Machine Zone
Machine Zone is a Palo Alto-based mobile applications and games developer founded in 2008, serving users of social networks and mobile devices. The firm raised over $263 million in venture capital; its mz.com domain is currently listed for sale.
- Company typePrivate
- Founded2008
- HeadquartersPalo Alto, United States
- Headcount501–1,000
- GTM typeB2C
- OfferingSoftware
Machine Zone firmographics
Firmographics- Name
- Machine Zone
- Website
- https://mz.com
- Company type
- Private
- Founded year
- 2008
- Headcount range
- 501–1,000 employees
- Short description
- Machine Zone is a Palo Alto-based mobile applications and games developer founded in 2008, serving users of social networks and mobile devices. The firm raised over $263 million in venture capital; its mz.com domain is currently listed for sale.
- Ownership category
- akta.pro rank
Machine Zone industry classification
Industry- Product category
- Mobile Gaming
- akta.pro primary industry
- Gaming & Virtual World Communities (BPAMABAE)
- akta.pro secondary industry
- Gaming & Virtual World Social Platforms (MPACAJAG)
Keywords
Where Machine Zone is headquartered
LocationHeadquarters
- HQ city
- Palo Alto
- HQ country
- United States
- HQ region
- North America
Markets served
Machine Zone business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Machine Zone product offering
Product offeringCore offering
Machine Zone develops applications and games for users of social networks and mobile devices. The company is a mobile-focused game publisher headquartered in Palo Alto, operating in the free-to-play mobile gaming segment with a historical presence backed by significant venture capital investment.
Differentiator
Problem solved
Functional benefit
Companies that use Machine Zone
Customer profileIdeal customer profiles1 record
Machine Zone technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Machine Zone partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights1 record
Machine Zone competitors and assessment
Company assessmentDirect peers
- Zynga: Zynga is the prototypical social/mobile game publisher (FarmVille, Words With Friends, Mobile Strike-era titles). Most direct comparator to Machine Zone given overlapping social-mobile product focus and historical category leadership.
- Supercell: Supercell operates hit mobile social games (Clash of Clans, Hay Day) and competes in the same social/mobile midcore category where Machine Zone's MMORTS-style franchises historically lived.
- King Digital Entertainment: King (Activision Blizzard) is a major mobile-social games publisher (Candy Crush) with the same social-network-driven, mobile-first free-to-play model as Machine Zone.
- Playtika: Playtika operates social/mobile casino and casual games at scale, with a similar data-driven, UA-heavy live-operations model that Machine Zone historically employed.
- Kabam: Kabam was a direct peer in social/mobile midcore games, particularly MMORTS-style titles that competed head-to-head with Machine Zone's flagship franchises before its wind-down.
- Glu Mobile: Glu Mobile (now part of Electronic Arts) developed and published mobile social/celebrity-driven games; a comparable mobile-first publisher of similar vintage and scale.
- Rovio Entertainment: Rovio (Angry Birds) is a mobile-first games publisher with social and free-to-play mechanics directly comparable to Machine Zone's mobile-game portfolio.
- Jam City: Jam City develops mobile social/casual games (Cookie Jam, Disney titles) and competes in the same social-mobile genre category as Machine Zone.
- DeNA: DeNA is a Japanese mobile and social games platform/publisher, historically a major mobile-social competitor that overlapped with Machine Zone's social-mobile strategy.
Broad incumbents
- Activision Blizzard: Activision Blizzard owns mobile/social franchises (Candy Crush via King, Call of Duty Mobile) and represents the broad incumbent that consolidates the social-mobile category in which Machine Zone operates.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks4 records
Key highlights5 records
Customer concentration
Machine Zone social profiles
Digital presenceMachine Zone financial estimates
Financial estimateRevenue estimate
Valuation estimate
Machine Zone leadership team
Management profileNumber of profiles
Profiles3 records
Machine Zone funding detail
Funding detailFunding overview
Funding rounds6 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Machine Zone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Machine Zone
What does Machine Zone do?
Machine Zone develops applications and games for users of social networks and mobile devices. The company is a mobile-focused game publisher headquartered in Palo Alto, operating in the free-to-play mobile gaming segment with a historical presence backed by significant venture capital investment.
When was Machine Zone founded?
Machine Zone was founded in 2008. It employs 501 to 1,000 people.
Where is Machine Zone based?
Machine Zone is headquartered in Palo Alto, United States, in the North America region.
Who are Machine Zone's main competitors?
Direct peers on record are Zynga, Supercell, King Digital Entertainment, Playtika, Kabam, Glu Mobile, Rovio Entertainment, Jam City and DeNA. Activision Blizzard is listed as a broad incumbent.
Does Machine Zone have an API?
No public API is recorded for Machine Zone.
What industry is Machine Zone in?
Machine Zone's product category is Mobile Gaming. Its primary akta.pro industry code is BPAMABAE, Gaming & Virtual World Communities, with a secondary code of MPACAJAG, Gaming & Virtual World Social Platforms.