San Diego Padres

What San Diego Padres does

The San Diego Padres are a privately held Major League Baseball franchise competing in the National League West division, founded in 1969 as an MLB expansion team. The franchise owns and operates Petco Park, a 42,000+-seat ballpark in San Diego that serves as both the team's home venue and operational headquarters, and is owned by a group led by José E. Feliciano and Kwanza Jones following a 2024 ownership transition.

The franchise generates revenue across five primary streams: ticket sales (single game, season memberships, suites, group outings, premium seating); media rights and streaming through Padres.TV (priced at $74.99 for full-season access) and regional sports broadcasting; merchandise and licensing through MLB Shop and team stores; corporate sponsorship and advertising; and concessions and hospitality operated in partnership with Delaware North. Distribution is multi-channel: direct via the official website and Petco Park box office, the SeatGeek authorized secondary marketplace, MLB Shop e-commerce, and Padres.TV streaming. The team fields competitive on-field operations under President of Baseball Operations A.J. Preller and Manager Craig Stammen, with a current 43-39 record and Wild Card positioning as of late June 2026.

The franchise serves three primary customer segments: individual baseball fans and the general public (primary), corporate clients purchasing premium entertainment for client hospitality and group outings, and committed season-ticket members with priority access and member perks. Marketing combines content (MLB.com, video highlights), community engagement (military and first-responder appreciation, youth baseball development via Boys and Girls Clubs partnership), and themed in-stadium events (e.g., Naruto Night, Hockey Night) to drive attendance and ancillary revenue. A.J. Preller leads baseball operations, with notable 2025 roster investment including the acquisition of closer Mason Miller.

Name

San Diego Padres

Legal name

San Diego Padres

Website

https://padres.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

The San Diego Padres are a privately held Major League Baseball franchise in the NL West, founded in 1969, operating Petco Park in San Diego and generating revenue across ticketing, streaming, merchandise, sponsorship, and concessions for baseball fans, corporate clients, and season-ticket members.

Ownership category

akta.pro rank

Product category

Professional Sports Franchise

NAICS

Spectator Sports (71121), Other Spectator Sports (711219)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990), Television Broadcasting Stations (4833)

akta.pro primary industry

Baseball & Softball Leagues (MPAKAAAC)

akta.pro secondary industries

League-Owned Media Networks (e.g., NFL/MLB/NBA/Club Channels) (MPABAJAC), Franchise Ownership Groups & Multi-Club Organizations (Multi-team owners, holding companies) (MPAKABAJ)

Keywords

• Professional baseball franchise
• Live sports entertainment
• MLB game tickets
• Sports streaming service
• Team merchandise sales

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Ticket Sales: Revenue from single game tickets, season tickets, suites, group outings, and premium seating at Petco Park
2. Media Rights & Streaming: Revenue from MLB.TV streaming subscriptions and regional sports broadcasting rights
3. Merchandise & Licensing: Revenue from official merchandise sales including jerseys, apparel, collectibles through MLB Shop and team stores
4. Sponsorship & Advertising: Corporate sponsorship deals, advertising placements within the stadium and media properties
5. Concessions & Hospitality: Food, beverage, and hospitality services revenue within Petco Park

Pricing tiers

Distribution channels5 records

Marketing channels5 records

Core offering

The San Diego Padres operate a Major League Baseball franchise, providing professional baseball competition through regular season and postseason games at Petco Park. Complementary offerings include Padres.TV streaming subscriptions, official merchandise via the MLB Shop, premium suites and group outings, ballpark tours, and themed promotional events.

Product overview

The San Diego Padres are a Major League Baseball franchise. Their primary offering is professional baseball competition, including regular season games, postseason play, and related entertainment at Petco Park. The organization operates MLB.TV streaming through Padres.TV for game broadcasts, and maintains merchandise retail operations through the MLB Shop. Additional revenue streams include ticket sales, premium seating, group outings, ballpark tours, and special event hosting at Petco Park.

Differentiator

Problem solved

Functional benefit

Products and services

• Single Game Tickets

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Major League Baseball (MLB)coreStrategic or Co-development PartnerThe Padres operate as a member franchise of Major League Baseball, participating in the NL West division. MLB governs league operations, broadcast rights, scheduling, and official rules. The partnership includes access to MLB's streaming infrastructure, marketing resources, and competitive league structure.
• SeatGeekcoreChannel Partner/ Reseller/ DistributorSeatGeek serves as the official secondary ticket marketplace for San Diego Padres tickets, allowing fans to buy and sell tickets for games at Petco Park.
• Boys and Girls Clubs of AmericaminorStrategic or Co-development PartnerCommunity partnership supporting youth development through baseball programs and organizational sponsorships.
• Petco ParkcoreStrategic or Co-development PartnerPetco Park is the San Diego Padres' home ballpark. The team operates the stadium as their primary venue for home games and events. The partnership includes naming rights and stadium operations.
• Delaware NorthminorStrategic or Co-development PartnerConcession operator at Petco Park managing food, beverage, and hospitality services during games and events.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• New York Yankees: Larger MLB incumbent with a much bigger media market. Relevant as the standard-setter for sponsorship pricing, RSN economics, and franchise valuation multiples that the Padres and other MLB teams benchmark against.

Direct peers

• Philadelphia Phillies: Mid-to-large market NL East MLB franchise competing in the same National League playoff structure. Operates a comparable Citizens Bank Park-style ballpark with similar sponsorship and ticket economics.
• Atlanta Braves: Battery Atlanta-based MLB franchise with comparable revenue streams including Bally Sports RSN distribution and The Battery mixed-use development adjacent to Truist Park - analogous to Petco Park's role as a downtown destination.
• Los Angeles Angels: Another California-based MLB franchise sharing the same media market for sponsorship, regional broadcasting, and fan overlap. Operates same MLB governance structure with the same unionized player economics.
• St. Louis Cardinals: NL Wild Card competitor and historic MLB franchise with comparable attendance base and balanced revenue model. Both teams compete in similar National League standings, making them direct competitive and operational comparables.
• Los Angeles Dodgers: The Padres' direct divisional rival in the NL West. Both are MLB franchises competing in the same division with similar business models (tickets, media rights, sponsorship, concessions) and operate ballparks of comparable scale.
• New York Mets: MLB franchise owned by a high-net-worth individual (Steve Cohen) under a private ownership structure analogous to the Padres' new ownership. Comparable business model with marquee payroll and media rights revenue.
• San Francisco Giants: Another NL West MLB franchise with directly comparable revenue mix (Oracle Park gates, NBC Sports RSN, sponsorship, merchandise). Geographic proximity makes the two teams natural regional substitutes for fan engagement and corporate sponsorships.
• Chicago Cubs: Iconic MLB franchise with Marquee Sports Network RSN integration and Wrigleyville-style destination ballpark concept comparable to Petco Park's role as a downtown San Diego anchor.
• Boston Red Sox: Historic MLB franchise with a similar mid-to-large market position, NESN RSN integration, and Fenway Park/Petco Park-style ballpark identity. Operates an analogous multi-revenue-stream franchise model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/fantasy411
• Facebookfacebook.com/Padres
• LinkedInlinkedin.com/company/sandiegopadres

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about San Diego Padres