NewEdge Wealth
NewEdge Wealth is a boutique wealth management firm serving ultra-high-net-worth families, family offices, entrepreneurs, corporate executives, and PE professionals through 60+ advisors across 16 U.S. locations, offering open-architecture investment management, consolidated multi-custodian reporting, and concierge wealth strategy services.
- Company typePrivate
- Founded2020
- HeadquartersStamford, United States
- Headcount101–250
- GTM typeB2C
- OfferingServices
What NewEdge Wealth does
NewEdge Wealth is a boutique ultra-high-net-worth wealth management firm that serves UHNW families, family offices, corporate executives, private equity professionals, and successful middle-market entrepreneurs. Founded at the end of 2020 by four veteran advisors (Rob Sechan, Jeff Kobernick, Walter Granruth, and John Straus Jr.) who broke away from a larger Wall Street firm, the firm operates as the RIA division of NewEdge Capital Group, LLC, which is itself part of EdgeCo Holdings. As of mid-2026, NewEdge Wealth has scaled to more than 60 UHNW advisors across 16 U.S. locations including Stamford, New York, Atlanta, Nashville, Boca Raton, and Pittsburgh. The firm structures its offering around a six-pillar platform called The Edge, which bundles Advanced Wealth Strategy, an Expansive Investment Menu, Premier Intellectual Capital, Advantage Driven Technology, and Concierge Personal Service. Sub-brands include NewEdge Family Office for integrated outsourced-CIO and concierge family-office services.
The firm's technology stack centers on consolidated multi-custodian reporting that aggregates client assets across approximately 1,500 financial institutions into a single planning view, paired with side-by-side scenario planning, what-if tax calculations, a custom-built client portal (fronted by Orion Advisor), and a trading, rebalancing, and accounting engine that supports alts, structured products, hedge funds, and private equity. NewEdge Wealth sits on top of custodians including Fidelity Institutional Wealth Services, Goldman Sachs Custody Solutions, and NFS Wealthscape. An Investment Advisory Board composed of world-renowned investors (Leon Cooperman, Kyle Bass, Thomas Lee, Robert Matza, Adam Parker, Steven Einhorn) supplements an in-house investment team led by CIO Cameron Dawson. The ASCEND platform earned 2025 Wealthies nominations. Revenue is generated primarily through wrap fee / advisory programs (Form ADV Part 2A wrap fee brochures for both NewEdge Wealth and NewEdge Advisors), brokerage commissions via affiliated broker-dealer NewEdge Securities, LLC (Member FINRA/SIPC), and lending and credit solutions offered through the same broker-dealer. Pricing is quote-based rather than publicly disclosed, consistent with the UHNW segment, and the firm has been recognized as No. 5 on the Barron's Top 100 RIA Firms (2024 ranking), Forbes Top RIA Firms for three consecutive years, and the inaugural CNBC Elite Advisors list.
NewEdge Wealth firmographics
Firmographics- Name
- NewEdge Wealth
- Legal name
- NewEdge Wealth, LLC
- Website
- https://newedgewealth.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- NewEdge Wealth is a boutique wealth management firm serving ultra-high-net-worth families, family offices, entrepreneurs, corporate executives, and PE professionals through 60+ advisors across 16 U.S. locations, offering open-architecture investment management, consolidated multi-custodian reporting, and concierge wealth strategy services.
- Ownership category
- akta.pro rank
NewEdge Wealth industry classification
Industry- Product category
- Wealth Management
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Private Banking & UHNW Wealth Advisory (FSAEABAC)
- akta.pro secondary industries
- Onshore Private Banking (Domestic HNW/UHNW) (FSAAABAA), Specialized/Niche-Vertical RIAs (e.g., Medical, Tech, Executives, Athletes) (FSAAACAL)
Keywords
Where NewEdge Wealth is headquartered
LocationHeadquarters
- HQ city
- Stamford
- HQ country
- United States
- HQ region
- North America
Offices6 records
Markets served
NewEdge Wealth business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Advisory / Wrap Fee Programs: Recurring advisory fees generated through wrap fee programs and firm advisory agreements filed via Form ADV Part 2A wrap fee brochures. NewEdge Wealth and NewEdge Advisors each operate wrap fee program brochures, indicating recurring asset-based revenue from UHNW clients.
- Brokerage Commissions: Transaction-based commission revenue through affiliated broker-dealer NewEdge Securities, LLC, which maintains published commission and service fee schedules and executes trades for clients (e.g., liquidating concentrated company stock for corporate executives).
- Lending & Credit Solutions via Affiliated Broker-Dealer: Access to unique lending and credit solutions for entrepreneurial and corporate executive clients, facilitated through NewEdge Securities, providing additional revenue per relationship via affiliated brokerage activity.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Wrap fee / advisory program pricing |
| Transaction based/ take rate | Pay-as-you-go | Brokerage commission pricing |
Go-to-market motion2 records
NewEdge Wealth product offering
Product offeringCore offering
NewEdge Wealth is a boutique registered investment advisor delivering customized wealth management to ultra-high-net-worth (UHNW) families, family offices, and institutional clients. The firm offers strategic wealth planning, an open-architecture investment menu, premier intellectual capital via an Investment Advisory Board, advantage-driven technology with consolidated multi-custodian reporting, and concierge personal service — packaged under a framework called "The Edge." Securities and brokerage services are delivered through affiliated NewEdge Securities, LLC.
Product overview
NewEdge Wealth is a boutique, single-firm wealth management platform-plus-modules architecture organized around a central service called The Edge, which bundles six coordinated pillars (Advanced Wealth Strategy, Expansive Investment Menu, Premier Intellectual Capital, Advantage Driven Technology, and Concierge Personal Service). The core NewEdge Wealth service is augmented by a family-office sub-brand called NewEdge Family Office, a client portal built on Orion Advisor, an in-house platform called ASCEND (recognized via 2025 Wealthies nominations), and recurring content series including ONWARD (entrepreneur podcast), The Executive Edge (executive podcast), and The Weekly Edge (CIO market commentary). Client segment specializations (Multi-Generational Wealth, Entrepreneurs, Corporate Executives, Private Equity Professionals, Family Offices) are delivered as tailored modules off the same Edge platform. Investment advisory services are offered through NewEdge Wealth, LLC and securities through NewEdge Securities, LLC (Member FINRA/SIPC).
Differentiator
Problem solved
Functional benefit
Brands
- NewEdge Family Office: Research-driven family office offering providing outsourced CIO services, investment and portfolio management, personalized wealth strategy, holistic consolidation reporting, technology stack and concierge services tailored for ultra wealthy families and family offices.
Products and services
- NewEdge Wealth Advisory Services Core boutique wealth management service for ultra-high-net-worth families, family offices, and institutional clients, offering strategic wealth planning, an expansive investment menu, premier intellectual capital, advantage-driven technology, and concierge personal service. Investment advisory services are offered through NewEdge Wealth, LLC.
- NewEdge Family Office Sub-brand service offering for UHNW families and family offices organized around three pillars: Mission Critical Services (investment and portfolio, wealth strategy, holistic consolidation reporting, technology, insurance), High-Value-Add Services (due diligence, philanthropy, trust, family business, governance, cybersecurity, real estate modeling), and Curated Access (private aviation, concierge medical, service provider vetting, networking). Includes a legacy/wealth storytelling platform.
- NewEdge Securities Brokerage Services Broker-dealer services for NewEdge Wealth clients, including trade execution (e.g., liquidating concentrated company stock for corporate executives), published commission and service fee schedules, margin and best-execution disclosures, and SEC Rule 606 reporting.
- Multi-Generational Wealth Strategy Service offering for multi-generational wealthy families focused on intentional legacy through wealth transfer planning, cash flow planning and management, capital allocation across pools of capital for different beneficiaries, and coordinated estate strategy with external attorneys and accountants.
- Entrepreneur Wealth Management Service offering for successful middle-market entrepreneurs covering lending and credit strategies, asset and investment diversification, pre-sale and transition planning, and tax planning strategies around liquidity events.
- Corporate Executive Wealth Management Service offering for C-suite and senior-level corporate executives covering asset diversification, liquidating company stock via NewEdge Securities, tax and estate planning, and stock option/executive compensation planning.
- Private Equity Professional Wealth Management Service offering for private equity professionals covering co-invest capital call coordination, hedging and diversification around concentrated positions, estate planning and wealth strategies, and unique lending and credit solutions for lumpy cash flow.
- NewEdge Wealth Client Portal Custom-built client portal (backed by Orion Advisor) that serves as a single online stop for clients to review performance reports, link to custodians, store confidential documents, retrieve tax forms, and access research reports. Also supports account opening, alternative investment applications, loan applications and management, and a digital lockbox for sharing documents.
Companies that use NewEdge Wealth
Customer profileSegments5 records
Ideal customer profiles5 records
NewEdge Wealth technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability1 record
Feature5 records
NewEdge Wealth partnerships and signals
Strategic signalScale indicators7 records
Recent moves8 records
Expansion highlights5 records
NewEdge Wealth competitors and assessment
Company assessmentDirect peers
- Wealth Enhancement Group: Independent wealth management firm offering financial planning, investment management, tax and corporate services. Comparable in scale, integrated wealth platform and advisor-affiliation model, though somewhat broader in client segmentation than NewEdge Wealth.
- Carson Group: Partner-owned wealth management firm serving advisors and their clients with a comprehensive platform including investment solutions and practice management. Comparable partner-platform model, though Carson is broader and more retail-tilted than NewEdge Wealth's UHNW focus.
- Focus Financial Partners: Partnership of independent, fiduciary wealth management firms serving UHNW and HNW clients with affiliated broker-dealers. Same wirehouse-breakaway recruiting DNA and consolidated RIA model that drives NewEdge Wealth, though at much larger scale and broader client mix.
- Dynasty Financial Partners: Provides integrated technology, investment solutions and practice management services to breakaway advisors and wealth management firms. Closely comparable to NewEdge Wealth's partner-platform model and its advisor-recruiting flywheel serving UHNW and HNW clients.
- Bessemer Trust: Premier multifamily office serving UHNW families, foundations and endowments with investment management, wealth planning and family office services. Comparable in UHNW-only positioning, intellectual-capital brand and family-office service breadth (NewEdge Family Office competes directly).
- Captrust: Independent investment advisory firm focused on corporate executives, retirement plan sponsors and private wealth clients. Comparable in serving C-suite executives and providing integrated investment advisory with proprietary research — overlapping with NewEdge Wealth's corporate executive and multi-generational segments.
- Sanctuary Wealth: Partner-owned platform for elite wirehouse breakaway advisors serving UHNW clients. Directly comparable to NewEdge Wealth in recruiting model (wirehouse breakaways), open-architecture investment menu, and focus on advisors transitioning from Merrill/UBS/Morgan Stanley with portable books.
- Mariner Wealth Advisors: Large national RIA serving UHNW families, family offices, institutional clients and corporations with a comprehensive wealth advisory and family-office offering. Highly comparable to NewEdge Wealth in client segmentation, family office services, and open-architecture platform approach.
Broad incumbents
- Goldman Sachs Private Wealth Management: Incumbent wirehouse/private bank segment serving UHNW families and family offices with investment advisory, lending and banking solutions. The 'Wall Street firm' from which NewEdge Wealth founders broke away; comparable in serving UHNW clients but with a captive product shelf and bank-driven model.
- Creative Planning: Large national RIA offering wealth management, estate planning and family office services across the full wealth spectrum. Overlaps with NewEdge Wealth in UHNW and family-office segments, but operates at much larger scale and broader client mix.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
NewEdge Wealth social profiles
Digital presenceNewEdge Wealth compliance and trust
Trust signalCompliance4 records
NewEdge Wealth financial estimates
Financial estimateRevenue estimate
Valuation estimate
NewEdge Wealth leadership team
Management profileNumber of profiles
Profiles17 records
NewEdge Wealth subsidiaries and ownership
Company hierarchySubsidiaries2 records
NewEdge Wealth funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
NewEdge Wealth M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about NewEdge Wealth
What does NewEdge Wealth do?
NewEdge Wealth is a boutique registered investment advisor delivering customized wealth management to ultra-high-net-worth (UHNW) families, family offices, and institutional clients. The firm offers strategic wealth planning, an open-architecture investment menu, premier intellectual capital via an Investment Advisory Board, advantage-driven technology with consolidated multi-custodian reporting, and concierge personal service — packaged under a framework called "The Edge." Securities and brokerage services are delivered through affiliated NewEdge Securities, LLC.
Is NewEdge Wealth a public or private company?
NewEdge Wealth is a private company. It is classified as corporate owned and is currently operating.
When was NewEdge Wealth founded?
NewEdge Wealth was founded in 2020. It employs 101 to 250 people.
Where is NewEdge Wealth based?
NewEdge Wealth is headquartered in Stamford, United States, in the North America region.
How does NewEdge Wealth make money?
Three revenue lines are on record. Advisory / Wrap Fee Programs are the primary driver. The others are brokerage Commissions and lending & Credit Solutions via Affiliated Broker-Dealer.
Who are NewEdge Wealth's main competitors?
Direct peers on record are Wealth Enhancement Group, Carson Group, Focus Financial Partners, Dynasty Financial Partners, Bessemer Trust, Captrust, Sanctuary Wealth and Mariner Wealth Advisors. Broad incumbents are Goldman Sachs Private Wealth Management and Creative Planning.
Does NewEdge Wealth have an API?
No public API is recorded for NewEdge Wealth.
What industry is NewEdge Wealth in?
NewEdge Wealth's product category is Wealth Management. Its primary akta.pro industry code is FSAEABAC, Private Banking & UHNW Wealth Advisory, with a secondary code of FSAAABAA, Onshore Private Banking (Domestic HNW/UHNW). Its NAICS code is 523940 and its SIC code is 6282.