Spribe
Spribe is a privately held B2B iGaming software company that develops and licenses real-time multiplayer crash games, principally Aviator, to 6,000+ regulated online casino operators across 60+ countries serving 77+ million monthly active players.
- Company typePrivate
- Founded2019
- HeadquartersKyiv, Ukraine
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Spribe does
Spribe is a privately held B2B iGaming software company, founded in 2018 and headquartered in Kyiv, Ukraine with legal incorporation in Estonia as Spribe OÜ, that develops and licenses real-time multiplayer casino games to regulated online gaming operators. Its flagship product, Aviator, is a crash-style betting game in which players wager on a multiplier that can crash at any moment; the game launched in 2019 and has grown into a category-defining title, driving the company's 77+ million monthly active players across 60+ countries.
The company's platform is engineered for real-time scale, processing 400,000 player actions per minute and emphasizing social features such as shared rounds and in-game visibility of other players' bets and cash-outs, which create engagement mechanics characteristic of multiplayer network products. Spribe's stated technology differentiator is a compliance-by-design architecture that supports deployment across 60+ regulated markets (including New Jersey and parts of Asia) rather than retrofitting compliance after development.
Commercially, Spribe operates a B2B software-licensing model, monetizing through revenue-share or licensing arrangements with 6,000+ operator partners across LatAm, Africa, Asia, and Europe, with no direct-to-consumer channel. The company invests heavily in brand-building via flagship sports partnerships, signing deals with the UFC, WWE, and AC Milan in 2025 (the UFC tie-up won SIGMA Rome's "Game Changer Marketing Excellence 2025" award), and employs 350+ staff across five countries. In October 2025 the UK Gambling Commission suspended Spribe OÜ's remote gambling software licence for non-compliance with hosting requirements, an active remediation item the company is addressing to restore UK market access.
Spribe firmographics
Firmographics- Name
- Spribe
- Legal name
- Spribe OÜ
- Website
- https://spribe.co
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Spribe is a privately held B2B iGaming software company that develops and licenses real-time multiplayer crash games, principally Aviator, to 6,000+ regulated online casino operators across 60+ countries serving 77+ million monthly active players.
- Ownership category
- akta.pro rank
Spribe industry classification
Industry- Product category
- iGaming Software
- NAICS
- Gambling Industries (7132)
- akta.pro primary industry
- Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer) (MPAEABAJ)
Keywords
Where Spribe is headquartered
LocationHeadquarters
- HQ city
- Kyiv
- HQ country
- Ukraine
- HQ region
- Europe
Markets served
Spribe business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- B2B Software Licensing: Spribe operates as a B2B software company providing casino gaming software to operator partners. Revenue is generated through licensing arrangements with over 6,000 operator clients across regulated markets.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels2 records
Spribe product offering
Product offeringCore offering
Spribe is a B2B iGaming software developer that builds and licenses online casino games to operators worldwide. The company's flagship product is "Aviator," a real-time crash-style multiplayer gambling game, distributed through a network of licensed online casino and betting operators.
Product overview
Spribe is a B2B software company operating in the digital entertainment sector, offering casino games with a focus on crash gambling. The company's flagship product is Aviator, a crash betting game that has grown to support over 77 million monthly active players across more than 60 countries. Spribe operates as a platform supporting real-time gameplay and social features, managing 400,000 player actions per minute.
Differentiator
Problem solved
Functional benefit
Products and services
- Aviator
Companies that use Spribe
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Spribe technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
Spribe partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered flagship and core.
- UFCflagshipSports partnership formed in 2025 as part of brand-building strategy to expand globally in fragmented media environments. UFC partnership won the 'Game Changer Marketing Excellence 2025' award at SIGMA Rome. The partnership provides platforms for geographic expansion as UFC grows its presence in new markets including India, Brazil, and Asia-Pacific.
- WWEflagshipSports partnership formed in 2025 as part of brand-building strategy to expand globally in fragmented media environments. Partnership aims to capitalize on high-growth emerging markets including India, Brazil, and Asia-Pacific as WWE grows its presence in new markets.
- AC MilanflagshipSports partnership formed in 2025 as part of brand-building strategy to expand globally in fragmented media environments. Partnership provides brand visibility in European markets as part of Spribe's global expansion strategy.
- Operator Partners (6,000+)coreSpribe works with over 6,000 operator partners across LatAm, Africa, Asia, and Europe. The company advocates for treating operator partnerships as ongoing relationships rather than one-time transactions, with active post-integration engagement including performance reviews, shared data analysis, and market-specific responsiveness as the true measure of partnership success.
Scale indicators7 records
Recent moves7 records
Expansion highlights5 records
Spribe competitors and assessment
Company assessmentDirect peers
- Endorphina: Online casino slot studio distributing to operators across European and emerging markets. Comparable mid-sized B2B slot/casino content publisher with regulated-market focus.
- Push Gaming: Online casino slot studio licensing titles to operators across multiple regulated jurisdictions. Comparable as a regulated-market-focused B2B slot/casual content publisher.
- Hacksaw Gaming: Mobile-first casino and instant-win/scratch game studio with strong presence in crash and casual real-money formats. Closely mirrors Spribe's focus on emerging, mobile-first game categories targeting Gen Z/millennial players.
- Evolution Gaming: Dominant B2B provider of live dealer and online casino content, serving thousands of operators across regulated markets. Comparable as a regulated-market casino content licensor with global distribution muscle.
- Yggdrasil Gaming: Casino content publisher (slots, table games) and game-aggregation platform serving regulated operators globally. Comparable as a content-first B2B iGaming studio with regulated-market reach.
- Pragmatic Play: One of the largest iGaming content studios, producing slots, live casino, and crash-style games for operators globally. Directly comparable as a multi-vertical casino game publisher licensing to thousands of operators.
- BGaming: Casino game studio with strong foothold in crypto and casual real-money formats, distributing to thousands of operators. Comparable as a content-first studio leveraging novel, casual game mechanics.
- Relax Gaming: B2B iGaming content provider distributing proprietary and aggregated games to operators worldwide. Comparable content-publishing and distribution model across regulated markets.
- Play'n GO: Established online casino content provider (slots and table games) licensing to operators across multiple regulated markets. Comparable B2B iGaming publisher model with broad geographic distribution.
Broad incumbents
- NetEnt (Evolution-owned): Legacy online casino slot brand now under Evolution, supplying high-recognition slots to operators globally. Comparable as a broader-incumbent iGaming content portfolio serving the same operator channel.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights6 records
Customer concentration
Spribe social profiles
Digital presenceSpribe financial estimates
Financial estimateRevenue estimate
Valuation estimate
Spribe leadership team
Management profileNumber of profiles
Profiles2 records
Spribe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Spribe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Spribe
What does Spribe do?
Spribe is a B2B iGaming software developer that builds and licenses online casino games to operators worldwide. The company's flagship product is "Aviator," a real-time crash-style multiplayer gambling game, distributed through a network of licensed online casino and betting operators.
Is Spribe a public or private company?
Spribe is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Spribe founded?
Spribe was founded in 2019. It employs 251 to 500 people.
Where is Spribe based?
Spribe is headquartered in Kyiv, Ukraine, in the Europe region.
How does Spribe make money?
One revenue line is on record: B2B Software Licensing.
Who are Spribe's main competitors?
Direct peers on record are Endorphina, Push Gaming, Hacksaw Gaming, Evolution Gaming, Yggdrasil Gaming, Pragmatic Play, BGaming, Relax Gaming and Play'n GO. NetEnt (Evolution-owned) is listed as a broad incumbent.
Does Spribe have an API?
No public API is recorded for Spribe.
What industry is Spribe in?
Spribe's product category is iGaming Software. Its primary akta.pro industry code is MPAEABAJ, Online Casino Studios & Game Publishers (Slots, RNG, Live Dealer). Its NAICS code is 7132.