i-Health
- Company typePrivate
- Founded2012
- HeadquartersCromwell, United States
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
i-Health firmographics
Firmographics- Name
- i-Health
- Legal name
- i-Health, Inc.
- Website
- https://dsmihealth.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
i-Health industry classification
Industry- Product category
- Consumer Health Supplements
- NAICS
- Food (Health) Supplement Retailers (456191)
- SIC
- Food And Kindred Products (2000)
- akta.pro primary industry
- Women’s Health Supplements (Prenatal, Menopause, Hormonal) (CRADAGAK)
- akta.pro secondary industries
- Probiotics & Digestive Health Supplements (CRADAGAF), Healthy Aging & Cognitive Support Supplements (CRADAGAM)
Keywords
Where i-Health is headquartered
LocationHeadquarters
- HQ city
- Cromwell
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
i-Health business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Operations
Revenue model
- Branded Consumer Health Products: i-Health generates revenue through the development, marketing, and distribution of branded consumer health and wellness products. The company sells supplements and health products across categories including vaginal/urinary health, gut/immunity, hormonal health during menopause, and digestive health through their portfolio of brands.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
i-Health product offering
Product offeringCore offering
i-Health, Inc. develops, markets, and distributes a portfolio of branded over-the-counter consumer health and wellness products across categories including vaginal and urinary health, gut and immunity, hormonal health during menopause, and digestive health. The company's portfolio includes the brands Culturelle, AZO, Estroven, up4, Ovega-3, Life's DHA, BrainStrong, and Holigos, sold through retail channels such as pharmacies and health food stores.
Product overview
i-Health, Inc. is a consumer health and wellness company that develops, markets, and distributes a portfolio of branded products. The company operates as a division of dsm-firmenich and offers products across four key health categories: (1) Vaginal & Urinary Health (AZO® brand), (2) Gut + Immunity for Kids & Babies (Culturelle®, Lacteol®, Holigos®), (3) Hormonal Health During Menopause (Estroven®), and (4) Digestive Health for Adults (up4®, Ovega-3®, Life's DHA®). The portfolio also includes BrainStrong® for memory support. The company positions its offerings around quality ingredients, scientific formulation, and research-backed products targeting underserved health areas.
Differentiator
Problem solved
Functional benefit
Brands
- Culturelle®: Brand focusing on gut and immunity health
- AZO®
- Estroven®
- up4®
- Ovega-3®
- Life's DHA®
- BrainStrong®
- Holigos®
Products and services
- Culturelle Probiotic supplement brand supporting gut health and immune function for adults and children.
- AZO Products supporting vaginal and urinary health for women.
- Estroven Products supporting hormonal health and symptom relief during menopause for adult women.
- up4 Probiotic supplement brand supporting digestive and immune health for adults.
- Ovega-3 Omega-3 supplement brand derived from plant-based sources.
- Life's DHA DHA omega-3 supplement brand supporting cognitive and overall health.
- BrainStrong Memory and cognitive health support supplements for adults.
- Holigos Gut health products supporting digestive wellness (owned by Glycom A/S, a division of DSM).
Companies that use i-Health
Customer profileSegments4 records
Ideal customer profiles4 records
i-Health technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
i-Health partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- dsm-firmenichcorei-Health, Inc. is a wholly owned subsidiary (division) of dsm-firmenich, a global leader in health, nutrition and beauty. The company leverages dsm-firmenich's resources, science capabilities, research and innovation, and quality standards in developing and distributing its consumer health and wellness products.
Scale indicators5 records
Recent moves1 record
Expansion highlights4 records
i-Health competitors and assessment
Company assessmentDirect peers
- NOW Foods: Large independent supplement manufacturer with a broad portfolio of vitamins, omega-3s, and probiotics distributed through health food and mass retail.
- Pharmavite (Nature Made): U.S. supplement manufacturer of Nature Made and MegaFood brands; competes directly with Culturelle, Life's DHA, and BrainStrong in mass retail.
- Haleon: Consumer health spinoff of GSK (Centrum, Caltrate, Emergen-C, Advil) with a similar mass-market supplement and OTC portfolio serving overlapping channels and consumers.
- Nature's Way: U.S. supplement brand competing in probiotics, omega-3, and women's health categories with similar retail and DTC distribution.
- Bayer Consumer Health: Operates a global OTC and supplement portfolio (e.g., One A Day, Elevit, Flintstones) with comparable women-health, multivitamin, and digestive health positioning to i-Health.
- Nestlé Health Science: Global nutrition and supplement business (including Nature's Bounty, Garden of Life) with direct overlap in probiotics, women's health, and omega-3 categories.
Broad incumbents
- Procter & Gamble (P&G Health): Large CPG incumbent with health-focused brands (e.g., Vicks, Pepto-Bismol, Metamucil) competing in adjacent OTC and digestive-health categories.
- Church & Dwight: Diversified consumer health and household company with selective OTC/supplement exposure (e.g., First Response, Batiste) and deep mass-retail penetration comparable to i-Health's channel strategy.
Emerging players
- Ritual: DTC-native supplement brand with a focus on women's health, traceability, and clean-label positioning; competes for the same modern consumer i-Health targets.
- Seed: Premium DTC probiotic brand with microbiome-science positioning that directly overlaps with Culturelle and up4 in the gut-health category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
i-Health social profiles
Digital presencei-Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
i-Health leadership team
Management profileNumber of profiles
i-Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
i-Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about i-Health
What does i-Health do?
i-Health, Inc. develops, markets, and distributes a portfolio of branded over-the-counter consumer health and wellness products across categories including vaginal and urinary health, gut and immunity, hormonal health during menopause, and digestive health. The company's portfolio includes the brands Culturelle, AZO, Estroven, up4, Ovega-3, Life's DHA, BrainStrong, and Holigos, sold through retail channels such as pharmacies and health food stores.
Is i-Health a public or private company?
i-Health is a private company. It is classified as corporate owned and is currently operating.
When was i-Health founded?
i-Health was founded in 2012. It employs 101 to 250 people.
Where is i-Health based?
i-Health is headquartered in Cromwell, United States, in the North America region.
How does i-Health make money?
One revenue line is on record: branded Consumer Health Products.
Who are i-Health's main competitors?
Direct peers on record are NOW Foods, Pharmavite (Nature Made), Haleon, Nature's Way, Bayer Consumer Health and Nestlé Health Science. Broad incumbents are Procter & Gamble (P&G Health) and Church & Dwight. Emerging players are Ritual and Seed.
Does i-Health have an API?
No public API is recorded for i-Health.
What industry is i-Health in?
i-Health's product category is Consumer Health Supplements. Its primary akta.pro industry code is CRADAGAK, Women’s Health Supplements (Prenatal, Menopause, Hormonal), with a secondary code of CRADAGAF, Probiotics & Digestive Health Supplements. Its NAICS code is 456191 and its SIC code is 2000.