It Takes A Village

What It Takes A Village does

It Takes a Village (legal name: Hilltown Village, Inc.) is a 501(c)(3) women-led nonprofit founded in 2009 and headquartered at 2 East Main Street, Huntington, Massachusetts. The organization provides free postpartum and early-parenting support to families with babies and young children across the four counties of Western Massachusetts (Berkshire, Franklin, Hampshire, and Hampden). All programs are 100% free to families regardless of income or residency, and the organization operates on a no-questions-asked, non-stigmatizing model anchored in the research-backed Protective Factors Framework. In its most recent reporting year, ITAV served 7,290 families and 83,358 individuals, with cumulative impact of nearly 27,000 people served and $3.4 million in essential supplies distributed over the past decade.

The portfolio is structured as an integrated service model rather than a discrete product catalog. Core programs include the Village Closet Basic Needs Free Store (a 6,000 sq ft retail-style facility, the largest family basic-needs free store in Western Massachusetts, open Sundays, Mondays, and Tuesdays with mobile delivery for families who cannot travel); the Home Visit Program (weekly volunteer postpartum support for approximately three months); Village 360 (a 2025-launched program adding birth doula matching, childbirth education, peer-led support groups, lactation support, and 12 weeks of postpartum home visits across all four counties); Parent Groups and PreK enrichment classes; School-Based Free Stores in Title 1 districts; Workforce Training for at-risk youth and individuals with learning differences; and Resource Kits. Underlying technology consists of a portable client intake and management system supporting up to 25 languages, plus basic operational tooling — there is no public app, no API, and no disclosed AI capabilities. Distribution leverages partner referrals from healthcare systems (Baystate Health, Mass General Brigham Cooley Dickinson Hospital, Northampton Area Pediatrics), schools, social-service agencies, and the Green River Doula Network, supplemented by community events, earned media, organic social, and email.

Revenue is generated entirely through philanthropic channels rather than commercial pricing: foundation grants (Irene E. & George A. Davis Foundation, Women's Fund, multiple United Ways, Berkshire Taconic Community Foundation, Community Foundation of Western Massachusetts, Mary Lyon Foundation, Blue Cross Blue Shield of Massachusetts Foundation, Walmart Foundation, The Ludcke Foundation, The Beveridge Family Foundation), corporate sponsorships (BankESB, Greenfield Savings Bank, Florence Bank Charitable Foundation, Lee Bank Foundation, local businesses), individual donations (including an Amazon Wishlist channel), and in-kind contributions. The organization is governed by a Board of Directors led by President Melissa Nazzaro with Lisa Goding as Executive Director, supported by a 6-person paid staff and approximately 45 volunteers. Transparency is signaled by a Candid Platinum Seal of Transparency (2026), a 4-Star Charity Navigator rating (2026), and certified membership in the National Diaper Bank Network.

Name

It Takes A Village

Legal name

Hilltown Village, Inc

Website

https://hilltownvillage.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

It Takes a Village is a 501(c)(3) nonprofit that delivers free postpartum, basic-needs, and early-parenting support to families with babies and young children across the four counties of Western Massachusetts. It operates the region's largest family basic-needs free store and runs home-visit, doula, and school-based programs funded entirely by grants and donations.

Ownership category

akta.pro rank

Product category

Family Support and Maternal-Child Health Services

NAICS

Child and Youth Services (62411)

SIC

Services-Social Services (8300)

akta.pro primary industry

Maternal, Child & Family Health Organizations (BPAGACAF)

akta.pro secondary industry

Newborn/Infant Mother’s Helper Support (HSAAAGAB)

Keywords

• Postpartum support services
• Basic needs assistance
• Family resource programs
• Birth doula services
• Diaper bank distribution

Headquarters

HQ city

Huntington

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Grants and Foundation Funding: Funded by grants from foundations including Irene E. & George A. Davis Foundation, Women's Fund, United Way, Berkshire Taconic Community Foundation, Community Foundation of Western Massachusetts, Mary Lyon Foundation, and numerous other regional and national foundations
2. Individual Donations: Relies on sponsors, grantors, and generous individuals to keep programs free to families
3. Corporate Sponsorships: Support from corporate sponsors including BankESB, Greenfield Savings Bank, Florence Bank Charitable Foundation, Lee Bank Foundation, and local businesses

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels6 records

Core offering

It Takes a Village provides free postpartum and early parenting support to families with babies and young children across the four counties of Western Massachusetts. Its core offerings combine a 6,000 sq ft basic-needs free store (clothing, diapers, baby gear, hygiene products, food), weekly postpartum home visits by trained volunteers, a Village 360 birth doula program, parent education groups and PreK enrichment classes, school-based free stores, workforce training, and resource kits—all delivered at no cost with no income or residency requirements.

Product overview

It Takes A Village is a women-led nonprofit organization operating a portfolio of interconnected family support programs in Western Massachusetts. The organization functions as a single integrated service model rather than a platform-plus-modules architecture. Its core programs include: the Village Closet Basic Needs Free Store (a 6,000 square foot family basic needs center, the largest in Western MA providing free clothing, diapers, baby supplies, and hygiene products); the Home Visit Program (matching postpartum families with volunteer visitors); Village 360 (comprehensive prenatal-to-postpartum support including birth doulas, childbirth education, and home visits); Parent Groups and PreK enrichment classes; School-Based Free Stores; Workforce Training; and Resource Kits. All programs are free to families regardless of income and are designed around the Protective Factors Framework to strengthen families and build resilient communities.

Differentiator

Problem solved

Functional benefit

Products and services

• Village Closet Basic Needs Free Store

Quantifiable outcome

• 83,358 individuals served in a single year
• +3 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core and minor.

• Green River Doula NetworkcoreStrategic or Co-development PartnerPartnership for Village 360 birth doula program, providing birth doula support and services to families
• Baystate HealthcoreStrategic or Co-development PartnerHealthcare system partnership for connecting patients and families to services
• Mass General Brigham Cooley Dickinson HospitalcoreStrategic or Co-development PartnerHealthcare partnership connecting new parents to Village 360 and other ITAV programs
• Northampton Area PediatricsminorStrategic or Co-development PartnerHealthcare provider partnership for pediatric patient referrals

Scale indicators9 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Cradles to Crayons: National nonprofit operating 'Giving Factory' hubs that distribute free clothing, shoes, baby gear, and school supplies to children living in poverty. Directly comparable model of free, dignity-preserving basic-needs distribution to families with young children.
• Mamatoto Village: Perinatal support nonprofit offering birth doula services, postpartum home visits, childbirth education, and peer support groups to families in the DC area. Closely comparable integrated Village 360 model and target population.

Broad incumbents

• Baby2Baby: Large national nonprofit distributing diapers, clothing, and basic necessities to children in poverty across the U.S. Comparable free-distribution model and family-support mission, operating at significantly greater geographic and funding scale than ITAV.
• National Diaper Bank Network: National membership association for diaper banks; ITAV is a certified member and operates the only diaper bank in the rural Hilltowns. Comparable in mission and product category, providing umbrella capacity and standards.
• Postpartum Support International: National nonprofit dedicated to perinatal mental health awareness, support, and provider training. Overlaps with ITAV's postpartum mental-health and home-visit programming but operates at national advocacy and education scale.
• Healthy Families America: Evidence-based home visiting program for new parents administered by Prevent Child Abuse America. Directly comparable to ITAV's Home Visit Program in methodology and target population, though delivered through affiliated local sites.
• Nurse-Family Partnership: National nonprofit operating nurse-led home visiting programs for first-time mothers and their children. Comparable home-visit delivery model and maternal-child health mission at much larger scale.

Emerging players

• Parents as Teachers: National parent-education and home-visiting organization supporting early childhood development through evidence-based curricula. Comparable parent-education and home-visit components, with broader national affiliate network.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/HilltownVillage
• LinkedInlinkedin.com/company/ittakesavillage

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Funding overview

Funding rounds1 record

Investors1 record

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M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about It Takes A Village