Southern Cross Media

What Southern Cross Media does

Southern Cross Media, LLC is a privately held, full-service digital marketing agency headquartered in Orlando, Florida, founded in 2016. The firm provides custom website development, search engine optimization, pay-per-click advertising, Google Local Service Advertising, social media advertising and management, content marketing, brand marketing, reputation and review management, email marketing, and web video services. It targets primarily small businesses, entrepreneurs, and local service providers in Florida, with stated nationwide reach, and has developed particular vertical depth in legal services for law firms. The team is small (1-10 employees) and markets itself on over 30 years of combined experience, personalized service relative to larger agencies, and transparent ROI-based reporting. This Florida agency is distinct from Southern Cross Media Group Ltd (ASX:SXL), the Australian media company.

The agency's service portfolio is delivered as discrete professional-services engagements rather than as an integrated software platform. Pricing is customized and published in ranges: reputation management starts at $100/month, SEO at $200-$5,000/month, social media management at $300-$1,500/month, PPC management at $300-$2,500/month plus ad spend, content creation at $250-$2,000/month, email marketing at $200-$1,000/month, and website design and development as one-time projects ranging from $500 for basic 3-5 page sites to $50,000 for advanced eCommerce builds. No proprietary technology, APIs, or software product are disclosed; core technology is not publicly stated.

The business model is sales-led professional services, generating revenue through direct outreach, free strategy consultations, and personalized proposals to SMB and mid-market clients in Florida and across the U.S. Distribution runs through the company website, direct sales engagement, and partner referrals. The agency has received third-party validation through Clutch, including a 2021 Top SEO Firm in Florida award and a 2022 Top B2B Company in Orlando recognition. No external funding rounds, institutional investors, or parent company are disclosed, and the firm operates as an independent LLC under founder Tom Fritchek.

Name

Southern Cross Media

Legal name

Southern Cross Media, LLC

Website

https://southerncrossmedia.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Southern Cross Media, LLC is an Orlando, Florida digital marketing agency founded in 2016. The 1-10 person firm provides website development, SEO, PPC, social media, content, reputation management, and brand marketing services primarily to small businesses and law firms in Florida and across the U.S.

Ownership category

akta.pro rank

Product category

Digital Marketing Services

NAICS

Advertising Agencies (541810), Media Buying Agencies (54183), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Lead Generation & Performance Media (B2B/B2C) (MPAAACAK)

akta.pro secondary industries

Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA), Product & Brand PR (Consumer & B2B) (BPAFADAH)

Keywords

• Digital marketing services
• Search engine optimization
• Website design and development
• Pay-per-click advertising
• Social media marketing

Headquarters

HQ city

Orlando

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Digital Marketing Services: Southern Cross Media LLC generates revenue through multiple service streams including website development, SEO, PPC advertising, social media management, content creation, email marketing, and reputation management. Services are offered on project, monthly retainer, and hourly consulting bases.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Southern Cross Media, LLC is a full-service custom website development and digital marketing agency that designs and builds websites and executes SEO, PPC, social media advertising, content marketing, brand marketing, email marketing, web video, and online reputation management campaigns for businesses in Florida and nationwide. Services are delivered on project, monthly retainer, and hourly consulting bases by a team with over 30 years of combined experience.

Product overview

Southern Cross Media, LLC is a full-service digital marketing agency offering a comprehensive suite of digital marketing services primarily targeting small businesses, entrepreneurs, professional firms (especially law firms), and larger companies in Florida and nationwide. The portfolio consists of discrete service offerings rather than an integrated software platform: Website Design & Development, Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Google Local Service Advertising, Social Media Advertising, Content Marketing, Brand Marketing, Reputation & Review Management, Legal Marketing Services for Law Firms, Email Marketing, and Web Video. These services are offered as standalone or combined offerings with pricing ranging from entry-level to enterprise-scale, and are delivered by a team with over 30 years of combined experience. The agency positions itself as an alternative to larger agencies, emphasizing personalized attention and flexible pricing.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design & Development Custom website development and design services that blend visual branding, user experience, and SEO best practices to produce fast, secure, conversion-focused websites. Range covers basic 3-5 page sites at $500-$3,000 for startups and local shops, mid-range custom sites at $3,000-$10,000 with brand integration, and advanced large-scale eCommerce platforms and custom integrations at $10,000-$50,000. Targets businesses of all sizes including local service providers and professional firms.
• Search Engine Optimization (SEO) Sustainable, data-driven SEO strategies that improve rankings, traffic, and qualified leads through technical site improvements, keyword research and targeting, content creation, link building and authority development, and ongoing optimization and reporting. Includes local SEO for small businesses and national-level SEO. Pricing ranges from $200 to $5,000 per month. Targets businesses seeking organic search visibility.
• Pay-Per-Click (PPC) Advertising ROI-focused PPC campaign management across Google Ads and other platforms, including campaign setup and strategy, audience targeting, ongoing optimization, and monthly performance tracking. Management fees range from $300 to $2,500 per month plus ad spend, which is separate from management fees. Targets businesses seeking immediate, paid lead generation.
• Google Local Service Advertising Local search marketing services that generate high-quality phone calls and inquiries through Google Business Profile optimization and map visibility strategies. Targets local service businesses seeking geographic growth and inbound customer inquiries.
• Social Media Advertising Social media content creation and advertising services using demographic targeted tools across platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube. Includes custom posts designed for platforms, audience engagement and monitoring, and monthly analytics and reporting. Monthly management ranges from $300 to $1,500. Targets businesses seeking audience engagement and lead generation.
• Content Marketing Content strategy, creation, and distribution services including blog writing and articles, infographics and branded graphics, short-form video content, and campaign-driven storytelling. Monthly pricing ranges from $250 to $2,000. Targets businesses seeking to educate, engage, and convert audiences while supporting SEO and brand authority.
• Brand Marketing Brand identity definition, refinement, and elevation services including messaging and visual consistency to help businesses stand out in competitive markets. Targets businesses seeking integrated brand alignment across messaging, design, and performance.
• Reputation & Review Management Online reputation protection and enhancement services including monitoring platforms like Google, Yelp, and social media, responding to customer feedback, encouraging positive reviews, and brand repair strategies. Services start at $100 per month. Targets businesses seeking to protect and enhance credibility and trust.
• Legal Marketing Services for Law Firms Specialized digital marketing services for attorneys and law firms, including SEO, PPC, content marketing, social media management, and reputation management tailored to the legal industry. Targets law firms seeking client acquisition, lead generation, and online visibility in the legal market.
• Web Video Video content creation services for web and social media platforms, including short-form video content and campaign-driven storytelling. Targets businesses seeking video marketing assets to engage audiences online.
• Email Marketing Email campaign design, management, and tracking services including email template design, campaign scheduling and delivery, subscriber list management, and engagement tracking and reporting. Monthly pricing ranges from $200 to $1,000. Targets businesses seeking to nurture and convert subscribers through email.

Quantifiable outcome

• 98% of consumers read reviews before making a purchase or selecting a service provider, highlighting the importance of online reputation management.

Named customers5 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Draper Law OfficeminorChannel Partner/ Reseller/ DistributorSouthern Cross Media LLC partnered with Draper Law Office to sponsor Osceola County Animal Services, demonstrating community involvement and local business partnerships in the Florida market.

Scale indicators3 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• WebFX: WebFX is a full-service digital marketing agency offering SEO, PPC, web design, and content marketing to SMBs and mid-market clients. It is a direct competitor to Southern Cross Media in the same service categories and customer segment.
• Ignite Digital: Ignite Digital is a digital marketing agency offering SEO, PPC, web design, and social media services. It is comparable to Southern Cross Media as a similarly positioned agency targeting business clients with integrated marketing services.
• Scorpion: Scorpion is a digital marketing platform and agency serving SMBs including legal, home services, and healthcare verticals. It is comparable to Southern Cross Media both in vertical mix (especially legal) and in offering SEO, web design, and paid-media services.
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency specializing in PPC, SEO, and social media advertising. It is comparable to Southern Cross Media in the performance-marketing portion of its service offering.
• SmartSites: SmartSites is a full-service digital agency offering web design, SEO, PPC, and social media marketing. It is a direct competitor in the SMB-focused, multi-channel digital agency category.
• KlientBoost: KlientBoost is a digital marketing agency focused on PPC, SEO, and conversion rate optimization. It overlaps with Southern Cross Media in the paid-media and SEO services for SMB clients.
• Coalition Technologies: Coalition Technologies is a digital marketing and web design agency offering SEO, PPC, web design, and content services. It competes in the same multi-service digital agency space as Southern Cross Media.
• Thrive Internet Marketing Agency: Thrive is a full-service digital marketing agency providing SEO, PPC, social media, web design, and reputation management. It directly competes with Southern Cross Media for SMB and mid-market clients across the U.S.

Emerging players

• Main Street ROI: Main Street ROI is a digital marketing agency providing SEO, web design, and PPC services primarily to professional services firms and SMBs. It is comparable to Southern Cross Media in its professional-services client focus and full-service model.
• LawRank: LawRank is a specialized legal marketing agency providing SEO, web design, and content services for law firms. It is comparable to Southern Cross Media's dedicated legal-vertical practice and could be a niche threat.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCZq_lWLyMIPrUuQdcP0_j9w/videos
• Facebookfacebook.com/southcrossmedia
• Xx.com/southcrossmedia
• LinkedInlinkedin.com/company/southerncrossmediallc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Southern Cross Media