Pom Pom at Home
Pom Pom at Home is a privately held, California-based luxury bedding and home textiles brand founded in 2007, selling sustainably sourced bamboo, linen, and cotton duvet covers, sheets, pillows, throws, and accessories direct-to-consumer and through a trade wholesale channel for interior designers.
- Company typePrivate
- Founded2007
- HeadquartersBurbank, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Pom Pom at Home does
Pom Pom at Home is a privately held luxury home textiles brand founded in 2007 and headquartered in Burbank, California, that designs and sells premium bedding and related home goods through a direct-to-consumer e-commerce storefront (pompomathome.com) and a parallel wholesale portal (wholesale.pompomathome.com) serving interior designers, hospitality buyers, and retailers. The product line centers on natural-fiber textiles—100% bamboo sateen, 100% linen, and 100% cotton in percale and sateen weaves—across duvet covers and shams, sheets and pillowcases, coverlets and matelasse quilts, decorative pillows, throws and blankets, duvet and pillow inserts, and tabletop accessories. The catalog includes approximately 175 bedding SKUs and 73 decorative pillows, with prices spanning $34 to over $1,000; international shipping is offered alongside domestic free shipping on orders over $49.
The underlying operations combine California-based product design with third-party textile manufacturing (no proprietary in-house production facilities are disclosed). Customer acquisition relies on a multi-channel marketing mix that includes Instagram, Facebook, Pinterest, TikTok, YouTube, an active blog, email marketing offering 15% off first purchases, and earned-media placements in shelter publications such as ELLE Decor, Architectural Digest, Forbes, Traditional Home, House Beautiful, Domino, and Forbes. The company is led by founders Samuel Leiaghat and Hilde Leiaghat (both titled Chief Executive Officer) and operates with an 11-50 employee headcount.
Revenue is generated entirely through transactional one-time purchases—no subscription model exists—and is split across DTC consumer sales, B2B trade/wholesale purchases, and international orders. The company does not disclose revenue, has no public funding rounds, and operates without outside institutional investors per the available data. Press coverage (ELLE Decor, Architectural Digest, Forbes, etc.) functions as the primary third-party validation of brand position in the upper-mid segment of the DTC bedding market.
Pom Pom at Home firmographics
Firmographics- Name
- Pom Pom at Home
- Legal name
- Pom Pom at Home
- Website
- https://pompomathome.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Pom Pom at Home is a privately held, California-based luxury bedding and home textiles brand founded in 2007, selling sustainably sourced bamboo, linen, and cotton duvet covers, sheets, pillows, throws, and accessories direct-to-consumer and through a trade wholesale channel for interior designers.
- Ownership category
- akta.pro rank
Pom Pom at Home industry classification
Industry- Product category
- Luxury Home Textiles & Bedding
- NAICS
- Home Furnishings Retailers (44912), Furniture and Home Furnishings Retailers (4491)
- SIC
- Retail-Home Furniture, Furnishings & Equipment Stores (5700), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets) (IMAOAKAA)
- akta.pro secondary industries
- Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts) (IMAOAKAG), Bedding Retail (Sheets, Comforters, Duvets, Pillows, Mattress Toppers) (CRAIALAA), Table Linens Retail (Tablecloths, Napkins, Runners, Placemats) (CRAIALAE), Home Textile Filling & Stuffing Manufacturing (Polyfill/Down/Feather/Batting) (IMAOAKAH)
Keywords
Where Pom Pom at Home is headquartered
LocationHeadquarters
- HQ city
- Burbank
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pom Pom at Home business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Direct E-commerce Sales: Revenue generated through direct-to-consumer online sales via pompomathome.com. Customers purchase individual products including duvet covers, sheets, pillows, throws, and bedding accessories at listed retail prices. One-time purchase model with no subscription component.
- Wholesale/Trade Sales: B2B sales through dedicated wholesale website (wholesale.pompomathome.com) targeting interior designers, retailers, and trade professionals. Provides volume or trade pricing to qualified buyers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Accessory products (pillow spray, placemats, napkins) |
| Unit Pricing | Pay-as-you-go | Throws and blankets |
| Unit Pricing | Pay-as-you-go | Sheets and sheet sets |
| Unit Pricing | Pay-as-you-go | Duvet covers |
| Unit Pricing | Pay-as-you-go | Duvet inserts |
| Unit Pricing | Pay-as-you-go | Pillows and decorative cushions |
| Unit Pricing | Pay-as-you-go | Coverlets and bedspreads |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Pom Pom at Home product offering
Product offeringCore offering
Pom Pom at Home designs and sells luxury bedding and home textiles through a direct-to-consumer e-commerce platform and a separate wholesale website for trade buyers. The product line includes duvet covers, sheets, coverlets, blankets, decorative pillows, throws, and pillow/duvet inserts made from sustainably sourced natural fibers such as 100% bamboo sateen, 100% linen, and 100% cotton (percale and sateen), along with down and down alternative fills.
Product overview
Pom Pom at Home is a luxury bedding and home textiles company offering a comprehensive portfolio of bedding products designed in California. The product line centers around duvet covers and shams, coverlets and blankets, sheets and pillowcases, decorative pillows, throws, and pillow/duvet inserts. Key product collections include bamboo sateen bedding (Sheena, Langston, Parker brands), linen bedding (Kelly, Linen Sheet Set), cotton percale and sateen sheets, and various throw/blanket offerings. The company emphasizes natural fibers including 100% cotton, bamboo, and linen. Products are available in a wide range of colors and are sold through their e-commerce platform with free shipping on orders over $49.
Differentiator
Problem solved
Functional benefit
Products and services
- Duvet Covers and Shams
- Sheets and Pillowcases
- Coverlets and Blankets
- Decorative Pillows
- Throws and Oversized Throws
- Duvet Inserts
- Pillow Inserts
- Bed Skirts
- Table Accessories (Napkins and Placemats)
- Pillow Spray
- Wholesale Trade Program
Companies that use Pom Pom at Home
Customer profileSegments3 records
Ideal customer profiles2 records
Pom Pom at Home technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Pom Pom at Home partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights5 records
Pom Pom at Home competitors and assessment
Company assessmentEmerging players
- Linoto: Small-batch DTC linen bedding maker selling sheets, duvet covers, and table linens made in-house. Comparable on natural-fiber positioning and direct-to-consumer model; smaller scale than Pom Pom.
Direct peers
- Bedsure: Large-scale DTC bedding brand selling sheets, comforters, and duvet covers primarily through Amazon and own site. Comparable product category with a more value-tier positioning; relevant for competitive context.
- Coyuchi: Organic and natural-fiber bedding and home textiles retailer emphasizing sustainably sourced cotton and linen. Comparable on sustainability-led positioning, premium price points, and multi-channel DTC/wholesale model.
- Magic Linen: Boutique DTC linen bedding and home textiles brand with stonewashed linen sheets, duvets, and table linens. Comparable on natural linen assortment and aesthetic-driven DTC positioning.
- Quince: DTC brand offering premium-feel bedding, apparel, and home goods at accessible prices via direct import model. Overlaps on linen and cotton bedding SKUs targeting value-conscious premium shoppers.
- Parachute Home: Premium DTC bedding and home essentials brand focused on linen, cotton, and down. Directly comparable in sustainable natural-fiber positioning, price tier, and DTC-plus-wholesale distribution.
- Brooklinen: Direct-to-consumer premium bedding brand selling sheets, duvet covers, and loungewear made from natural fibers. Closely comparable on product category, channel model, and target customer (premium home decorators).
- Cultiver: Australian-origin DTC home textiles brand selling linen and cotton bedding, throws, and table linens. Comparable on natural-fiber assortment, designer aesthetic, and lifestyle editorial positioning.
Broad incumbents
- West Elm: Large national home furnishings retailer with broad bedding, throw, and table linen assortments under its own brand. Overlaps on premium home textiles retail and competes for the same interior-design customer.
- Anthropologie: National lifestyle retailer selling bedding, throws, and home decor across a broad assortment with a similar lived-in elegant aesthetic. Competes for the same premium home-decorator customer.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Pom Pom at Home social profiles
Digital presencePom Pom at Home financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pom Pom at Home leadership team
Management profileNumber of profiles
Profiles2 records
Pom Pom at Home funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pom Pom at Home M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pom Pom at Home
What does Pom Pom at Home do?
Pom Pom at Home designs and sells luxury bedding and home textiles through a direct-to-consumer e-commerce platform and a separate wholesale website for trade buyers. The product line includes duvet covers, sheets, coverlets, blankets, decorative pillows, throws, and pillow/duvet inserts made from sustainably sourced natural fibers such as 100% bamboo sateen, 100% linen, and 100% cotton (percale and sateen), along with down and down alternative fills.
Is Pom Pom at Home a public or private company?
Pom Pom at Home is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Pom Pom at Home founded?
Pom Pom at Home was founded in 2007. It employs 11 to 50 people.
Where is Pom Pom at Home based?
Pom Pom at Home is headquartered in Burbank, United States, in the North America region.
How does Pom Pom at Home make money?
Two revenue lines are on record. Direct E-commerce Sales are the primary driver. The others are wholesale/Trade Sales.
Who are Pom Pom at Home's main competitors?
Linoto is listed as an emerging player. Direct peers are Bedsure, Coyuchi, Magic Linen, Quince, Parachute Home, Brooklinen and Cultiver. Broad incumbents are West Elm and Anthropologie.
Does Pom Pom at Home have an API?
No public API is recorded for Pom Pom at Home.
What industry is Pom Pom at Home in?
Pom Pom at Home's product category is Luxury Home Textiles & Bedding. Its primary akta.pro industry code is IMAOAKAA, Bed Linen & Bedding Manufacturing (Sheets/Pillowcases/Duvet Covers/Comforters/Blankets), with a secondary code of IMAOAKAG, Decorative & Soft Furnishings Manufacturing (Cushion Covers/Throws/Quilts). Its NAICS code is 44912 and its SIC code is 5700.