Premium Service Brands

What Premium Service Brands does

Premium Service Brands (PSB) is a multi-brand home services franchisor headquartered in Charlottesville, Virginia, founded in 2006 by Paul Flick with the launch of the 360° Painting franchise. PSB operates as the parent holding company for nine (now eleven) complementary home service franchise brands: 360° Painting, ProLift Garage Doors, Maid Right, Kitchen Wise & Closet Wise, Window Gang, Rubbish Works Junk Removal, The Grout Medic, House Doctors, RooterMan, Handyman Pro, and the recently acquired Wise Coatings. The company builds and licenses franchise systems rather than performing services directly: franchisees hire and lead service teams while PSB provides brand systems, protected territories, training, marketing, preferred vendor programs, and a proprietary business management software platform. The most recent technology investment is the Nesto platform (launched November 2024), designed to house multiple PSB brands and streamline franchise operations and customer experiences. The company received a private equity growth investment from Susquehanna Private Capital in April 2021 and has been in an active roll-up phase since, executing at least seven disclosed brand acquisitions between 2020 and 2026.

Name

Premium Service Brands

Legal name

Premium Service Brands, LLC

Website

https://premiumservicebrands.com

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Premium Service Brands is a multi-brand home services franchisor operating nine complementary franchise brands — including 360° Painting, Maid Right, ProLift Garage Doors, Window Gang, House Doctors, and RooterMan — with over 1,000 franchise locations across the U.S. and Canada serving residential and commercial customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Charlottesville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Franchise Fees and Royalties: Premium Service Brands generates revenue through franchise fees from new franchise owners and ongoing royalties from franchise operations. The company operates nine home service brands including 360° Painting, ProLift Garage Doors, Maid Right, Kitchen Wise & Closet Wise, Window Gang, Rubbish Works Junk Removal, The Grout Medic, House Doctors, and RooterMan.
2. Franchise Initial Investment Fees: Revenue from initial franchise fees paid by new franchisees. Investment ranges vary by brand from $45,075-$82,475 (RooterMan) to $119,850-$191,000 (House Doctors).

Pricing tiers

Distribution channels1 record

Marketing channels6 records

Core offering

Premium Service Brands is a multi-brand franchisor that sells franchise ownership opportunities across nine (plus acquired) niche home service brands, including painting, residential cleaning, garage door repair, plumbing, junk removal, tile and grout restoration, window and exterior cleaning, kitchen and closet organization, and handyman services. Franchisees operate independently under each brand's system, while PSB provides comprehensive training, proprietary business management software, national marketing, preferred vendor access, and ongoing corporate support.

Product overview

Premium Service Brands is a multi-brand home services franchisor operating a platform of nine distinct franchise brands. The portfolio is organized around complementary home service niches: 360° Painting (painting), ProLift Garage Doors (garage doors), Maid Right (house cleaning), Kitchen Wise & Closet Wise (organization), Window Gang (exterior cleaning), Rubbish Works (junk removal), The Grout Medic (tile/grout restoration), House Doctors (handyman/home improvement), RooterMan (plumbing), plus Handyman Pro (handyman services) and acquired brand Wise Coatings (floor coatings). Each brand operates as a separate franchise system with its own proprietary business model, training programs, and service delivery methods, unified under the PSB corporate umbrella that provides shared resources including marketing support, technology platforms, franchisee training, and operational guidance.

Differentiator

Problem solved

Functional benefit

Brands

• Nesto: A technology platform launched by Premium Service Brands to house multiple brands and streamline home services.
• KidsLift

Products and services

• 360° Painting Franchise Franchise opportunity offering residential and commercial painting services including interior and exterior painting, deck staining, fence painting, concrete staining, and garage floor services. Ranked No. 1 painting franchise on Entrepreneur's Franchise 500 in 2018 and 2019.
• ProLift Garage Doors Franchise Franchise opportunity in garage door repair, replacement, and installation serving residential and commercial customers.
• Maid Right Franchise House cleaning franchise offering residential cleaning services including eco-friendly and hospital-level disinfection options through the proprietary EnviroMist Cleaning system.
• Kitchen Wise & Closet Wise Franchise Home organization franchise providing kitchen remodeling and closet organization services.
• Window Gang Franchise Exterior cleaning services franchise offering window washing, pressure washing, and gutter cleaning services.
• Rubbish Works Junk Removal Franchise Junk removal franchise providing residential and commercial clutter clearing, estate cleanouts, and construction debris removal with eco-conscious disposal.
• The Grout Medic Franchise Tile and grout restoration franchise offering cleaning, sealing, recaulking, regrouting, color restoration, repairs, and water damage restoration services using proprietary Advanced Steam Vapor Technology.
• House Doctors Franchise Home improvement and handyman services franchise providing reliable home repairs, improvements, and certified Aging in Place services introduced nationwide in September 2024.
• RooterMan Franchise Plumbing and drain cleaning franchise offering quick, reliable, and affordable plumbing services with over 50 years of operational history; integrates AI-driven training simulators into franchise onboarding. Initial investment range of $45,075 to $82,475 with the lowest overhead among PSB's brands.
• Handyman Pro Franchise Home repair and remodeling franchise bridging the gap between solo handymen and large contractors, offering services including carpentry, electrical, plumbing, gutters, siding, windows, doors, masonry, and furniture assembly.
• Wise Coatings Franchise Premier residential and commercial floor coatings franchise organization operating approximately 22 locations across 20 states.

Quantifiable outcome

• House Doctors averaged $573,090 per franchised business in FY2024
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Molly Maid: Molly Maid is a Neighborly-owned residential cleaning franchise network. It is a direct competitor to PSB's Maid Right brand for residential cleaning customers and for prospective franchise owners.
• Authority Brands: Authority Brands is a multi-brand home services franchisor (The Dwyer Group spin-off) operating brands such as The Grounds Guys, Benjamin Franklin Plumbing, and Authority Lift. It competes directly with PSB in the same home services categories under a similar multi-brand holding structure.
• Neighborly: Neighborly (formerly Dwyer Group) is the largest multi-brand home services franchisor in North America, with brands including Mr. Rooter, Molly Maid, Mr. Handyman, and The Grounds Guys. It is the closest structural and category analog to Premium Service Brands' multi-brand platform model.
• BELFOR Franchise Group: BELFOR Franchise Group operates a multi-brand franchise platform of home services brands (including restoration, cleaning, and home repair concepts). It is a direct peer in the multi-brand home services franchisor category and competes for both franchisees and acquisition targets.
• 1-800-GOT-JUNK?: 1-800-GOT-JUNK? is a leading junk removal franchise with a North American network. It directly competes with PSB's Rubbish Works Junk Removal brand for both end customers and prospective franchisees.
• Stanley Steemer: Stanley Steemer is an established carpet, tile, and hard-surface cleaning franchise. It is a direct competitor to PSB's The Grout Medic in tile and grout restoration and overlaps in residential cleaning demand.
• SERVPRO: SERVPRO is a large franchise network specializing in cleaning and restoration services, directly competing with PSB's The Grout Medic and Maid Right brands. Its franchise model and customer base are highly comparable to PSB's service brands.
• Chem-Dry: Chem-Dry is a large carpet and upholstery cleaning franchise network. It competes with PSB's Maid Right and Window Gang brands in the residential cleaning category and shares a similar franchise-led operating model.
• TruBlue Total House Care: TruBlue Total House Care is a handyman and home maintenance franchise focused on senior and aging-in-place services. It is comparable to PSB's House Doctors brand, particularly in the senior-focused service category that PSB launched in 2024.

Broad incumbents

• ServiceMaster (Terminix Global Holdings): ServiceMaster operates large, established home services franchise brands including ServiceMaster Clean and Merry Maids. As a broader incumbent in residential cleaning and restoration, it overlaps with PSB's Maid Right, The Grout Medic, and other cleaning-adjacent brands.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/PremiumServiceBrands
• Xtwitter.com/premiumservicebrands
• Instagraminstagram.com/premiumservicebrands
• YouTubeyoutube.com/premiumservicebrands
• LinkedInlinkedin.com/company/premium-service-brands

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries13 records

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Premium Service Brands