Aeon Credit Service
AEON Credit Service (M) Berhad is a Malaysia-listed non-bank financial services provider offering credit cards, personal and motorcycle financing, insurance brokerage, and digital Islamic banking through AEON Bank to mass-market, B40, and M40 consumers nationwide.
- Company typePublic
- Founded1996
- HeadquartersCheras, Malaysia
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Aeon Credit Service does
AEON Credit Service (M) Berhad is a Malaysia-incorporated non-bank financial services provider, listed on the Main Market of Bursa Malaysia (ticker: AEONCR) since December 2007 and operating as a subsidiary of AEON Co., Ltd., Japan. Incorporated in 1996 and headquartered in Kuala Lumpur, the company delivers consumer credit, digital banking, insurance brokerage, and loyalty services to mass-market and underserved Malaysian consumers, with a particular focus on the B40 lower-income segment earning MYR 2,500 or below monthly and the M40 middle-income segment. Core products include credit cards (AEON Member Plus, AEON Biker Visa, AEON Virtual Card), personal financing up to RM100,000, motorcycle and automobile hire-purchase financing (with approximately 25% market share of newly registered motorcycles in Malaysia), and easy payment schemes. Distribution spans 60 branches and service centres, 5 regional offices, 7,000+ participating merchant outlets, and digital channels led by the AEON Wallet App.
The company's revenue model is anchored by interest income on gross financing receivables of RM15.72 billion as at FYE2026, supplemented by credit card transaction fees and interchange income, insurance brokerage commissions, and incremental contribution from its 50%-owned AEON Bank (M) Berhad, Malaysia's first digital Islamic bank. AEON Credit's technology stack includes DataRobot for credit risk modelling (supporting a 26% auto-approval ratio), a Voice Bot for collections, a cloud-native digital banking core, and the AEON360 Sdn. Bhd. joint venture (51% owned with AEON Co. (M) Bhd) that unifies membership, data intelligence, and digital engagement across the AEON Group ecosystem in collaboration with Google Cloud. The group reported FYE2026 revenue of RM2.47 billion (+12.3% YoY), profit after tax of RM383.17 million (+3.4% YoY), NPL ratio of 2.61%, ROE of 13.1%, and a capital adequacy ratio of 20.6%, with an MSCI ESG AA rating and RAM AA3/Stable long-term credit rating.
Aeon Credit Service firmographics
Firmographics- Name
- Aeon Credit Service
- Legal name
- AEON Credit Service (M) Berhad
- Website
- https://aeoncredit.com.my
- Company type
- Public
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- AEON Credit Service (M) Berhad is a Malaysia-listed non-bank financial services provider offering credit cards, personal and motorcycle financing, insurance brokerage, and digital Islamic banking through AEON Bank to mass-market, B40, and M40 consumers nationwide.
- Ownership category
- akta.pro rank
Aeon Credit Service industry classification
Industry- Product category
- Consumer Finance
- NAICS
- Credit Card Issuing (522210), Sales Financing (52222), Credit Intermediation and Related Activities (522)
- SIC
- Personal Credit Institutions (6141), Miscellaneous Business Credit Institution (6159)
- akta.pro primary industry
- Prepaid Card Program Managers & Issuers (BIN Sponsors) (FSAMANAK)
- akta.pro secondary industries
- Islamic Transaction Banking (Cash Management & Treasury Services) (FSABAGAF), Embedded Insurance Distribution & Premium Financing (FSAGALAF)
Keywords
Where Aeon Credit Service is headquartered
LocationHeadquarters
- HQ city
- Cheras
- HQ country
- Malaysia
- HQ region
- Asia
Offices6 records
Markets served
Aeon Credit Service business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Interest Income from Financing: Core revenue stream from interest charged on gross financing receivables including personal financing, motorcycle financing, automobile financing, and credit card balances. Gross financing receivables reached RM15.72 billion as at FYE2026.
- Credit Card Fees and Charges: Transaction fees, annual fees, and interchange income from credit card operations including the new AEON Member Plus Credit Card and AEON Biker Visa Cards.
- Insurance Brokerage: Commission income from insurance products distributed through AEON Insurance Brokers.
- Digital Banking Services: Revenue contribution from associate company AEON Bank (M) Berhad through shared services and ecosystem integration. AEON Bank contributes losses (RM85.22 million in FYE2026) as it continues to mature its operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Monthly | AEON Biker Gold Visa - Cashback card for motorcycle community |
| Transaction based/ take rate | Monthly | AEON Biker Infinite Visa - Premium cashback card for motorcycle community |
| Transaction based/ take rate | Monthly | AEON Member Plus Credit Card |
| Transaction based/ take rate | Monthly | Personal Financing |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Aeon Credit Service product offering
Product offeringCore offering
AEON Credit Service provides consumer financing products including credit cards (AEON Member Plus, AEON Biker Visa, Virtual Card), personal financing, motorcycle and automobile hire-purchase financing, insurance brokerage, and Shariah-compliant digital Islamic banking through its associate AEON Bank. Distribution is through 60 branches, 5 regional offices, a 7,000+ merchant outlet network, and digital channels including the AEON Wallet App and AEON Bank app.
Product overview
AEON Credit Service (M) Berhad operates as a diversified non-bank financial services platform offering consumer credit, digital banking, and loyalty programmes. The core offering includes credit cards (AEON Member Plus, AEON Biker Visa, AEON Virtual Card), financing products (motorcycle, personal, hire purchase), and insurance brokerage. The ecosystem is anchored by the AEON Wallet App as the primary digital touchpoint and AEON Bank (M) Berhad as Malaysia's first digital Islamic bank. AEON360 manages unified membership, data intelligence, and loyalty across the ecosystem (AEON Points, FinPlus), while AEON Bank Biz serves business banking customers. Key AI capabilities include DataRobot for credit risk modeling, Voice Bot for collections, Neko Sensei AI financial coach, and AI-driven fintech solutions for AEON Bank Biz.
Differentiator
Problem solved
Functional benefit
Brands
- AEON Wallet: Digital wallet application for financing applications, point collection, payment processing, and membership management
- AEON Member Plus Credit Card
- AEON Biker Visa Cards
- AEON Bank
- AEON360
- AEON Insurance Brokers
- AEON Living Zone
- FinPlus
Products and services
- AEON Member Plus Credit Card Next-generation consumer credit card that consolidates AEON Classic, Gold, Platinum, AEON BiG Visa Classic and Gold cards and fully integrates AEON retail membership privileges directly into card spending, with AEON Points and cashback rewards. Available in Classic, Gold and Platinum tiers on Visa and Mastercard networks; the first credit card in Malaysia made from sustainable and bio-based materials.
- AEON Biker Visa Cards Malaysia's first credit cards tailored for the motorcycle community, issued in partnership with Visa. Includes AEON Biker Gold Visa (up to 5% cashback on motorcycle spare parts, accessories and merchandise; 2% petrol cashback; complimentary insurance) and AEON Biker Infinite Visa (up to 8% cashback, 8x complimentary airport lounge access, 24/7 Visa Concierge).
- AEON Virtual Credit Card Virtual credit card for online transactions with a unique card number separate from the physical card for enhanced security; no annual fees and no card replacement fees; available via the AEON Wallet app.
- Personal Financing Personal financing scheme offering up to RM100,000 for a maximum tenure of seven years, with assessment based on affordability, debt service ratio, and comprehensive customer debt obligations. Used for education, medical expenses, home renovations, small business needs, and other personal financing requirements.
- Motorcycle Financing Hire-purchase financing for motorcycles including electric motorcycle financing as part of green financing initiatives. AEON Credit holds approximately 25% market share of newly registered motorcycles in Malaysia.
- AEON Bank (M) Berhad Malaysia's first digital Islamic bank, licensed by Bank Negara Malaysia and the Ministry of Finance, 50% held by AEON Credit and 50% by AEON Financial Service Japan. Offers Shariah-compliant personal banking via the AEON Bank app including Savings Account-i, AEON Bank x Visa Debit Card-i, Personal Financing-i, Term Deposit-i, DuitNow QR, and the AI-powered Neko Sensei financial coach.
- AEON Bank Biz Shariah-compliant business banking solution under AEON Bank offering Business Current Account-i, integrated cash management, Biz Term Deposit-i, and Merchant DuitNow QR, with AI-driven onboarding and credit assessments for SMEs, micro entrepreneurs, and local merchants.
- AEON Wallet App Primary digital platform of AEON Credit that consolidates financing applications, payment processing, rewards management, and AEON Points loyalty integration. Offers digital onboarding with 52-minute turnaround, Basic Wallet (RM200 limit) and Premium Wallet (RM10,000 limit via e-KYC).
- AEON Insurance Brokers Insurance brokerage services distributed as part of AEON Credit's financial services portfolio, providing customers with access to insurance products.
- AEON Points Loyalty Programme Unified membership and loyalty platform across the AEON ecosystem enabling customers to earn and redeem points across retail, financial services, and digital banking, with integration into AEON Bank allowing points redemption into cash deposited directly to AEON Bank Savings Account-i.
Quantifiable outcome
- Auto-approval ratio of 26% and auto-judge ratio of 53% for credit decisions
- +7 more outcomes
Companies that use Aeon Credit Service
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Aeon Credit Service technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature7 records
Aeon Credit Service partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and flagship.
- Google CloudcoreAeon360 multi-year collaboration with Google Cloud to develop AI-driven agentic commerce capabilities across Southeast Asia, focusing on AI agents for product discovery, delivery, and customer support. Initiative backed by RM50 million joint venture between AEON Credit Service and AEON Co (M) Bhd with plans to launch Aeon360 Innovation Foundry in Kuala Lumpur targeting 10 million active users within five years.
- ZK Racing Sdn. Bhd.coreStrategic partnership to develop Malaysian motorsport through Malaysian Motorsport Development Blueprint (MDEV), a two-wheel talent development plan jointly formulated by Ministry of Youth and Sports and SIC. AEON Credit contributed RM1 million towards Hakim Danish Ramli's Moto3 wildcard debut and later became title sponsor for 2026 Moto3 season as AEON Credit-MT MSi Racing Team.
- AEON Co. (M) BhdcoreJoint venture to establish AEON360 Sdn. Bhd. for integrating membership services, data intelligence and digital engagement across AEON Group ecosystem. AEON Credit holds 51% while AEON Co. holds 49% with initial paid-up capital of RM50 million. AEON360 serves as the central intelligence layer connecting AEON Group's retail, finance, digital services and lifestyle businesses.
- AEON Bank BizcoreAEON Bank Biz launched as Shariah-compliant business banking solution with Business Current Account-i, integrated cash management capabilities, Biz Term Deposit-i, and Merchant DuitNow QR. Utilises AI-driven fintech solutions for simplified procedures, faster approvals, and enhanced digital banking experience for SMEs, corporate clients and local entrepreneurs.
- VisacoreCollaboration with Visa to launch Malaysia's first credit cards tailored for motorcycle community - AEON Biker Infinite Visa and AEON Biker Gold Visa. Cards feature up to 8% cashback on motorcycle spare parts and accessories, 2% on petrol, complimentary insurance coverage, and exclusive access to biking events including AEON Credit MAM Malaysia Superbike Championship and MotoGP.
- PETRONAS Sepang International Circuit (SIC)flagshipOfficial Circuit Partner with SIC for advancing Malaysian motorsports with focus on two-wheel racing community. Partnership covers SIC's flagship events including PETRONAS Grand Prix of Malaysia (MotoGP Malaysia) and Malaysia Superbike Championship (MSBK). Includes co-branded campaigns, digital content, and on-ground activations from grassroots to global stage.
- AEON Bank (M) BerhadcoreAEON Bank is Malaysia's first digital Islamic bank, equally held by AEON Financial Service Co. Ltd. (AFS Japan) and AEON Credit Service (M) Berhad. AEON Credit accounts for 50% shareholding with proportionate share of losses of RM85.22 million in FYE2026 as the bank continues to mature. New CEO Mohammad Ridzuan Abdul Aziz appointed effective 22 May 2026.
Scale indicators15 records
Recent moves11 records
Expansion highlights6 records
Aeon Credit Service competitors and assessment
Company assessmentDirect peers
- RHB Bank Berhad: Malaysian financial services group with consumer banking, hire purchase, and personal financing operations directly competing with AEON Credit in the Malaysian consumer credit and auto/motorcycle financing segments.
- Public Bank Berhad: Malaysia's third-largest bank with a strong hire purchase and consumer financing franchise including motorcycle and auto loans, directly competing with AEON Credit's core hire purchase business.
- MBSB Bank Berhad (Bank Muamalat Malaysia): Malaysian Islamic bank offering Shariah-compliant personal financing, hire purchase, and consumer credit products, directly comparable to AEON Credit's consumer finance operations and AEON Bank's Islamic digital banking offering.
- Bank Islam Malaysia Berhad: Malaysia's standalone Islamic bank offering Shariah-compliant personal financing, credit cards, and consumer banking products, directly comparable to AEON Bank's digital Islamic banking proposition and AEON Credit's broader Shariah-aligned offerings.
Broad incumbents
- CIMB Group Holdings: One of Southeast Asia's largest banking groups with consumer finance, credit cards, and personal financing across Malaysia. Operates broadly across segments including Islamic banking, serving as a broad incumbent comparable to AEON Credit's diversified consumer finance model.
- Grab Financial Group (Grab Holdings): Southeast Asian super-app with GrabFin providing consumer credit, BNPL (GrabPay Later), and digital banking services including in Malaysia. Broad incumbent comparable to AEON Credit's ecosystem-driven approach to consumer finance and payments.
Emerging players
- Atome: Southeast Asian buy-now-pay-later and consumer credit fintech operating in Malaysia and across the region. Comparable to AEON Credit's easy payment schemes and digital credit products targeting similar mass-market consumers.
- Kredivo: Indonesia-headquartered digital consumer credit platform expanding across Southeast Asia offering instant credit financing. Comparable to AEON Credit's digital onboarding and AI-driven instant credit decisioning capabilities.
- Boost Holdings: Malaysian fintech offering digital payments, consumer credit (Boost Credit), and lifestyle financial services. Competes with AEON Wallet and AEON Bank for Malaysian digital-native consumers and merchants.
- GX Bank Berhad: Malaysia's digital bank consortium competitor offering mobile-first financial services targeting underserved consumers. Comparable to AEON Bank as a digital-native competitor targeting the same financial inclusion segment in Malaysia.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat7 records
Key risks5 records
Key highlights6 records
Customer concentration
Aeon Credit Service social profiles
Digital presenceAeon Credit Service compliance and trust
Trust signalCompliance8 records
Aeon Credit Service financial estimates
Financial estimateRevenue estimate
Valuation estimate
Aeon Credit Service leadership team
Management profileNumber of profiles
Profiles9 records
Aeon Credit Service subsidiaries and ownership
Company hierarchySubsidiaries4 records
Aeon Credit Service funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Aeon Credit Service M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Aeon Credit Service
What does Aeon Credit Service do?
AEON Credit Service provides consumer financing products including credit cards (AEON Member Plus, AEON Biker Visa, Virtual Card), personal financing, motorcycle and automobile hire-purchase financing, insurance brokerage, and Shariah-compliant digital Islamic banking through its associate AEON Bank. Distribution is through 60 branches, 5 regional offices, a 7,000+ merchant outlet network, and digital channels including the AEON Wallet App and AEON Bank app.
Is Aeon Credit Service a public or private company?
Aeon Credit Service is a public company. It is classified as public and is currently operating.
When was Aeon Credit Service founded?
Aeon Credit Service was founded in 1996. It employs 1,001 to 5,000 people.
Where is Aeon Credit Service based?
Aeon Credit Service is headquartered in Cheras, Malaysia, in the Asia region.
How does Aeon Credit Service make money?
Four revenue lines are on record. Interest Income from Financing is the primary driver. The others are credit Card Fees and Charges, insurance Brokerage and digital Banking Services.
Who are Aeon Credit Service's main competitors?
Direct peers on record are RHB Bank Berhad, Public Bank Berhad, MBSB Bank Berhad (Bank Muamalat Malaysia) and Bank Islam Malaysia Berhad. Broad incumbents are CIMB Group Holdings and Grab Financial Group (Grab Holdings). Emerging players are Atome, Kredivo, Boost Holdings and GX Bank Berhad.
Does Aeon Credit Service have an API?
No public API is recorded for Aeon Credit Service.
What industry is Aeon Credit Service in?
Aeon Credit Service's product category is Consumer Finance. Its primary akta.pro industry code is FSAMANAK, Prepaid Card Program Managers & Issuers (BIN Sponsors), with a secondary code of FSABAGAF, Islamic Transaction Banking (Cash Management & Treasury Services). Its NAICS code is 522210 and its SIC code is 6141.