Ocean Organics

What Ocean Organics does

Ocean Organics is a privately held manufacturer of high-performance Ascophyllum nodosum (North Atlantic Rockweed) seaweed extract products, founded around 1980 and headquartered with manufacturing in Waldoboro, Maine, and administration in Ann Arbor, Michigan. The company harvests fresh kelp daily from the Maine coast and processes it using its own proprietary, sustainable techniques that yield extracts with higher beneficial-ingredient concentrations and lower viscosity than competing products. Its portfolio centers on the Guarantee liquid seaweed extract line (Guarantee 0-0-1, Guarantee Complex 0.2-0-6, Guarantee Hi K 0-0-6, and Guarantee Organic, which is OMRI-listed), Stress Rx Ag, XP Extra Protection for turf, SeaBlend granular fertilizers, and a full surfactant line (Nautilus, Mariner, Helmsman, Privateer, Windjammer) — distributed under 19 registered trademarks.

Name

Ocean Organics

Legal name

Ocean Organics

Website

https://oceanorganics.com

Company type

Private

Founded year

1980

Operating status

Operating

Headcount range

11–50 employees

Short description

Ocean Organics manufactures Ascophyllum nodosum seaweed extract biostimulants, granular fertilizers, and surfactants in Maine, selling to U.S. golf course superintendents, commercial growers, and turf distributors, with adjacent private-label and custom formulation services.

Ownership category

akta.pro rank

Product category

Agricultural Biostimulants

NAICS

Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253)

SIC

Agricultural Chemicals (2870)

akta.pro primary industry

Soil Health Activators & Biostimulants (Humates, Amino Acids, Seaweed Extracts) (AFABAKAJ)

akta.pro secondary industry

Biostimulant-Enhanced Fertilizers (Humic/Fulvic, Amino Acids, Seaweed Blends) (AFABACAK)

Keywords

• Seaweed extract products
• Agricultural biostimulants
• Plant stress management
• Turf fertilizers
• Specialty surfactants

Headquarters

HQ city

Waldoboro

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Seaweed Extract Product Sales: Ocean Organics generates revenue through the sale of Ascophyllum nodosum seaweed extract products including Stress Rx, Guarantee, Guarantee Complex, Guarantee Hi K, and related formulations. Products are sold through distributors and direct sales representatives to golf courses, agriculture operations, and landscape professionals.
2. Private Label and Custom Formulation: The company offers private label formulation and custom formulation services for partners, providing additional revenue streams through customized product development.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Ocean Organics manufactures and sells Ascophyllum nodosum (North Atlantic Rockweed) seaweed extract biostimulants, granular fertilizers, and specialty surfactants for plant health, stress tolerance, and yield improvement. Products are sold to golf course superintendents, commercial agriculture growers, lawn/landscape professionals, and greenhouse operators across the United States via distributors and direct field sales representatives, with the company also offering private label and custom formulation services.

Product overview

Ocean Organics is a manufacturer of high-performance, science-based Ascophyllum nodosum seaweed extract products for plant growth, protection, stress tolerance, and recovery. The product portfolio consists of the Guarantee® line of liquid seaweed extracts (including Guarantee 0-0-1, Guarantee Complex 0.2-0-6, Guarantee Hi K 0-0-6, and Guarantee Organic), Stress Rx Ag for agriculture, and XP Extra Protection for turf. The company also offers SeaBlend granular fertilizers and a complete line of surfactant products (Nautilus, Mariner, Helmsman, Privateer, Windjammer) for golf course and sports turf management. All products are based on Ascophyllum nodosum (North Atlantic Rockweed) harvested and processed on the coast of Maine. The company serves agriculture, golf course/sports turf, lawn/landscape, and ornamental markets.

Differentiator

Problem solved

Functional benefit

Brands

• Stress Rx: Product line for stress management in plants, including Stress Rx Ag (6-0-1) for agriculture
• Guarantee
• SeaBlend
• XP Extra Protection
• Mariner
• Nautilus
• Windjammer
• Privateer
• Helmsman
• Clarified
• DeSal
• EfficienSea
• GBS
• Grand Prize
• Guarantee
• Helmsman
• Mariner
• Nautilus
• NuRelease
• NutriVeg
• Privateer
• SeaBlend
• Stress Rx
• The Right Stuff
• TopSail
• Windjammer
• XP Extra Protection

Products and services

• Guarantee (0-0-1) Versatile liquefied Ascophyllum nodosum seaweed extract used in agriculture, hydroponics, landscape, gardens, and other growing applications.
• Guarantee Complex (0.2-0-6) Liquid Ascophyllum nodosum seaweed extract with natural complexing agents for agriculture, greenhouse, hydroponics, and other growing applications.
• Guarantee Hi K (0-0-6) Innovative liquid Ascophyllum nodosum seaweed extract with a higher potassium level for conventional and organic growing; OMRI-listed.
• Guarantee Organic Organic-certified liquid Ascophyllum nodosum seaweed extract formulated for organic farming and growing applications.
• Guarantee Natural Natural liquid Ascophyllum nodosum seaweed extract used in turf fertility programs for golf courses and sports turf.
• Stress Rx Ag (6-0-1) Seaweed extract that helps alleviate physiological symptoms associated with heat, drought, and salinity stresses in agricultural crops.
• XP Extra Protection Liquid Ascophyllum nodosum seaweed extract product for golf course and sports turf management, used to increase turf stress tolerance and recovery.
• SeaBlend Granular Fertilizer Granular fertilizer product line (including 12-0-12 and 5-7-5 formulations) for use on golf greens, tees, and approaches.
• Nautilus Surfactant product for golf course greens management, helping manage soil moisture.
• Mariner Surfactant product for use on golf courses, tees, and fairways for moisture management.
• Helmsman Surfactant additive designed to increase penetration in turf management programs.
• Privateer Surfactant product for golf course and sports turf applications.
• Windjammer Surfactant product for golf course and sports turf applications.
• Private Label Formulation Private label formulation service allowing partners to market Ocean Organics' seaweed extract technology under their own brand.
• Custom Formulation Bespoke seaweed extract formulation service tailored to partner-specific product requirements.

Quantifiable outcome

• Potato yield increase of 60 cwt (235 cwt vs 173 cwt control) in 2024 field trials
• +10 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Mid-Michigan AgronomycoreStrategic or Co-development PartnerConducted replicated potato field trials in 2024 demonstrating yield increases of up to 60 cwt with Ocean Organics products. Trials on Snowden potato variety showed Guarantee Hi K achieving 235 cwt vs 173 cwt control.
• Holden Research and ConsultingcoreStrategic or Co-development PartnerField research partner conducting trials on mandarins and other crops. Research demonstrates 18% yield increase, significant micronutrient improvements (Fe up 99%, Mn up 99%, Cu up 183%, Zn up 137%), and calcium increases from 3.52% to 4.07%. Led by Dr. Sarah Williams.
• West Coast ResearchcoreStrategic or Co-development PartnerConducted bell pepper research in Coachella, CA showing yield increases of 71 cartons per acre with estimated increased value of $1,420 per acre with Ocean Organics Guarantee Hi K treatment.
• Mid-Michigan AgronomycoreStrategic or Co-development PartnerConducted 2024 replicated potato trials demonstrating major yield increases. Guarantee Hi K achieved 235 cwt, Guarantee achieved 219 cwt, and Guarantee Complex achieved 216 cwt compared to 173 cwt grower standard.
• Maine Seaweed CouncilminorOthersOcean Organics is a member of the Maine Seaweed Council, an industry organization supporting sustainable seaweed harvesting and processing in Maine.
• Crop Matters, LLCcoreStrategic or Co-development PartnerConducted 2019 study showing Guarantee Hi K Seaweed Extract increased peppermint oil yield and gross return by $101/acre (11%) through higher oil content. Led by Megan Townsend.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Acadian Plant Health: Acadian Plant Health (formerly Acadian Seaplants) is the closest direct competitor: it harvests and processes Ascophyllum nodosum and other brown seaweed species into extracts for agriculture and turf stress management, mirroring Ocean Organics' core product set.
• Kelpak: Kelpak produces cold-processed seaweed extract (Ecklonia maxima) biostimulants widely used in agriculture and horticulture, directly competing in the seaweed biostimulant category Ocean Organics serves.
• BioAtlantis: BioAtlantis is an Ireland-based developer of seaweed-derived biostimulants and stress-mitigation products for agriculture, overlapping directly with Ocean Organics' Guarantee line and Stress Rx positioning.
• Floratine BioSciences: Floratine Biosciences manufactures specialty foliar nutrition and biostimulant products for golf, turf, and agriculture, with a comparable product positioning and customer mix to Ocean Organics' turf/stress management portfolio.

Broad incumbents

• Helena Agri-Enterprises: Helena Agri-Enterprises is a national distributor and formulator of specialty crop inputs and adjuvants, overlapping with Ocean Organics' distribution channel and product categories at much larger scale.
• Brandt: Brandt is a larger US specialty agronomic input manufacturer and distributor with a broad portfolio of foliar, micronutrient, and biostimulant offerings, competing with Ocean Organics on ag retailers' shelves at greater scale.
• FMC Corporation: FMC is a large global crop protection company actively expanding into biosolutions and seaweed-derived inputs, representing both a potential partner and a competitive threat to niche seaweed-extract players like Ocean Organics.
• Loveland Products (Nutrien Ag Solutions): Loveland Products, the proprietary products arm of Nutrien, sells specialty fertilizers and crop protection including biostimulants, serving as a broad incumbent competitor across the same ag retail channel.
• Sipcam Agro Solutions: SipcamAdvan distributes specialty crop inputs including nutritionals and biostimulants through US ag retail, overlapping with Ocean Organics' agricultural channel customers and product positioning.

Emerging players

• Stoller USA: Stoller USA markets plant physiology-focused biostimulant and nutrition products addressing crop stress, providing overlap with Ocean Organics' Guarantee and Stress Rx product lines.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@OceanOrganics
• Facebookfacebook.com/OceanOrganicsProducts
• LinkedInlinkedin.com/company/oceanorganics
• Instagraminstagram.com/o2seaweed?igsh=OTduNHFqZmhlNjc2&utm_source=qr

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ocean Organics