Siigo

What Siigo does

Siigo is a privately held Latin American cloud-based accounting and administrative software company founded in 2010 in Bogotá, Colombia. It develops and operates the Siigo Nube SaaS platform on Microsoft Azure infrastructure, providing electronic invoicing, accounting, electronic payroll, point-of-sale, and ERP modules targeted at small and medium-sized enterprises and independent accountants. The platform is officially authorized to integrate directly with the four major LATAM tax authorities — DIAN in Colombia, SRI in Ecuador, SAT in Mexico, and SUNAT in Peru — for real-time electronic document validation and compliance, a regulatory positioning Siigo describes as #1 by DIAN in Colombia.

The company operates regional entities in Colombia (SIIGO S.A.S.), Mexico (SICONT MEX S.A. DE C.V. via the Aspel legacy brand), Peru (Siigo del Perú S.A.C. under the Siigo Kame brand), and Ecuador (Siigo Contífico), with additional presence in Uruguay and Chile. It monetizes primarily through annual SaaS subscriptions priced per module and per document volume tier, complemented by a freemium entry tier (5–24 free electronic documents per year) and add-on services such as the 2024-launched WhatsApp AI invoicing feature and Siigo Pay payment processing. Revenue streams include subscription recurring revenue for electronic billing, POS, payroll, and ERP modules, plus licensing revenue from digital certificates. Aspel products in Mexico are offered as both cloud subscriptions and traditional licensed on-premise software.

Siigo employs a sales-led go-to-market motion in Colombia, Ecuador, and Peru with a certified partner/distributor network overlay (channel-partner-led in Mexico via Distribuidor Experto Aspel and Siigo Nube distributors), targeting SMEs, entrepreneurs, accountants, and verticals including retail, restaurants, and healthcare. The company reports over 1 million cumulative customers across LATAM with a stated 93% average satisfaction rate. Its distribution footprint includes 22 training centers and 11 offices across Mexico, a self-serve SaaS portal, mobile apps, and a brand partnership with Colombian cyclist Rigo. AI capabilities are deployed at the feature level — most prominently generative AI for WhatsApp-based invoice creation and predictive dashboards — with no evidence of proprietary foundational models.

Name

Siigo

Legal name

SIIGO S.A.S.

Website

https://siigo.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Siigo is a privately held Colombian-founded cloud SaaS company providing electronic invoicing, accounting, payroll, POS, and ERP software to over one million SMEs and accountants across six Latin American countries, with direct regulatory integrations to the DIAN, SRI, SAT, and SUNAT tax authorities.

Ownership category

akta.pro rank

Product category

Cloud Accounting & Business Management Software

NAICS

Software Publishers (5132), Software Publishers (513210), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)

akta.pro primary industry

eSignature, Forms & Digital Workflow Platforms (HDAEAHAJ)

akta.pro secondary industries

Merchant-of-Record (MoR) & Payment Facilitation (PayFac) Infrastructure (FSAGABAE), IT Governance, Risk & Compliance (IT GRC) Platforms (HDAEALAK), iPaaS (Cloud Integration Platforms) (HDAEAIAB)

Keywords

• Cloud accounting software
• Electronic invoicing solutions
• Payroll management software
• Point-of-sale systems
• ERP for SMEs

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription - Electronic Billing: Annual subscription plans for electronic invoicing software, priced per plan tier with varying document limits (5 to 1500+ electronic documents per year). Includes a free tier with 5 documents per year and paid tiers offering additional users, features, and document volumes. Digital certificate included free for the first year.
2. SaaS Subscription - POS Systems: Annual subscription plans for point-of-sale software bundled with electronic invoicing, with tiers ranging from basic (240 invoices/year) to advanced (unlimited invoices with additional POS hardware). Includes inventory management, shift control, and reporting features.
3. SaaS Subscription - Payroll / Nómina Electrónica: Annual subscription for electronic payroll processing, with tiers based on number of employees (from 2 employees/24 documents to unlimited employees). Includes automatic payroll calculation, social security filing (PILA), bank file generation, and DIAN compliance.
4. SaaS Subscription - Administrative/ERP Software: Full-featured cloud ERP (Siigo Nube) covering accounting, inventory, cost centers, quotations, expenses, and billing. Tiers include Professional Independent, Entrepreneur, and Premium, with varying user counts and feature sets.
5. SaaS Subscription - Accounting Software (Siigo Contador): Free tier for single-company accounting with unlimited paid tier for managing unlimited companies. Includes tax calculation, financial statements, and a dedicated accountant portal.
6. Aspel Product Subscriptions (Mexico): In Mexico, Aspel products (COI, SAE, NOI, FACTURE, CAJA, PROD, BANCO) are offered as both cloud subscriptions and traditional licensed software, with pricing per product and per user.
7. Digital Certificate / Firma Digital: Digital signature certificates required for electronic invoicing compliance, provided free for the first year with plan subscriptions and available for renewal at additional cost.
8. WhatsApp AI Billing Add-on: Additional paid service for AI-powered invoice generation via WhatsApp voice/text, offered as a premium add-on to existing billing plans.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels7 records

Core offering

Siigo provides a cloud-based SaaS platform offering electronic invoicing, accounting, payroll, point-of-sale, and ERP functionality for small and medium-sized businesses across Latin America. The platform integrates directly with national tax authorities (DIAN in Colombia, SRI in Ecuador, SAT in Mexico, SUNAT in Peru) for real-time electronic document validation and compliance, and is delivered as 100% online software accessible from any device without installation.

Product overview

Siigo is a Latin American cloud-based business management platform providing accounting, administrative, and operational software for SMEs. The product portfolio centers on Siigo Nube as the core cloud platform, supplemented by specialized modules for electronic invoicing (Facturación Electrónica), point-of-sale systems (Sistema POS for general retail and Sistema POS Gastrobar for restaurants), electronic payroll (Nómina Electrónica), and utility tools (Siigo Contador for accountants, Siigo Pay for collections, Siigo App for mobile access). The platform operates with a modular architecture where plans range from free tiers to comprehensive suites combining multiple functions. Regional variants include Siigo Contífico for Ecuador and Siigo Aspel (combining Siigo cloud products with Aspel on-premise software) for Mexico. Each regional product is adapted for local tax authority compliance: DIAN in Colombia, SRI in Ecuador, SAT in Mexico, and SUNAT in Peru.

Differentiator

Problem solved

Functional benefit

Brands

• Siigo Nube: Cloud-based enterprise management software covering accounting, billing, inventory, payroll, and business intelligence for SMEs.
• Siigo Contador
• Siigo POS
• Siigo POS Gastrobar
• Siigo App
• Siigo Pay
• Aspel SAE
• Aspel COI
• Aspel NOI
• Aspel FACTURE
• Aspel CAJA
• Aspel ADM
• Siigo Fiscal
• Contífico
• Siigo Kame

Products and services

• Siigo Nube Cloud-based business management software platform covering accounting, administrative, and operational tools. Serves as the central hub integrating electronic invoicing, inventory, payroll, cost centers, collections, and reporting for SMEs across Latin America.
• Facturación Electrónica Electronic invoicing software authorized by regional tax authorities (DIAN in Colombia, SRI in Ecuador, SAT in Mexico, SUNAT in Peru). Generates, validates, and transmits electronic invoices with digital signatures and QR codes for legal compliance.
• Sistema POS

Named customers11 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability6 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Microsoft AzurecoreTechnology or IntegrationSiigo utilizes Microsoft Azure servers as its cloud infrastructure provider. According to the company, Azure is described as the most reliable platform according to US government institutions, providing secure remote access, constant updates, and data protection for Siigo's cloud-based accounting and administrative software.
• DIAN (Dirección de Impuestos y Aduanas Nacionales de Colombia)coreTechnology or IntegrationDIAN is the Colombian tax authority with whom Siigo integrates for real-time electronic invoice validation and transmission. Siigo positions itself as the #1 authorized provider by DIAN for electronic billing in Colombia.
• SRI (Servicio de Rentas Internas, Ecuador)coreTechnology or IntegrationSRI is the Ecuadorian tax authority with whom Siigo Contífico integrates for real-time electronic billing authorization and compliance. The software maintains automatic regulatory updates aligned with SRI requirements.
• SAT (Servicio de Administración Tributaria, Mexico)coreTechnology or IntegrationSAT is Mexico's tax authority with whom Siigo Aspel integrates for CFDI synchronization, validation, and compliance. Siigo Fiscal product specifically targets SAT compliance and reconciliation functionality.
• SUNAT (Superintendencia Nacional de Aduanas y de Administración Tributaria, Peru)coreTechnology or IntegrationSUNAT is the Peruvian tax authority with whom Siigo Kame integrates for real-time electronic document synchronization, including sales, purchases, and honoraries documents, as well as taxpayer data verification.
• Rigo (Cycling Team / Brand Partnership)minorGTM or Marketing PartnerSiigo has a brand partnership with Rigo (a prominent Colombian cyclist and sports figure) as a brand ambassador, reflected in the 'Siigo y Rigo' brand initiative on the company's website.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Defontana: Chilean cloud ERP/invoicing platform for LATAM SMBs with SII integration. Closest regional peer on size, customer profile and product mix to Siigo's Chilean Kame operations.
• Conta Azul: Brazilian cloud accounting and invoicing SaaS for SMBs and accountants. Closest geographic and product analogue to Siigo, operating under similar mandatory electronic invoicing regulation (NF-e) with multi-module suite (fiscal, financial, payroll).
• Bind ERP: Argentina-headquartered cloud ERP/invoicing suite for SMBs with electronic invoicing (AFIP) and multi-module payroll, POS and inventory. Comparable product surface and LATAM SMB focus.
• Odoo: Open-source modular ERP with invoicing, accounting, payroll, POS and localization packages in LATAM. Directly overlaps with Siigo Nube's modular SaaS suite but offers self-hosting that competes with Aspel's on-premise line.
• Alegra: LATAM-focused cloud accounting and invoicing SaaS serving SMBs and accountants across multiple Spanish-speaking countries. Competes directly with Siigo Nube on price-tiered electronic invoicing, accounting, and tax-compliance workflows.

Broad incumbents

• Xero: Global SMB cloud accounting platform with LATAM presence via partners. Overlaps with Siigo's accounting and payroll modules but is less deep on mandatory electronic invoicing and country-specific fiscal compliance.
• SAP Business One: Enterprise-tier ERP with LATAM localizations used by upper SMB / lower mid-market that overlap with Siigo Nube Premium and Aspel enterprise customers. Significantly higher price point and complexity.
• QuickBooks (Intuit): Global leader in SMB cloud accounting with localized versions in multiple LATAM markets. Competes at the same customer segment as Siigo but with weaker deep local tax-authority integrations and a more horizontal Western UX.
• Oracle NetSuite: Global cloud ERP for fast-growing SMB / mid-market with modules overlapping Siigo Nube. Targets the upper end of Siigo's customer base with broader financial-management features.

Emerging players

• Holded: European-originated SMB cloud ERP/invoicing/accounting platform expanding into LATAM. Competing with Siigo on multi-module SaaS for the same segment, though at smaller scale and weaker LATAM tax compliance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/siigo_sa
• YouTubeyoutube.com/@SiigoColombia
• LinkedInlinkedin.com/company/siigo
• Instagraminstagram.com/siigocolombia
• Facebookfacebook.com/softwaresiigo

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries3 records

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Siigo