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7plus

Full company profile

uuid00063l2

Namestring
7plus
Websiteurl
7plus.com.au
Company typeenum
Private
Founded yearstring
-
Descriptiontext

7plus is a free-to-air streaming platform operated by Seven Network, the broadcast division of Australian multimedia company Seven West Media (ASX: SWM). Headquartered in Sydney, Australia, the platform provides live streaming of Channel 7 broadcast content alongside on-demand catch-up television viewing, accessible via web browsers and mobile applications at no cost to end users. Its content catalog includes entertainment programming, news, and major Australian sporting events such as AFL matches and cricket, drawing on Seven Network's exclusive broadcast rights portfolio.

The platform's core technology is a streaming infrastructure that supports both linear live feeds and video-on-demand playback, serving as the digital extension of a traditional free-to-air broadcaster. 7plus does not operate as an independent entity with its own funding rounds; it is funded and strategically directed by Seven West Media as part of the parent company's digital expansion strategy. Its competitive positioning rests on content rights ownership and cross-promotion through Seven Network's linear broadcasts rather than on proprietary technology.

7plus serves Australian general consumers who seek free access to broadcast television content, including cord-cutters and viewers without traditional antenna access. It does not generate revenue through subscriptions; monetization occurs through advertising within Seven West Media's broader media operations. The platform is also accessed informally by international viewers via VPN and geo-bypass methods, though its official geographic scope is domestic Australia.

Short descriptiontext

7plus is a free-to-air Australian streaming platform operated by Seven Network (Seven West Media) that provides live and on-demand access to Channel 7 content, including entertainment, news, and sports such as AFL and cricket, for Australian consumers via web and mobile.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1,001–5,000
akta.pro rankint
HeadquartersSydney, Australia
HQ citystring
Sydney
HQ countrystring
Australia
HQ regionstring
Oceania
Markets served

Serves global market

Keyword5 values
video streaming platform, live TV streaming, catch-up TV, free streaming service, sports streaming
Industry2 codes
1Live TV Streaming (vMVPD/IPTV OTT)
CodeMPACAAADPrimaryYes
2FAST Linear Streaming Channels (Ad-Supported)
CodeMPABAHADPrimaryNo
NAICS code2 codes
  • Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers516210
  • Television Broadcasting Stations516120
SIC code1 code
  • Television Broadcasting Stations4833
Product category
Video Streaming
Social media profiles2 records
Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components4 values
Technology or R&D, Operations, Marketing or Sales, Infrastructure
GTM typeB2C
B2C
Offering typeDigital Commerce or Conte…
Digital Commerce or Content
Core offering1 text field

7plus is a free-to-air Australian video streaming platform operated by Seven Network (Seven West Media) that delivers Channel 7 broadcast content live online and provides on-demand catch-up television viewing. The service offers entertainment shows, news programming, and live sports coverage including AFL and cricket without requiring a paid subscription.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

7plus is a single unified streaming platform offering live Channel 7 broadcast streaming and on-demand catch-up TV viewing. It is operated by Australia's Seven Network and serves as the digital home for the network's television content, including entertainment shows, sports coverage, and special events.

Product and service1 record
17plus
Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Samsung's free ad-supported streaming TV (FAST) service pre-installed on Samsung smart TVs. Comparable to 7plus as a free, ad-supported linear streaming channel offering, though distributed as a device-integrated service rather than broadcaster-operated.

TypeDirect peer
Description

Australian Broadcasting Corporation's free streaming platform offering live ABC channels and catch-up content. Comparable to 7plus as a free, ad-free/sponsored streaming service from an Australian broadcaster.

TypeBroad incumbent
Description

Paramount's global free ad-supported streaming TV (FAST) service. Comparable to 7plus in offering free, ad-supported linear-style streaming channels, though with a broader international content library.

TypeDirect peer
Description

Nine Entertainment's free ad-supported streaming platform offering live and catch-up content from Channel 9, including sports and entertainment. Direct competitor to 7plus in the Australian free-to-air broadcaster streaming category.

TypeDirect peer
Description

Subscription sports streaming service from Foxtel covering AFL, cricket, and other Australian sports. Competes with 7plus for live sports audiences, particularly for premium cricket and international matches.

TypeBroad incumbent
Description

Australia's major pay-TV provider offering subscription bundles including premium sports and entertainment. Competes with 7plus for Australian video audiences, particularly in live sports rights.

TypeBroad incumbent
Description

Fox-owned free ad-supported streaming service offering on-demand movies and TV. Comparable to 7plus as a FAST/AVOD platform, though Tubi focuses on library content rather than live broadcast.

TypeBroad incumbent
Description

Australia's leading local subscription streaming service owned by Nine Entertainment. Competes with 7plus for streaming attention but operates on a paid SVOD model rather than free-to-air.

TypeDirect peer
Description

Speciality Broadcasting Service's free streaming service featuring multicultural content, movies, and series. Directly comparable to 7plus as a free-to-air broadcaster streaming offering in Australia.

TypeDirect peer
Description

Network 10's (Paramount) free streaming service providing live and on-demand access to Channel 10 programming. Direct competitor to 7plus within the Australian FTA broadcaster streaming segment.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

7plus

Video Streaming7plus.com.au

7plus is a free-to-air Australian streaming platform operated by Seven Network (Seven West Media) that provides live and on-demand access to Channel 7 content, including entertainment, news, and sports such as AFL and cricket, for Australian consumers via web and mobile.

What 7plus does

7plus is a free-to-air streaming platform operated by Seven Network, the broadcast division of Australian multimedia company Seven West Media (ASX: SWM). Headquartered in Sydney, Australia, the platform provides live streaming of Channel 7 broadcast content alongside on-demand catch-up television viewing, accessible via web browsers and mobile applications at no cost to end users. Its content catalog includes entertainment programming, news, and major Australian sporting events such as AFL matches and cricket, drawing on Seven Network's exclusive broadcast rights portfolio.

The platform's core technology is a streaming infrastructure that supports both linear live feeds and video-on-demand playback, serving as the digital extension of a traditional free-to-air broadcaster. 7plus does not operate as an independent entity with its own funding rounds; it is funded and strategically directed by Seven West Media as part of the parent company's digital expansion strategy. Its competitive positioning rests on content rights ownership and cross-promotion through Seven Network's linear broadcasts rather than on proprietary technology.

7plus serves Australian general consumers who seek free access to broadcast television content, including cord-cutters and viewers without traditional antenna access. It does not generate revenue through subscriptions; monetization occurs through advertising within Seven West Media's broader media operations. The platform is also accessed informally by international viewers via VPN and geo-bypass methods, though its official geographic scope is domestic Australia.

7plus firmographics

Firmographics
Name
7plus
Website
https://7plus.com.au
Company type
Private
Operating status
Operating
Headcount range
1,001–5,000 employees
Short description
7plus is a free-to-air Australian streaming platform operated by Seven Network (Seven West Media) that provides live and on-demand access to Channel 7 content, including entertainment, news, and sports such as AFL and cricket, for Australian consumers via web and mobile.
Ownership category
akta.pro rank

7plus industry classification

Industry
Product category
Video Streaming
NAICS
Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Television Broadcasting Stations (516120)
SIC
Television Broadcasting Stations (4833)
akta.pro primary industry
Live TV Streaming (vMVPD/IPTV OTT) (MPACAAAD)
akta.pro secondary industry
FAST Linear Streaming Channels (Ad-Supported) (MPABAHAD)

Keywords

  • Video streaming platform
  • Live TV streaming
  • Catch-up TV
  • Free streaming service
  • Sports streaming

Where 7plus is headquartered

Location

Headquarters

HQ city
Sydney
HQ country
Australia
HQ region
Oceania

Markets served

7plus business model

Business model
GTM type
B2C
Offering type
Digital Commerce or Content
Cost components
Technology or R&D, Operations, Marketing or Sales, Infrastructure

Distribution channels1 record

7plus product offering

Product offering

Core offering

7plus is a free-to-air Australian video streaming platform operated by Seven Network (Seven West Media) that delivers Channel 7 broadcast content live online and provides on-demand catch-up television viewing. The service offers entertainment shows, news programming, and live sports coverage including AFL and cricket without requiring a paid subscription.

Product overview

7plus is a single unified streaming platform offering live Channel 7 broadcast streaming and on-demand catch-up TV viewing. It is operated by Australia's Seven Network and serves as the digital home for the network's television content, including entertainment shows, sports coverage, and special events.

Differentiator

Problem solved

Functional benefit

Products and services

  • 7plus

Companies that use 7plus

Customer profile

Segments2 records

Ideal customer profiles2 records

7plus technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

7plus partnerships and signals

Strategic signal

Recent moves4 records

Expansion highlights3 records

7plus competitors and assessment

Company assessment

Emerging players

  • Samsung TV Plus: Samsung's free ad-supported streaming TV (FAST) service pre-installed on Samsung smart TVs. Comparable to 7plus as a free, ad-supported linear streaming channel offering, though distributed as a device-integrated service rather than broadcaster-operated.

Direct peers

  • ABC iview: Australian Broadcasting Corporation's free streaming platform offering live ABC channels and catch-up content. Comparable to 7plus as a free, ad-free/sponsored streaming service from an Australian broadcaster.
  • 9Now: Nine Entertainment's free ad-supported streaming platform offering live and catch-up content from Channel 9, including sports and entertainment. Direct competitor to 7plus in the Australian free-to-air broadcaster streaming category.
  • Kayo Sports: Subscription sports streaming service from Foxtel covering AFL, cricket, and other Australian sports. Competes with 7plus for live sports audiences, particularly for premium cricket and international matches.
  • SBS On Demand: Speciality Broadcasting Service's free streaming service featuring multicultural content, movies, and series. Directly comparable to 7plus as a free-to-air broadcaster streaming offering in Australia.
  • 10 play: Network 10's (Paramount) free streaming service providing live and on-demand access to Channel 10 programming. Direct competitor to 7plus within the Australian FTA broadcaster streaming segment.

Broad incumbents

  • Pluto TV: Paramount's global free ad-supported streaming TV (FAST) service. Comparable to 7plus in offering free, ad-supported linear-style streaming channels, though with a broader international content library.
  • Foxtel: Australia's major pay-TV provider offering subscription bundles including premium sports and entertainment. Competes with 7plus for Australian video audiences, particularly in live sports rights.
  • Tubi: Fox-owned free ad-supported streaming service offering on-demand movies and TV. Comparable to 7plus as a FAST/AVOD platform, though Tubi focuses on library content rather than live broadcast.
  • Stan: Australia's leading local subscription streaming service owned by Nine Entertainment. Competes with 7plus for streaming attention but operates on a paid SVOD model rather than free-to-air.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

7plus social profiles

Digital presence

7plus financial estimates

Financial estimate

Revenue estimate

Valuation estimate

7plus leadership team

Management profile

Number of profiles

7plus funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

7plus M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 7plus

What does 7plus do?

7plus is a free-to-air Australian video streaming platform operated by Seven Network (Seven West Media) that delivers Channel 7 broadcast content live online and provides on-demand catch-up television viewing. The service offers entertainment shows, news programming, and live sports coverage including AFL and cricket without requiring a paid subscription.

Is 7plus a public or private company?

7plus is a private company. It is classified as corporate owned and is currently operating.

When was 7plus founded?

7plus was founded in -1. It employs 1,001 to 5,000 people.

Where is 7plus based?

7plus is headquartered in Sydney, Australia, in the Oceania region.

Who are 7plus's main competitors?

Samsung TV Plus is listed as an emerging player. Direct peers are ABC iview, 9Now, Kayo Sports, SBS On Demand and 10 play. Broad incumbents are Pluto TV, Foxtel, Tubi and Stan.

Does 7plus have an API?

No public API is recorded for 7plus.

What industry is 7plus in?

7plus's product category is Video Streaming. Its primary akta.pro industry code is MPACAAAD, Live TV Streaming (vMVPD/IPTV OTT), with a secondary code of MPABAHAD, FAST Linear Streaming Channels (Ad-Supported). Its NAICS code is 516210 and its SIC code is 4833.

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