Verse
Verse is a London-based curated NFT marketplace that enables collectors to acquire digital artworks presented by leading galleries and curators, with provenance recorded on the blockchain. It serves digital art collectors and prestige galleries via primary releases, secondary trading, a creator studio, and a mobile collection app.
- Company typePrivate
- Founded2022
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What Verse does
Verse is a London-based, privately held curated marketplace for digital artworks, founded in 2022 and operating with 11-50 employees. The company serves two primary customer segments — digital art collectors seeking authentic, blockchain-provenance-backed works, and prestige galleries and curators (including Lisson Gallery, The Third Line, Feral File, Artie Galerie, Heft, Fakewhale, PROOF, and Noble Gallery) seeking distribution infrastructure for digital editions. Verse operates a multi-stack platform: primary-release curation through its SOLOS sub-brand and partner galleries, a secondary marketplace viewable on OpenSea and other major NFT venues, on-chain provenance via ERC-721 (and additional support for Tezos, Solana, and Bitcoin rails) plus IPFS for decentralized artwork storage, a self-serve Verse Studio for creators to mint and release works, an iOS Verse Collect app for portfolio management, and a B2B White Label / Verse Tech Suite offering.
The business model is primarily transaction-fee-based: Verse facilitates primary sales from curated galleries and earns a commission on secondary-market trading volume on its platform. Pricing varies by artwork — fixed-price unit pricing ranges from roughly $21.90 (BRUTAL81's OVEREXPOSURE) to $3,500 (Smoke Netscape). The company supplements commission revenue with content marketing (Verse Journal), a Discord community, and email newsletter, and is expanding into platform-as-a-service via its White Label stack. Secondary market indicators show active but modest liquidity — for example, the flagship Human Resources series (10,000 ERC-721s) reports 1,393 owners, 769 active listings, and a highest secondary sale of $2,048 — consistent with a niche but operating digital-art marketplace rather than a mass-market venue.
Verse has raised $2.4M in a single seed round from Venrex in June 2022, with no subsequent funding rounds disclosed. No management team, board, or leadership changes were identified in the source data. The firm shows ongoing operational health through 2024-2026 with regular exhibitions, product launches, and gallery partnerships, but operates in a contracted NFT market on a capital-light footprint.
Verse firmographics
Firmographics- Name
- Verse
- Website
- https://verse.works
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Verse is a London-based curated NFT marketplace that enables collectors to acquire digital artworks presented by leading galleries and curators, with provenance recorded on the blockchain. It serves digital art collectors and prestige galleries via primary releases, secondary trading, a creator studio, and a mobile collection app.
- Ownership category
- akta.pro rank
Verse industry classification
Industry- Product category
- NFT Marketplace
- NAICS
- Art Dealers (45992)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200)
- akta.pro primary industry
- Art & 1/1 Digital Art NFT Marketplaces (FSADANAB)
- akta.pro secondary industry
- NFT Marketplaces & Aggregators (primary/secondary, discovery, cross-market routing) (FSAPAFAB)
Keywords
Where Verse is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Verse business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Artwork Sales Commission: Platform facilitates primary sales of digital artworks from curated galleries and secondary market transactions with marketplace commission on sales volume
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Fixed price artwork releases |
| Unit Pricing | Pay-as-you-go | Unique artwork editions |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Verse product offering
Product offeringCore offering
Verse operates a curated digital art marketplace where collectors can acquire NFTs presented by leading galleries and curators, with provenance recorded on the blockchain. The platform supports live primary releases from galleries and a secondary marketplace for resales, accepting payments via Ethereum, Tezos, Solana, Bitcoin, or credit card.
Product overview
Verse is a digital art marketplace that combines a core platform with multiple curated gallery brands and partner galleries. The platform enables collectors to acquire digital artworks with blockchain-recorded provenance through the main Verse marketplace and mobile app (Verse Collect). The ecosystem includes SOLOS as its primary curatorial brand presenting leading artists, while hosting partner galleries such as Feral File (the first code-based art platform, founded 2020), Artie Galerie, Heft, Fakewhale, PROOF, and Noble Gallery. Artists can launch new works through Verse Studio, and collectors can manage their collections via the iOS app.
Differentiator
Problem solved
Functional benefit
Brands
- SOLOS: A curated gallery/brand dedicated to presenting digital artworks by world's leading artists
Products and services
- Verse Marketplace Curated online marketplace enabling collectors to discover, purchase, and resell digital artworks presented by leading galleries and curators, with provenance recorded on the blockchain. Supports primary releases and secondary trading, accepting Ethereum, Tezos, Solana, Bitcoin, or credit card payments.
- Verse Collect (iOS Mobile App) iOS mobile application for individual collectors to manage, view, and synchronize their digital artwork NFT collections across devices. Available on the Apple App Store.
- VERSE Studio Launch platform for creators to mint and release new digital artworks on the blockchain through the Verse marketplace.
Companies that use Verse
Customer profileSegments2 records
Ideal customer profiles2 records
Verse technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration10 records
Feature3 records
Verse partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Lisson GallerycoreLeading contemporary art gallery with locations in London, New York, and Shanghai presenting digital artworks on Verse platform
- The Third LinecoreDubai-based gallery presenting digital artworks from Middle Eastern and international artists on Verse
- SOLOScoreCuratorial platform dedicated to presenting digital artworks by world's leading artists, presenting series on Verse
- Feral FilecoreOnline cultural institution for software art founded in 2020, first platform to support code-based artwork, presenting works on Verse
- Artie GaleriecoreGallery representing natively digital art with FAFO attitude, presenting artworks on Verse
- HeftcoreNew York-based gallery presenting digital art series on Verse platform
- FakewhaleminorOnline gallery presenting digital artworks on Verse platform
- ProofcoreDigital art collective focused on unique collector experiences, presenting curated series on Verse
- Noble GalleryminorGallery presenting digital artworks including neurocolor's Lux Decay series on Verse
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Verse competitors and assessment
Company assessmentBroad incumbents
- Magic Eden: Leading Solana NFT marketplace. Verse supports Solana natively, and Magic Eden aggregates much of the cross-chain art trading that could otherwise flow through Verse.
- OpenSea: Largest generalist NFT marketplace aggregating listings from curated platforms including Verse. Competes for secondary trading flow and sets the default venue for liquidity, compressing Verse's direct take-rate.
Direct peers
- KnownOrigin: Early-mover curated NFT art marketplace integrated with Verse's secondary listings. Targets the same digital art collector persona with comparable curated-discovery mechanics.
- MakersPlace: Curated digital art NFT marketplace emphasizing authenticated, exclusive works. Listed in Verse's secondary integrations, indicating direct overlap in marketplace positioning.
- SuperRare: Curated NFT marketplace focused on individual digital artworks with a similar artist-by-invitation model. Directly comparable in target collectors (high-end digital art) and curated supply approach.
- Foundation: Curated NFT art marketplace similar to Verse, with invited artists and auction/fixed-price primary releases. Competes for the same gallery-curated digital art collector segment.
- Art Blocks: Leading generative-art NFT platform with a curatorial board, presenting code-based works on Ethereum. Closest direct competitor for Verse's SOLOS-curated generative/algorithmic exhibitions like Botto's ALGORITHMIC EVOLUTION.
Regional players
- Objkt: Largest Tezos-native NFT marketplace. Verse supports Tezos payments; Objkt serves a parallel curated-art community on the same chain. Overlap in generative and 1/1 digital art segments.
Emerging players
- fxhash: Generative-art marketplace on Tezos (and Ethereum). Verse supports Tezos natively, and fxhash overlaps heavily with Verse's algorithmic/generative art use case (e.g., William Mapan exhibitions).
Others
- Feral File: Listed as a partner gallery on Verse and as a separate "online cultural institution for software art." Provides comparable curated code-based exhibitions and overlapping artist roster.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Verse social profiles
Digital presenceVerse financial estimates
Financial estimateRevenue estimate
Valuation estimate
Verse leadership team
Management profileNumber of profiles
Verse funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Verse M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Verse
What does Verse do?
Verse operates a curated digital art marketplace where collectors can acquire NFTs presented by leading galleries and curators, with provenance recorded on the blockchain. The platform supports live primary releases from galleries and a secondary marketplace for resales, accepting payments via Ethereum, Tezos, Solana, Bitcoin, or credit card.
Is Verse a public or private company?
Verse is a private company. It is classified as venture growth investor backed and is currently operating.
When was Verse founded?
Verse was founded in 2022. It employs 11 to 50 people.
Where is Verse based?
Verse is headquartered in London, United Kingdom, in the Europe region.
How does Verse make money?
One revenue line is on record: artwork Sales Commission.
Who are Verse's main competitors?
Broad incumbents on record are Magic Eden and OpenSea. Direct peers are KnownOrigin, MakersPlace, SuperRare, Foundation and Art Blocks. Objkt is listed as a regional player. fxhash is listed as an emerging player. Feral File is listed as an others.
Does Verse have an API?
No public API is recorded for Verse.
What industry is Verse in?
Verse's product category is NFT Marketplace. Its primary akta.pro industry code is FSADANAB, Art & 1/1 Digital Art NFT Marketplaces, with a secondary code of FSAPAFAB, NFT Marketplaces & Aggregators (primary/secondary, discovery, cross-market routing). Its NAICS code is 45992 and its SIC code is 6200.