Sweet Street

Name

Sweet Street

Legal name

Sweet Street Desserts, Inc.

Website

https://sweetstreet.com

Company type

Private

Founded year

1979

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Frozen Dessert Manufacturing

NAICS

Frozen Cakes, Pies, and Other Pastries Manufacturing (311813), Ice Cream and Frozen Dessert Manufacturing (31152)

SIC

Bakery Products (2050), Dairy Products (2020)

akta.pro primary industry

Ice Cream & Refrigerated Desserts (CRADACAE)

akta.pro secondary industries

Online Bakery & Desserts Delivery (CRAHAIAK), Bakery & Desserts Distribution (CRAOABAE)

Keywords

• Frozen dessert manufacturing
• Foodservice bakery supplies
• Commercial dessert wholesale
• Gourmet cakes cheesecakes
• Clean ingredient bakery

Headquarters

HQ city

Reading

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Foodservice Product Sales: B2B sales of frozen desserts to restaurants, hotels, healthcare facilities, colleges, and other foodservice operators through distributors, brokers, and DSD program. Products sold by the case to foodservice establishments.
2. Direct-to-Consumer E-commerce: Consumer online sales through shop.sweetstreet.com where individuals can purchase single desserts (cakes, pies, cheesecakes, etc.) for personal consumption or gifting.
3. Direct Store Delivery (DSD): Wholesale DSD program with free shipping, no minimums, no account required. Products drop-shipped via UPS or FedEx for retailers and small foodservice operators.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Sweet Street Desserts manufactures and distributes a portfolio of over 300 ready-to-indulge frozen gourmet desserts — including cakes, cheesecakes, cookies, bars, pies, cupcakes, croissants, scones, skillet cookies, handcrafted pretzels, and savory items — under brands such as Manifesto and Scoopables. The company sells case quantities to foodservice operators (restaurants, hotels, healthcare, colleges, corporate cafeterias) through brokers, broadline distributors, and a no-minimum DSD program, and sells individual desserts direct-to-consumers through shop.sweetstreet.com.

Product overview

Sweet Street Desserts is a leading dessert innovator offering a diverse portfolio of over 300 ready-to-indulge desserts for foodservice operators and consumers. The company operates through multiple channels: direct-to-consumer e-commerce (shop.sweetstreet.com), a foodservice wholesale DSD program (sweetstreetdsd.com), and broadline distribution via Sysco, Gordon Food Service, and other national distributors. The product portfolio centers on the Manifesto sub-brand featuring clean-ingredient cookies, bars, and individually wrapped items made with cage-free eggs, pure-cane sugar, and non-GMO ingredients. The Scoopables line provides portion-controlled, better-for-you desserts in bulk tubs. Core categories include cheesecakes (NY-style, Basque, Ube, Yuzu varieties), cakes (layer, molten, carrot), brownies and bars, cupcakes, pies, croissants, handcrafted pretzels, scones, skillet cookies, and savory offerings like quiche and XANGOS. The company also provides operational support services including a broker/rep network, marketing tools (Design Suite), and the Mix-Up recipe resource hub.

Differentiator

Problem solved

Functional benefit

Brands

• Sweet Street DSD: Direct-Store-Delivery program for wholesale ordering
• Sweet Street Scoopables
• Manifesto
• Manifesto Modern Rustic

Products and services

• Manifesto Cookies & Bars A clean-ingredient cookie and bar line for foodservice operators featuring pure-cane-sugar, cage-free eggs, GMO-free ingredients, additive-free formulations, and sustainable sourcing, with Break N' Bake, Individually Wrapped, and Bake-Off varieties.
• Manifesto Modern Rustic Cakes & Cheesecakes Decadent individual cakes and cheesecakes baked with minimal pure ingredients including freshly pureed bananas, macerated Madagascar vanilla pods, rBST-free creams or coconut milk, with gluten-free and plant-based options and caramelized exteriors.
• Scoopables Scoopable dessert tubs of 102 oz. including cheesecake, apple compote, and chia pudding, each meeting nutrient standards under 250mg sodium, 5g fat, and 15g carbohydrate per serving, with plant-based and gluten-free options.
• Direct Store Delivery (DSD) Program Wholesale delivery program allowing foodservice operators and small operators to receive Sweet Street products directly with free shipping, no minimum order quantities, and no account required, drop-shipped via UPS or FedEx.
• Cheesecake XANGOS Signature cheesecake-filled pastry pockets recognized as an award-winning product and hallmark of the Sweet Street portfolio.
• Sweet Street Cakes Full line of cakes including chocolate, carrot, molten bundts, and layered cakes soaked in flavored syrups for foodservice operators.
• Sweet Street Cheesecakes Cream-based cheesecakes including NY-style, Basque, Vanilla Bean, Ube, and Yuzu varieties for foodservice operators.
• Sweet Street Bars Assorted bar desserts including brownie varieties and stacked configurations for foodservice operators.
• Sweet Street Cupcakes All-natural cupcakes with surprise fillings, available in variety packs and individual servings.
• Sweet Street Pies Fruit-filled pies made with hand-picked fruits and signature flavor profiles for foodservice operators.
• Sweet Street Croissants Pastry croissants available for foodservice operators.
• Sweet Street Scones Breakfast pastries and scones for foodservice operators.
• Sweet Street Skillet Cookies Giant cookie portions designed for skillet preparation and serving.
• Sweet Street Handcrafted Pretzels Savory handcrafted pretzels including Black Angus Hot Dog, Sausage Cheddar, and Spinach Feta varieties.
• Manifesto Savory Quiche Savory quiche made with Manifesto clean ingredients for foodservice operators.
• Manifesto Savory XANGOS Savory filled pastry pockets made with wholesome, better-for-you ingredients for foodservice operators.
• Sweet Street Pullmans (Coffee Cake Loaves) Coffee cake loaves and pullman bread varieties for foodservice operators.
• Sweet Street Comfort Desserts Hearty, comforting dessert selections designed for satisfying indulgence in foodservice operations.
• The Big Line Large-format dessert offerings for high-volume foodservice operations.
• Consumer Online Shop Direct-to-consumer online store at shop.sweetstreet.com where individuals can purchase single desserts (cakes, pies, cheesecakes, etc.) for personal consumption or gifting.
• Cafe Sweet Street A locavore concept restaurant and café in Reading, PA featuring made-from-scratch lunches from locally sourced ingredients.
• Sweet Street Baked Retail Location Retail bakery at Boscov's Fairgrounds Farmers Market in Reading, PA featuring fresh baked croissants, cookies, 6" cakes, brownies, bars, stacks, and pour over coffee.

Quantifiable outcome

• 85% of patrons are influenced to buy a dessert based on a photo
• +1 more outcomes

Named customers5 records

Segments8 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Twelve partnerships are on record, tiered core and minor.

• Sysco CorporationcoreChannel Partner/ Reseller/ DistributorSysco is a major foodservice distributor partner. Sweet Street has received multiple awards from Sysco including Gold Heritage Award (2018, 2019), Bronze Supplier recognition (2017, 2018, 2019), and Heritage Award (2009) for top women and minority-owned businesses. The partnership enables distribution to Sysco's broad customer base.
• Gordon Food ServicecoreChannel Partner/ Reseller/ DistributorGordon Food Service is a key distribution partner. Sweet Street has been named VIP Partner (2019), Cornerstone Partner (2004, 2013), and received Diversity Supplier Award (2016). The partnership provides wide distribution coverage.
• Food Services of AmericacoreChannel Partner/ Reseller/ DistributorFood Services of America recognized Sweet Street as Innovator of the Year in 2017, demonstrating a strong partnership relationship focused on innovation in foodservice distribution.
• DOT FoodscoreChannel Partner/ Reseller/ DistributorDOT Foods recognized Sweet Street with the Quality & Service Award in 2011. DOT Foods is a key redistributor enabling broader market reach.
• Sodexho USAcoreChannel Partner/ Reseller/ DistributorSodexho USA recognized Sweet Street as Diverse Supplier of the Year in 2003, acknowledging the company's commitment to diversity in the supply chain.
• Amazon.comcoreChannel Partner/ Reseller/ DistributorLimited selection of desserts available through Amazon.com as part of the DSD program expansion to non-traditional channels. Products include Sweet Street Frozen desserts.
• RocketDSD.comcoreChannel Partner/ Reseller/ DistributorA limited selection of desserts available via RocketDSD.com for DSD delivery, enabling direct ordering and fulfillment for foodservice operators.
• FoodServiceDirect.comcoreChannel Partner/ Reseller/ DistributorA limited selection of desserts available via FoodServiceDirect.com for DSD delivery, providing online ordering convenience for foodservice customers.
• Centro HispanocoreStrategic or Co-development PartnerPartnership focused on Hispanic community development and workforce development, aligning with Sweet Street's 45% Hispanic production supervisor workforce and commitment to diverse employment.
• Greater Reading Chamber AlliancecoreStrategic or Co-development PartnerStrategic partnership for community development and economic growth in the Reading, PA region where Sweet Street is headquartered.
• Berks County Workforce Development BoardminorStrategic or Co-development PartnerPartnership for workforce training and development supporting Sweet Street's employee advancement programs.
• National Restaurant AssociationcoreStrategic or Co-development PartnerSweet Street has received three consecutive FABI Awards (2017, 2018, 2020) from the National Restaurant Association recognizing food and beverage innovation.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hostess Brands: Iconic sweet baked goods brand (Twinkies, cupcakes, Donettes) with growing foodservice exposure — directly competes with Sweet Street in cupcakes, snack cakes, and individually wrapped indulgence formats.
• Tastykake (Flowers Foods): Flowers Foods-owned bakery manufacturer producing cupcakes, pies, and snack cakes for retail and foodservice — directly comparable product overlap with Sweet Street's cupcakes and individual dessert SKUs.
• Otis Spunkmeyer (Aspire Bakeries): Manufacturer of frozen cookies, muffins, and baked goods serving the foodservice channel — directly comparable to Sweet Street's cookie, bar, and individually-wrapped thaw-and-serve offerings.
• Rich Products Corporation: Buffalo, NY-based frozen bakery and dessert manufacturer serving foodservice operators globally, including cookies, cakes, and toppings — directly competes with Sweet Street in B2B frozen dessert SKUs across the same operator segments.
• Edwards Desserts: Schwan's-owned brand producing frozen cheesecakes, pies, and dessert singles sold through retail and select foodservice — competes head-to-head with Sweet Street's cheesecake and pie portfolio.
• Hill & Valley Premium Bakery: Specialty frozen baked goods manufacturer (cookies, brownies, dessert bars) supplying foodservice operators — directly comparable to Sweet Street's bars, cookies, and individually wrapped thaw-and-serve product lines.
• Mrs. Smith's Pies: Frozen pie brand owned by Schwan's, with foodservice distribution into operator dining — directly overlaps Sweet Street's pie product line and thaw-and-serve use cases.
• Café Valley: Family-owned bakery manufacturer producing frozen cookies, cakes, and sweet goods for retail and foodservice — comparable scale, channel mix, and product overlap with Sweet Street's portfolio.

Broad incumbents

• Schwan's Company: Large frozen-foods conglomerate owning Edwards, Mrs. Smith's, and other frozen dessert brands — competes broadly with Sweet Street across frozen pies and cheesecakes in foodservice with much greater scale and channel leverage.
• Bimbo Bakeries USA: U.S. subsidiary of Grupo Bimbo, parent of Sara Lee Desserts and other bakery brands — operates a broader bakery portfolio that includes frozen desserts and snack cakes comparable to Sweet Street's offering, but with retail-led distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/SweetStDesserts
• Facebookfacebook.com/sweetstreetdesserts
• Instagraminstagram.com/sweetstreetdesserts
• Pinterestpinterest.com/sweetstdesserts
• Xx.com/SweetStDesserts
• LinkedInlinkedin.com/company/sweet-street-desserts

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sweet Street