Quebecor

What Quebecor does

Quebecor Inc. is a Canadian integrated communications company headquartered in Montreal, operating across three segments: Telecommunications, Media, and Sports & Entertainment. Its Telecommunications arm spans consumer and business mobile, internet, and TV services delivered through the Videotron brand in Quebec, the value-tier Fizz brand, and the national Freedom Mobile brand (acquired in 2023 from Shaw Communications for C$2.85 billion), collectively serving more than 1.8 million internet subscribers, 1.6 million Quebec mobile subscribers, and 4.4 million Freedom Mobile subscribers. Underlying technology includes integrated fiber and mobile networks, a cloud-native BSS platform being built with Etiya across all three brands, fiber-to-the-home products (Videotron 2 GIGA), and 5G rollouts via Fizz.

Its Media segment encompasses TVA Group's French-language television channels and streaming (Club illico, illico+), news publications (Journal de Montréal, Journal de Québec), MELS post-production and film restoration studios, the Éléphant film archive (nearly 270 restored Quebec titles), and Quebecor Out-of-Home (17,000+ advertising faces after the NEO-OOH acquisition) now enhanced with Vividata Spatial data integration. The Sports & Entertainment segment operates Centre Vidéotron (an 18,000-seat Quebec City arena managed under a 25-year contract), Gestev event production, the Remparts de Québec junior hockey team, Musicor Spectacles concert production, and related music labels.

Quebecor makes money primarily through subscription-based telecom services (mobile +6.7% in 2025, internet, cable TV), advertising sales across OOH and broadcast media, event and venue revenues, and content licensing. It pursues a converged multi-brand strategy, using aggressive pricing (Freedom Mobile plans from $35/month with included roaming) to challenge Canada's incumbent carriers, while cross-selling bundled services. Full-year 2025 revenue was $5.68B CAD (up 0.7%), adjusted EBITDA was $2.39B (up 1.1%), and free cash flow reached $1.43B (up 27.3%). The company is publicly traded on the TSX under QBR.A/QBR.B, with the Péladeau family retaining controlling influence through Financière Outremont Inc.

Name

Quebecor

Legal name

Quebecor Inc.

Website

http://quebecor.com

Company type

Public

Founded year

1965

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Quebecor is a Canadian integrated communications company operating telecommunications (Videotron, Fizz, Freedom Mobile), French-language media (TVA Group, publications, MELS, Out-of-Home advertising), and sports & entertainment businesses, serving millions of consumer and enterprise customers across Quebec and Canada.

Ownership category

akta.pro rank

Product category

Integrated Telecommunications and Media Services

NAICS

Television Broadcasting Stations (51612), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Sports Teams and Clubs (711211)

SIC

Cable & Other Pay Television Services (4841), Television Broadcasting Stations (4833), Services-Motion Picture & Video Tape Production (7812), Services-Motion Picture & Video Tape Distribution (7822)

akta.pro primary industry

Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)

akta.pro secondary industry

Sports Streaming Distribution & App Platforms (CTV, Mobile, Web) (MPAKAOAL)

Keywords

• Telecommunications services
• Mobile network operator
• Cable television services
• French-language broadcasting
• Out-of-home advertising

Headquarters

HQ city

Montréal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Infrastructure, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Telecommunications Services: Primary revenue driver through Videotron (Quebec) and Freedom Mobile (national). Includes mobile phone services, internet connectivity, cable television, and related telecommunications services. Mobile services revenue grew 6.7% (CAD 112.2 million) in 2025, with 311,000 net new mobile connections added.
2. Media and Broadcasting: Revenue from TVA Group operations including television channels (TVA, TVA+, TVA Sports), news publications (Journal de Montréal, Journal de Québec), magazines, and streaming platform Club illico. Advertising sales and content licensing are primary revenue mechanisms.
3. Out-of-Home Advertising: Quebecor Out-of-Home manages over 17,000 advertising faces across Canada following the acquisition of NEO-OOH. Revenue generated from digital and static billboard advertising across transit shelters, shopping centers, and other properties.
4. Sports and Entertainment: Revenue from Centre Vidéotron venue operations, event production through Gestev, ownership of Quebec Remparts hockey team, and sports broadcasting rights (NHL French-language rights).
5. Printing and Distribution: Historical printing operations now consolidated to Mirabel facility; distribution through Messageries Dynamiques for publications.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Quebecor is an integrated Canadian communications company that delivers mobile, internet, and cable television services through its Videotron, Fizz, and Freedom Mobile brands, French-language television and on-demand streaming through TVA Group, Club illico and illico+, and operates a national out-of-home advertising network of 17,000+ faces. It also runs sports and entertainment operations including Centre Vidéotron venue, Gestev event production, Remparts de Québec hockey team, film production through MELS studios, and book publishing under Sogides.

Product overview

Quebecor is a diversified Canadian communication and media company operating across three core segments: Telecommunications (via Videotron, Fizz, and Freedom Mobile brands offering mobile, internet, TV, and streaming services), Media (including TVA Group television networks, publications, film production through MELS, and Quebecor Out-of-Home advertising with over 17,000 advertising faces), and Sports & Entertainment (managing venues like Centre Vidéotron, sports teams including Remparts de Québec, event production through Gestev, music labels, concert production, and publishing). The company offers converged services through its Helix platform (internet/TV), illico+ and Club illico streaming platforms, and operates Canada-wide mobile networks under the Videotron, Fizz, and Freedom Mobile brands. The portfolio includes Quebecor Out-of-Home advertising network, QUB radio and music platforms, film restoration initiative Éléphant, and various publishing houses including Sogides and Éléphant: mémoire du cinéma québécois.

Differentiator

Problem solved

Functional benefit

Products and services

• Videotron Primary Quebecor telecom brand offering mobile, internet, cable TV, and business services to consumers and businesses across Quebec and the Videotron service area.
• Fizz Budget-friendly mobile virtual network operator brand offering discounted wireless plans with digital-first distribution model and 5G services.
• Freedom Mobile National mobile carrier brand offering wireless services across Canada with competitive pricing and global roaming included on Total Freedom plans; expanding into Manitoba in 2026.
• Videotron Helix Internet and TV Integrated internet and television platform from Videotron offering fibre connectivity, TV streaming, and home services bundled with telecommunications subscriptions, including the new 2 GIGA service.
• illico+ Videotron's streaming and on-demand television platform providing access to TV content and exclusive Quebec content through the Culture d'ici special section.
• Club illico Video-on-demand and streaming service showcasing Quebec-produced French-language content as part of the Culture d'ici initiative.
• TVA Group / TVA Television broadcasting and production division operating French-language television channels including TVA, TVA+, and TVA Sports, with news, entertainment and cultural media properties.
• TVA Sports French-language specialty sports channel and official francophone broadcaster of the NHL in Canada under a 12-year agreement with Rogers Communications.
• Quebecor Out-of-Home Out-of-home advertising network managing over 17,000 advertising faces across Canada including super boards, transit shelters, service stations, fitness centres, and shopping centres, with the Connect platform integrating Vividata Spatial for audience targeting.
• MELS Montreal-based post-production studio offering film production, visual effects, sound stages, and film restoration services with rare expertise in analog film restoration.
• Éléphant: mémoire du cinéma québécois Digital film archive and restoration service with nearly 270 Quebec films restored in HD, available on Vidéotron platforms, the Éléphant website, and Apple TV in Canada, US, and other countries.
• Centre Vidéotron Multi-purpose 18,000-seat amphitheater in Quebec City managed exclusively by Quebecor for 25 years, serving as home venue for Remparts de Québec and hosting major sports and entertainment events.
• Gestev Sports and cultural event production and management company specializing in organizing major events in Quebec, operated since 2013 under Quebecor's sports and entertainment division.
• Remparts de Québec QMJHL junior hockey team, resident team of Centre Vidéotron, representing Quebecor's investment in junior hockey and sports entertainment.
• Incendo Television content production company specializing in developing and producing television series and formats for international distribution.
• TVA Films Film distribution company recently consolidated under Quebecor Films structure, handling distribution of Quebec-produced and international film content.
• Journal de Montréal Daily newspaper, one of Quebec's most widely circulated French-language publications, part of Quebecor's news media portfolio under Publication Alpha inc.
• Journal de Québec Daily newspaper serving the Quebec City region, part of Quebecor's print media operations.
• Qolab Technology and innovation subsidiary developing digital solutions and technology platforms for Quebecor's media and telecommunications operations.
• Sogides / Groupe Livre Book publishing division and largest French-language book publisher in Canada, operating under Quebecor Media including Éditions du Septentrion and Éditions CEC educational publishing imprints.
• QUB Radio Quebec-based radio station operating at 99.5 FM in Montreal, part of Quebecor's audio media properties.
• Musicor Spectacles Concert production and music event management company under Quebecor's sports and entertainment division.

Quantifiable outcome

• Reduced Canadian wireless prices by 20%+ through aggressive competition
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Five partnerships are on record, tiered core and minor.

• VividatacoreTechnology or Integration · 15 June 2026Vividata announced integration of its Spatial audience intelligence platform into Quebecor Out-of-Home's Connect platform. The partnership combines consumer and cross-media data with hyper-local geographic intelligence at the postal code level, enabling precise audience segmentation and campaign planning for advertisers across Quebecor's out-of-home advertising network.
• SPUR CoalitionminorStrategic or Co-development Partner · 3 June 2026Quebecor joined the SPUR (Standards for Publisher Usage Rights) Coalition, an international alliance launched by Guardian, BBC, Financial Times, Sky News, and Telegraph Media Group. The coalition aims to establish standards for transparency, accountability, and fair value exchange between AI developers and content creators. Seven major Canadian news organizations joined alongside Quebecor.
• EtiyacoreTechnology or Integration · 3 March 2026Etiya, a global AI-driven digital BSS platform provider headquartered in Istanbul, expanded its partnership with Quebecor to include Freedom Mobile. The collaboration creates one of the world's first multi-brand, cloud-native BSS environments on a unified architecture, migrating Freedom Mobile from legacy monolithic systems to cloud-native microservices covering retail, call centers, CRM, billing, and order management.
• Canada Media FundminorStrategic or Co-development Partner · 10 July 2025Canada Media Fund and Quebecor Fund announced joint investment of $600,000 in two Quebec-based production companies (Attraction Distribution Internationale Inc. and CarpeDiem Film & TV Inc.) through the Export Assistance Program, supporting audiovisual content export initiatives.
• ÉTS (École de technologie supérieure)minorStrategic or Co-development Partner · 27 August 2024Quebecor partnered with ÉTS university to explore green roof technology on bus shelters in Montreal, combining sustainability innovation with out-of-home advertising infrastructure.

Scale indicators12 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• BCE (Bell Canada): BCE is Canada's largest telecom operator with integrated media assets (Bell Media, Crave, TSN), directly competing with Quebecor's Videotron/Freedom Mobile mobile and broadband offerings as well as TVA Group broadcasting. Most comparable on convergence model and Canadian footprint.
• Rogers Communications: Rogers is a major Canadian telecom and media conglomerate (wireless, cable, Sportsnet, NHL English-language rights) that competes head-to-head with Quebecor in mobile, internet, and content distribution. The 2023 Freedom Mobile divestiture to Quebecor was a condition of the Rogers-Shaw merger.
• TELUS: TELUS is one of Canada's Big Three telecom operators providing mobile, internet, TV, and healthcare services. Directly comparable as a national wireless carrier and a competitor to Freedom Mobile and Videotron across Canada.
• Cogeco Communications: Cogeco is a Canadian cable/broadband operator with US cable assets (Atlantic Broadband/Breezeline), competing directly with Videotron in the Canadian cable TV and internet market, particularly in Quebec-adjacent regions. Highly comparable on cable/broadband business model.
• Corus Entertainment: Corus is a Canadian media and broadcasting company (Global Television, specialty channels, radio) with overlapping TV operations in Quebec. Quebecor publicly opposed Corus's creditor takeover bid in 2025-2026, highlighting it as a potential acquisition target. Closely comparable as a Canadian broadcaster under structural pressure.
• Stingray Group: Stingray is a Montreal-based music, media, and technology company operating audio streaming and specialty TV channels, with comparable Quebec-based media operations and French-language content focus. Overlaps with Quebecor on music labels (Audiogram) and specialty TV channels.

Broad incumbents

• Comcast: Comcast is the largest US cable/broadband operator with NBCUniversal media assets, representing the prototypical converged telecom-media business model that Quebecor emulates. Comparable as a global benchmark for the convergence thesis, though much larger and US-focused.
• Altice USA: Altice USA operates Optimum and Suddenlink cable/broadband properties alongside news media properties. Comparable as a converged operator pursuing aggressive pricing and content integration strategies, particularly in cross-selling telecom and media.

Regional players

• Eastlink: Eastlink is a privately held Canadian regional cable, internet, and mobile operator serving Atlantic Canada and other provinces. Comparable as a smaller challenger telecom with cable heritage competing against the Big Three.

Others

• Shaw Communications: Shaw was the prior owner of Freedom Mobile before the 2023 divestiture to Quebecor as a condition of the Rogers-Shaw merger. Relevant as the seller of Quebecor's largest acquisition and as a comparable Western Canadian cable/broadband operator pre-merger.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights6 records

Customer concentration

• Xx.com/quebecor
• LinkedInfr.linkedin.com/company/quebecor-media-inc/life?trk=nav_tab_life
• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A10 records

Investments6 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Quebecor