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My Online Therapy

Full company profile

uuid0006g6z

Namestring
My Online Therapy
Company typeenum
Private
Founded yearint
2017
Descriptiontext

My Online Therapy (MyOnlineTherapy) is a London-based, for-profit private company founded in 2017 that operates what it describes as the first virtual psychology clinic — a mobile-first mental health platform connecting consumers to psychological services. The company is positioned in the consumer digital health / telepsychology segment and targets individuals seeking remote access to mental health professionals. With a headcount in the 11-50 range, it is an early-stage operator by venture-scale benchmarks.

The company's product surface, technical architecture, and underlying technology stack are not disclosed in the available source data; the corporate website returned only a verification/loading screen during the data collection process, and no product catalog, integrations, AI modalities, certifications, or compliance posture were captured. As a result, the operational mechanics of how users are matched to clinicians, the modalities offered (video, chat, asynchronous), and the platform architecture cannot be characterized beyond the high-level "virtual psychology clinic" positioning. No app store links, patents, trademarks, or regulatory clearances were surfaced.

The business model is also not explicitly disclosed: no pricing tiers, revenue mechanics (subscription vs. per-session vs. employer-sponsored), customer segmentation (B2C direct, B2B2C via employers/insurers, or payor-funded), or contract structures are present in the input. The company has raised approximately $5.92 million in aggregate disclosed funding across two rounds — a ~$405K round dated 2018 and a ~$5.5M round in December 2019 led by Lighthouse Investment Group — and is led by three co-founders: Dr. Tom Pennybacker (Chief Medical Officer), Vasileios Touronis (Chief Operating Officer), and Elettra Bianchi Dennerlein (Co-CEO). The clinical co-founder composition is consistent with a clinician-led service model rather than a pure technology play.

Short descriptiontext

MyOnlineTherapy is a London-based mobile mental health company founded in 2017 that operates as a virtual psychology clinic, connecting individual consumers to remote psychological services through a digital platform.

Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersLondon, United Kingdom
HQ citystring
London
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
online therapy services, virtual mental health, mobile psychology clinic, digital counseling, telehealth mental wellness
Industry1 code
1General Mental Health Therapy Platforms (Talk Therapy)
CodeHLALAEAAPrimaryYes
NAICS code1 code
  • Offices of Mental Health Practitioners (except Physicians)621330
SIC code1 code
  • Services-Health Services8000
Product category
Online Mental Health Services
No data
Cost components4 values
Personnel, Technology or R&D, Operations, Marketing or Sales
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

My Online Therapy operates a mobile-first virtual psychology clinic that delivers mental health services to individual consumers online. The company connects users with licensed psychologists and therapists through a digital platform, providing remote counseling and psychological care as its core product offering.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No information available

Product and service1 record
1Virtual Psychology Clinic
CategoryOnline Mental Health Services
Description

Online psychology clinic delivering remote mental health therapy and counseling services to individual consumers via a mobile platform.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Publicly listed online therapy platform providing therapist matching, video sessions, and messaging, with both D2C and B2B/EAP distribution. Closely comparable in model and clinician-supply dynamics.

TypeDirect peer
Description

Global mental health platform for employers and health plans combining therapy, coaching, and digital self-serve. Direct peer in the premium, clinically-led virtual care category.

TypeDirect peer
Description

Enterprise-focused virtual mental health provider delivering therapy, coaching, and psychiatry to employees of large employers. Comparable in clinician-led virtual care, but skewed to the employer/payer channel.

TypeDirect peer
Description

Largest direct-to-consumer online therapy platform, offering licensed-therapist-delivered talk therapy via video, chat, and phone. Direct competitor to MyOnlineTherapy on the consumer-facing virtual psychology model.

TypeDirect peer
Description

UK-headquartered provider of online cognitive behavioural therapy delivered by BABCP-accredited therapists, including NHS partnerships. Closest UK-headquartered peer in therapist-led online mental health.

TypeRegional player
Description

UK-based digital health platform offering online GP and mental health appointments. Comparable UK regional peer operating virtual clinical services to UK consumers and NHS partners.

TypeRegional player
Description

UK-based telehealth provider offering virtual GP, mental health, and second-opinion services via insurers and employers. Comparable as a UK virtual care clinic expanding into mental health.

TypeBroad incumbent
Description

Large incumbent digital mental health company combining the Headspace app with Ginger's on-demand coaching/therapy. Comparable consumer/employer mental health destination, broader portfolio than MyOnlineTherapy's clinic focus.

TypeBroad incumbent
Description

UK-founded digital health incumbent offering telehealth GP, AI triage, and mental health services. Comparable as a London-rooted virtual care platform serving UK and international markets.

TypeRegional player
Description

European online clinic offering remote consultations, prescriptions, and mental health support across the UK, Germany, France, and Ireland. Comparable as a Europe-based virtual care clinic expanding into mental health.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat2 records

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights5 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles3 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds2 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors1 record

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

My Online Therapy

Online Mental Health Servicesmyonlinetherapy.com

MyOnlineTherapy is a London-based mobile mental health company founded in 2017 that operates as a virtual psychology clinic, connecting individual consumers to remote psychological services through a digital platform.

What My Online Therapy does

My Online Therapy (MyOnlineTherapy) is a London-based, for-profit private company founded in 2017 that operates what it describes as the first virtual psychology clinic — a mobile-first mental health platform connecting consumers to psychological services. The company is positioned in the consumer digital health / telepsychology segment and targets individuals seeking remote access to mental health professionals. With a headcount in the 11-50 range, it is an early-stage operator by venture-scale benchmarks.

The company's product surface, technical architecture, and underlying technology stack are not disclosed in the available source data; the corporate website returned only a verification/loading screen during the data collection process, and no product catalog, integrations, AI modalities, certifications, or compliance posture were captured. As a result, the operational mechanics of how users are matched to clinicians, the modalities offered (video, chat, asynchronous), and the platform architecture cannot be characterized beyond the high-level "virtual psychology clinic" positioning. No app store links, patents, trademarks, or regulatory clearances were surfaced.

The business model is also not explicitly disclosed: no pricing tiers, revenue mechanics (subscription vs. per-session vs. employer-sponsored), customer segmentation (B2C direct, B2B2C via employers/insurers, or payor-funded), or contract structures are present in the input. The company has raised approximately $5.92 million in aggregate disclosed funding across two rounds — a ~$405K round dated 2018 and a ~$5.5M round in December 2019 led by Lighthouse Investment Group — and is led by three co-founders: Dr. Tom Pennybacker (Chief Medical Officer), Vasileios Touronis (Chief Operating Officer), and Elettra Bianchi Dennerlein (Co-CEO). The clinical co-founder composition is consistent with a clinician-led service model rather than a pure technology play.

My Online Therapy firmographics

Firmographics
Name
My Online Therapy
Website
https://myonlinetherapy.com
Company type
Private
Founded year
2017
Headcount range
11–50 employees
Short description
MyOnlineTherapy is a London-based mobile mental health company founded in 2017 that operates as a virtual psychology clinic, connecting individual consumers to remote psychological services through a digital platform.
Ownership category
akta.pro rank

My Online Therapy industry classification

Industry
Product category
Online Mental Health Services
NAICS
Offices of Mental Health Practitioners (except Physicians) (621330)
SIC
Services-Health Services (8000)
akta.pro primary industry
General Mental Health Therapy Platforms (Talk Therapy) (HLALAEAA)

Keywords

  • Online therapy services
  • Virtual mental health
  • Mobile psychology clinic
  • Digital counseling
  • Telehealth mental wellness

Where My Online Therapy is headquartered

Location

Headquarters

HQ city
London
HQ country
United Kingdom
HQ region
Europe

Markets served

My Online Therapy business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Technology or R&D, Operations, Marketing or Sales

My Online Therapy product offering

Product offering

Core offering

My Online Therapy operates a mobile-first virtual psychology clinic that delivers mental health services to individual consumers online. The company connects users with licensed psychologists and therapists through a digital platform, providing remote counseling and psychological care as its core product offering.

Product overview

No information available

Differentiator

Problem solved

Functional benefit

Products and services

  • Virtual Psychology Clinic Online psychology clinic delivering remote mental health therapy and counseling services to individual consumers via a mobile platform.

Companies that use My Online Therapy

Customer profile

Ideal customer profiles1 record

My Online Therapy technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

My Online Therapy partnerships and signals

Strategic signal

Recent moves4 records

Expansion highlights2 records

My Online Therapy competitors and assessment

Company assessment

Direct peers

  • Talkspace: Publicly listed online therapy platform providing therapist matching, video sessions, and messaging, with both D2C and B2B/EAP distribution. Closely comparable in model and clinician-supply dynamics.
  • Modern Health: Global mental health platform for employers and health plans combining therapy, coaching, and digital self-serve. Direct peer in the premium, clinically-led virtual care category.
  • Lyra Health: Enterprise-focused virtual mental health provider delivering therapy, coaching, and psychiatry to employees of large employers. Comparable in clinician-led virtual care, but skewed to the employer/payer channel.
  • BetterHelp: Largest direct-to-consumer online therapy platform, offering licensed-therapist-delivered talk therapy via video, chat, and phone. Direct competitor to MyOnlineTherapy on the consumer-facing virtual psychology model.
  • ieso: UK-headquartered provider of online cognitive behavioural therapy delivered by BABCP-accredited therapists, including NHS partnerships. Closest UK-headquartered peer in therapist-led online mental health.

Regional players

  • Push Doctor: UK-based digital health platform offering online GP and mental health appointments. Comparable UK regional peer operating virtual clinical services to UK consumers and NHS partners.
  • Doctor Care Anywhere: UK-based telehealth provider offering virtual GP, mental health, and second-opinion services via insurers and employers. Comparable as a UK virtual care clinic expanding into mental health.
  • Zava: European online clinic offering remote consultations, prescriptions, and mental health support across the UK, Germany, France, and Ireland. Comparable as a Europe-based virtual care clinic expanding into mental health.

Broad incumbents

  • Headspace Health: Large incumbent digital mental health company combining the Headspace app with Ginger's on-demand coaching/therapy. Comparable consumer/employer mental health destination, broader portfolio than MyOnlineTherapy's clinic focus.
  • Babylon Health: UK-founded digital health incumbent offering telehealth GP, AI triage, and mental health services. Comparable as a London-rooted virtual care platform serving UK and international markets.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

My Online Therapy financial estimates

Financial estimate

Revenue estimate

Valuation estimate

My Online Therapy leadership team

Management profile

Number of profiles

Profiles3 records

My Online Therapy funding detail

Funding detail

Funding overview

Funding rounds2 records

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

My Online Therapy M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Online Therapy

What does My Online Therapy do?

My Online Therapy operates a mobile-first virtual psychology clinic that delivers mental health services to individual consumers online. The company connects users with licensed psychologists and therapists through a digital platform, providing remote counseling and psychological care as its core product offering.

When was My Online Therapy founded?

My Online Therapy was founded in 2017. It employs 11 to 50 people.

Where is My Online Therapy based?

My Online Therapy is headquartered in London, United Kingdom, in the Europe region.

Who are My Online Therapy's main competitors?

Direct peers on record are Talkspace, Modern Health, Lyra Health, BetterHelp and ieso. Regional players are Push Doctor, Doctor Care Anywhere and Zava. Broad incumbents are Headspace Health and Babylon Health.

Does My Online Therapy have an API?

No public API is recorded for My Online Therapy.

What industry is My Online Therapy in?

My Online Therapy's product category is Online Mental Health Services. Its primary akta.pro industry code is HLALAEAA, General Mental Health Therapy Platforms (Talk Therapy). Its NAICS code is 621330 and its SIC code is 8000.

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Live signals
AscentiAscenti acquires My Online TherapyAscenti has acquired My Online Therapy, a UK-based mental health technology company that provides virtual psychology and counselling services via a smartphone app. This transaction marks Ascenti's third acquisition in recent years, following previous purchases of Reach and Six Physio. The move is intended to accelerate Ascenti's strategic ambitions in the mental wellbeing space.The Business MagazineAscenti acquires My Online TherapyAscenti has acquired the mental health technology company My Online Therapy, marking its third acquisition in recent years following previous purchases of Reach 2021 and Six Physio. The financial terms of the transaction were not disclosed, but Ascenti stated the move aims to accelerate its strategic ambitions in the mental wellbeing space. This expansion builds on Ascenti's existing footprint across the UK and its growth since securing private equity investment in 2021.Health Tech WorldIndependent healthcare provider Ascenti acquires My Online TherapyAscenti, an independent healthcare provider, acquired mental health technology company My Online Therapy, which offers virtual psychology and counseling services through a smartphone app. This acquisition is part of Ascenti’s expansion in mental wellbeing services, following previous acquisitions in Denmark and London, and aims to accelerate its strategic growth in virtual mental health care.LaingBuisson NewsAscenti acquires online therapy providerHealthcare provider Ascenti has acquired online therapy company My Online Therapy for an undisclosed sum. This transaction marks Ascenti's third acquisition since private equity firm bd-capital invested in the business in 2021, following previous purchases of Reach and Six Physio.