Watt
WATT is a South Korean industrial AR and AI company that sells smart glasses, voice-recognition, and cloud platforms for hands-free safety management and facility inspection to Korean power utilities, railroads, EPC firms, and manufacturers.
- Company typePrivate
- Founded2021
- HeadquartersSeongnam, South Korea
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Watt does
WATT (주식회사 와트) is a South Korean industrial augmented reality and AI solutions company incorporated in January 2021 in Pangyo, Seongnam, building on the 10+ year plant-engineering heritage of its predecessor (주)파워엔지니어링. The company develops and deploys smart glasses-based field solutions for industrial safety management and facility inspection, paired with a proprietary Korean-language voice recognition AI engine ("Kebi"/캐비) trained on industrial terminology and regional dialects, a cloud-based AR data management platform (WATT Cloud Solution), and a multi-party video communication product (WATT TALK) supported by WATT Store and WATT Manager companion applications.
WATT monetizes through a hybrid revenue model combining one-time smart glass hardware delivery and system implementation with recurring cloud subscription services. Its go-to-market is direct enterprise field sales into large Korean state-owned utilities, EPC firms, and chaebol manufacturers — including all five of Korea's regional power generation companies (Midland, Southern, Southeastern, Southern-Eastern, Western Power), Korea District Heating, Korea Railroad, Korea Expressway Corporation, Samsung Engineering, LG Chem, LG Electronics (POC), Hyundai Motor (POC), S-Oil, Honeywell, and ST PHARM. The customer base skews to energy, infrastructure, and heavy industry, with one initial overseas project in Indonesia (Tanjung #3,4).
The company operates with 14 employees from Pangyo Inno Valley, holds ISO 9001, ISO 14001, ISO 13485, INNO-BIZ, and TIPS certifications, and has four granted patents dating to 2011 covering boiler temperature measurement, micro-fuel supply, unburned-carbon analysis, and gas-turbine combustion optimization.
Watt firmographics
Firmographics- Name
- Watt
- Legal name
- 주식회사 와트
- Website
- https://wattsolution.co.kr
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WATT is a South Korean industrial AR and AI company that sells smart glasses, voice-recognition, and cloud platforms for hands-free safety management and facility inspection to Korean power utilities, railroads, EPC firms, and manufacturers.
- Ownership category
- akta.pro rank
Watt industry classification
Industry- Product category
- Industrial AR / AI Voice Software Solutions
- NAICS
- Satellite Telecommunications (51741)
- SIC
- Computer Communications Equipment (3576), Instruments For Meas & Testing Of Electricity & Elec Signals (3825), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- SD-WAN Services (Managed & Co-Managed) (HDAIAFAB)
Keywords
Where Watt is headquartered
LocationHeadquarters
- HQ city
- Seongnam
- HQ country
- South Korea
- HQ region
- Asia
Offices1 record
Markets served
Watt business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- 스마트글라스 납품 및 구축 (Smart Glass Delivery & Implementation): 스마트글라스 솔루션의 납품 및 시스템 구축 서비스. 고객사에 맞춤 개발된 음성 명령 앱과 함께 제공.
- 클라우드 솔루션 구축 (Cloud Solution Implementation): WATT 클라우드 솔루션의 구축 및 유지보수 서비스. 삼성엔지니어링, LG화학 등 대기업 대상 구축 프로젝트.
- 영상통화 솔루션 (WATT TALK): 다자간 영상통화 및 실시간 커뮤니케이션 솔루션 제공.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Watt product offering
Product offeringCore offering
Watt provides industrial augmented reality (AR) software and AI voice-recognition solutions that enable hands-free remote support for field workers. Its core stack combines a proprietary voice-recognition AI engine branded "Kebi," smart-glasses hardware, a multi-party video calling application (WATT TALK), and a cloud platform (WATT Cloud) for managing AR content, devices, and workflows. The company sells this integrated platform primarily to Korean power generators, plant operators, EPC contractors, and manufacturers for safety, maintenance, and inspection use cases.
Product overview
와트 (WATT) is an industrial augmented reality (AR) and AI solutions company founded in 2021 in South Korea, specializing in hands-free technology for industrial field environments. The product portfolio centers on a suite of interconnected solutions: WATT Cloud Solution (cloud-based AR data management platform), Smart Glasses Solution (AR-enabled field operations system), the proprietary Voice Recognition AI Engine ('깨비', Kebi — a deep learning-based Korean-language speech system supporting dialects), WATT TALK (multi-party video calling with document/photo/message sharing), and companion apps WATT Store and WATT Manager. These products collectively enable plant safety management, remote expert guidance, voice-controlled hands-free operations, and real-time multimedia communication across industrial sites.
Differentiator
Problem solved
Functional benefit
Brands
- 와트톡 (WATT TALK): Multi-party video call solution with photo/document/message sharing, supporting real-time bidirectional communication via LTE/WiFi for industrial site workers, experts, and managers.
- 음성인식 AI 엔진 (Voice Recognition AI Engine)
Products and services
- Kebi Voice Recognition AI Engine (음성인식 AI 엔진) Proprietary voice-recognition AI engine branded "Kebi" that converts spoken commands and dictation into text, designed to operate reliably in noisy industrial field environments. Sold as the core AI layer underpinning Watt's smart-glasses and AR workflows.
- Smart Glasses Solution (스마트 글래스 솔루션) Industrial smart-glasses solution that delivers hands-free AR overlays, image capture, and voice-driven interaction for field workers. Targeted at maintenance, inspection, and remote-support use cases in power plants, manufacturing, and construction.
- WATT TALK Multi-party video calling application that connects on-site field workers (wearing smart glasses) with remote experts for live visual guidance, collaboration, and decision support.
- WATT Cloud Solution Cloud-based platform that centralizes management of AR content, smart-glass devices, workflows, and field-captured data for enterprise customers. Used to administer deployments and integrate with customer systems.
- WATT Manager Companion application for remotely managing smart-glass devices, including configuration, updates, and operational controls across enterprise deployments.
- WATT Store Companion application that lets administrators manage the applications and content distributed to Watt smart-glasses devices in the field.
Companies that use Watt
Customer profileNamed customers17 records
Segments4 records
Ideal customer profiles2 records
Watt technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature3 records
Watt partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered minor and core.
- LG전자minorPOC (Proof of Concept) 협업 진행 중. 음성인식 및 스마트글라스 솔루션에 대한 개념実証 진행.
- 현대자동차minorPOC (Proof of Concept) 협업 진행 중.
- DL이앤씨 (대림)core오픈 이노베이션 데모데이 스타트업 협업. DL이앤씨가 건설 산업 상생을 위해 유망 스타트업과 협업体系中 WATT 참여.
- 삼성엔지니어링coreWATT 클라우드 솔루션 구축 및 스마트글라스 계약. 품질 Part, 프로젝트 Part 재계약 체결.
- LG화학coreWATT 클라우드 솔루션 구축 프로젝트.
- 한국지역난방공사core스마트글라스 시스템 구축 프로젝트.
- 한국철도공사core철도시설물 점검용 스마트글라스 시스템 구축.
- 한국도로공사core음성인식 기반 스마트기기를 활용한 구조물점검 고도화 방안 연구 1차 및 2차 진행.
- 한국중부발전core위급사항 대응 스마트글라스 시스템, 건설안전 솔루션, 정비적격업체 등록.
- 한국남부발전core정비적격업체 등록, 선정품목 유자격 공급자 등록.
- 한국동서발전core정비적격업체 등록, 선정품목 유자격 공급자 등록.
- 한국남동발전core정비적격업체 등록, 선정품목 유자격 공급자 등록.
- 한국서부발전core선정품목 유자격 공급자 등록.
- 전자부품研究院 (KETT)core석탄화력발전 보일러 연소온도 감시용 Acoustic Pyrometer 장치 개발 공동연구 (중소기업청 융복합기술개발사업). KETT사(일본)와 Exclusive Agent 체결 (2009년).
- IHI사 (일본)minorIHI사 공급업체 등록 (2009년).
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Watt competitors and assessment
Company assessmentDirect peers
- RealWear: RealWear is the leading independent vendor of industrial-grade smart glasses for hands-free workers in energy, manufacturing, and field service. WATT competes head-to-head with RealWear Navigator in Korean power generation, chemical, and oil & gas deployments where Korean-language voice control and local support are valued.
- Vuzix: Vuzix manufactures enterprise smart glasses (M-Series, Shield) used in industrial inspection, logistics, and field service. WATT's smart-glass solutions target the same hands-free worker use cases as Vuzix, with WATT differentiating on Korean-language voice and bundled cloud/video software.
- Seiko Epson (Moverio): Epson's Moverio line of binocular see-through smart glasses is sold into enterprise and industrial inspection use cases. Like WATT, Epson combines hardware with software developer tools and targets facility-inspection workflows where AR overlays improve operator accuracy.
Broad incumbents
- Microsoft (HoloLens / Dynamics 365 Guides): Microsoft HoloLens and Dynamics 365 Guides provide an end-to-end industrial AR platform with deep enterprise integration (Azure, Teams, Power Platform). WATT's WATT TALK and cloud solutions overlap with Dynamics 365 Guides and Teams-based field collaboration, though Microsoft lacks WATT's Korean-dialect voice specialization.
- Lenovo ThinkReality: Lenovo's ThinkReality A3 industrial smart glasses and ThinkReality platform target enterprise AR use cases in manufacturing, logistics, and field service. Lenovo offers global distribution and enterprise IT integration that WATT cannot match, though WATT retains a Korean-language and process-industry vertical advantage.
- PTC (Vuforia): PTC's Vuforia industrial AR platform enables AR work instructions, remote assistance, and 3D visualization for manufacturing and service. Vuforia competes with WATT Cloud Solution as an enterprise AR software stack, particularly in discrete and process manufacturing where PTC's CAD/PLM integrations matter.
- Google (Glass Enterprise): Google Glass Enterprise was a category-defining industrial smart-glasses product (now discontinued but the ecosystem lives on through partners). Google established the enterprise AR category that WATT operates in and competes with on brand, developer ecosystem, and integration depth.
- TeamViewer (Frontline / formerly Upskill): TeamViewer's Frontline (acquired from Upskill) is an industrial AR platform for remote assistance and worker guidance, integrating with smart glasses from RealWear and Vuzix. TeamViewer overlaps with WATT TALK for multi-party video collaboration and competes with WATT Cloud for AR workflow software.
Emerging players
- Rokid: Rokid develops AR glasses (Rokid Air, Rokid Max) with strong Asian-market distribution, including industrial applications. As a Chinese-headquartered peer with similar product positioning in lightweight AR glasses, Rokid is a relevant emerging player for WATT in Asia-Pacific enterprise deals.
- ThirdEye Gen: ThirdEye Gen produces industrial smart glasses (X2, MR X3) and an AR software platform for field service, healthcare, and defense. Like WATT, ThirdEye targets hands-free industrial workflows with bundled AR software, making it a comparable emerging peer in the mid-market industrial AR segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Watt compliance and trust
Trust signalCompliance3 records
Watt financial estimates
Financial estimateRevenue estimate
Valuation estimate
Watt leadership team
Management profileNumber of profiles
Profiles1 record
Watt funding detail
Funding detailFunding overview
Funding rounds2 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Watt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Watt
What does Watt do?
Watt provides industrial augmented reality (AR) software and AI voice-recognition solutions that enable hands-free remote support for field workers. Its core stack combines a proprietary voice-recognition AI engine branded "Kebi," smart-glasses hardware, a multi-party video calling application (WATT TALK), and a cloud platform (WATT Cloud) for managing AR content, devices, and workflows. The company sells this integrated platform primarily to Korean power generators, plant operators, EPC contractors, and manufacturers for safety, maintenance, and inspection use cases.
Is Watt a public or private company?
Watt is a private company. It is classified as venture growth investor backed and is currently operating.
When was Watt founded?
Watt was founded in 2021. It employs 11 to 50 people.
Where is Watt based?
Watt is headquartered in Seongnam, South Korea, in the Asia region.
How does Watt make money?
Three revenue lines are on record. 스마트글라스 납품 및 구축 (Smart Glass Delivery & Implementation) is the primary driver. The others are 클라우드 솔루션 구축 (Cloud Solution Implementation) and 영상통화 솔루션 (WATT TALK).
Who are Watt's main competitors?
Direct peers on record are RealWear, Vuzix and Seiko Epson (Moverio). Broad incumbents are Microsoft (HoloLens / Dynamics 365 Guides), Lenovo ThinkReality, PTC (Vuforia), Google (Glass Enterprise) and TeamViewer (Frontline / formerly Upskill). Emerging players are Rokid and ThirdEye Gen.
Does Watt have an API?
No public API is recorded for Watt.
What industry is Watt in?
Watt's product category is Industrial AR / AI Voice Software Solutions. Its primary akta.pro industry code is HDAIAFAB, SD-WAN Services (Managed & Co-Managed). Its NAICS code is 51741 and its SIC code is 3576.