KERB

What KERB does

KERB is a smart parking platform founded in 2016 in Sydney, Australia by Rob Brown. The company has evolved from an early peer-to-peer driveway rental product (KERB SharePark) into a full Parking Revenue & Access Control (PARCS) platform that unifies access control, payments, dynamic pricing, and real-time availability across more than 25 parking use cases (airports, hotels, hospitals, universities, councils, residential, commercial car parks, hotels, logistics, marinas, private airfields, and others). Its technology stack is built around the KERB Bays management platform, the KERB Box IoT device that integrates with existing boom barriers, KERB VisionAI for license plate recognition, KERB QR for touchless access, and an open API for third-party integrations. The platform supports cars, motorbikes, trucks, buses, RVs, boats, private jets, helicopters, and shipping containers, with a SaaS management layer complemented by hardware sales/leasing, marketplace commissions, and transaction processing. The company also operates a self-serve Bays partner portal for SMB/individual operators and a consumer-facing parking finder (parking.kerb.app), and offers a PrivateLabel option for partner-branded deployments.

KERB is organized as KERB Holdings Company Pty Ltd (registered in New South Wales, Australia) with a headquarters in Lindfield (Sydney), an engineering hub in Ho Chi Minh City, Vietnam, and a North American business development base in Edmonton, Canada. Its go-to-market combines an enterprise field-sales motion (Book a Demo) targeting airports, hospitals, universities, councils, and large commercial operators with a product-led self-serve path for smaller operators and consumers. The company operates across Australia, New Zealand, the United Kingdom, Ireland, Canada, Spain, Malaysia, Vietnam, Singapore, Thailand, the Philippines, and Kenya. It has raised approximately US$14 million in total funding, including a US$6 million Series A in 2025 from private investors, and has been recognized through the 2019 Toyota Global Hackathon, the 2021 Toyota Mobility Foundation CATCH challenge (US$1.5M prize for Kuala Lumpur), and a 2023 QBE/Leading Cities AcceliCITY top-10 finalist placement. The company is founder-led by CEO Rob Brown, CTO/AI Officer Kenny Bench, COO Harriet Lowrie, and Head of NA BD Sean Wingrave, with the engineering function based in Vietnam.

Name

KERB

Legal name

KERB Holdings Company Pty Ltd

Website

https://kerb.app

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

KERB is an Australian smart-parking platform offering a unified Parking Revenue & Access Control (PARCS) system — combining IoT hardware, AI-powered license plate recognition, dynamic pricing, and a marketplace — to airports, councils, hotels, hospitals, universities, residential, and commercial parking operators across 12+ countries.

Ownership category

akta.pro rank

Product category

Smart Parking Technology

NAICS

Parking Lots and Garages (812930)

SIC

Services-Automotive Repair, Services & Parking (7500)

akta.pro primary industry

Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC)

akta.pro secondary industries

Parking Access & Revenue Control Systems (PARCS) (Gates, Pay Stations, Ticketing) (TLAJAIAD), Off-Street Parking Facilities Operations (Garages, Lots, Park-and-Ride) (TLAJAIAB), Shared Parking & Marketplace Platforms (B2B/B2C Space Sharing, Aggregators) (TLAJAIAH), Parking Access & Revenue Control (PARCS) & Payment Systems (BPABAKAD)

Keywords

• Smart parking platform
• Parking management software
• License plate recognition
• IoT access control
• Dynamic parking pricing

Headquarters

HQ city

Brisbane

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain, Operations

Revenue model

1. Platform Commission (Partners): KERB charges a commission (percentage of booking fee) to partners/leasers who list parking bays on the platform. Commission is deducted before remitting balance to partners. Tax (GST/VAT) may also apply depending on jurisdiction.
2. Monthly Software Subscription: Low monthly software fee charged to commercial parking operators (Partners) for using the KERB Bays™ management platform. Pay only for features needed, with no annual upgrade fees.
3. Hardware Sales/Leasing: Sale or leasing of KERB Box™ IoT devices, LPR cameras, and other hardware components (GateKit) required for installation. Equipment costs are separate from monthly software fees.
4. Transaction Processing: KERB acts as limited payment collection agent for partners without merchant accounts, processing payments via third-party providers (Stripe, Windcave, Fiuu, M-Pesa) and remitting funds minus fees.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

KERB operates a cloud-based Parking Revenue and Access Control (PARCS) platform that unifies parking management, dynamic pricing, touchless access, and real-time availability across more than 25 parking location types and 8 vehicle types. The platform combines a SaaS management portal (KERB Bays) with proprietary IoT hardware (KERB Box) and AI-powered computer vision (KERB VisionAI), sold via monthly subscriptions, hardware sales, and a peer-to-peer marketplace (KERB X) for private space rentals.

Product overview

KERB is a comprehensive smart parking platform offering a unified Parking Revenue & Access Control (PARCS) solution. The platform consists of a modular architecture with core products including KERB Bays™ (parking management platform), KERB VisionAI™ (AI-powered computer vision/LPR), KERB QR™ (touchless access), and various specialized solutions like KERB ResidentPark™, KERB TenantPark™, KERB Valet™, KERB Cargo™, and KERB Air™ for different vehicle types and parking environments. Hardware offerings include KERB Box™ IoT device for barrier control and KERB GateKit™ for access integration. The platform supports vehicle types including cars, motorbikes, yachts, trucks, private jets, helicopters, buses, and shipping containers. KERB operates across 24+ parking location types from airports to national parks, with presence in Australia, New Zealand, Southeast Asia, UK, Ireland, Canada, Kenya, and Philippines.

Differentiator

Problem solved

Functional benefit

Brands

• KERB VisionAI: AI-powered vision technology for parking management and vehicle recognition
• KERB QR
• KERB Box
• KERB GateKit
• KERB Bays
• KERB GuestPark
• KERB StaffPark
• KERB ResidentPark
• KERB RealTime
• KERB Valet
• KERB SoS
• KERB X

Products and services

• KERB Bays
• KERB Box
• KERB VisionAI
• KERB QR
• KERB GateKit
• KERB X (formerly KERB SharePark)
• KERB Consumer Mobile App

Quantifiable outcome

• Won Toyota Mobility Foundation's USD1.5m 'City Architecture for Tomorrow Challenge' (CATCH) in Kuala Lumpur 2021, demonstrating market validation
• +2 more outcomes

Named customers3 records

Segments10 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability2 records

Feature7 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Edmonton International AirportcoreStrategic or Co-development Partner · 1 January 2022KERB launched in Canada through partnership with Edmonton International Airport, marking North American market entry.
• Australian Trade and Investment Commission (Austrade)coreStrategic or Co-development Partner · 1 January 2021Austrade facilitated KERB's international expansion through trade missions and its Landing Pads program, helping establish relationships with key partners and government officials across Southeast Asian markets including Malaysia, Vietnam, Philippines, and Singapore.
• Toyota Mobility FoundationcoreStrategic or Co-development Partner · 1 January 2021KERB won the USD1.5 million City Architecture for Tomorrow Challenge (CATCH) organized by Toyota Mobility Foundation for implementation in Kuala Lumpur, validating the company's smart city parking technology.
• Kuching International AirportcoreStrategic or Co-development Partner · 1 January 2021KERB secured a contract with Kuching International Airport for parking management solutions, providing an enterprise reference customer in the airport sector.
• StripecoreTechnology or IntegrationPayment processing partner for many markets. Partners can use Stripe Connected Account for payment collection and processing.
• WindcavecoreTechnology or IntegrationPayment processing partner, particularly for ANZ markets. Partners must set up and manage their own Windcave merchant account.
• FiuucoreTechnology or IntegrationPayment processing partner for Asian markets. Partners required to establish and maintain their own Fiuu merchant account for payment processing.
• JPARK (Thailand)minorStrategic or Co-development PartnerPartnership with JPARK in Thailand for touchless parking technology deployment at Bangkok parking facilities.

Scale indicators6 records

Recent moves11 records

Expansion highlights6 records

Broad incumbents

• TIBA Parking Systems: TIBA provides PARCS hardware, software, and access control for parking operators globally. As a broad incumbent with deep airport and municipal references, it is a competitor KERB must displace in enterprise sales.
• SKIDATA: SKIDATA is a global PARCS hardware and software incumbent serving airports, hospitals, and municipalities worldwide. It is a broader incumbent KERB competes with on enterprise parking access and revenue control deployments.

Direct peers

• EasyPark Group: EasyPark provides a pan-European parking app and operator platform with dynamic pricing, sensor integrations, and municipal contracts. It is a direct competitor to KERB's marketplace, app, and Bays operator platform in European and adjacent markets.
• JustPark: JustPark is a UK-headquartered peer-to-peer and commercial parking marketplace with operator software. It is directly comparable as a B2C marketplace plus B2B operator platform, and overlaps with KERB in the UK and Ireland market.
• Passport Labs: Passport provides a mobile payment, enforcement, and permitting platform for parking and mobility operators, primarily in the US. It is directly comparable to KERB Bays as a software platform sold to operators and municipalities.
• SpotHero: SpotHero is a North American parking marketplace and management platform that lets drivers find and book parking and provides operators with management software. It is directly comparable to KERB across both the consumer marketplace and B2B operator SaaS layers.
• PayByPhone: PayByPhone offers cashless parking payments and operator management across the UK, Canada, US, and other markets. It overlaps with KERB on consumer payments and operator SaaS, especially in Canada where KERB has launched.
• ParkMobile: ParkMobile operates a consumer parking app and operator platform across the US, Canada, and parts of Europe with cashless payment, reservations, and enforcement integrations. KERB competes head-to-head on the marketplace plus operator SaaS stack in overlapping geographies.

Emerging players

• ParkBee: ParkBee operates a digital parking platform for under-utilised parking in residential and commercial real estate across Europe. It is an emerging player with comparable use cases to KERB's ResidentPark and TenantPark offerings.

Regional players

• Honk Mobile: HonkMobile is a Canadian cashless parking and reservation app serving municipalities and operators. It is regionally comparable to KERB in Canada and directly competes for the same municipal and airport contracts KERB is pursuing via Edmonton International Airport.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/kerb-parking
• Xx.com/kerbparking

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds4 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KERB