SEQTA

What SEQTA does

SEQTA is a cloud-based school learning management system that integrates student learning, wellbeing, and attendance into a single platform serving K-12 schools. Originally founded in 2006 in Australia, SEQTA now operates as a product line within Tes Global Ltd, a private UK company headquartered in Sheffield. The platform is positioned as a premium, fully integrated LMS combining curriculum planning, learning delivery, assessment, pastoral care, parent communication, attendance tracking, timetabling, and analytics within one suite. Its modular architecture includes SEQTA Learn (student portal), SEQTA Teach (teacher interface), SEQTA Engage (parent app), SEQTA Analyse (analytics), SEQTA Kiosk (movement tracking), SEQTA Tutor (extra-curricular tracking), and SEQTA AI Assist (generative AI lesson planning), with IB Programme Standards and Practices support as a differentiator.

The platform is built as a cloud-based SaaS solution with integration interoperability across the Tes product family (Timetable, Synergetic, Learning Pathways) and external MIS, SIS, and SMS systems. Security infrastructure includes Single Sign-On, Centralised Identity Management, and auditing/compliance features. SEQTA AI Assist, launched in 2025, is the platform's first generative AI capability, providing text-based lesson drafting. The company employs 51-100 people and has raised approximately A$6.57M across two funding rounds (2013 and 2015) led by Larsen Ventures.

SEQTA operates a B2B enterprise SaaS subscription model with annual billing and quote-based pricing distributed through direct enterprise field sales targeting school administrators, principals, and IT decision-makers. Primary customer segments are K-12 schools with a focus on independent schools and IB World Schools across Australia, the UK, and international markets. Marketing is conducted through the Tes Magazine content platform, case studies, and demo-driven website conversion. Reference customers include Concordia College, Woodville High School, and John Paul College — mid-sized Australian schools with 1,200-2,000 students each — illustrating the mid-market contract profile typical of SEQTA deployments.

Name

SEQTA

Legal name

Tes Global Ltd

Website

https://seqta.com.au

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

SEQTA is a cloud-based school learning management system operated by Tes Global Ltd, integrating student learning, wellbeing, and attendance for K-12 schools in Australia, the UK, and international markets through a modular suite with AI-powered lesson planning.

Ownership category

akta.pro rank

Product category

School Learning Management System

NAICS

Educational Support Services (611710), Custom Computer Programming Services (541511), Educational Services (611)

SIC

Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

LMS Integrations, Interoperability & Identity (LTI/SCORM/xAPI, SSO, APIs) (EDAFAAAI)

akta.pro secondary industries

Student Safety, Wellbeing & SEL Technology (Monitoring, Reporting) (EDAJAMAJ), Learning Management Systems (LMS) & Academic Application Support (EDALAMAC)

Keywords

• School learning management
• Student wellbeing platform
• Curriculum planning software
• Parent engagement portal
• Attendance tracking system

Headquarters

HQ city

Burwood East

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. School LMS Subscription: SEQTA operates as a cloud-based SaaS platform charging schools subscription fees for access to the comprehensive learning management system. The platform integrates multiple modules (Learn, Teach, Engage, Analyse, Kiosk, Tutor) offered as a unified solution requiring school-wide deployment and ongoing licensing.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

SEQTA develops and provides a cloud-based school learning management system (LMS) for K-12 schools that integrates student learning, wellbeing, and attendance in a single platform. The product is delivered as a unified suite encompassing modules for curriculum planning, teaching delivery, student portals, parent engagement, analytics, campus movement tracking, extra-curricular tracking, and AI-powered lesson planning. It is sold as an enterprise subscription to schools across Australia, the UK, and international markets, integrating with Tes ecosystem products (Synergetic, Timetable, Learning Pathways) and external MIS/SIS/SMS systems.

Product overview

SEQTA is a unified school learning management system (LMS) provided by Tes, designed specifically for schools to integrate student learning, wellbeing, and attendance. The platform operates as a comprehensive suite of interconnected modules including the core SEQTA LMS, SEQTA Learn (student portal), SEQTA Teach (teacher interface), SEQTA Engage (parent portal), SEQTA Analyse (analytics), SEQTA Kiosk (movement tracking), SEQTA Tutor (extra-curricular tracking), and SEQTA AI Assist (AI-powered lesson planning). Additional modules cover Communication Tools, Student Data Management, Pastoral Care, Student Wellbeing Management, Marksbook and Reporting, Attendance Management, Timetable Management, and Security and Privacy. The system also integrates with other Tes solutions including Tes Timetable, Tes Synergetic, and Tes Learning Pathways, as well as external MIS, SIS, and SMS systems.

Differentiator

Problem solved

Functional benefit

Products and services

• Tes SEQTA School LMS A cloud-based, enterprise school learning management system that integrates student learning, wellbeing, and attendance into a single unified platform. Designed for K-12 schools (independent, government, and IB World Schools), the suite combines curriculum planning, lesson delivery, student and parent portals, analytics, campus movement tracking, extra-curricular tracking, pastoral care, and AI-powered lesson planning. Sold on an annual subscription basis with quote-based enterprise pricing tailored to school size and module requirements.

Quantifiable outcome

• Schools report reduced admin workload and improved stakeholder engagement
• +1 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature13 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• Tes TimetablecoreTechnology or IntegrationSEQTA integrates with Tes Timetable as part of the broader Tes solutions ecosystem for schools. The integration creates a connected digital ecosystem combining learning management with timetable scheduling capabilities.
• Tes SynergeticcoreTechnology or IntegrationSEQTA integrates with Tes Synergetic school management system enabling data sharing across the Tes product family for schools seeking comprehensive educational technology solutions.
• Tes Learning PathwayssupportingTechnology or IntegrationSEQTA integrates with Tes Learning Pathways providing schools with additional curriculum and professional development capabilities within the Tes ecosystem.
• School MIS/SIS/SMS SystemscoreTechnology or IntegrationSEQTA integrates with a wide range of school management information systems (MIS), student information systems (SIS), and school management systems (SMS) as well as communication and teaching workflow tools to create a connected digital ecosystem.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Canvas by Instructure: Canvas is a leading K-12 and higher-education LMS directly competing with SEQTA for school-wide deployments. Both position around integrated learning, analytics, and teacher workflows in K-12, making Instructure the closest global comparable.
• PowerSchool Schoology: Schoology is a K-12 LMS from PowerSchool, the dominant SIS vendor in North American K-12. It competes head-to-head with SEQTA for unified learning + SIS-adjacent workflows in schools.
• Compass Education: Compass is an Australian school management and learning platform competing directly with SEQTA in the Australian K-12 market. It overlaps on curriculum, wellbeing, parent communication, and analytics for schools.
• D2L Brightspace: Brightspace is a K-12 and higher-ed LMS from D2L with comparable curriculum, assessment, and analytics capabilities. It competes with SEQTA for school-wide LMS contracts, particularly internationally.
• Itslearning: Itslearning is a European-headquartered K-12 LMS focused on curriculum planning, assessment, and teacher collaboration. It targets the same K-12 institutional buyers as SEQTA.
• Frog Education: Frog is a UK-based K-12 learning platform serving schools with curriculum, assessment, and learning tools. It competes with SEQTA's UK edition for school-wide LMS deployments in the British market.
• Veracross: Veracross is a unified SIS + LMS platform for independent schools, directly comparable to SEQTA's independent-school positioning. It competes on integrated academics, wellbeing, and parent engagement.

Broad incumbents

• Google Classroom: Google Classroom is a free, widely adopted K-12 LMS bundled with Google Workspace for Education. It competes with SEQTA on price and ecosystem integration, especially in budget-constrained public schools.
• Microsoft 365 Education (Teams for Education): Microsoft Teams for Education and the broader M365 Education suite offer LMS-like functionality bundled with productivity tools schools already license. It is a broad incumbent competing for the same K-12 workflow budget as SEQTA.

Regional players

• KAMAR: KAMAR is a New Zealand school management information system. It is a regional peer with overlapping student data, attendance, and pastoral care functionality, primarily serving NZ schools.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/seqta
• Facebookfacebook.com/seqtasoftware

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SEQTA