American Speech-Language-Hearing Association (ASHA)
- Company typePrivate
- Founded1925
- HeadquartersRockville, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
American Speech-Language-Hearing Association (ASHA) firmographics
Firmographics- Name
- American Speech-Language-Hearing Association (ASHA)
- Legal name
- American Speech-Language-Hearing Association
- Website
- https://asha.org
- Company type
- Private
- Founded year
- 1925
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Where American Speech-Language-Hearing Association (ASHA) is headquartered
LocationHeadquarters
- HQ city
- Rockville
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
American Speech-Language-Hearing Association (ASHA) business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others
Revenue model
- Membership Dues: Annual membership dues from 247,000 audiologists, speech-language pathologists, assistants, and students. Members receive certification benefits, access to ASHA Community, ASHA Learning Center, and member pricing on products and courses.
- Continuing Education Products and Courses: Sale of CE courses, online conferences, webinars, journal self-studies, and ASHA Learning Pass subscriptions. With 550+ CE courses offering 1,200+ hours of learning, revenue is generated through individual course purchases and annual subscriptions.
- Publications and Books: Sale of scholarly journals, books (including eBooks), consumer education materials, and clinical resources through the ASHA Store.
- Events and Conferences: Registration fees for ASHA Convention, ASHA Schools Learning Exchange, online conferences, and in-person events. Events provide CEUs/PDHs and draw thousands of professionals.
- Mailing List Sales: Sale of postal mailing lists to 186,000+ SLPs, 12,000+ audiologists, 12,000+ students, and 800+ assistants. Lists available with 100+ demographic options at $0.22 per name with 1,000 name minimum.
- Corporate Partnerships and Sponsorships: Sponsorship revenue from corporate partners including Stepping Stones Group, AMN Healthcare, Speech Pathology Group, and others. Includes event sponsorships, marketing opportunities, and advertising.
- Certification Fees: Fees for certification, recertification, and CE Registry maintenance for audiologists and speech-language pathologists.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | ASHA Learning Pass Annual Subscription |
| Other | One time/ perpetual license | ASHA Schools Learning Exchange In-Person Event |
| Other | One time/ perpetual license | Online Conference - Language and Literacy |
| Unit Pricing | One time/ perpetual license | Mailing Lists |
| One time/ perpetual license | One time/ perpetual license | Children With Cleft Lip and Palate Book |
| Other | Multi-year contract | Volume/Group Pricing |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels8 records
American Speech-Language-Hearing Association (ASHA) product offering
Product offeringCore offering
ASHA is a national professional membership association that certifies and credentials audiologists and speech-language pathologists in the United States, issues the CCC-SLP and CCC-A credentials, and sells continuing education courses, publications, conferences, and practice resources to its members. It operates proprietary digital platforms (Learning Center, Stream, Community, Career Portal, Online Store) to deliver CE content, networking, job resources, and consumer education. Revenue is derived from individual membership dues, certification fees, Learning Pass subscriptions, store sales, event registrations, and corporate partnerships.
Product overview
ASHA operates as a professional association offering a unified platform connecting audiologists and speech-language pathologists with continuing education, career development, and clinical practice resources. The core product portfolio centers on the ASHA Learning Pass subscription for unlimited CE courses, the ASHA Online Store for professional products and publications, ASHA Stream for video content, the Career Portal for job resources, and the Practice Portal for evidence-based clinical guidance. Additional offerings include ASHA Demo Days for vendor product demonstrations, mentorship programs (Career Transitions Mentorship Program and Career Pivot Speaker Series), specialty texting programs (EAT, TALK, HEAR), consumer education publications, and the Be Tech Wise public education series. Corporate partnerships with companies like Ambiki extend practice management tools to members. The organization also provides marketing solutions, mailing lists, and advertising opportunities for reaching the professional community.
Differentiator
Problem solved
Functional benefit
Products and services
- ASHA Membership
Quantifiable outcome
- ASHA Learning Pass provides unlimited access to 750+ courses for one annual fee
- +2 more outcomes
Companies that use American Speech-Language-Hearing Association (ASHA)
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles5 records
American Speech-Language-Hearing Association (ASHA) technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
American Speech-Language-Hearing Association (ASHA) partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor, flagship and core.
- FairplayminorASHA and Fairplay released a collaborative resource 'Be Tech Wise: Children With Developmental Delays or Differences' providing guidance on screen time management for families with young children with developmental delays, ADHD, autism, or speech/language disorders. This is the fourth resource in their 'Be Tech Wise' series.
- Unified Voices Caucus (U.S. House of Representatives)flagshipASHA and the bipartisan Unified Voices Caucus co-hosted a Congressional staff briefing on May 20, 2026, titled 'Caregiving for Adults With Communication Disorders' to raise awareness about aphasia and speech-language pathology services. Featured retired General Michael Hayden.
- Hilarity for Charity (HFC)coreASHA and Hilarity for Charity co-host free online events for dementia caregivers during National Speech-Language-Hearing Month. Events focus on improving communication strategies at home for caregivers of people with dementia.
- LanterncoreASHA and Lantern launched EAT, a free texting program delivering expert guidance on pediatric feeding challenges including picky eating and pediatric feeding disorder. This is the third specialty texting program following TALK and HEAR. The programs won a 2025 Summit Award for associations making a meaningful difference.
- YouGovminorASHA commissioned YouGov to conduct a national poll of caregivers to adults with communication difficulties. The poll found that 51% of caregivers worry about the impact on medical issues, 40% say difficulties make it hard to assess if their loved one is sick or unsafe, and 60% have never worked with a professional audiologist or SLP.
- AmbikicoreAmbiki, a provider of practice management software for pediatric clinicians, became a corporate partner of ASHA. The partnership introduces advanced practice management and therapy tools to ASHA's member speech-language pathologists.
- Hilarity for Charity (HFC)coreASHA and Hilarity for Charity collaborated on a virtual event on November 10, 2025, to educate caregivers and care partners about the role of speech-language pathologists in assisting people with dementia.
- Stepping Stones GroupcoreCorporate partner offering services to SLPs, included in ASHA's corporate partner program.
- AMN HealthcarecoreCorporate partner and event sponsor of the Career Pivot Speaker Series, providing staffing solutions for healthcare professionals.
- Speech Pathology GroupcoreCorporate partner for therapy education, included in ASHA's corporate partner program.
- Fusion by Ensora HealthcoreCorporate partner included in ASHA's corporate partner program.
- Plural PublishingcoreCorporate partner for publishing, included in ASHA's corporate partner program.
- PresencecoreCorporate partner included in ASHA's corporate partner program.
- Northern Speech Services (NSS)coreCorporate partner included in ASHA's corporate partner program.
- Encompass HealthcoreCorporate partner providing rehabilitation services, included in ASHA's corporate partner program.
- Parkinson Voice ProjectminorPremier sponsor of the Dysphagia Management: Strengthening Skills, Overcoming Obstacles online conference.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
American Speech-Language-Hearing Association (ASHA) competitors and assessment
Company assessmentDirect peers
- American Occupational Therapy Association (AOTA): National professional association for occupational therapists operating the same playbook as ASHA: certification, CE, practice portal, advocacy, publications, and member events. Closest peer for allied-health association economics and member engagement patterns.
- American Academy of Audiology (AAA): The other major U.S. national professional association for audiologists, competing directly with ASHA for audiology membership, CE, and advocacy. Comparable in scope but smaller and lacks ASHA's SLP credentialing authority.
- American Counseling Association (ACA): National professional membership association for counselors with comparable certification, CE, publications, and advocacy structure. Relevant benchmark for association revenue diversification and member retention mechanics.
- American Physical Therapy Association (APTA): National professional membership association for physical therapists with a near-identical operating model: certification, CE subscriptions, scholarly journals, advocacy, and an annual convention. Direct functional peer for benchmarking association economics.
Emerging players
- SpeechPathology.com (Continued): Specialized online CE provider for speech-language pathologists offering ASHA-approved courses on subscription. Direct substitute for ASHA Learning Pass at the individual practitioner level.
- MedBridge: Venture-backed continuing education and patient-engagement platform serving PTs, OTs, and SLPs. Competes with ASHA Learning Pass for employer-sponsored CE budgets, particularly in healthcare systems.
Regional players
- Speech-Language & Audiology Canada (SAC): Canadian national professional association for SLPs and audiologists. Functionally equivalent to ASHA for the Canadian market and a direct regional analog.
- Royal College of Speech and Language Therapists (RCSLT): The UK national professional body for SLTs, operating the same credentialing + CE + advocacy model as ASHA but serving a different geography. Useful for benchmarking international association structures ASHA could reference for expansion.
Others
- Plural Publishing: Specialist publisher of textbooks and clinical resources for SLPs and audiologists, and an ASHA corporate partner. Adjacent ecosystem participant that competes for some publication and CE revenue.
Broad incumbents
- American Psychological Association (APA): Larger and broader professional association with overlapping functions (credentialing, CE, journals, advocacy, member benefits) for psychologists. Demonstrates the ceiling of the professional-association model in healthcare but serves a different practitioner segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
American Speech-Language-Hearing Association (ASHA) social profiles
Digital presenceAmerican Speech-Language-Hearing Association (ASHA) compliance and trust
Trust signalCompliance1 record
American Speech-Language-Hearing Association (ASHA) financial estimates
Financial estimateRevenue estimate
Valuation estimate
American Speech-Language-Hearing Association (ASHA) leadership team
Management profileNumber of profiles
Profiles10 records
American Speech-Language-Hearing Association (ASHA) funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
American Speech-Language-Hearing Association (ASHA) M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about American Speech-Language-Hearing Association (ASHA)
What does American Speech-Language-Hearing Association (ASHA) do?
ASHA is a national professional membership association that certifies and credentials audiologists and speech-language pathologists in the United States, issues the CCC-SLP and CCC-A credentials, and sells continuing education courses, publications, conferences, and practice resources to its members. It operates proprietary digital platforms (Learning Center, Stream, Community, Career Portal, Online Store) to deliver CE content, networking, job resources, and consumer education. Revenue is derived from individual membership dues, certification fees, Learning Pass subscriptions, store sales, event registrations, and corporate partnerships.
Is American Speech-Language-Hearing Association (ASHA) a public or private company?
American Speech-Language-Hearing Association (ASHA) is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was American Speech-Language-Hearing Association (ASHA) founded?
American Speech-Language-Hearing Association (ASHA) was founded in 1925. It employs 251 to 500 people.
Where is American Speech-Language-Hearing Association (ASHA) based?
American Speech-Language-Hearing Association (ASHA) is headquartered in Rockville, United States, in the North America region.
How does American Speech-Language-Hearing Association (ASHA) make money?
Seven revenue lines are on record. Membership Dues are the primary driver. The others are continuing Education Products and Courses, publications and Books, events and Conferences, mailing List Sales, corporate Partnerships and Sponsorships and certification Fees.
Who are American Speech-Language-Hearing Association (ASHA)'s main competitors?
Direct peers on record are American Occupational Therapy Association (AOTA), American Academy of Audiology (AAA), American Counseling Association (ACA) and American Physical Therapy Association (APTA). Emerging players are SpeechPathology.com (Continued) and MedBridge. Regional players are Speech-Language & Audiology Canada (SAC) and Royal College of Speech and Language Therapists (RCSLT). Plural Publishing is listed as an others. American Psychological Association (APA) is listed as a broad incumbent.
Does American Speech-Language-Hearing Association (ASHA) have an API?
No public API is recorded for American Speech-Language-Hearing Association (ASHA).