The Currency
The Currency is an online-only, subscription-only Irish business publication founded in Dublin in 2019 that produces investigations, commentary and podcasts on Irish business, finance, economics and public policy. It serves senior decision-makers across Ireland with a €200 annual subscription that includes a bundled Wall Street Journal membership.
- Company typePrivate
- Founded2019
- HeadquartersDublin, Ireland
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What The Currency does
The Currency (legal entity Currency Media Limited) is a privately held, online-only, subscription-only Irish business publication founded in Dublin in 2019 by journalists Tom Lyons (former Executive Editor of the Business Post) and Ian Kehoe (former editor of The Sunday Business Post). The company produces stories, commentary ("Voices"), and investigations covering Irish business, finance, economics and public policy, supplemented by podcasts (including the investigative series "Belfry" covering AIB's Belfry funds scandal and the "B2B" interview series). Its distribution channels are a subscription website at thecurrency.news, a daily newsletter (22,000+ members), active social media on X/Twitter, Instagram, LinkedIn and Facebook, an app, and a bundled partnership with The Wall Street Journal (effective January 2026) that gives all members free WSJ access. Pricing is a €5 first-month promotional monthly rate transitioning to standard monthly billing, or an annual membership at €200 that includes the WSJ bundle. The publication reports 8,000+ paying members, 560,000 monthly pageviews, 675,000 monthly users, and a reader base skewing heavily toward senior decision-makers (77% in senior roles, 60% in €100k–€500k salary band, 48% with €2m–€5m net worth).
The Currency firmographics
Firmographics- Name
- The Currency
- Legal name
- Currency Media Limited
- Website
- https://thecurrency.news
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- The Currency is an online-only, subscription-only Irish business publication founded in Dublin in 2019 that produces investigations, commentary and podcasts on Irish business, finance, economics and public policy. It serves senior decision-makers across Ireland with a €200 annual subscription that includes a bundled Wall Street Journal membership.
- Ownership category
- akta.pro rank
The Currency industry classification
Industry- Product category
- Online business journalism / Digital news media
- NAICS
- Newspaper Publishers (513110), Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721), Newspapers: Publishing Or Publishing & Printing (2711)
- akta.pro primary industry
- National & General-Interest Newspapers (Print & Digital) (MPAJADAA)
Keywords
Where The Currency is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
The Currency business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Subscription Revenue: Primary revenue stream from digital subscriptions. Offers monthly and annual membership plans with bundled access to The Currency content and The Wall Street Journal partnership content.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Monthly subscription with first month promotional rate |
| Subscription | Annual | Annual subscription with bundled WSJ access |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
The Currency product offering
Product offeringCore offering
The Currency is an online-only, subscription-only Irish business publication delivering stories, commentary, investigations, podcasts, and daily newsletters focused on business, finance, economics, and public policy. Members gain access to original editorial content as well as a bundled subscription to The Wall Street Journal providing global markets and business coverage.
Product overview
The Currency is an online-only, subscription-only Irish business publication offering a unified platform of journalism products. The core product is its subscription news service providing business, finance, economics, and public policy coverage. This is supplemented by podcasts (including investigative series like Belfry), a daily email newsletter, and a bundled partnership with The Wall Street Journal. All subscription tiers include access to both The Currency and WSJ content.
Differentiator
Problem solved
Functional benefit
Products and services
- The Currency Subscription Online-only, subscription-only business journalism membership providing access to original reporting, commentary (Voices), investigations and podcasts covering Irish and international business. Targeted at senior business professionals and decision-makers.
- The Currency Podcasts Podcast series including investigative podcasts such as Belfry (covering AIB's Belfry funds scandal) and the B2B podcast featuring interviews with leading business figures. Available to subscribers as part of The Currency membership.
- Daily Email Newsletter Daily email newsletter summarising available content and providing links to stories, offered as part of The Currency subscription service. Over 22,000 newsletter members.
- Wall Street Journal Bundle Subscription Bundled subscription partnership with The Wall Street Journal, providing all Currency members with free WSJ access covering global markets, economics, business and politics as part of their annual membership.
Quantifiable outcome
- 8,000+ paying members
- +2 more outcomes
Companies that use The Currency
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
The Currency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
The Currency partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- AxisBICcoreAxisBIC is the organiser of the Entrepreneur Experience annual business mentoring event. The Currency serves as media partner for this two-day mentorship programme pairing 24 emerging entrepreneurs with 24 seasoned business leaders.
- Cork City CouncilminorLocal government partner for the Entrepreneur Experience event, supporting the annual business mentoring programme in Cork, Ireland.
- Cork County CouncilminorLocal government partner for the Entrepreneur Experience event, supporting the annual business mentoring programme in the Cork region.
- BroadlakeminorCorporate partner for the Entrepreneur Experience event, supporting the annual business mentoring programme.
- Quintas CapitalminorFinancial services firm partner for the Entrepreneur Experience event, supporting the annual business mentoring programme.
- The PanelcoreRecruitment consultancy partnership for bi-annual Candidate Sentiment Survey published in association with The Currency. Survey gathers responses from 1,331+ candidates across IT, finance, accounting, legal, HR, banking, and ESG professions. The Currency publishes survey findings as part of its content offering.
- The Wall Street JournalcoreBundled subscription partnership effective January 2026. All members of The Currency receive free subscription to The Wall Street Journal, providing access to global markets, economics, business, and politics coverage. Positions The Currency as offering insights into the United States, one of Ireland's most important trading partners.
Scale indicators9 records
Recent moves5 records
Expansion highlights6 records
The Currency competitors and assessment
Company assessmentBroad incumbents
- Fortune: Established business publication with digital subscription tiers. Comparable in covering business, finance, and leadership content for senior professionals, though operates with broader scope and significantly more resources.
- Politico Europe: European digital subscription publication covering politics, policy, and business. Comparable in operating a digital subscription model with a bundled membership (Politico Pro) and targeting senior policy/business professionals across Europe.
- Bloomberg Media: Global business and financial media with digital subscriptions and newsletters. Overlaps in business journalism targeting senior executives, though operates at vastly greater scale and includes a terminal/data business.
- Forbes: Global business publication with contributor-led journalism and subscription products. Overlaps in business journalism for senior executives, including contributor columns, similar in format to The Currency's columnist model.
- The Irish Times (Business Section): Ireland's newspaper of record with a major business section and digital subscription model. Targets the same senior Irish business readership and competes for advertising and subscription dollars, though it covers general news and politics in addition to business.
Direct peers
- The Information: US-based digital subscription business publication covering tech, finance, and media. Closest model peer globally: online-only, subscription-only, premium-priced, founder-led, and focused on high-value professional readers.
- Sifted: European digital subscription business publication focused on startups, venture capital, and tech. Direct peer as a digital-only, subscription-only business news outlet serving European professional readers with a similar premium-audience monetisation model.
- The Business Post Online (Sunday Business Post successor): Online home of the renamed Sunday Business Post brand. Competes directly for the same Irish senior business readership, with overlapping coverage of business, finance, and politics.
- Business Post: Ireland's established paid business weekly. Direct competitor in Irish business journalism, sharing the same Dublin market and overlapping target audience of senior executives, though operating on a print-led, older model with a paywall rather than The Currency's online-only, subscription-only approach.
Emerging players
- Noteworthy / The Journal: Irish investigative journalism platform using reader-funded models for accountability reporting. Comparable in producing award-winning Irish investigative work and competing for the same professional audience, though on a different funding/subscription structure.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
The Currency social profiles
Digital presenceThe Currency compliance and trust
Trust signalCompliance1 record
The Currency financial estimates
Financial estimateRevenue estimate
Valuation estimate
The Currency leadership team
Management profileNumber of profiles
Profiles10 records
The Currency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
The Currency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about The Currency
What does The Currency do?
The Currency is an online-only, subscription-only Irish business publication delivering stories, commentary, investigations, podcasts, and daily newsletters focused on business, finance, economics, and public policy. Members gain access to original editorial content as well as a bundled subscription to The Wall Street Journal providing global markets and business coverage.
Is The Currency a public or private company?
The Currency is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was The Currency founded?
The Currency was founded in 2019. It employs 11 to 50 people.
Where is The Currency based?
The Currency is headquartered in Dublin, Ireland, in the Europe region.
How does The Currency make money?
One revenue line is on record: subscription Revenue.
Who are The Currency's main competitors?
Broad incumbents on record are Fortune, Politico Europe, Bloomberg Media, Forbes and The Irish Times (Business Section). Direct peers are The Information, Sifted, The Business Post Online (Sunday Business Post successor) and Business Post. Noteworthy / The Journal is listed as an emerging player.
Does The Currency have an API?
No public API is recorded for The Currency.
What industry is The Currency in?
The Currency's product category is Online business journalism / Digital news media. Its primary akta.pro industry code is MPAJADAA, National & General-Interest Newspapers (Print & Digital). Its NAICS code is 513110 and its SIC code is 2721.