Coalescent Mobile Robotics
- Company typePrivate
- Founded2018
- HeadquartersOdense, Denmark
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Coalescent Mobile Robotics firmographics
Firmographics- Name
- Coalescent Mobile Robotics
- Legal name
- Coalescent Mobile Robotics ApS
- Website
- https://cm-robotics.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Coalescent Mobile Robotics industry classification
Industry- Product category
- Autonomous Mobile Robots (AMR)
- NAICS
- Industrial Truck, Tractor, Trailer, and Stacker Machinery Manufacturing (333924), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)
- SIC
- Industrial Trucks, Tractors, Trailors & Stackers (3537), Construction, Mining & Materials Handling Machinery & Equip (3530)
- akta.pro primary industry
- Industrial & Warehouse Robotics (HDAAAIAA)
- akta.pro secondary industries
- Automated Guided Vehicles (AGVs) & Autonomous Mobile Robots (AMRs) (IMAHABAB), Automated / Robotics-Enabled Fulfillment Centers (AS/RS, AMRs, Goods-to-Person) (TLALADAL), Distributed Order Management (DOM) & Orchestration (TLAEACAA)
Keywords
Where Coalescent Mobile Robotics is headquartered
LocationHeadquarters
- HQ city
- Odense
- HQ country
- Denmark
- HQ region
- Europe
Offices2 records
Markets served
Coalescent Mobile Robotics business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Autonomous Mobile Robot (AMR) Sales: Sale of Serena mobile robots including customizable trolleys. Hardware forms the core product with pricing based on fleet size and configuration.
- Frida Fleet Management Software: Subscription-based software for fleet management, task scheduling, monitoring, and analytics. Includes app for store staff and backend system.
- System Integration Services: Implementation, store evaluation, risk assessment, and integration services including business case creation and operational workflow optimization.
- API and Integration Services: Connectivity and integration with ERP, CRM, and e-commerce systems for seamless data exchange and workflow optimization.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Multi-year contract | Custom Enterprise Solution |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels8 records
Coalescent Mobile Robotics product offering
Product offeringCore offering
Coalescent Mobile Robotics designs, manufactures, and sells autonomous mobile robots (AMRs) and fleet management software for in-store transportation in retail, healthcare/pharma, and industrial environments. The company offers a fully integrated solution comprising the Serena mobile robot (250kg payload), the Frida fleet management software, and customized trolleys/accessories. The product automates repetitive trolley transportation tasks such as Click & Collect order fulfillment, restocking, and garbage disposal.
Product overview
Coalescent Mobile Robotics offers a fully integrated retail automation solution consisting of three key elements: their autonomous mobile robot Serena, fleet management software Frida, and customized trolleys. Serena handles the physical transportation of wheeled trolleys within stores. Frida serves as the command center providing task scheduling, real-time monitoring, and fleet management through an intuitive app and API. Customized trolleys and accessories (including Medical Cabinet) can be adapted to specific use cases. This one-stop shop approach removes non-value-adding transportation tasks from retail, healthcare, and industrial environments.
Differentiator
Problem solved
Functional benefit
Brands
- Serena: The company's flagship autonomous mobile robot (AMR) designed for retail environments. Serena transports wheeled trolleys safely alongside people, featuring advanced sensors, cameras, and machine learning algorithms with a payload capacity of up to 250kg.
- Frida
- Medical Cabinet
- Trolleys
Products and services
- Serena Autonomous Mobile Robot
- Frida Fleet Management System
- Medical Cabinet Custom-built locked medical storage cabinet designed for pairing with Serena robot to transport sensitive medical supplies in healthcare and pharma environments. Features 8 spacious drawers, stainless-steel top, adjustable shelves, secure locking systems, and easy-to-clean surfaces for sterile environment logistics.
- Custom Trolleys Custom-built trolleys designed for pairing with Serena robot for transportation of goods. Available in various configurations for production, logistics, retail, workshops, and custom use cases. Requires minimum height of 38cm for robot compatibility and offers customizable trolley solutions for different applications.
Quantifiable outcome
- Saves 15 minutes per pallet load of products
- +6 more outcomes
Companies that use Coalescent Mobile Robotics
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles3 records
Coalescent Mobile Robotics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability7 records
Feature8 records
Coalescent Mobile Robotics partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and flagship.
- Meditek DanmarkcoreMerger partner, a pioneering joint venture between InCite Robotics and Neo Robotics. Merger aims to revolutionize healthcare industry through innovative products and cutting-edge automation. Combined entity brings 40+ years of experience in tailored automation solutions.
- InCite RoboticscorePartner through Meditek Danmark merger. Delivers tailored automation solutions that boost production efficiency, making advanced automation simple and accessible for businesses of all sizes.
- Neo RoboticscorePartner through Meditek Danmark merger. Part of the joint venture combining robotics expertise for healthcare industry solutions.
- StrongPointcoreValue-added reseller agreement with StrongPoint, a grocery retail technology company with 500+ employees across Norway, Sweden, Baltics, Spain, UK, and Ireland. Partnership enables CMR to leverage StrongPoint's extensive network and expertise in Europe to bring AMRs to more grocery retailers across the continent. Combines CMR's AMRs with StrongPoint's Order Picking solution for optimized picking process.
- Salling Group (Bilka)flagshipFlagship pilot partnership deploying 10 mobile robots at Bilka Odense for Click & Collect automation. This innovative pilot project represents the first deployment where robots assist and work with retail staff. Ongoing collaboration has influenced product development with constructive feedback on robot design and functionality.
Scale indicators17 records
Recent moves7 records
Expansion highlights7 records
Coalescent Mobile Robotics competitors and assessment
Company assessmentDirect peers
- Mobile Industrial Robots (MiR): Denmark-based AMR pioneer (owned by Teradyne) that sells autonomous mobile robots for internal transport in warehouses, production, and healthcare. Closest direct competitor to Serena, with overlapping payload classes and European customer base; Coalescent's board member Niels Jul Jacobsen founded MiR.
- Locus Robotics: US-based AMR vendor focused on warehouse order fulfillment and retail/e-commerce picking workflows. Competes with Coalescent for retail automation budgets, particularly in e-grocery and Click & Collect operations similar to Bilka's use case.
- Geek+: Global AMR and smart logistics provider covering goods-to-person, picking, sorting, and material handling. Competes with Coalescent's Serena and Frida in retail and warehouse automation, particularly for European grocery and 3PL customers.
- OTTO Motors (Rockwell Automation): Industrial AMR vendor (acquired by Rockwell Automation) serving manufacturing and warehouse intralogistics. Comparable to Coalescent in the AMR category, with broader heavy-payload industrial focus but similar fleet management software offerings.
- Fetch Robotics (Zebra Technologies): Cloud-driven AMR platform (now part of Zebra Technologies) offering autonomous mobile robots and fleet orchestration software. Direct competitor to Coalescent's Serena+Frida combination, with stronger resources via Zebra.
- 6 River Systems (Shopify): Shopify-owned AMR provider specializing in collaborative fulfillment robots for retail and e-commerce warehouses. Competes for the same grocery Click & Collect and restocking automation budgets Coalescent targets at retailers like Bilka.
Broad incumbents
- Omron Automation: Large industrial automation incumbent offering a broad portfolio of AMRs, SCARA robots, and control products. Overlaps with Coalescent in mobile robotics for intralogistics, but as part of a much wider factory automation suite rather than a retail-specialist focus.
Emerging players
- Balyo: French AMR vendor providing driverless forklifts and pallet-moving robots for warehouses and production sites. Comparable to Coalescent in the AMR category and adjacent to its European retail footprint (France being a Coalescent target market).
- HAI Robotics: Goods-to-person AMR specialist with strong European and US expansion, focused on warehousing and e-commerce. Comparable technology category to Coalescent (AMRs + fleet management) with broader warehouse focus rather than retail/in-store.
Others
- StrongPoint: Norwegian retail technology provider and Coalescent's value-added reseller partner, offering order picking, checkout, and in-store solutions to grocers across 20+ countries. Channel partner rather than direct competitor, but a leading indicator of which retail tech vendors occupy the same procurement slots.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Coalescent Mobile Robotics social profiles
Digital presenceCoalescent Mobile Robotics financial estimates
Financial estimateRevenue estimate
Valuation estimate
Coalescent Mobile Robotics leadership team
Management profileNumber of profiles
Profiles9 records
Coalescent Mobile Robotics subsidiaries and ownership
Company hierarchySubsidiaries1 record
Coalescent Mobile Robotics funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Coalescent Mobile Robotics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Coalescent Mobile Robotics
What does Coalescent Mobile Robotics do?
Coalescent Mobile Robotics designs, manufactures, and sells autonomous mobile robots (AMRs) and fleet management software for in-store transportation in retail, healthcare/pharma, and industrial environments. The company offers a fully integrated solution comprising the Serena mobile robot (250kg payload), the Frida fleet management software, and customized trolleys/accessories. The product automates repetitive trolley transportation tasks such as Click & Collect order fulfillment, restocking, and garbage disposal.
Is Coalescent Mobile Robotics a public or private company?
Coalescent Mobile Robotics is a private company. It is classified as venture growth investor backed and is currently operating.
When was Coalescent Mobile Robotics founded?
Coalescent Mobile Robotics was founded in 2018. It employs 11 to 50 people.
Where is Coalescent Mobile Robotics based?
Coalescent Mobile Robotics is headquartered in Odense, Denmark, in the Europe region.
How does Coalescent Mobile Robotics make money?
Four revenue lines are on record. Autonomous Mobile Robot (AMR) Sales are the primary driver. The others are frida Fleet Management Software, system Integration Services and API and Integration Services.
Who are Coalescent Mobile Robotics's main competitors?
Direct peers on record are Mobile Industrial Robots (MiR), Locus Robotics, Geek+, OTTO Motors (Rockwell Automation), Fetch Robotics (Zebra Technologies) and 6 River Systems (Shopify). Omron Automation is listed as a broad incumbent. Emerging players are Balyo and HAI Robotics. StrongPoint is listed as an others.
Does Coalescent Mobile Robotics have an API?
Yes. Frida fleet management system includes an API for easy integration with 3rd party technologies. Frida is developed to provide frictionless and seamless data exchange with Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), and E-Commerce software. Frida has also been developed with the VDA5050 protocol at its core, which allows operation with other mobile robotics applications.
What industry is Coalescent Mobile Robotics in?
Coalescent Mobile Robotics's product category is Autonomous Mobile Robots (AMR). Its primary akta.pro industry code is HDAAAIAA, Industrial & Warehouse Robotics, with a secondary code of IMAHABAB, Automated Guided Vehicles (AGVs) & Autonomous Mobile Robots (AMRs). Its NAICS code is 333924 and its SIC code is 3537.