OTARIA

What OTARIA does

OTARIA SpA is a Chilean sustainability-as-a-service company founded in 2024 by Simoné Oliva Marfull, delivering carbon footprint measurement, impact quantification, B Corp certification advisory, and sustainability training to small and medium enterprises (PyMEs) and CORFO-funded startups. The company positions itself against two alternatives it characterizes as inadequate — imprecise platforms and dependency-creating consultancies — by combining accessible software with hands-on advisory that builds lasting internal capability inside client teams.

Its core technology is the Plataforma Huella de Carbono, a SaaS platform built on ISO 14064-1 covering Scope 1, 2, and 3 emissions with 12,000+ selectable emission factors (including supplier-specific factors), role-based access, integrated tutorial capsules, and HuellaChile-ready report generation. A second platform, Simple Impact, is in beta and applies natural-language-driven workflows to generate double materiality analysis and prioritized impact indicators. Beyond the platforms, OTARIA sells six advisory lines: Programa Emprende Sostenible (CORFO compliance plans at 16, 28, and 39 UF), Medición de Impactos (from 40 UF with custom polynomials and optional dashboards), Consultoría B (B Lab Standard v2 certification), Talleres y Charlas (training in talks, workshops, and multi-session programs), Medición de Huella de Carbono (one-time consulting that bridges to the SaaS platform), and Aceleradoras y Programas (cohort-based delivery for accelerators).

Revenue is generated primarily through project-based advisory fees plus a growing SaaS subscription base, sold via inside sales (30-minute Google Calendar discovery conversations) and through accelerator channel partners including Start-Up Chile, Patagonia Startups, Mujeres Empresarias, and Socialab. The business targets 100% Chile-domestic operations today with a stated vision of expanding across Latin America. Disclosed operating scale is 52 PyMEs accompanied, 151,603 tonnes CO2e managed, +300 impacts identified, +400 indicators defined, and 139 persons trained, all since January 1, 2025.

Name

OTARIA

Legal name

OTARIA SpA

Website

https://otaria.cl

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

OTARIA SpA is a Chilean sustainability-as-a-service provider founded in 2024, offering a SaaS carbon footprint platform (ISO 14064-1) and advisory services to small and medium enterprises, CORFO-funded startups, accelerators, and B Corp certification seekers.

Ownership category

akta.pro rank

Product category

Sustainability Management Software

NAICS

Waste Management and Remediation Services (562), Business Support Services (5614), Packaging and Labeling Services (56191)

SIC

Refuse Systems (4953), Services-Facilities Support Management Services (8744), Services-Computer Programming Services (7371)

akta.pro primary industry

Circular Economy & Resource Efficiency (BPADALAM)

akta.pro secondary industries

Circularity Consulting & Program Management (EPR, Design-for-Circularity, LCA) (EUAIANAH), Corrective/Preventive Actions (CAPA) & Continual Improvement Programs (EUAHAIAG)

Keywords

• Carbon footprint management
• Sustainability consulting
• ESG reporting software
• B Corp certification
• Impact measurement

Headquarters

HQ city

Montevideo

HQ country

Uruguay

HQ region

Latin America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Others

Revenue model

1. SaaS Platform Subscriptions: The Carbon Footprint Platform is sold as a subscription, offering 30% savings in Year 1 and 50% savings in subsequent years versus annual consulting fees. The platform is configured and onboarded by OTARIA, with the client team managing independently thereafter, creating recurring subscription revenue from multiple PyMEs.
2. Carbon Footprint Measurement Consulting: One-time consulting engagement for first-time carbon footprint measurement under ISO 14064-1, including training and bridge to platform. Designed as a standalone engagement that also seeds future platform adoption.
3. Impact Measurement Consulting: Custom consulting to analyze value chains, develop bespoke impact quantification polynomials, and deliver impact reports and dashboards. Price starts at 40 UF + VAT. Includes optional 12-month dashboard subscription.
4. Programa Emprende Sostenible Plans: Three structured advisory plans (Inicia 16 UF, Cuantifica 28 UF, Acelera 39 UF + VAT) for CORFO-funded startups, each with defined deliverables including impact identification, indicator definition, CORFO Sustainability Annex, and optional dashboards (19 UF + VAT). One-time per plan.
5. B Corp Consulting: Strategic consulting to guide companies through B Lab Standard v2 certification, covering diagnostic, transformation plan, execution support, and evaluation preparation across 7 Impact Topics. Priced consultatively based on company size and scope.
6. Workshops and Training: Format-specific training sessions (talks 30-60 min, workshops 1-3 hours, multi-session programs 3-6 sessions) priced at convention based on audience size, duration, format, and location. Revenue per engagement.
7. Simple Impact Beta Program: Beta program for the Simple Impact platform offering early adopters perpetual preferential pricing in exchange for real usage, periodic feedback, and product confidentiality during the development phase.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

OTARIA provides sustainability as a service to Chilean small and medium enterprises (PyMEs), combining a SaaS carbon footprint management platform built on ISO 14064-1 with advisory consulting, B Corp certification support, CORFO compliance services, and custom impact quantification. The offering enables PyMEs to build internal sustainability capacity through turnkey platform onboarding, expert advisory engagements, and tailored training programs, replacing recurring annual external consulting with autonomous in-house management.

Product overview

OTARIA offers a unified portfolio combining a SaaS platform with advisory services and custom training. The core platform is the Plataforma Huella de Carbono (Carbon Footprint Platform), a SaaS tool under ISO 14064-1 for continuous autonomous carbon measurement. This platform is complemented by six advisory services: Programa Emprende Sostenible (CORFO compliance plans), Medición de Impactos (impact quantification with custom polynomials), Consultoría B (B Corp certification), Talleres y Charlas (training/workshops), Medición de Huella de Carbono (expert advisory for first measurements), and Aceleradoras y Programas (cohort-based training). A seventh offering, Simple Impact (Beta), is a next-generation integrated sustainability management platform currently in beta testing that will eventually expand the platform ecosystem. All services are available online and are designed to build internal sustainability capacity within client companies rather than creating annual consulting dependency.

Differentiator

Problem solved

Functional benefit

Brands

• Simple Impact: A platform in beta phase for integrated sustainability management, guiding companies step-by-step through identifying, measuring, managing, and communicating their sustainability impacts without requiring technical expertise.

Products and services

• Plataforma Huella de Carbono (Carbon Footprint Platform) A SaaS platform for measuring and managing organizational carbon footprint under the ISO 14064-1 standard, compliant with Chile's HuellaChile program. Enables autonomous monthly tracking of Scope 1, 2, and 3 emissions with over 12,000 selectable emission factors including supplier-specific factors. Designed for non-expert PyME users with role-based access, integrated tutorial capsules, and turnkey onboarding.
• Programa Emprende Sostenible (CORFO Sustainability Plans) A three-tier advisory program for startups and entrepreneurs who received CORFO funding and must fulfill sustainability commitments. Includes Plan Inicia (16 UF), Plan Cuantifica (28 UF), and Plan Acelera (39 UF + VAT). Each plan delivers impact identification, indicator definition, diagnostic reports, and a CORFO Sustainability Annex for government reporting.
• Medición de Impactos (Impact Measurement) Advisory service that analyzes a business's full value chain to identify and quantify visible and invisible impacts. Develops custom polynomials and quantification models tailored to the specific business model (e.g., upcycling, circular economy operations), with optional personalized dashboards for 12-month data visualization. Priced from 40 UF + VAT with project duration of 8-13 weeks.
• Consultoría B (B Corp Consulting) Strategic advisory accompanying companies through B Corp certification under the new B Lab Standard v2 effective April 2026. Covers diagnostic assessment, transformation plan, technical writing of policies and procedures, evidence documentation, indicator definition, and preparation for the B Impact platform evaluation across 7 Impact Topics. Priced consultatively based on company size and scope.
• Talleres y Charlas (Workshops and Training) Sustainability training services delivered in three formats: inspirational talks (30-60 minutes), hands-on workshops (1-3 hours for up to 30 participants), and multi-session training programs (3-6 sessions). Content is customized to the organization's sector and real challenges, available online or in-person. Priced per engagement by convention.
• Medición de Huella de Carbono (Carbon Footprint Measurement Consulting) Advisory service for first-time or one-off carbon footprint measurement under ISO 14064-1, covering Scope 1, 2, and 3 emissions. Includes a complete technical report, emission inventory, intensity KPIs, team training on results, and a structured data set ready for migration to the Plataforma Huella de Carbono platform. Clients receive exclusive benefits when transitioning to the platform.
• Simple Impact (Beta) A guided sustainability management platform currently in beta phase. Users answer simple natural-language questions about their business and the platform automatically translates responses into double materiality analysis, impact mapping, and prioritized indicator proposals. Designed for businesses to identify, measure, manage, and communicate sustainability without technical expertise. Early adopters receive perpetual preferential pricing.
• Aceleradoras y Programas (Accelerator and Program Services) A specialized sustainability training and consulting service for accelerators, industry associations, and universities running entrepreneurship cohorts. Delivered in three partnership modalities: one-time talks and workshops, cohort-based group training plus 1:1 consulting with CORFO Sustainability Annex documentation, and permanent strategic alliances for multiple cohorts with co-developed content and preferred pricing.

Quantifiable outcome

• 52 PyMEs accompanied in sustainability; 32 led by women
• +5 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Five partnerships are on record, tiered minor and core.

• SocialabminorStrategic or Co-development Partner · 1 January 2026OTARIA was selected for Socialab's G26 program in 2026, a further acceleration ecosystem relationship providing impact-focused validation and network access.
• Start-Up ChilecoreStrategic or Co-development Partner · 1 January 2025OTARIA was accepted into Start-Up Chile's BUILD 9 program (2025) and won at Pitch Day, becoming one of four winning startups. This qualified OTARIA for IGNITE 10, a rare achievement. The Start-Up Chile relationship provides ecosystem credibility, peer network access, and institutional endorsement within the Chilean and Latin American startup ecosystem.
• SME Climate Hub (Race to Zero / UN Climate Change)minorOthers · 1 January 2025OTARIA publicly committed to the SME Climate Hub, a global initiative co-organized by ICC, We Mean Business, Exponential Roadmap Initiative, and the UN Climate Change Race to Zero campaign. OTARIA's commitment includes reducing GHG emissions immediately, advancing toward net-zero before 2050, and reporting publicly on an annual basis. This is a public commitment initiative rather than a commercial partnership.
• Patagonia StartupscoreStrategic or Co-development Partner · 1 January 2024Patagonia Startups selected OTARIA for GEN2 (2024), a climate-focused accelerator program. OTARIA delivered workshops and talks to ClimateTech startups on carbon footprint measurement and impact management at early-stage entrepreneurship levels. Relationship continued with ad hoc collaborations.
• Mujeres EmpresariascoreStrategic or Co-development Partner · 1 January 2024Mujeres Empresarias selected OTARIA for Fund-ME (2024) and established a permanent strategic alliance for sustainability training in women-led entrepreneurship cohorts. Cohorte 2025 covered 14 companies; the alliance was renewed for 2026 with another 14 companies. OTARIA delivers group workshops and 1:1 consulting with CORFO Sustainability Annex delivery per company. Partnership is the company's primary JEDI (Justice, Equity, Diversity, Inclusion) commitment vehicle.

Scale indicators13 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Sinai Technologies: Decarbonization intelligence platform for corporates, combining carbon accounting with abatement scenario modeling. Comparable to OTARIA's impact-quantification service (custom polynomials, abatement modeling for circular-economy and upcycling models like Tributo).
• Plan A: Berlin-based ESG and carbon management SaaS for SMBs, combining software with advisory services and certification support (including B Corp). Mirrors OTARIA's hybrid SaaS-plus-consulting model and SMB-first positioning.
• Watershed: Enterprise carbon accounting and reporting platform with audit-grade methodology and a large emission-factor library. Comparable to OTARIA on technical depth (Scope 1–3, supplier-specific factors, audit-ready outputs) but at a much larger customer scale.
• Greenly: Paris-based carbon accounting SaaS platform purpose-built for SMBs, with automated measurement, supplier-specific emission factors, and onboarding flows for non-expert users. Closest behavioral twin to OTARIA's Carbon Footprint Platform, differentiated only by geography (Europe vs. Chile/LatAm).
• Coolset: Dutch sustainability platform targeting mid-market companies with carbon accounting, CSRD reporting and supplier engagement. Comparable to OTARIA's integrated carbon-footprint-to-reporting workflow and SME-friendly positioning.
• Emitwise: Carbon accounting platform focused on Scope 3 and supply-chain emissions for SMB and mid-market companies. Overlaps with OTARIA on supplier-specific emission factors and Scope 3 depth in the Plataforma Huella de Carbono.
• Persefoni: Climate Management & Accounting Platform offering ISO 14064-aligned carbon accounting with role-based workflows and large emission-factor libraries. Comparable to OTARIA's Carbon Footprint Platform in technical standards alignment and Scope 1–3 coverage, though positioned more upmarket.
• Sweep: Enterprise-grade sustainability and ESG data platform with strong integrations and audit-ready reporting. Comparable to OTARIA's Simple Impact vision (integrated, workflow-driven sustainability management) and to its carbon accounting scope, but serving larger customers.

Broad incumbents

• Carbon Trust: Established global climate consultancy offering carbon footprinting, strategy and certification services. Comparable to OTARIA on the advisory side (carbon measurement, B Corp-adjacent certification work) but as a large diversified incumbent rather than an SMB specialist.
• South Pole: Global climate solutions provider offering carbon advisory, project development and digital tools. Overlaps with OTARIA's carbon measurement and impact services but operates at a much larger enterprise and project-finance scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/otaria

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OTARIA