollaboration featured in CNN coverage of international vaccine logistics. Landbox Straw used in UPS Healthcare cold chain solutions for temperature-sensitive pharmaceutical shipments.
- QIAGENminorFeatured in CNN video on behind-the-scenes of international vaccine logistics. QIAGEN ships temperature-sensitive products in Landbox Straw packaging.
- RAW (Partnership/Membership)minorPartner organization listed in Landpack's partners and memberships section.
- BNW - Bündnis NeuewirtschaftminorBusiness alliance partnership for sustainable economy.
- BayWaminorAgricultural partner listed in partnerships section. BayWa is major agricultural trader in Bavaria.
- German AcceleratorminorParticipated in German Accelerator program for international expansion support.
- Climate-KICminorEuropean climate innovation initiative membership supporting sustainable business development.
- E4F (Entrepreneurs for Future)minorEntrepreneurs for Future initiative membership for businesses committed to sustainability.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Landpack competitors and assessment
Company assessmentBroad incumbents
- Sealed Air: Global packaging incumbent (NYSE: SEE) with Cryovac food packaging and TempGuard cold-chain solutions. Significantly larger player; overlaps in temperature-controlled shipping and could pivot its existing footprint toward fiber-based sustainable offerings to compete with Landpack.
- Smurfit Westrock: Global paper-based packaging giant producing corrugated and solid fiber containers with growing sustainable cold-chain solutions. Provides the scale and fiber-conversion capability that could commoditize molded-fiber insulation if it expands into Landpack's category.
- Sonoco Products: Global packaging manufacturer (NYSE: SON) with temperature-assured and paper-based packaging offerings. Competes in cold-chain insulated shipping from a much larger scale, particularly relevant as Sonoco expands molded-fiber and sustainable product lines.
- ThermoSafe (Sonoco Thermal Solutions): Sonoco business unit providing temperature-assured packaging solutions for pharmaceutical and life science cold-chain. Established pharma-logistics incumbent that competes for the same GDP-qualified enterprise customers Landpack targets.
Direct peers
- va-Q-tec: German-listed specialist in high-performance vacuum insulation panels (VIPs) and phase-change material containers for temperature-controlled pharmaceutical logistics. Closest comparable in Europe serving pharma cold-chain with premium insulated shippers.
- TemperPack: US-based manufacturer of sustainable insulated packaging ( ClimaCell paper-based coolers) for cold-chain food and pharma shipping. Direct head-to-head competitor in the insulated-shipping category Landpack addresses, especially relevant given Landpack's 2025 US expansion.
- Cryopak: Manufacturer of insulated shipping containers, gel packs, and temperature-controlled packaging for food, life sciences, and industrial markets. Competes in the same insulated-shipping category with broader, more established distribution in North America.
Emerging players
- BioPak: Australia-headquartered sustainable packaging company producing compostable foodservice and shipping products. Partial overlap in sustainability-led cold-chain and e-commerce packaging, particularly relevant in European and APAC markets.
- LifeMade Products: Manufacturer of sustainable cold-chain and e-commerce packaging including insulated shippers. Closely comparable emerging player targeting the same end-markets (food, pharma DTC) with paper-based and bio-based alternatives.
- Vericool: US-based maker of compostable, plant-based insulated shippers replacing styrofoam coolers in pharmaceutical and food delivery. Smaller competitor with similar sustainability positioning and overlapping pharma cold-chain customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Landpack social profiles
Digital presenceLandpack financial estimates
Financial estimateRevenue estimate
Valuation estimate
Landpack leadership team
Management profileNumber of profiles
Profiles2 records
Landpack subsidiaries and ownership
Company hierarchySubsidiaries1 record
Landpack funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Landpack M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Landpack
What does Landpack do?
Landpack develops, produces, and markets sustainable insulation packaging made from renewable agricultural residues (straw, hemp fibers, and 100% recycled paper) under its Landbox product line. These compostable insulated boxes and pouches deliver thermal performance comparable to expanded polystyrene (Styropor), maintaining temperatures below 4°C for up to 65 hours, and are sold primarily to B2B customers in the food, pharmaceutical, life science, and pet food industries for cold chain shipping.
Is Landpack a public or private company?
Landpack is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Landpack founded?
Landpack was founded in 2014. It employs 11 to 50 people.
Where is Landpack based?
Landpack is headquartered in Alling, Germany, in the Europe region.
How does Landpack make money?
One revenue line is on record: sustainable Insulation Packaging Sales.
Who are Landpack's main competitors?
Broad incumbents on record are Sealed Air, Smurfit Westrock, Sonoco Products and ThermoSafe (Sonoco Thermal Solutions). Direct peers are va-Q-tec, TemperPack and Cryopak. Emerging players are BioPak, LifeMade Products and Vericool.
Does Landpack have an API?
No public API is recorded for Landpack.
What industry is Landpack in?
Landpack's product category is Sustainable Insulated Packaging. Its primary akta.pro industry code is IMALAMAH, Sustainable Protective & Cushioning Materials (Paper Cushions, Bio-Foams, Mycelium), with a secondary code of TLACAMAK, Passive Temperature-Controlled Packaging & Insulated Shipper Services. Its NAICS code is 326140 and its SIC code is 3086.