Veltio

What Veltio does

Veltio was a privately-held retail planning and optimization consultancy founded in 2004 and headquartered in Atlanta, Georgia, with 101-250 employees. The firm served enterprise retailers and manufacturers with consulting services focused on demand planning, supply chain optimization, pricing, and assortment strategy. Operating as a private company for over two decades, Veltio established domain expertise in retail analytics and merchandise planning before its September 2025 merger with Dataviva.

On September 10, 2025, Veltio announced a definitive agreement to merge with Dataviva, the creator of a real-time planning and execution platform with built-in artificial intelligence. Following the merger, the combined organization operates under the Dataviva brand, with Veltio transforming into Dataviva Professional Services. The combined platform combines strategic decision intelligence (forecasting, optimization, policies, what-if) with operational execution through modules for Demand Forecasting, Supply Chain, Price & Promotion, and Merchandise & Assortment, supported by sub-products for Promotion Planning & Optimization, Strategy Optimization, and Fulfillment Optimization.

The combined business model pairs software platform licensing with professional services and supports outcome-based pricing structures, including success-fee contracts. Dataviva's platform uses AI and machine learning to recognize demand patterns from item and location attributes, optimize product-flow paths across the supply chain, and generate replenishment strategy recommendations. The stated value proposition targets measurable outcomes, including claims of greater than 50% reduction in decision time, greater than 25% reduction in overstocks, and greater than 5% increases in sales and margin. Specific revenue mechanics, pricing tiers, and customer segment splits are not publicly disclosed in the available source data.

Name

Veltio

Website

https://veltio.com

Company type

Private

Founded year

2004

Operating status

Acquired

Headcount range

101–250 employees

Short description

Veltio was an Atlanta-based retail planning and optimization consultancy founded in 2004 that served enterprise retailers and manufacturers. In September 2025 it merged with Dataviva, becoming Dataviva Professional Services within the combined AI-powered retail planning platform.

Ownership category

akta.pro rank

Product category

Retail Planning Consulting

NAICS

Process, Physical Distribution, and Logistics Consulting Services (541614), Management Consulting Services (54161), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Supply Chain Planning (S&OP/IBP, Demand & Inventory) (BPAHAHAD)

akta.pro secondary industry

Trade Promotion Management (TPM) & Optimization Services (CRAOAOAC)

Keywords

• Retail planning consulting
• Retail analytics services
• Retail optimization
• Demand forecasting consulting
• Supply chain consulting

Headquarters

HQ city

Atlanta

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales

Core offering

Veltio was a retail planning and optimization consultancy that advised retailers and manufacturers on demand forecasting, supply chain, price and promotion, and merchandise and assortment decisions. Following its September 2025 merger with Dataviva, Veltio's expert consulting services continue as Dataviva Professional Services, paired with Dataviva's AI-powered Live Planning and Execution platform.

Product overview

The combined organization operates as a unified Live Planning and Execution platform consisting of the core Dataviva platform with integrated modules for Demand Forecasting, Supply Chain, Price & Promotion, and Merchandise & Assortment. These modules share a common architecture that combines strategic decision intelligence with operational execution, using AI to keep plans continuously aligned with execution across teams, data, and AI models. Sub-products include Promotion Planning & Optimization, Strategy Optimization, and Fulfillment Optimization. Veltio's consultancy services (becoming Dataviva Professional Services) provide expert implementation and support for the platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Veltio Retail Planning and Optimization Consultancy (becoming Dataviva Professional Services) Retail planning and optimization consultancy advising enterprise retailers and manufacturers on demand forecasting, supply chain, price and promotion, and merchandise and assortment decisions; transforming into Dataviva Professional Services following the September 2025 merger.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability5 records

Partnerships

One partnership is on record.

• DatavivacoreStrategic or Co-development Partner · 10 September 2025Veltio, a leading retail planning and optimization consultancy, announced a definitive agreement to merge with Dataviva in September 2025. The combined organization operates under the Dataviva brand, with Veltio transforming into Dataviva Professional Services. This merger pairs Dataviva's live retail planning platform with Veltio's expert consulting services.

Recent moves5 records

Expansion highlights4 records

Direct peers

• Dataviva: AI-driven Live Planning and Execution platform for retail and manufacturing. Following the September 2025 merger, Veltio is now part of Dataviva as Dataviva Professional Services, making it the closest direct peer and combined entity.
• Blue Yonder: Enterprise supply chain and retail planning platform (Luminate platform) covering demand forecasting, replenishment, and price/promotion. Direct competitor to the combined Dataviva/Veltio offering for large retailers and manufacturers.
• o9 Solutions: AI-based integrated planning platform (o9 Digital Brain) for demand, supply chain, and integrated business planning. Direct competitor targeting the same enterprise planning and execution use cases.
• RELEX Solutions: Unified supply chain and retail planning platform with strong presence in demand forecasting, replenishment, and assortment optimization for retailers and consumer goods manufacturers.
• ToolsGroup: Supply chain planning software specializing in demand sensing, inventory optimization, and S&OP/IBP — overlapping directly with Dataviva/Veltio's Demand Forecasting and Supply Chain modules.
• Kinaxis: Concurrent planning platform (Maestro) for end-to-end supply chain orchestration including demand, supply, and trade promotion planning. Direct competitor for mid-to-large enterprise planning deals.

Broad incumbents

• Manhattan Associates: Large incumbent in supply chain, inventory, and omnichannel commerce solutions for retailers. Competes across adjacent retail planning and execution categories with a broader portfolio than Veltio's focus.
• SAP (IBP): SAP Integrated Business Planning is the dominant incumbent in enterprise S&OP/IBP, often the system that Dataviva/Veltio positions to overlay rather than replace, making it the most important incumbent competitor.

Others

• Accenture: Global consulting firm with a large retail and consumer goods practice that often competes for or alongside retail planning and supply chain consulting engagements similar to Veltio's pre-merger services.
• Deloitte: Major professional services firm with deep retail analytics, supply chain, and trade promotion advisory practices — comparable on the consulting/services side to Veltio's pre-merger value proposition.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/veltio

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Veltio