Snag

What Snag does

Snag (legal entity Snag Delivery Inc., headquartered in Austin, TX) is a privately held, vertically integrated convenience-store delivery service founded in 2021 that targets college students exclusively. The company operates owned, branded micro-stores stocked with 1,500+ wholesale-purchased convenience items at each campus and fulfills orders through a branded electric-scooter delivery network, guaranteeing a 10-minute delivery SLA. Twelve campuses are live across California, Colorado, Ohio, Texas, Arizona, Tennessee, and Florida, and Snag is actively recruiting student General Managers to scale to 50+ locations.

The core technology is a proprietary iOS/Android app with inventory management, logistics orchestration, and real-time delivery tracking, layered on top of the owned store and scooter fleet. Revenue is generated from three streams: per-transaction product sales (priced at parity with the nearest convenience store), the Snag+ subscription ($5.99/month annual or $7.99/month monthly) which waives delivery fees, and a growing CPG-brand advertising and sampling platform that includes in-app placements, Instagram activations across 12+ campus accounts, and branded delivery fleet marketing. Each campus is operated by a student General Manager who owns the P&L, recruits a 30+ driver team, and markets to the campus through social media, events, Greek life, and dorms.

The go-to-market motion is community-led, with expansion driven by student demand voting for their university and by the recruitment of operator-investors to fund new campus stores. Named CPG brand partners include OH SNAP!, Wilde Chips, Unwell Hydration, and Clean Cause. The company is privately held with disclosed early-stage participation from ScOp Venture Capital and Santa Barbara Angel Alliance, has 11–50 employees, and shows no evidence of material venture funding to date.

Name

Snag

Legal name

Snag Delivery Inc.

Website

https://snagdelivery.app

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Snag is a 10-minute convenience-store delivery service for college students, operating owned campus stores and a branded electric-scooter fleet across 12 US universities. It earns revenue from product sales, a Snag+ subscription, and CPG-brand in-app advertising.

Ownership category

akta.pro rank

Product category

Campus Convenience Delivery

NAICS

Convenience Retailers (445131)

SIC

Retail-Convenience Stores (5412)

akta.pro primary industry

Campus Convenience Stores & Markets (C-Store) (EDALADAD)

akta.pro secondary industry

Campus Bookstore-Adjacent Retail (Snacks, Beverages, Essentials) (EDALADAE)

Keywords

• Campus convenience delivery
• Quick commerce delivery
• College student delivery
• Hyperlocal delivery service
• Student convenience store

Headquarters

HQ city

Goleta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Retail sales of convenience store items (snacks, beverages, essentials) from Snag's own inventory. Prices match nearest convenience store. Primary revenue stream from per-transaction product sales.
2. Snag+ Subscription: Monthly subscription service offering waived delivery fees and faster delivery benefits. $5.99/month annually or $7.99/month monthly. Recurring revenue from student subscribers.
3. Brand Advertising & Sampling: CPG brands advertise through in-app placements, in-order product sampling, Instagram spotlight stories, campus events, and branded fleet marketing. Includes success stories for OH SNAP!, Wilde Chips, and Unwell Hydration.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Snag operates owned-inventory convenience stores on U.S. university campuses and delivers 1,500+ student-voted products (snacks, beverages, essentials) to dorms and campus housing within 10 minutes via an in-house electric-scooter fleet. The service is accessed through the Snag iOS/Android app, with prices set at the level of the nearest convenience store. The company also runs the Snag+ subscription and an in-app, in-order, and branded-fleet advertising platform for CPG brands, and operates a Student General Manager program that places student operators in charge of each campus store.

Product overview

Snag is a 10-minute campus delivery service for college students, operating a unified platform combining a consumer mobile app (Snag App), company-operated stores (Snag Stores), and an employee-based electric scooter delivery network. The product portfolio includes the core Snag App for iOS/Android with 1,500+ products, the Snag+ subscription add-on for waived delivery fees, the Student General Manager Program for campus-based franchise operations, and marketing solutions (In-App Advertising, Instagram Marketing, Brand Out Fleet) for CPG brands. All components work together as an end-to-end campus commerce ecosystem serving 12 university campuses nationwide.

Differentiator

Problem solved

Functional benefit

Brands

• Snag+: Subscription service offering waived delivery fees and faster delivery for $5.99/month (annual) or $7.99/month (monthly).

Products and services

• Snag App Mobile application available on iOS and Android that lets college students order from 1,500+ popular products voted for by students themselves, with real-time tracking and 10-minute delivery.
• Snag+ Membership Monthly subscription service for college students that waives Snag delivery fees and provides faster delivery benefits.
• Student General Manager Program Operator program that recruits student General Managers to open and run a Snag campus store, manage a 30+ driver team, own P&L, and earn equity in the company.
• In-App Advertising Brand advertising product inside the Snag app featuring banner placements, category sponsorships, checkout upsells, and search result integrations for CPG brands targeting college students.
• Brand Out Fleet Out-of-home style advertising on Snag's branded delivery fleet, including branded uniforms and backpacks that serve as mobile billboards on campus.
• Instagram Marketing Solutions Social media marketing package for CPG brands, including Instagram Spotlight Stories and Reels distributed across Snag's 12+ campus-specific Instagram accounts.

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Clean CausecoreStrategic or Co-development Partner · 21 February 2025Clean Cause, a beverage brand, partnered with Snag to expand distribution on college campuses through the Snag app. The partnership leverages Snag's campus delivery network to reach college students with Clean Cause products.
• OH SNAP!minorGTM or Marketing PartnerOH SNAP! brand achieved 7%+ conversion rate using Snag's in-order product sampling service, placing samples directly in customer delivery orders.
• Wilde ChipsminorGTM or Marketing PartnerWilde Chips saw unit sales increase by 506% and new customer acquisition increase by 374% through Snag's campus marketing and sampling programs.
• Unwell HydrationminorGTM or Marketing PartnerUnwell Hydration distributed 25,000+ product samples in Snag orders and conducted 10 branded field activations across 6 campuses.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Market position

Strengths4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/snagtcu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds2 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Snag