What Food+Tech Connect does

Food+Tech Connect is a privately-held, for-profit media and research company founded in 2010 by Danielle Gould and headquartered in New York, USA. The company operates as a niche vertical publisher and community platform for the food innovation ecosystem, serving three primary persona segments: food-tech entrepreneurs and startups, food and agriculture investors (including VC firms such as S2G Ventures and AgFunder), and food-industry executives at CPG and restaurant companies. Secondary segments include food-tech service providers and recruiters. The site positions itself as the "site of record and community for food innovators" and covers editorial verticals spanning agriculture, biodiversity, CPG, distribution, restaurants, retail, food waste, funding, and "Women in Food."

The product surface is a website-plus-modules architecture. The core is the foodtechconnect.com publishing platform, which hosts daily editorial news and in-depth reports. Ancillary products include the Food+Tech Bytes weekly newsletter, the New Food Order podcast, the Food Tech Job Board, monthly in-person events (one partnership event with S2G Ventures drew over 370 participants), and proprietary annual investment reports such as the 2017 and 2018 U.S. Food & Beverage Startup Investment Reports. The underlying technology is a web-based CMS with newsletter delivery, podcast hosting, job board, and event management; no proprietary AI/ML, API, SDK, or mobile app offerings are disclosed.

The business model is a four-stream media monetization stack: (1) advertising and sponsored content with "Get Featured" sponsorship opportunities sold at contact-based pricing under multi-year contracts, (2) event ticket and sponsorship revenue from monthly gatherings, (3) job board listing fees, and (4) reports and consulting. Named enterprise sponsors include General Mills, PepsiCo (Nutrition Greenhouse accelerator), Chobani (Incubator), Rabobank (FoodBytes! and TERRA), S2G Ventures, The Future Market, Rosenheim Advisors, and AgFunder. The company operates independently with no disclosed institutional funding, acquisitions, or parent company, and runs with a headcount of 11-50 employees.

Name

Food+Tech Connect

Legal name

Food+Tech Connect

Website

https://foodtechconnect.com

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

11–50 employees

Short description

Food+Tech Connect is a New York-based media and research company founded in 2010 that operates a website, weekly newsletter, podcast, job board, and monthly events serving food-tech entrepreneurs, food and agriculture investors, and food industry executives as the niche vertical's site of record.

Ownership category

akta.pro rank

Product category

Food Technology Media

akta.pro primary industry

Grocery, Food & Essentials Commerce Platforms (BPAMAGAF)

akta.pro secondary industry

Food Delivery & Restaurant Logistics Platforms (BPAMAHAB)

Keywords

• Food tech media
• Industry news platform
• Innovation reporting
• Trade events
• Industry research reports

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising & Sponsorships: Sponsored content and advertising opportunities for companies seeking to reach the food innovation community. The 'Get Featured' page suggests paid sponsorship and promotional content opportunities.
2. Event Tickets & Sponsorships: Revenue from monthly events that bring together food tech innovators, with event sponsorships from industry partners
3. Job Board Listings: Job board for food tech industry providing recruitment advertising revenue
4. Reports & Consulting: In-depth reports, case studies and consulting services helping companies understand business, tech and investment trends

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels10 records

Core offering

Food+Tech Connect operates a digital media and community platform that publishes daily news, in-depth reports, and analysis on food technology and innovation. The platform supplements editorial content with a weekly email newsletter (Food+Tech Bytes), monthly in-person networking events, a podcast (New Food Order), and a job board serving the food innovation ecosystem.

Product overview

Food+Tech Connect is a media and community platform providing news, insights, and connections for food industry innovators. The core offering is the Food+Tech Connect Website (https://foodtechconnect.com/), which aggregates and publishes content across food tech topics including agriculture, biodiversity, CPG, distribution, food waste, restaurants, and retail. The platform operates as a website-plus-modules architecture, with supplementary products including the Food+Tech Bytes Newsletter (weekly email delivery of industry news), Events (monthly networking gatherings), the Food+Tech Job Board (industry-specific job postings), the NEW FOOD ORDER Podcast (audio content on food innovation), and investment research reports covering food and beverage startup funding. The platform launched in 2010 and serves entrepreneurs, investors, executives, designers, technologists, chefs, farmers, journalists, and advocates.

Differentiator

Problem solved

Functional benefit

Products and services

• Food+Tech Connect Website The flagship digital publication providing daily food tech news, editorial coverage, and in-depth analysis on agriculture, biodiversity, CPG, distribution, food waste, restaurants, retail, and funding for food industry innovators.
• Food+Tech Bytes Newsletter

Named customers5 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• S2G VenturescoreGTM or Marketing PartnerStrategic content and event partnership with S2G Ventures covering food retail innovation. Collaborated on 'Reimagining Food Retail' conversation series and other editorial content. Partnership includes sponsored research and event co-hosting.
• The Future MarketcoreStrategic or Co-development PartnerEditorial partnership for 'Biodiversity: The Intersection of Taste & Sustainability' series exploring food biodiversity topics with 39+ industry leaders participating.
• Rosenheim AdvisorsminorGTM or Marketing PartnerMonthly guest posts from consulting firm Rosenheim Advisors providing food tech and media industry funding, M&A and partnership analysis.
• Rabobank (FoodBytes!)coreGTM or Marketing PartnerSponsored content partnership featuring Rabobank's FoodBytes! pitch competition events and accelerator programs.
• PepsiCo Nutrition GreenhouseminorGTM or Marketing PartnerSponsored content promoting PepsiCo's Nutrition Greenhouse accelerator program for emerging food and beverage companies.
• Chobani IncubatorminorGTM or Marketing PartnerSponsored content featuring Chobani's food tech startup residency program and incubator opportunities.
• TERRA Agrifood AcceleratorminorGTM or Marketing PartnerSponsored content promoting Rabobank and RocketSpace's TERRA accelerator program for food and agriculture startups.
• AgFunderminorGTM or Marketing PartnerGuest posts from AgFunder covering agtech investment landscape and funding opportunities.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Spoon: Digital B2B media outlet covering food tech, agtech, and the future of food — competes directly with Food+Tech Connect for the same food-innovation audience and sponsor dollars.
• AgFunder News: News and research platform for agrifood tech investing; even guest-posts on Food+Tech Connect, indicating identical editorial remit around agrifood innovation and overlapping investor/sponsor base.
• FoodNavigator: Established B2B digital media brand covering the food and beverage industry with newsletters, reports, and events — directly comparable category of trade media targeting food industry professionals.

Emerging players

• Green Queen Media: Independent media platform covering food tech, alt-protein, and sustainability with a similar newsletter-and-features model, though with a stronger alt-protein/sustainability lens.
• Civil Eats: Editorial-led food journalism focused on the food system, sustainable agriculture, and food policy — comparable content-driven, mission-aligned media model in the broader food-innovation space.

Broad incumbents

• Bloomberg Green / Bloomberg Food: Major financial media brand with a dedicated food/climate vertical — competes for premium food-innovation sponsorship dollars and senior executive attention, with vastly greater reach and resources.
• Reuters Events – Food: Global events and media business for the food industry; competes directly with Food+Tech Connect's monthly events and reports, especially for enterprise sponsorships.
• Fast Company (Food & Sustainability sections): Mainstream business media covering food-tech innovation among other categories — overlaps in audience (food-tech entrepreneurs, executives, investors) and competes for CPG sponsor share.

Others

• Food Engineering Magazine: Long-running B2B media and events brand serving food and beverage manufacturers; relevant adjacent peer for sponsorship and event overlap, though its focus is industrial/processing versus Food+Tech Connect's innovation lens.
• S2G Ventures: Food and agtech VC and a core content/event partner of Food+Tech Connect — adjacent ecosystem participant rather than direct competitor, but valuable for understanding the investor audience both companies serve.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/foodtechconnect
• YouTubevimeo.com/foodtechconnect
• Facebookfacebook.com/100110080043271
• Pinterestpinterest.com/foodtechconnect
• LinkedInlinkedin.com/company/food-tech-connect

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Food+Tech Connect