Alma Mader
Alma Mader Brewing is a brewer-owned craft brewery in Kansas City, Missouri that produces hop-forward ales, lagers, and barrel-aged beers for taproom visitors, wholesale partners across Missouri and Kansas, and a subscription Madera Membership of barrel-aged enthusiasts.
- Company typePrivate
- Founded2017
- HeadquartersKansas City, United States
- Headcount1–10
- GTM typeB2C
- OfferingHardware or Manufacturing
What Alma Mader does
Alma Mader Brewing is a brewer-owned and operated craft brewery headquartered at 2635 Southwest Blvd in Kansas City, Missouri, founded in 2017 by Nick Mader. The company specializes in hop-forward ales, lagers, and barrel-aged specialty beers, producing an extensive SKU portfolio that includes Czech-style pilsners, hazy and West Coast IPAs, and limited high-ABV releases (barleywines, Grand Cru-style, and adjunct imperial stouts) aged in Willett, Heaven Hill, Wild Turkey Rye, and Old Fitzgerald bourbon barrels. Operations are anchored in a single tasting room that serves as the primary point of sale, with most draught beer available exclusively on-site to drive taproom traffic and reinforce scarcity.
The business model combines direct-to-consumer sales (tasting room draught, packaged beer-to-go via a Square online storefront, and home keg dock sales) with a self-distributed wholesale channel to 40+ bars, restaurants, and hotels across Missouri and Kansas, and a subscription layer through the Madera Membership program ($350/year, billed annually) that grants members exclusive allocations of barrel-aged releases, priority bottle access, member events, a private forum, and merchandise discounts. The company's GTM is taproom-centric and community-driven, supported by weekly email updates, events, and earned media in outlets such as Craft Beer & Brewing Magazine, Hop Culture, and Kansas City Magazine.
Customer segmentation spans local craft beer enthusiasts (primary), barrel-aged collectors and Madera Members, wholesale on-premise partners (mid-market restaurants, hotels, taprooms), and off-premise retail consumers. The firm is privately held as Alma Mader Brewing, LLC, with no disclosed institutional investors or parent entity, and operates with 1-10 employees. Revenue is not publicly disclosed; consistent industry recognition (GABF Gold 2025, GABF Silver 2024, Breakout Brewer 2022, Best Local Brewery 2025, and 95-98 ratings across multiple SKUs) functions as the primary external signal of demand strength and brand trajectory.
Alma Mader firmographics
Firmographics- Name
- Alma Mader
- Legal name
- Alma Mader Brewing, LLC
- Website
- https://almamaderbrewing.com
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Alma Mader Brewing is a brewer-owned craft brewery in Kansas City, Missouri that produces hop-forward ales, lagers, and barrel-aged beers for taproom visitors, wholesale partners across Missouri and Kansas, and a subscription Madera Membership of barrel-aged enthusiasts.
- Ownership category
- akta.pro rank
Where Alma Mader is headquartered
LocationHeadquarters
- HQ city
- Kansas City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Alma Mader business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Others
Revenue model
- Tasting Room Sales: Direct sales of draught beer for on-site consumption in the tasting room. Primary revenue driver with most beer available exclusively at the taproom.
- Beer To-Go: Off-site consumption sales including 4-packs, 500ml bottles, and kegs. Online ordering via Square storefront.
- Madera Membership: Annual subscription at $350+ tax providing 12 bottles of exclusive barrel-aged beer across two releases, priority access to public releases, member events, merchandise discounts, and forum access.
- Wholesale Distribution: Bulk sales to bars, restaurants, and retailers in Missouri and Kansas. Self-distribution model on Missouri side of Kansas City metro.
- Merchandise: Sales of merchandise including the Six Bottle Tote ($10) and other specialty glassware primarily for Madera Members.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Madera Membership - Annual Subscription |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Alma Mader product offering
Product offeringCore offering
Alma Mader Brewing is a brewer-owned craft brewery that produces hop-forward ales, lagers and pilsners, and a specialty barrel-aged program using Willett, Heaven Hill, Wild Turkey Rye, and Old Fitzgerald bourbon barrels. Most beer is sold exclusively through the Kansas City tasting room as draught pours and packaged to-go formats (4-packs, 500ml bottles, kegs), with additional self-distributed wholesale in Missouri and Kansas and an annual Madera Membership subscription that allocates limited barrel-aged releases to members.
Product overview
Alma Mader Brewing is a brewer-owned and operated craft brewery in Kansas City, Missouri, specializing in hop-forward ales, lagers, and barrel-aged beers. The company operates a unified offering centered on its tasting room, where most beer is available exclusively. The product portfolio comprises draught and packaged beer for on-site consumption and to-go sales, a Madera Membership subscription program offering exclusive access to premium barrel-aged releases, and wholesale distribution of kegs and packaged beer to retail accounts in Missouri and Kansas. The brewery also sells kegs directly to consumers for home use.
Differentiator
Problem solved
Functional benefit
Brands
- Madera Members: Annual membership program offering exclusive barrel-aged beer releases, priority access to bottles, member events, private forum access, and discounts.
Products and services
- Beer for Here (Draught Program) Rotating draught beers served in the Alma Mader tasting room for on-site consumption, including pilsners, lagers, hazy and West Coast IPAs, NE-style IPAs and DIPAs, plus limited barrel-aged pours and bottles. Targeted at local craft beer enthusiasts and visitors to the Kansas City taproom.
- Beer to-Go (Packaged) Packaged beer for off-site consumption, including 4-packs, individual 500ml bottles, and kegs, available from the tasting room and ordered online through the Square storefront for off-premise and at-home enjoyment.
- Madera Membership Annual membership program priced at $350 + tax providing 12 bottles (between two annual releases) of exclusive barrel-aged beer, priority access to public releases, member events, members-only merchandise and specialty glassware, a private forum, and discounts on draught beer and merchandise. Targeted at dedicated craft beer enthusiasts and barrel-aged beer collectors.
- Tasting Room Experience On-site hospitality experience at the Kansas City taproom and patio on Southwest Boulevard, featuring a full draught list and extensive beer-to-go selection, open Wed–Sun with family-friendly and ADA-accessible accommodations.
- Wholesale Distribution (Missouri & Kansas) Self-distributed (Missouri) and partner-distributed (Kansas) wholesale channel supplying kegs and packaged beer to 40+ on-premise partner establishments (bars, restaurants, hotels, and taprooms) throughout the Kansas City metro. Wednesday deliveries on the Missouri side, with order minimums tied to distance from the production facility.
- Kegs for Home (Dock Sales) Direct-to-consumer dock sales of kegs for at-home consumption, featuring a rotating selection, $50 refundable keg deposit (returned within 60 days), and an optional party pump loaner for residential gatherings.
Quantifiable outcome
- 2025 Gold Medal at Great American Beer Festival for Coral Crush Extra Pale Ale
- +4 more outcomes
Companies that use Alma Mader
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Alma Mader technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Alma Mader partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Hugo TeaminorSupplier of black tea used for Bogeytime Iced Tea & Lemon Lager. Tea sourced from Hugo Tea as a key ingredient for the beer recipe.
- Onyx Coffee RoastersminorSupplier of Colombian coffee used in Fool's Lair barrel-aged imperial stout with coffee, coconut, and cacao. Coffee added to complement the barrel-aged base beer.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Alma Mader competitors and assessment
Company assessmentDirect peers
- KC Bier Co. Kansas City craft brewery specializing in German-style lagers and pilsners with a taproom and local distribution model. Overlaps directly with Alma Mader's lager-forward positioning (e.g., Premiant Czech-style Pilsner).
- Russian River Brewing Company: California craft brewery combining hop-forward IPAs with acclaimed barrel-aged sours and stouts, sold primarily through brewpub and limited distribution. Comparable on the award-winning, hop-forward plus barrel-aged specialty model.
- Torn Label Brewing Co. Kansas City craft brewery producing hop-forward ales and lagers with a tasting room focus. Comparable size and GTM model (taproom-centric with local wholesale) within the same competitive set.
- Brewery Emperial: Kansas City craft brewery operating a taproom with rotating ales, lagers, and barrel-aged offerings. Direct local competitor for on-premise traffic and taproom occasions in the KC Westside corridor.
- Side Project Brewing: Missouri-based craft brewery renowned for barrel-aged and blended beers with a members-only bottle release model. Highly comparable on the barrel-aged specialty/membership GTM dimension that defines Alma Mader's premium positioning.
- Martin City Brewing Company: Kansas City-area craft brewery with multiple taproom locations producing ales, lagers, and barrel-aged offerings. Competes for the same KC metro craft consumer and on-premise accounts.
- Boulevard Brewing Company: Largest craft brewery in Kansas City, also founded in KC and producing ales, lagers, and barrel-aged beers. Direct local competitor for tap handles, shelf space, and consumer share-of-stomach in the same metro.
- Jolly Pumpkin Artisan Ales: Michigan-based craft brewery built around barrel-aged, sour, and wild ales with taproom and brewpub experiences. Comparable on the barrel-aged specialty, tasting-room-centric, and high-craft positioning model.
- Tree House Brewing Company: Massachusetts craft brewery famous for hop-forward IPAs with a taproom-exclusive model and cult following. Comparable on the scarcity-driven, taproom-centric, hop-forward positioning that drives Alma Mader's brand.
Broad incumbents
- Sierra Nevada Brewing Co. Large, established craft brewer with broad ale and lager portfolio across national distribution. Overlaps with Alma Mader on hop-forward IPAs but at vastly larger scale and broader geographic footprint.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Alma Mader social profiles
Digital presenceAlma Mader compliance and trust
Trust signalCompliance1 record
Alma Mader financial estimates
Financial estimateRevenue estimate
Valuation estimate
Alma Mader leadership team
Management profileNumber of profiles
Profiles1 record
Alma Mader funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Alma Mader M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Alma Mader
What does Alma Mader do?
Alma Mader Brewing is a brewer-owned craft brewery that produces hop-forward ales, lagers and pilsners, and a specialty barrel-aged program using Willett, Heaven Hill, Wild Turkey Rye, and Old Fitzgerald bourbon barrels. Most beer is sold exclusively through the Kansas City tasting room as draught pours and packaged to-go formats (4-packs, 500ml bottles, kegs), with additional self-distributed wholesale in Missouri and Kansas and an annual Madera Membership subscription that allocates limited barrel-aged releases to members.
Is Alma Mader a public or private company?
Alma Mader is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Alma Mader founded?
Alma Mader was founded in 2017. It employs 1 to 10 people.
Where is Alma Mader based?
Alma Mader is headquartered in Kansas City, United States, in the North America region.
How does Alma Mader make money?
Five revenue lines are on record. Tasting Room Sales are the primary driver. The others are beer To-Go, madera Membership, wholesale Distribution and merchandise.
Who are Alma Mader's main competitors?
Direct peers on record are KC Bier Co., Russian River Brewing Company, Torn Label Brewing Co., Brewery Emperial, Side Project Brewing, Martin City Brewing Company, Boulevard Brewing Company, Jolly Pumpkin Artisan Ales and Tree House Brewing Company. Sierra Nevada Brewing Co. is listed as a broad incumbent.
Does Alma Mader have an API?
No public API is recorded for Alma Mader.