Muvi.com
Muvi is a bootstrapped B2B SaaS provider of white-label video, audio, and live streaming infrastructure, enabling content owners across media, sports, education, telecom, and government verticals to launch branded Netflix/YouTube-style streaming platforms with built-in AI capabilities, multi-DRM, multi-monetization models, and native app deployments across 12+ device types.
- Company typePrivate
- Founded2010
- HeadquartersBoston, United States
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Muvi.com does
Muvi is a privately held B2B SaaS provider of white-label video and audio streaming infrastructure, headquartered in the United States (Ashburn, Virginia per legal filings) and founded in 2010-2011. The company enables content owners across media, sports, education, healthcare, telecom, government, and other verticals to launch branded streaming services without building proprietary infrastructure, supporting SVOD, AVOD, TVOD, FAST channel, and pay-per-view monetization models from a unified platform. Named enterprise and organizational customers include Sacramento Kings, Intel, Philips, Comviva, IROKO Partners, Expo Dubai, and Cambridge Sleep Sciences, alongside a long-tail of SMB and individual creator customers acquired through a product-led growth motion anchored by a 14-day free trial and entry pricing of approximately $1/day.
The platform architecture is modular, centered on Muvi One (no-code streaming platform) and complemented by Muvi Live (live streaming), Muvi Flex (media hosting and management), Muvi Playout (linear TV/FAST channels), TrueComply (AI compliance), Muvi Meet (video meetings), Muvi TV (PPV), Muvi Player SDK, Muvi TV Lab (remote Smart TV testing), Muvi Shorts, Muvi Academy (eLearning), and Muvi Blue (streaming hardware). Deployments span 12+ device types including web, iOS, Android, Apple TV, Android TV, Samsung TV, LG TV, Fire TV, Roku, Chromecast, AirPlay, and VIDAA OS, with built-in multi-DRM, global CDN distribution, and compliance certifications including ISO 27001, GDPR, HIPAA, PCI DSS, HITRUST CSF, and EAA/WCAG 2.1 AA. In July 2025, Muvi launched Alie AI, a streaming-focused AI engine bundling capabilities across subtitles, translations in 75+ languages, recommendations, metadata, compliance, dubbing, chaptering, clips, chat-with-video, and search-in-video across text, audio, video, and multimodal modalities.
Muvi operates a hybrid go-to-market combining self-serve PLG for SMB acquisition with dedicated enterprise field sales for complex deployments and white-label licensing, supplemented by channel partnerships with technology integrators including EVEARA (music distribution) and Magnaquest Technologies. Revenue is generated through tiered SaaS subscriptions, white-label licensing, professional services for custom implementations, advertising-supported FAST channel monetization on behalf of customers, and hardware sales (Muvi Blue). The company is bootstrapped with no disclosed venture funding rounds and holds the Make in India certification with 90% local components, indicating significant India-based engineering operations. Muvi is led by founder Anshuman Das as CEO and is recognized as a Gartner Representative Vendor (2025), a Frost & Sullivan recipient, and #1 in the OTT Platform category on G2 with a 4.3/5 customer satisfaction rating.
Muvi.com firmographics
Firmographics- Name
- Muvi.com
- Legal name
- Muvi LLC
- Website
- https://muvi.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Muvi is a bootstrapped B2B SaaS provider of white-label video, audio, and live streaming infrastructure, enabling content owners across media, sports, education, telecom, and government verticals to launch branded Netflix/YouTube-style streaming platforms with built-in AI capabilities, multi-DRM, multi-monetization models, and native app deployments across 12+ device types.
- Ownership category
- akta.pro rank
Muvi.com industry classification
Industry- Product category
- Video Streaming Platform / OTT Platform
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Software Publishers (5132), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)
Keywords
Where Muvi.com is headquartered
LocationHeadquarters
- HQ city
- Boston
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Muvi.com business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Video on Demand (SVOD): Monthly and annual subscription fees for access to premium content libraries and platform features. Recurring revenue model with tiered pricing based on features and scale.
- Advertising Video on Demand (AVOD): Free ad-supported streaming with revenue generated from pre-roll, mid-roll, and display advertisements. Monetizes content libraries without requiring viewer subscriptions.
- Transactional Video on Demand (TVOD): Pay-per-view and rental revenue for individual content purchases or event access including sports, concerts, and premium releases.
- FAST Channels: Free Ad-Supported Streaming TV channel revenue through programmatic advertising and linear channel programming.
- Hardware Sales (Muvi Blue): Sale of Muvi Blue streaming hardware devices for viewers to access streaming content on TV screens.
- Professional Services: Custom implementation, setup, migration, and ongoing support services for enterprise deployments requiring bespoke configurations.
- White-Label Licensing: Branded streaming platform licensing for enterprises, broadcasters, and media companies seeking to launch own streaming services under their brand.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | 14-day free trial for all new users |
| Subscription | Monthly | Entry-level streaming platform subscription |
| Subscription | Annual | Enterprise tier with advanced features |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Muvi.com product offering
Product offeringCore offering
Muvi sells an enterprise SaaS streaming platform that lets content owners launch and operate their own white-label video and audio streaming services across web, mobile, and connected TV devices. The core product Muvi One bundles content management, multi-DRM, CDN, monetization (SVOD/AVOD/TVOD/FAST/PPV), analytics, and 10+ native apps, with companion modules for live streaming, media hosting, cloud playout, AI compliance, video meetings, PPV, player SDKs, short video, and eLearning. The Alie AI engine adds streaming-specific automation for subtitles, translation, recommendations, metadata, dubbing, compliance, clips, and chat-with-video.
Product overview
Muvi is a comprehensive streaming platform provider offering a modular product architecture centered around Muvi One as the core platform, complemented by specialized solutions including Muvi Live (live streaming), Muvi Flex (media hosting), Muvi Playout (linear TV/FAST channels), and Alie AI (streaming-focused AI engine). Additional offerings include TrueComply (AI compliance), Muvi Meet (video meetings), Muvi TV (PPV), Muvi Player SDK, Muvi TV Lab (remote TV testing), Muvi Shorts (short video), and Muvi Academy (eLearning). The platform supports deployment across 10+ native apps including iOS, Android, Apple TV, Android TV, Samsung TV, LG TV, Fire TV, Roku, and web, with built-in monetization models (SVOD, AVOD, TVOD, PPV, FAST) and DRM security.
Differentiator
Problem solved
Functional benefit
Brands
- Muvi One: No-code platform to build streaming platforms like Netflix, Udemy or Audible
- Muvi Live
- Muvi Flex
- Muvi Playout
- TrueComply
- Muvi Meet
- Muvi TV
- Muvi Player
- Alie AI
- Muvi Shorts
- Muvi Academy
- Muvi Foundation
Products and services
- Muvi One No-code multi-device video and audio streaming platform for building websites and apps like Netflix, Udemy, or Audible, including built-in monetization, multi-DRM, CDN, and 10+ native app deployments across web, iOS, Android, Apple TV, Android TV, Samsung TV, LG TV, Fire TV, Roku, Chromecast, and AirPlay.
- Muvi Live End-to-end live streaming and meetings platform for streaming events, shows, and tournaments on web, mobile, and connected devices.
- Muvi Flex Video and audio hosting, publishing, and management platform for delivering media experiences on websites and apps.
- Muvi Playout Cloud playout software for scheduling, launching, and managing linear TV and FAST (Free Ad-Supported Streaming TV) channels with on-demand and live content insertion.
- TrueComply AI-powered video compliance solution that detects policy violations and applies automated remedies for GDPR, COPPA, HIPAA, and other regulatory compliance on streaming platforms.
- Muvi Meet Branded video meetings platform allowing hosting of branded sessions, monetization of access, and integration directly within a Muvi streaming platform.
- Muvi TV (Pay-Per-View) Pay-per-view platform for selling individual videos online instantly with PPV monetization for premium events, sports, concerts, and releases.
- Muvi Player SDK Software development kits for delivering video efficiently on any device, including the Flutter Video Player SDK for cross-platform mobile streaming.
- Muvi TV Lab Remote testing service for TV apps on real Smart TVs including Samsung, LG, Apple TV, Android TV, Fire TV, and Roku devices.
- Alie AI World's first streaming-focused AI engine providing AI Subtitles, Translations, Recommendations, Metadata, Compliance, Dubbing, Chaptering, Clips, Chat with Video, Search in Video, Support, Video Summary, Posters and Banners, and Trailers.
- Muvi Shorts Short video platform for launching TikTok, Instagram Reels, and YouTube Shorts-style services with unlimited admin and user-generated short video content.
- Muvi Academy Live and on-demand video streaming solution for online learning, education, professional training, and certification programs.
- Muvi Blue Streaming Device Streaming device/stick product for delivering Muvi-powered streaming experiences on TV screens.
Quantifiable outcome
- 4.3/5 customer satisfaction rating on G2 platform
- +2 more outcomes
Companies that use Muvi.com
Customer profileNamed customers14 records
Segments13 records
Ideal customer profiles4 records
Muvi.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability11 records
Feature14 records
Muvi.com partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- EVEARAcoreEVEARA partnership provides Muvi users with white-label music distribution capabilities including DSP (Digital Service Provider) delivery to platforms like Spotify, Apple Music, and Amazon Music. The integration enables comprehensive royalty processing, music catalog management, and monetization features for content creators and media companies.
- Magnaquest TechnologiescoreStrategic partnership with Magnaquest Technologies for streaming platform collaboration, enabling joint solution development and technology integration for enterprise streaming deployments. The partnership enhances Muvi's capability to serve telecom operators and service providers with comprehensive streaming solutions.
Scale indicators5 records
Recent moves6 records
Expansion highlights7 records
Muvi.com competitors and assessment
Company assessmentDirect peers
- Brightcove: Long-standing enterprise OTT and online video platform offering video hosting, live streaming, monetization, and analytics. Most directly comparable to Muvi One in target buyer (enterprise media and marketing teams) and product surface area.
- Kaltura: Video platform-as-a-service spanning VOD, live, real-time video, and virtual events with deep enterprise and education penetration. Closely matches Muvi's all-in-one streaming stack and vertical SaaS positioning.
- JW Player (JWP): Video player and OTT platform serving publishers, broadcasters, and enterprise customers with streaming, monetization, and analytics APIs. Direct competitor in the video SaaS infrastructure layer.
- Vimeo OTT: White-label OTT service from Vimeo enabling creators and brands to launch subscription and transactional streaming services. Closely comparable to Muvi One's white-label SVOD/TVOD use case for SMB and creator segments.
- Dacast: Live and on-demand streaming platform with monetization (SVOD/PPV), white-label, and API-driven workflows for SMBs, broadcasters, and event producers. Directly competes with Muvi One and Muvi Live.
- Uscreen: Video monetization platform purpose-built for creators and SMBs launching subscription, transactional, and ad-supported streaming services. Highly comparable to Muvi One for SMB/creator-led streaming businesses.
Emerging players
- Panopto: Enterprise video platform focused on corporate learning, knowledge management, and education use cases. Comparable to Muvi Academy and the corporate training/enterprise segment of Muvi One.
- Wistia: Video hosting and marketing platform for businesses, with overlap in marketing video, lead generation, and SMB creator use cases. Comparable to Muvi Flex and Muvi Shorts in the marketing video segment.
Broad incumbents
- IBM Watson Media (IBM Video Streaming): Enterprise live and on-demand video streaming service from IBM with AI-driven capabilities. Comparable to Muvi One but bundled into IBM's broader enterprise software ecosystem.
- AWS IVS (Amazon Interactive Video Service): Managed live and interactive video service from AWS used by OTT and streaming platforms. Competes with Muvi Live for low-latency live streaming infrastructure, often at scale-down pricing within larger AWS contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Muvi.com social profiles
Digital presenceMuvi.com compliance and trust
Trust signalCompliance6 records
Muvi.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
Muvi.com leadership team
Management profileNumber of profiles
Profiles1 record
Muvi.com subsidiaries and ownership
Company hierarchySubsidiaries10 records
Muvi.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Muvi.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Muvi.com
What does Muvi.com do?
Muvi sells an enterprise SaaS streaming platform that lets content owners launch and operate their own white-label video and audio streaming services across web, mobile, and connected TV devices. The core product Muvi One bundles content management, multi-DRM, CDN, monetization (SVOD/AVOD/TVOD/FAST/PPV), analytics, and 10+ native apps, with companion modules for live streaming, media hosting, cloud playout, AI compliance, video meetings, PPV, player SDKs, short video, and eLearning. The Alie AI engine adds streaming-specific automation for subtitles, translation, recommendations, metadata, dubbing, compliance, clips, and chat-with-video.
Is Muvi.com a public or private company?
Muvi.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Muvi.com founded?
Muvi.com was founded in 2010. It employs 251 to 500 people.
Where is Muvi.com based?
Muvi.com is headquartered in Boston, United States, in the North America region.
How does Muvi.com make money?
Seven revenue lines are on record. Subscription Video on Demand (SVOD) is the primary driver. The others are advertising Video on Demand (AVOD), transactional Video on Demand (TVOD), FAST Channels, hardware Sales (Muvi Blue), professional Services and white-Label Licensing.
Who are Muvi.com's main competitors?
Direct peers on record are Brightcove, Kaltura, JW Player (JWP), Vimeo OTT, Dacast and Uscreen. Emerging players are Panopto and Wistia. Broad incumbents are IBM Watson Media (IBM Video Streaming) and AWS IVS (Amazon Interactive Video Service).
Does Muvi.com have an API?
Yes. Muvi provides a developer portal with APIs, SDKs, and webhook support. The API allows developers to build custom integrations and automate workflows. Webhooks are available for real-time streaming updates. The Dev Portal (developer.muvi.com) offers API documentation, player SDKs, BYOD (Bring Your Own Design) options, and webhook configuration. Developer documentation is at developer.muvi.com/api.
What industry is Muvi.com in?
Muvi.com's product category is Video Streaming Platform / OTT Platform. Its primary akta.pro industry code is MPACAAAL, Enterprise/Creator Video Hosting & OTT SaaS Platforms. Its NAICS code is 5162 and its SIC code is 7372.