Rabble Health
Rabble Health is a California-based digital health company that builds patient engagement and analytics platforms (myRabble, Monarch, and forthcoming ClinEx) to reduce care drop-off for life sciences companies, patient advocacy organizations, providers, and patients, primarily in oncology and adjacent conditions across the United States.
- Company typePrivate
- Founded2020
- HeadquartersThousand Oaks, United States
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Rabble Health does
Rabble Health, Inc. is a California-based digital health company that builds a platform ecosystem for patient engagement across the cancer care continuum and adjacent conditions. The company operates three product lines: myRabble, a patient-facing decision and support platform that helps patients understand their condition, navigate treatment decisions, and track milestones, symptoms, and therapy adherence; Monarch, an insights and analytics platform serving as a data integration layer that enables healthcare clients to launch initiatives and capture real-world patient and provider insights within weeks; and ClinEx, a clinical decision and support platform for healthcare providers (listed as 'coming soon') designed to simplify complex diagnoses and shared decision-making using patient input and clinical guidelines. The company explicitly positions its solutions around reducing patient drop-off between symptom recognition, diagnosis, treatment access, and ongoing care.
The business operates across multiple customer segments with hybrid segmentation. Primary segments are life sciences companies (pharmaceutical and biotech firms seeking patient activation, clinical trial optimization, and real-world evidence generation) and patient advocacy organizations (nonprofits seeking to expand digital reach and connect patients to support services). Secondary segments are individual patients and caregivers (consumers accessing myRabble directly) and healthcare providers (future ClinEx users). The company has built a partnership network of ten advocacy and nonprofit organizations spanning oncology, respiratory, caregiver, and health equity domains, which functions as both a distribution channel and a community co-creation mechanism. Distribution spans direct enterprise field sales, B2B2C embedded deployment through life sciences clients, and direct-to-consumer self-serve access through myrabble.com. The company is founder-led by Aubrey Kelly, who created Rabble Health following personal experience as a caregiver to her son during treatment for a rare blood cancer, and who previously held roles in clinical trials, life sciences commercialization, and strategic partnerships.
Revenue mechanics span three streams: recurring platform subscriptions to life sciences and healthcare organizations (myRabble and Monarch access), professional services including patient activation initiatives, patient choice mapping, insights research, and patient-reported performance measurement, and managed services for patient community engagement and co-creation orchestration. Pricing is not publicly disclosed; enterprise contracts are individually scoped. The company holds HIPAA Business Associate status with documented safeguards for PHI handling, which is required for enterprise contracting with life sciences and healthcare buyers. Geographic footprint is domestic United States only. No funding rounds, named enterprise customer logos, or revenue figures are publicly disclosed, and the company appears to operate with a small employee base.
Rabble Health firmographics
Firmographics- Name
- Rabble Health
- Legal name
- Rabble Health, Inc.
- Website
- https://rabblehealth.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Rabble Health is a California-based digital health company that builds patient engagement and analytics platforms (myRabble, Monarch, and forthcoming ClinEx) to reduce care drop-off for life sciences companies, patient advocacy organizations, providers, and patients, primarily in oncology and adjacent conditions across the United States.
- Ownership category
- akta.pro rank
Rabble Health industry classification
Industry- Product category
- Digital Health Patient Engagement Platforms
- NAICS
- Software Publishers (513210), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Health Services (8000), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ)
- akta.pro secondary industries
- Oncology Remote Symptom Monitoring & Care Navigation (HLALAFAD), DTx/SaMD Evidence, Outcomes & Real-World Data (RWE) Platforms (HLACANAM)
Keywords
Where Rabble Health is headquartered
LocationHeadquarters
- HQ city
- Thousand Oaks
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rabble Health business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Platform Subscriptions for Life Sciences: Rabble Health appears to offer platform access and services to life sciences companies and healthcare organizations on a subscription basis, with their platforms (myRabble, Monarch) being offered as ongoing services to enterprise clients.
- Consulting & Implementation Services: Consulting and implementation services including patient activation initiatives, patient choices mapping, patient insights research, and patient reported performance measurement for pharmaceutical and healthcare clients.
- Patient Community & Engagement Services: Managed patient community engagement and co-creation collaboration services, including orchestration of collaboration sessions to identify opportunities and activations across the healthcare experience.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Rabble Health product offering
Product offeringCore offering
Rabble Health operates a multi-platform digital health ecosystem comprising myRabble (a patient decision and support platform that helps patients understand conditions, navigate treatment decisions, and track milestones and symptoms), Monarch (an insights and analytics platform that serves as a data integration layer to capture real-world evidence within weeks), and ClinEx (a clinical decision support platform for healthcare providers, coming soon). These platforms are designed to reduce patient drop-off across the cancer and chronic disease care journey and are sold primarily to life sciences companies, healthcare organizations, and patient advocacy organizations.
Product overview
Rabble Health offers a multi-platform digital health ecosystem comprising three core products: myRabble (patient-facing decision and support platform for navigating treatment and staying engaged in care), Monarch (insights and analytics platform providing data integration and real-world evidence capture), and ClinEx (clinical decision support platform for healthcare providers to navigate complex diagnoses and shared decision making). These platforms are designed to reduce patient drop-off across the care journey from symptom recognition through diagnosis, treatment access, and ongoing care.
Differentiator
Problem solved
Functional benefit
Brands
- myRabble: Patient Decision & Support Platform that helps patients understand their condition, navigate treatment decisions, and stay engaged in care. Tracks milestones, symptoms, and progress to support starting and staying on therapy.
- Monarch
- ClinEx
Products and services
- myRabble Patient Decision & Support Platform that helps patients understand their condition, navigate treatment decisions, and stay engaged in care. Tracks milestones, symptoms, and progress to support starting and staying on therapy. Used by individual patients and caregivers directly, and deployed by life sciences companies and healthcare organizations for patient activation.
- Monarch Insights & Analytics Platform serving as a data integration layer that enables healthcare clients to launch initiatives quickly while capturing real-world insights from patients and providers. Collects impact, outcomes, and care experience measures within weeks, not months. Sold to life sciences companies and healthcare organizations for real-world evidence generation and product lifecycle management.
- ClinEx Clinical Decision & Support Platform (coming soon) that helps healthcare providers navigate complex diagnoses and treatment decisions using patient input and clinical guidelines. Simplifies care pathways and shared decision making for healthcare providers including physicians, nurses, and care coordinators.
Quantifiable outcome
- Real-world insights captured within weeks rather than months
- +1 more outcomes
Companies that use Rabble Health
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Rabble Health technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Rabble Health partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- American Cancer Society (ACS)corePartnership to improve patient access to testing and treatment options. Collaborating to create greater impact in cancer care through patient education and support services.
- Asthma and Allergy Foundation of America (AAFA)corePartnership to expand reach and patient support for asthma and allergy patients, ensuring resources are accessible to those who need them.
- National Coalition for Cancer Survivorship (NCCS)coreCollaboration to support cancer survivors through improved digital resources and patient activation initiatives.
- Cactus Cancer SocietycorePartnership to provide digital support resources and expand reach for young adult cancer patients and survivors.
- Triage CancercoreCollaboration to improve cancer-related legal and practical support resources accessibility for patients.
- Breast Cancer CoalitioncorePartnership to enhance breast cancer patient education, support, and advocacy resources through digital channels.
- NeedyMedsminorPartnership to improve access to affordable medications and healthcare resources for patients through resource sharing.
- Caregivers reFresh CentercorePartnership to support caregivers with resources and tools to better navigate patient care journeys.
- Carin' and Sharin'corePartnership to expand caregiver support networks and share resources across the patient community.
- AHIS (African Health Information Systems)corePartnership to improve health information access and patient support within African American communities.
Scale indicators3 records
Recent moves1 record
Expansion highlights6 records
Rabble Health competitors and assessment
Company assessmentEmerging players
- Cure Forward: Cure Forward is a patient engagement platform focused on connecting cancer patients to clinical trials and treatment information. It overlaps with Rabble's oncology patient education and clinical trial recruitment capabilities but with a narrower scope.
- Castor: Castor offers a decentralized clinical trial platform with eConsent, eCOA, and patient engagement features. It is comparable to Rabble's Monarch/myRabble combination for clinical trial sponsors but focused on the trial-conduct stage rather than commercial lifecycle.
Broad incumbents
- PatientPoint: PatientPoint is a leading patient engagement platform focused on point-of-care education and communication. It shares the patient engagement and education thesis with myRabble, though it is anchored to clinical settings rather than the full care journey.
- IQVIA (Patient Engagement & RWE): IQVIA is a global CRO and RWE leader offering patient engagement, real-world data, and commercial services to life sciences. It is a broad incumbent whose patient engagement and RWE offerings compete with Rabble's enterprise life sciences GTM.
- Health Catalyst: Health Catalyst is a healthcare data and analytics platform providing real-world data and outcomes measurement to providers and life sciences. It is a broad incumbent competitor to Monarch's RWE and outcomes analytics positioning.
- Medidata (Dassault Systèmes): Medidata is the largest clinical trial technology platform, offering patient engagement, RWE, and decentralized trial capabilities. It competes with Rabble for pharma RWE and trial optimization budgets at a much larger scale and broader portfolio.
Direct peers
- Navigating Cancer: Navigating Cancer provides a patient-facing platform for oncology symptom management, treatment adherence, and care coordination, with a direct-to-patient and provider model. It is the closest pure-oncology analog to myRabble's cancer-care engagement focus.
- Signant Health: Signant Health provides patient engagement, eCOA, and real-world evidence solutions for clinical trials and commercial pharma. It directly overlaps with Rabble's myRabble and Monarch platforms in serving life sciences with patient-centric data and engagement tooling.
- Evidation Health: Evidation Health operates a direct-to-patient platform for real-world health data and engagement, partnering with life sciences for RWE and outcomes research. Like Rabble, it captures consented longitudinal data from patients and feeds insights to pharma.
- TrialCard: TrialCard (now part of Pharmaceutical Product Development) provides patient access, adherence and engagement solutions for pharma. It directly overlaps with myRabble's therapy adherence and patient activation capabilities for life sciences clients.
Market position
Strengths3 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Rabble Health social profiles
Digital presenceRabble Health compliance and trust
Trust signalCompliance1 record
Rabble Health financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rabble Health leadership team
Management profileNumber of profiles
Profiles14 records
Rabble Health funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rabble Health M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rabble Health
What does Rabble Health do?
Rabble Health operates a multi-platform digital health ecosystem comprising myRabble (a patient decision and support platform that helps patients understand conditions, navigate treatment decisions, and track milestones and symptoms), Monarch (an insights and analytics platform that serves as a data integration layer to capture real-world evidence within weeks), and ClinEx (a clinical decision support platform for healthcare providers, coming soon). These platforms are designed to reduce patient drop-off across the cancer and chronic disease care journey and are sold primarily to life sciences companies, healthcare organizations, and patient advocacy organizations.
Is Rabble Health a public or private company?
Rabble Health is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Rabble Health founded?
Rabble Health was founded in 2020. It employs 1 to 10 people.
Where is Rabble Health based?
Rabble Health is headquartered in Thousand Oaks, United States, in the North America region.
How does Rabble Health make money?
Three revenue lines are on record. Platform Subscriptions for Life Sciences are the primary driver. The others are consulting & Implementation Services and patient Community & Engagement Services.
Who are Rabble Health's main competitors?
Emerging players on record are Cure Forward and Castor. Broad incumbents are PatientPoint, IQVIA (Patient Engagement & RWE), Health Catalyst and Medidata (Dassault Systèmes). Direct peers are Navigating Cancer, Signant Health, Evidation Health and TrialCard.
Does Rabble Health have an API?
No public API is recorded for Rabble Health.
What industry is Rabble Health in?
Rabble Health's product category is Digital Health Patient Engagement Platforms. Its primary akta.pro industry code is HLALABAJ, Patient Engagement, Education & Messaging Platforms (portal/CRM integrated), with a secondary code of HLALAFAD, Oncology Remote Symptom Monitoring & Care Navigation. Its NAICS code is 513210 and its SIC code is 8000.