Bluberi
Bluberi is a privately held casino gaming manufacturer that designs slot machine cabinets (Beacon and Novus families) and proprietary slot game content, selling and licensing to North American tribal and commercial casino operators across Class II, Class III, and HHR markets.
- Company typePrivate
- Founded1990
- HeadquartersLas Vegas, United States
- Headcount251–500
- GTM typeB2B
- OfferingHardware or Manufacturing
What Bluberi does
Bluberi is a privately held North American casino gaming manufacturer that designs, produces, and distributes slot machine hardware cabinets and proprietary slot game content to commercial and tribal casino operators across Class II, Class III, and HHR markets. The company's product architecture spans two pillars: a hardware portfolio organized around the Beacon family (Beacon+, Beacon+ Lighthouse, Beacon Elite, Beacon JUMBO with its 75-inch C-curved 4K display) and a classic Novus/b.Pod/BluKnight line; and a content library of original, non-branded slot titles that leverage proprietary mechanics including Hold & Spin, Pot Fillers, Prize Pulse, Cash-on-Reels, the Waterline (6th-reel) feature, Super Events, Distraction Action, and player-choice features such as Lucky Spot.
The company operates through direct enterprise field sales to casino operators, supported by five in-house game studios across Drummondville, Reno, Moncton, and Austin, and an eight-year audio-engineering collaboration with Soen Audio integrated into cabinet hardware. Bluberi is controlled by The Catalyst Capital Group Inc., is led by CEO Andrew Burke (joined January 2020), and maintains a CXO team drawn from prior roles at global slot suppliers and private equity. The firm scaled its North American installed base from roughly 1,500 units in 2022 to 10,000 units by 2025-2026, secured Nevada (January 2026) and Mississippi (February 2026) gaming licenses, and has begun extending its content library into iGaming via technology partnerships with ODDSworks (Remote Gaming Server) and Design Works Gaming (LuckyTap mechanic).
Bluberi firmographics
Firmographics- Name
- Bluberi
- Legal name
- Bluberi Gaming USA, Inc.
- Website
- https://bluberi.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Bluberi is a privately held casino gaming manufacturer that designs slot machine cabinets (Beacon and Novus families) and proprietary slot game content, selling and licensing to North American tribal and commercial casino operators across Class II, Class III, and HHR markets.
- Ownership category
- akta.pro rank
Bluberi industry classification
Industry- Product category
- Casino Gaming Equipment (Slot Machines and Game Content)
- akta.pro primary industry
- Casino Slot Machines (Class III) (MPAEAJAA)
- akta.pro secondary industries
- Slot & VLT Cabinets, Components & Conversion Kits (MPAEANAD), Gaming Peripherals & Player Interface Hardware (Bill/Ticket Validators, Printers, Touchscreens) (MPAEANAE)
Keywords
Where Bluberi is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Bluberi business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain
Revenue model
- Gaming Hardware Sales: Sale of slot machine cabinets including Beacon+, Beacon+ Lighthouse, Beacon Elite, and Beacon JUMBO to casino operators. Cabinets available for sale or lease in Class 3, Class 2, and HHR markets.
- Gaming Content Licensing: Licensing of proprietary game titles and mechanics to casino operators for deployment on gaming floors across Class II and Class III markets.
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Bluberi product offering
Product offeringCore offering
Bluberi designs, manufactures, and distributes slot machine gaming cabinets and proprietary slot game content for casino operators across Class II, Class III, and HHR regulated markets in North America. Its product line includes the Beacon family of immersive cabinets (Beacon+, Beacon+ Lighthouse, Beacon Elite, Beacon JUMBO) and a portfolio of original slot games featuring patented mechanics such as Hold & Spin, Prize Pulse, Pot Filler, Cash on Reel, and the Waterline Feature. Cabinets are sold or leased to commercial and tribal casino operators through direct field sales relationships.
Product overview
Bluberi is a casino gaming company offering a comprehensive portfolio of slot games and gaming hardware cabinets. The product architecture consists of two main pillars: (1) Gaming Hardware including Beacon family cabinets (Beacon JUMBO, Beacon+ Lighthouse, Beacon Elite, Beacon+) and Classic Hardware (Novus B49, Novus B27, b.Pod, BluKnight); and (2) an extensive library of slot games featuring proprietary mechanics like Prize Pulse, Cash-on-Reels, Hold & Spin, LuckySpot player-choice features, and thematic bonus games. Games are available across multiple regulatory classifications (Class II, Class III, HHR) and run on Bluberi's cabinet platforms. Strategic technology partnerships with ODDSworks enable iGaming distribution, while Design Works Gaming partnership brings the LuckyTap mechanic to Bluberi titles. The company emphasizes immersive experiences through advanced audio (Soen Audio partnership) and lighting design in its Lighthouse cabinet line.
Differentiator
Problem solved
Functional benefit
Brands
- Nordik Studio: Game studio located in Drummondville, QC, Canada
- Pixel Jam Studio
- Jackalope Studio
- Pi Studio
- TBD (Totally Badass Design)
- Snow Monkey
Quantifiable outcome
- 10,000 slot games deployed in North American markets within 5 years (from 1,500 in 2022)
- +1 more outcomes
Companies that use Bluberi
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles3 records
Bluberi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature10 records
Bluberi partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and strategic.
- Soen AudiocoreBluberi and Soen Audio are celebrating eight years of collaboration in the casino gaming industry. The partnership has developed advanced audio engineering solutions for gaming hardware, producing audio features for cabinet lines including the Novus and Beacon+ families. Soen Audio provides hi-fidelity and low-fidelity sound design integrated into cabinet hardware to enhance player engagement and attract players to the gaming experience.
- ODDSworksstrategicBluberi announced a strategic and technology partnership with ODDSworks, a premier provider of Remote Gaming Server (RGS) technology and interactive content. Through this partnership, Bluberi and ODDSworks will develop, deploy, and distribute Bluberi's portfolio of games on online and mobile gaming platforms to expand Bluberi's reach into the iGaming market across North America.
- Design Works Gaming (DWG)strategicDesign Works Gaming and Bluberi Gaming announced a partnership to bring together DWG's chart-topping LuckyTap mechanic and Bluberi's top-performing titles. This partnership promises to be a devilish collaboration that disrupts the iGaming industry, combining DWG's unique slot mechanic with Bluberi's established game portfolio.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
Bluberi competitors and assessment
Company assessmentDirect peers
- Aristocrat Leisure Limited: Aristocrat Leisure is one of the world's largest slot machine and casino content manufacturers, with a gaming-division portfolio that competes head-to-head with Bluberi across Class III cabinets, slot content, and tribal/commercial operators. Their Lightning Link and MarsX product lines directly contest Bluberi's hold-and-spin and Pot Filler mechanics.
- International Game Technology (IGT): IGT is a global leader in slot machine hardware and game content, serving the same commercial and tribal casino customers as Bluberi. IGT's PeakSlant and CrystalCurve cabinets and extensive content library compete directly with Bluberi's Beacon family for casino floor placement.
- Light & Wonder: Light & Wonder (formerly Scientific Games) is a major slot cabinet and game content supplier across Class II, Class III, and iGaming channels, with extensive North American operator relationships. Their gaming division competes with Bluberi on cabinets, content mechanics, and now iGaming distribution.
- Everi Holdings: Everi Holdings supplies slot machines, casino floor products, and financial technology services to casino operators, including tribal gaming customers that overlap heavily with Bluberi's core base. Their slot cabinets and game content compete with Bluberi across Class II and Class III markets.
- PlayAGS: PlayAGS designs and supplies slot machines and casino game content to commercial and tribal operators across North America, including Class II and Class III markets that mirror Bluberi's footprint. Their Orion and Spectra cabinets and proprietary game mechanics compete in similar operator RFPs.
- Konami Gaming: Konami Gaming is a slot cabinet and content manufacturer with deep penetration in North American Class III markets, including Nevada. Their Concerto and DimENSION cabinets and All Aboard / Dragon's Law game lines compete with Bluberi's Beacon family and hold-and-spin titles for commercial operator shelf space.
- Ainsworth Game Technology: Ainsworth Game Technology manufactures slot machines and game content primarily for North American and Australian markets, with established Class III and tribal gaming operator relationships. Their A640 and Slant cabinets and extensive linked-progressive portfolio overlap with Bluberi's target customer base.
Broad incumbents
- Scientific Games: Scientific Games is a broad gaming and lottery incumbent that supplies slot machines, table products, and systems to commercial and tribal operators. While their gaming machine division overlaps with Bluberi's offering, their larger portfolio spans instant products, lottery, and sports betting beyond Bluberi's slot-only focus.
Emerging players
- High 5 Games: High 5 Games is a slot content developer focused on both land-based and social/iGaming distribution, with mechanics and content portfolio overlap with Bluberi. They are smaller and more content-led, with less cabinet hardware focus than Bluberi, but increasingly relevant in the iGaming channel where Bluberi is now expanding via ODDSworks.
- Design Works Gaming (DWG): Design Works Gaming is a slot content studio whose LuckyTap mechanic is now partnered with Bluberi for iGaming deployment. DWG is a smaller content specialist with overlapping slot-mechanic IP, illustrating both an ecosystem partner and a comparable emerging studio focused on differentiated slot content.
Market position
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Bluberi social profiles
Digital presenceBluberi compliance and trust
Trust signalCompliance2 records
Bluberi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bluberi leadership team
Management profileNumber of profiles
Profiles6 records
Bluberi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bluberi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bluberi
What does Bluberi do?
Bluberi designs, manufactures, and distributes slot machine gaming cabinets and proprietary slot game content for casino operators across Class II, Class III, and HHR regulated markets in North America. Its product line includes the Beacon family of immersive cabinets (Beacon+, Beacon+ Lighthouse, Beacon Elite, Beacon JUMBO) and a portfolio of original slot games featuring patented mechanics such as Hold & Spin, Prize Pulse, Pot Filler, Cash on Reel, and the Waterline Feature. Cabinets are sold or leased to commercial and tribal casino operators through direct field sales relationships.
Is Bluberi a public or private company?
Bluberi is a private company. It is classified as private equity controlled and is currently operating.
When was Bluberi founded?
Bluberi was founded in 1990. It employs 251 to 500 people.
Where is Bluberi based?
Bluberi is headquartered in Las Vegas, United States, in the North America region.
How does Bluberi make money?
Two revenue lines are on record. Gaming Hardware Sales are the primary driver. The others are gaming Content Licensing.
Who are Bluberi's main competitors?
Direct peers on record are Aristocrat Leisure Limited, International Game Technology (IGT), Light & Wonder, Everi Holdings, PlayAGS, Konami Gaming and Ainsworth Game Technology. Scientific Games is listed as a broad incumbent. Emerging players are High 5 Games and Design Works Gaming (DWG).
Does Bluberi have an API?
No public API is recorded for Bluberi.
What industry is Bluberi in?
Bluberi's product category is Casino Gaming Equipment (Slot Machines and Game Content). Its primary akta.pro industry code is MPAEAJAA, Casino Slot Machines (Class III), with a secondary code of MPAEANAD, Slot & VLT Cabinets, Components & Conversion Kits.