Dr. Huey P. Newton Foundation

What Dr. Huey P. Newton Foundation does

The Dr. Huey P. Newton Foundation is a 501(c)(3) nonprofit organization founded in 1993 in Oakland, California, by David Hilliard and Fredrika Newton (widow of Dr. Huey P. Newton) to preserve and promote the history, ideals, and legacy of the Black Panther Party. The Foundation operates a portfolio of heritage-preservation and educational products, anchored by the Black Panther Party Museum — its first brick-and-mortar space, opened in 2023 at 1427 Broadway in downtown Oakland and open Wednesday through Saturday. Core offerings also include the Foundation Podcast (interviews with former BPP members and community leaders), a public art program (including the 2021 Dana King bronze bust — the first permanent public art honoring the BPP in Oakland), Ten-Point Program education, and advocacy for a National Park Service unit commemorating the Party, with resolutions passed in Oakland, Berkeley, and Richmond.

Underlying technology is limited to digital archive preservation: a partnership with Stanford University Libraries, funded by a Mellon Foundation grant announced October 15, 2024, is digitizing 400 issues (13,000 pages) of The Black Panther newspaper (1967–1980), FBI surveillance documents, and private papers for online access. The Foundation's technology stack is otherwise conventional (Squarespace website, podcast hosting, Givelively for membership/donations) and includes no proprietary software, APIs, or AI/ML components.

Revenue is generated through a diversified nonprofit mix: tax-deductible individual donations, an annual membership program, online merchandise sales, and tiered event sponsorships ($2,500 Protector through $100,000 Presenting Sponsor) tied to the 30th Anniversary Gala and PantherFest. Two disclosed capital inflows anchor the medium-term strategy: a $200,000 anonymous gift in June 2020 for the Black Panther Legacy Project, and the 2024 Mellon Foundation grant for digitization. Primary audiences are the general public and tourists, students and researchers (with Stanford as an institutional distribution channel), the Bay Area community, and philanthropists/corporate sponsors. The Foundation holds registered trademarks on "All Power to the People" and the Black Panther icon, providing a defensive intangible-asset moat around the BPP brand identity.

Name

Dr. Huey P. Newton Foundation

Legal name

Dr. Huey P. Newton Foundation

Website

https://hueypnewtonfoundation.org

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

1–10 employees

Short description

The Dr. Huey P. Newton Foundation is a 501(c)(3) nonprofit founded in 1993 in Oakland, California, that preserves the legacy of the Black Panther Party through a museum, podcast, public art, educational programs, and a Stanford Libraries digitization partnership serving researchers, students, and the Bay Area community.

Ownership category

akta.pro rank

Product category

Cultural Heritage Museum & Education

NAICS

Museums (712110), Historical Sites (71212)

akta.pro primary industry

Historic Preservation & Landmarks Conservation (BPAGAHAE)

Keywords

• Historical preservation services
• Cultural heritage education
• Museum exhibition services
• Civil rights education
• Community history programs

Headquarters

HQ city

Oakland

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Donations and Contributions: Tax-deductible donations from individuals supporting the preservation of Black Panther Party legacy. The Foundation is a 501(c)(3) organization.
2. Membership Program: Annual membership subscriptions offering supporters ongoing involvement with the Foundation's mission and activities.
3. Event Sponsorships: Tiered sponsorship packages for the 30th Anniversary Gala ranging from $2,500 (Protector) to $100,000 (Presenting Sponsor), with various benefits including table seating, recognition, and advertising.
4. Merchandise Sales: Online shop selling merchandise to support Foundation initiatives
5. Foundation Grants: Grant funding from foundations such as Mellon Foundation to support digitization and preservation projects

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

The Dr. Huey P. Newton Foundation operates a physical Black Panther Party Museum at 1427 Broadway in Oakland, California, and offers educational programs, guided tours, podcasts, public art installations, and community events (including PantherFest and the 30th Anniversary Gala) to preserve the history and legacy of the Black Panther Party. It also runs archival digitization projects in partnership with Stanford University Libraries to make Black Panther newspapers and historical documents accessible worldwide.

Product overview

The Dr. Huey P. Newton Foundation operates as a nonprofit organization preserving the history, ideals, and legacy of the Black Panther Party. The organization offers a unified portfolio of educational products and services centered on historical preservation and community engagement. Core offerings include the Black Panther Party Museum (a physical museum and interpretive space), the Foundation's Podcast (featuring interviews with former members and community leaders), and archival programs including digitization of Black Panther newspapers at Stanford University. Additional offerings include public art installations, advocacy for a National Park Service unit, educational programs based on the Ten-Point Program, and community events such as PantherFest and the 30th Anniversary Gala. The organization also provides tour guide services at the museum and maintains a membership program for supporters.

Differentiator

Problem solved

Functional benefit

Brands

• Black Panther Party Museum: A museum dedicated to preserving the history of the Black Panther Party, located at 1427 Broadway, Oakland, CA 94612. Open Wednesday-Saturday from 10:00 AM - 3:00 PM and by appointment.

Products and services

• Black Panther Party Museum A museum dedicated to preserving and exhibiting the history of the Black Panther Party, open Wednesday through Saturday from 10:00 AM to 3:00 PM, located at 1427 Broadway, Oakland, CA 94612. Offers tours, exhibitions, and educational programming for the general public.
• Dr. Huey P. Newton Foundation Podcast A podcast series featuring conversations with former Black Panther Party members, community leaders, artists, and activists discussing the legacy and ongoing impact of the Black Panther movement.
• Tour Guide Services Guided tours of the Black Panther Party Museum, its exhibitions, and neighborhood landmarks tied to the history of the Black Panther Party, led by passionate tour guides who bring history to life and facilitate dialogue.
• Membership Program Annual membership program supporting the Dr. Huey P. Newton Foundation's mission to preserve and promote the history and legacy of the Black Panther Party, providing benefits to supporters.
• Public Art Program Public art installations celebrating the Black Panther Party, including murals and commemorative artworks throughout Oakland, such as the bronze bust of Dr. Huey P. Newton created by sculptor Dana King installed at Dr. Huey P. Newton Way and Mandela Parkway in West Oakland in October 2021.
• Ten-Point Program Education Educational programs based on the Black Panther Party's Ten-Point Program, documenting and teaching the Party's demands for freedom, power, employment, housing, education, health care, and justice.
• 30th Anniversary Gala Gala celebration marking 30 years of the Dr. Huey P. Newton Foundation, offering tiered sponsorship packages ranging from $2,500 (Protector) to $100,000 (Presenting Sponsor) with benefits including table seating, program book advertisements, logo placement, and speaking opportunities.
• PantherFest Annual festival celebrating the legacy of the Black Panther Party with music, food, vendors, guest speakers, and community activities held in Oakland.
• Black Panther Legacy Project Multi-pronged initiative including the Black Panther Legacy Monument, the Black Power Museum for the People, and digitization of 400 issues (13,000 pages) of The Black Panther newspaper (1967-1980) for online access.
• Black Panther Party Archive Digitization Partnership with Stanford University Libraries, funded by a Mellon Foundation grant, to digitize the Foundation's collection of Black Panther Party archives including newspapers, private papers, and FBI surveillance documents for global research and educational access.

Quantifiable outcome

• 170,000 newspaper copies distributed weekly at peak of Black Panther Party
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Seven partnerships are on record, tiered core, flagship and minor.

• Stanford University LibrariescoreStrategic or Co-development Partner · 15 October 2024Partnership for digitization of Black Panther Party archives as part of Mellon Foundation grant. Stanford hosts the Dr. Huey P. Newton Foundation Collection including newspapers, FBI surveillance documents, and private papers. The project aims to make historical documents accessible worldwide for research and education.
• Bay Area Unite (San Francisco 49ers, Oakland A's, Golden State Warriors, San Jose Earthquakes, Oakland Roots)flagshipGTM or Marketing Partner · 19 February 2021Coalition of five Bay Area professional sports teams partnered with the Foundation for 'The Black Panther Party Celebration of Activism' Black History Month virtual program. Event broadcast via Facebook Live and YouTube featuring tribute to the 10-Point Program.
• Dana KingcoreStrategic or Co-development PartnerInternationally renowned sculptor commissioned to create bronze bust of Dr. Huey P. Newton. Bust installed October 2021 at Dr. Huey P. Newton Way and Mandela Parkway, West Oakland - the first permanent art installation honoring the Black Panther Party in Oakland.
• Bay Area sports teamsflagshipGTM or Marketing PartnerSan Francisco 49ers, Oakland A's, Golden State Warriors, San Jose Earthquakes, and Oakland Roots collaborated on Black Panther Party Celebration of Activism program for Black History Month.
• Jilchristina VestminorStrategic or Co-development PartnerWest Oakland resident who created 2,000-square-foot mural honoring women of the Black Panther Party on her home at Center and 9th streets, near where Huey Newton was killed.
• Liberation ParkminorChannel Partner/ Reseller/ DistributorHost venue for drive-in film screening of 'Judas and the Black Messiah' in partnership with the Foundation for Black History Month programming.
• GoFundMecoreChannel Partner/ Reseller/ DistributorGoFundMe campaign platform used for fundraising the creation and installation of the Huey P. Newton memorial bust in West Oakland.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• The King Center: Atlanta-based nonprofit founded by Coretta Scott King to preserve Martin Luther King Jr.'s legacy through archives, education, and a visitor campus. Directly comparable as a single-figure civil rights legacy institution with museum, archives, and educational programming.
• Rosa Parks Museum: Troy University-operated museum and archives dedicated to Rosa Parks and the Montgomery Bus Boycott. Comparable as a single-figure civil rights legacy museum with educational programming and donor-supported exhibits.
• Equal Justice Initiative (Legacy Museum): Montgomery-based civil rights legacy museum and memorial operated by EJI. Comparable as a mission-driven nonprofit using museum space, memorials, and archives to advance racial justice history and education.
• Schomburg Center for Research in Black Culture: NYPL-operated research center and exhibition space in Harlem preserving Black history archives. Comparable as an archival and museum operation dedicated to African American history with research and educational programming.
• National Civil Rights Museum: Memphis-based museum at the Lorraine Motel preserving MLK assassination history and the broader civil rights movement. Comparable as a museum-anchored civil rights legacy nonprofit with similar donor/sponsorship model and educational programming.
• Charles H. Wright Museum of African American History: Detroit-based museum of African American history with extensive archives, exhibitions, and educational programs. Comparable as a city-anchored Black history museum with similar donor and membership funding model.

Broad incumbents

• National Museum of African American History and Culture (Smithsonian): Smithsonian museum preserving African American history at federal scale. Comparable as a museum and archive of Black history, but operates at vastly larger scale with federal funding rather than donor dependence.

Regional players

• Museum of the African Diaspora (MoAD): San Francisco-based museum focused on African diaspora history and culture. Comparable as a Bay Area museum of Black history and culture with overlapping visitor audiences and educational programming.
• California African American Museum: Los Angeles-based state-funded museum of African American art, history, and culture. Comparable as a California museum dedicated to African American history, though publicly funded at larger scale.
• African American Museum & Library at Oakland (AAMLO): Oakland Public Library-operated museum of African American history, where the Foundation previously hosted a 2019 public conversation. Comparable as a regional Black history museum with overlapping Oakland audiences and educational programming.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/hueypnewtonfoundation

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds1 record

Investors1 record

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M&A

Investments

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Frequently asked questions about Dr. Huey P. Newton Foundation