Wahl Clipper Corporation

What Wahl Clipper Corporation does

Wahl Clipper Corporation is a Sterling, Illinois-based, privately held manufacturer of professional and consumer grooming hardware founded in 1919. It invented the first practical electric hair clipper and has operated as the reference brand in professional barbering for over a century, employing more than 4,000 people globally and distributing products across 165 countries.

Its core technology centers on electric grooming hardware — clippers, trimmers, and pet groomers — built around proprietary motor engineering (8K brushless motors with adaptive speed control, brushless rotary dual-speed motors) and differentiated blade systems (self-sharpening precision T-blades, Everlast blade technology, 5-in-1 Diamond Pro blade with diamond-like carbon coating) paired with lithium-ion battery platforms. Recent flagship SKUs include the Senior 2.0 Clipper (professional barbers), Bravura2 Animal Clipper (professional pet groomers), Cordless LI+ Deluxe Chrome Pro Haircutting Kit (mass-market consumer at Walmart), TrimNinja (Amazon/Walmart), and the Be Radiant women's grooming line (Target).

The business model is hardware sales across three divisions: Wahl Professional (wahlpro.com, selling to barbers/hairdressers), Wahl USA (wahlusa.com, home consumer hardware, plus home pet grooming), and Wahl Professional Animal (wahlpro.com/animal, serving pet groomers and veterinary professionals). Go-to-market mixes enterprise-direct field sales for the professional segment, direct-to-consumer e-commerce plus mass retail (Walmart, Amazon, Target) for home products, and event-driven brand activation through the Mobile Barbershop tour, NASCAR, Calle Ocho, and the international Wahl Global Stage competition. Revenue is not publicly disclosed and the company has no parent, no funding rounds, and no headcount growth metric in the available data.

Name

Wahl Clipper Corporation

Legal name

Wahl Clipper Corporation

Website

https://us.wahl.com

Company type

Private

Founded year

1919

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Wahl Clipper Corporation is a 1919-founded, U.S.-based manufacturer of electric grooming hardware (clippers, trimmers, pet groomers) selling globally across professional (barbers, pet groomers), consumer home-use, and women's grooming segments in 165 countries via owned e-commerce and mass retail.

Ownership category

akta.pro rank

Product category

Personal Grooming Devices

akta.pro primary industry

Barber & Professional Men’s Grooming Products (CRABAGAK)

akta.pro secondary industries

Body Grooming & Hair Removal (Trimmers, Depilatories, Body Shave) (CRABAGAF), Intimate & Below-the-Belt Grooming (Trimmers, Washes, Powders) (CRABAGAI)

Keywords

• Professional hair clippers
• Consumer grooming trimmers
• Pet grooming equipment
• Barber supplies
• Personal care devices

Headquarters

HQ city

Sterling

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Professional Grooming Products: Sale of professional-grade clippers, trimmers, and grooming tools to barbers and hairdressers through wahlpro.com and professional distribution channels
2. Consumer/Home Grooming Products: Sale of home-use grooming products through retail partners including Walmart, Amazon, and Target, and direct-to-consumer e-commerce
3. Professional Animal/Pet Grooming Products: Sale of animal clippers and grooming tools for pet groomers and veterinary professionals through wahlpro.com/animal

Go-to-market motion3 records

Distribution channels6 records

Marketing channels6 records

Core offering

Wahl Clipper Corporation manufactures and sells electric hair clippers, trimmers, and personal care products for professional barbers/hairdressers, home consumers, and professional pet groomers. The company operates three divisions—Wahl Professional (wahlpro.com) serving barbers with commercial-grade tools, Wahl USA (wahlusa.com) serving home grooming consumers through retail partners, and Wahl Professional Animal serving pet groomers and veterinary professionals. Product portfolio spans professional-grade clippers (Senior 2.0), cordless consumer kits (Cordless LI+ Deluxe Chrome Pro, TrimNinja), women's grooming (Be Radiant), and specialty items (Cordless Color Pro Clipper, Manscaper Tool Box, Bravura2 Animal Clipper).

Product overview

Wahl Clipper Corporation is a global leader in professional and home grooming products founded in 1919, offering clippers, trimmers, and personal care products. The company operates multiple divisions: Wahl Professional (wahlpro.com) serving barbers and hairdressers with commercial-grade equipment; Wahl USA (wahlusa.com) for home consumer products; and Wahl Professional Animal for pet groomers. The product portfolio spans professional barber tools (Senior 2.0 Clipper), consumer grooming kits (Cordless LI+ Deluxe Chrome Pro Haircutting Kit, TrimNinja Trimmer), women's grooming (Be Radiant line), pet grooming tools (Bravura2 Animal Clipper, home pet grooming), and specialty products like the Manscaper Tool Box and Cordless Color Pro Clipper. The company has over 4,000 employees worldwide and serves customers across 165 countries.

Differentiator

Problem solved

Functional benefit

Brands

• TrimNinja: Long-lasting trimmer with Everlast blade technology
• Cordless LI+ Deluxe Chrome Pro
• Senior 2.0
• Bravura2
• Be Radiant
• Pro Series High Visibility Trimmer
• Manscaper Tool Box
• Cordless Color Pro Clipper

Products and services

• Senior 2.0 Clipper Professional barber clipper with 8K brushless motor featuring adaptive speed control, enhanced ergonomics, and premium blade coatings that stay sharper up to four times longer while remaining cooler during extended use. Sold to working barbers and hairdressers via wahlpro.com.
• Bravura2 Animal Clipper Professional animal grooming clipper with brushless rotary motor offering dual speed settings (6,000 and 8,000 RPMs), up to four hours of cordless runtime, and upgraded 5-in-1 Diamond Pro Blade with diamond-like carbon coating. Sold to pet groomers and veterinary professionals through wahlpro.com/animal.
• Cordless LI+ Deluxe Chrome Pro Haircutting Kit Cordless haircutting kit combining Lithium-ion battery technology with professional-grade performance. Offers up to 150 minutes of runtime, self-sharpening precision t-blades, 9-month charge hold, and includes a detail trimmer and extra-long haircutting guards. Available exclusively at Walmart for home consumers.
• TrimNinja Trimmer Cordless trimmer featuring Everlast blade technology for long-lasting sharpness, hybrid grooming capability, and ergonomic design. Targeted at home consumers seeking durable grooming tools and available through Amazon and Walmart.
• Be Radiant Women's Grooming Line Women's grooming line featuring high-performance tools for face and bikini line grooming. Emphasizes power and practicality for female consumers; available online at Target and at select stores.
• Wahl Pro Series High Visibility Trimmer Professional-grade trimmer in the Father's Day 2026 lineup designed for high visibility and precision grooming at home.
• Cordless Color Pro Clipper Cordless clipper designed for at-home hair coloring and grooming maintenance, featured in 2025 holiday gift lineup.
• Manscaper Tool Box Complete grooming toolkit for men combining practicality, durability, and convenience in one package for holiday gift-giving.
• Wahl Professional Division Professional division serving barbers and hairdressers with commercial-grade clippers, trimmers, and grooming equipment, operating through wahlpro.com.
• Wahl USA (Home Products Division) Consumer division offering grooming products for home use, including pet grooming tools, operating through wahlusa.com and distributed via Walmart, Amazon, Target, and other retailers.

Quantifiable outcome

• Blades stay sharper up to 4x longer
• +2 more outcomes

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Operation Warrior WishesminorGTM or Marketing Partner · 10 June 2026Veterans' charity partnership during the NASCAR San Diego Weekend Benevolent Beards Tour, with Wahl donating $100 per free beard trim to the charity, up to $5,000.
• Greater Good CharitiescoreGTM or Marketing Partner · 7 May 2026Partnership with nonprofit Greater Good Charities for the annual Wahl Dirty Dogs Contest, supporting shelter dog adoption efforts. The contest awards $5,000 to winning shelters and groomers, with Wahl donating grooming supplies to shelters for 15 years.
• Kiwanis of Little Havana FoundationminorGTM or Marketing Partner · 5 March 2026Community partnership during the Calle Ocho Music Festival in Miami where Wahl donated $100 per beard trim to the foundation, up to $5,000, supporting local community engagement.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Andis Company: Andis is a US-based direct competitor in professional-grade hair clippers and trimmers, targeting barbers and stylists with a comparable product portfolio and professional distribution model. Headquartered in Wisconsin with a similar heritage-driven brand approach.
• Heiniger Saphir: Heiniger is a Swiss manufacturer of professional animal shearing and grooming clippers, competing in the same professional pet and livestock grooming category as Wahl Professional Animal. Comparable product positioning for groomers and veterinarians.
• Oster (Sunbeam Products): Oster is a long-standing competitor in professional and consumer hair clippers, offering a parallel product lineup across professional barber and home grooming categories. Direct overlap with Wahl's Senior, Cordless, and consumer trimmer lines.
• Moser (a Wahl Group entity historically): Moser is a German manufacturer of professional hair clippers and grooming tools with strong European market presence. Historically linked to Wahl, it competes in the same professional barber category with comparable product positioning and price points.
• Aesculap (B. Braun): Aesculap's GT division produces professional animal grooming clippers and trimmers for veterinary and pet grooming professionals, directly comparable to Wahl's Professional Animal line (Bravura2). Overlaps in professional pet grooming channels.

Broad incumbents

• Panasonic: Panasonic competes in consumer and professional hair clippers, trimmers, and shavers with significant global retail presence. Overlaps with Wahl's home and professional segments, particularly through mass-market electronics channels.
• Remington (Spectrum Brands): Remington, owned by Spectrum Brands, is a major consumer grooming competitor offering hair clippers, trimmers, shavers, and beard styling tools at mass-market price points. Direct retail-shelf overlap with Wahl's consumer home products.
• Braun (Procter & Gamble): Braun, owned by Procter & Gamble, is a leading global men's and women's grooming brand with electric shavers, trimmers, and epilators competing with Wahl's home consumer lineup. Larger marketing budget and broader category reach through P&G's distribution.
• Conair: Conair is a major consumer personal care products company offering hair clippers, trimmers, and grooming devices through mass retail. Direct overlap with Wahl's home consumer category, with comparable distribution through Walmart and Target.
• Philips (Norelco): Philips is a global consumer electronics incumbent with a major men's grooming portfolio (OneBlade, Multigroom, shavers) sold through the same mass-retail and e-commerce channels as Wahl. While broader in product scope, Philips competes directly in home grooming devices.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• TikToktiktok.com/@wahl
• Pinterestpinterest.com/wahlclipper
• Xx.com/wahlgrooming
• Facebookfacebook.com/wahlgrooming
• LinkedInlinkedin.com/company/wahl-clipper-corporation

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wahl Clipper Corporation