Medpal AI
MedPal AI plc is a UK-based digital health company operating an AI-powered consumer health app that aggregates wearable data, alongside integrated pharmacy and clinic services through NHS contracts and private weight loss. Listed on London's AIM in 2025.
- Company typePublic
- Founded2025
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Medpal AI does
MedPal AI plc is a UK-based digital health company that combines a consumer-facing AI health app with integrated pharmacy and clinic services. The firm, headquartered in London and listed on London's AIM market since August 2025 (raising £1.65m net at IPO), operates two interconnected businesses: a freemium mobile app distributed via Apple App Store and Google Play, and a wholly-owned subsidiary called MedPal Limited that runs pharmacy dispensing and clinical consultation services. Customers span general wellness consumers aggregating wearable data, NHS-funded prescription patients, and private weight loss service users; the company has also opened a B2B distribution channel via a partnership with employee benefits firm Epassi.
The MedPal app integrates with hundreds of fitness apps and wearables including Apple Watch, Fitbit, and Oura Ring, aggregating structured health metrics (activity, sleep, heart rate, HRV, respiratory rate) and using AI and machine learning to translate raw data into personalized insights, recommendations, and proactive alerts. A core feature is the AI memory system that retains longitudinal health context per user, complemented by a voice-based conversational health assistant. In December 2025 the company launched a clinical triage service on WhatsApp, built on Google's Vertex AI generative platform, extending the AI surface into a messaging channel and tying into an escalation pathway to licensed clinicians. The pharmacy division, which acquired a facility in Runcorn in April 2026, has scaled from launch to dispensing 147,000 prescriptions in four months and reaching a peak of approximately 41,000 prescription orders in a single month.
Revenue is primarily transaction-based, driven by pharmacy prescription dispensing under NHS contracts and private weight loss services, with subscription revenue from Premium app tiers at $3.99/month or $29.99/year providing a secondary consumer monetization stream. The go-to-market combines product-led growth via app stores with a 30-day free trial, channel partnerships, and direct NHS contracts. The company has expanded internationally with Germany recently launched and the US identified as a future market. Multiple equity vehicles — a £2m ATM facility with Clear Capital (December 2025), a £378,870 ATM drawdown (January 2026), and a £527,000 discounted share placement (March 2026) — are funding pharmacy expansion and growth.
Medpal AI firmographics
Firmographics- Name
- Medpal AI
- Legal name
- MedPal AI plc
- Website
- https://medpal.ai
- Company type
- Public
- Founded year
- 2025
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- MedPal AI plc is a UK-based digital health company operating an AI-powered consumer health app that aggregates wearable data, alongside integrated pharmacy and clinic services through NHS contracts and private weight loss. Listed on London's AIM in 2025.
- Ownership category
- akta.pro rank
Medpal AI industry classification
Industry- Product category
- Digital Health Platform
- NAICS
- Software Publishers (5132)
- SIC
- Services-Misc Health & Allied Services, Nec (8090), Services-Health Services (8000)
- akta.pro primary industry
- Healthcare & Wellness Personalization (HDAAAGAI)
- akta.pro secondary industries
- Wearables & Consumer IoT Integration Platforms (BYOD) (HLACAFAF), Pharmacy/Medication Management & Virtual MTM (Payer-Sponsored) (HLALACAK)
Keywords
Where Medpal AI is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Medpal AI business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Supply Chain
Revenue model
- Pharmacy Prescription Services: Revenue from dispensing prescriptions through NHS contracts and private weight loss services. The company acquired a pharmacy facility in Runcorn and has shown strong prescription volume growth, processing 28,789 prescription orders in November 2025 generating approximately £280,000 in revenue with over 90% month-on-month growth.
- Premium Subscription: Freemium model with Premium subscription tiers offering additional features. Premium Monthly at $3.99/month or Annual at $29.99/year (equivalent to $2.49/month). Both plans include a 1-month free trial. All features were fully unlocked and free during early access phase.
- Freemium Consumer Platform: Consumer-facing app distributed via App Store and Google Play with free tier for basic features to drive user acquisition and engagement, monetized through premium upgrades and pharmacy services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Freemium - Free basic access to platform |
| Subscription | Monthly | Premium Monthly - $3.99/month subscription |
| Subscription | Annual | Premium Annual - $29.99/year subscription (~$2.49/month) |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Medpal AI product offering
Product offeringCore offering
MedPal AI operates an AI-powered digital health companion app for iOS and Android that aggregates data from hundreds of connected wearables and fitness apps (e.g., Apple Watch, Fitbit, Oura Ring), then uses AI and machine learning to convert raw metrics into personalized health insights, recommendations, real-time alerts, and a voice-based conversational health assistant. Through wholly-owned subsidiary MedPal Limited, it also operates UK pharmacy and clinic services that dispense NHS and private prescriptions, complemented by a Vertex AI-powered WhatsApp clinical triage service. The platform is offered on a freemium model with a 30-day free trial and Premium subscriptions at $3.99/month or $29.99/year.
Product overview
MedPal AI operates a consumer-first digital health platform consisting of a core AI-powered wellness companion app (MedPal) and an integrated pharmacy and clinic division (operated by MedPal Limited). The MedPal app aggregates data from hundreds of connected fitness apps and wearables, delivering AI-generated health insights, personalised recommendations, proactive health monitoring, and a voice-based conversational health assistant. The pharmacy and clinic division, backed by NHS contracts, dispenses prescriptions and provides clinical consultation services with AI triage escalation. A WhatsApp-based clinical triage feature (Vertex AI WhatsApp Triage) extends the platform's reach via a messaging channel. The platform operates on a freemium model (free 30-day trial with Premium at $3.99/month or $29.99/year) and was listed on London's AIM in August 2025 after raising £1.65m.
Differentiator
Problem solved
Functional benefit
Products and services
- MedPal AI Health Companion App AI-powered digital health companion app for iOS and Android that aggregates health data from hundreds of connected fitness apps and wearables (Apple Watch, Fitbit, Oura Ring, etc.), delivers personalized AI-generated insights and lifestyle recommendations, provides real-time alerts, includes a voice-based conversational health assistant, and features a Health Guardian AI agent for proactive monitoring and risk detection. Offered on a freemium model with Premium subscriptions at $3.99/month or $29.99/year.
- Vertex AI WhatsApp Triage AI-powered clinical triage service delivered via WhatsApp and built on Google Vertex AI. Lets users interact with an AI health assistant for initial assessment, navigation, and escalation to licensed healthcare professionals through integrated telehealth services.
- Pharmacy Services (MedPal Limited) Pharmacy division operated by wholly-owned subsidiary MedPal Limited that dispenses prescription medications, including NHS-funded prescriptions and private weight loss treatments. Reached approximately 41,000 prescription orders in a single month, generated £280,000 from 28,789 orders in November 2025, and expanded via acquisition of a pharmacy facility in Runcorn.
- Clinic Services (MedPal Limited)
Quantifiable outcome
- 147,000 prescriptions dispensed in four months
- +3 more outcomes
Companies that use Medpal AI
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles4 records
Medpal AI technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability11 records
Feature6 records
Medpal AI partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- EpassicoreExisting partnership with employee benefits firm Epassi to offer MedPal AI through corporate employee wellness benefit programs. This partnership represents a B2B channel for reaching employees through workplace wellness initiatives.
Scale indicators12 records
Recent moves7 records
Expansion highlights6 records
Medpal AI competitors and assessment
Company assessmentDirect peers
- Livi: Livi is a European digital GP and telehealth provider offering app-based consultations and prescription services. It is directly comparable to MedPal as a digitally enabled primary-care and prescribing platform combining consumer health apps with regulated clinical services.
- Push Doctor: Push Doctor is a UK digital health platform offering video GP appointments and prescription services. It competes with MedPal for NHS and private virtual-care demand and shares a similar app-led, UK-based care delivery model.
- Huma: Huma is a UK-headquartered digital health platform combining patient apps, remote monitoring, and AI-driven insights for health systems and life sciences. It is directly comparable to MedPal's AI-aggregated health data and remote care approach.
- Doctor Care Anywhere: Doctor Care Anywhere is a UK-listed telehealth and digital health company providing virtual GP consultations and prescription delivery. It is a direct peer to MedPal Limited's clinical and pharmacy services in the UK digital healthcare market.
- Pharmacy2U: Pharmacy2U is the UK's largest online pharmacy, dispensing NHS and private prescriptions at scale. It is a direct peer to MedPal Limited's pharmacy division and represents the scaled incumbent MedPal is trying to disrupt.
Broad incumbents
- Oura: Oura is a smart-ring wearable with an AI-powered membership service offering personalized health insights. It competes with MedPal at the wearable-data-aggregation-and-insights layer for the same consumer segment.
- Whoop: Whoop is a leading wearable health and fitness membership platform combining hardware with AI-driven recovery, strain, and sleep insights. It is a broader incumbent comparable to MedPal on wearable data aggregation and personalized health recommendations.
- Babylon Health: Babylon Health was a UK-founded AI-driven digital health and telehealth platform offering symptom checking, virtual consultations, and prescription services. It is relevant as a historical UK peer that combined the same consumer-AI-plus-clinic-and-prescription model MedPal is pursuing.
Emerging players
- Juniper: Juniper is a UK telehealth subscription service focused on weight management and women's health, offering clinician consultations and prescriptions. It is a focused emerging competitor to MedPal's private weight-loss pharmacy and clinic offering.
- Ada Health: Ada Health is an AI-powered symptom assessment and triage app used by consumers and health systems globally. It is comparable to MedPal as a consumer-facing AI health companion with potential to evolve into a triage and routing platform.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Medpal AI social profiles
Digital presenceMedpal AI financial estimates
Financial estimateRevenue estimate
Valuation estimate
Medpal AI leadership team
Management profileNumber of profiles
Profiles1 record
Medpal AI subsidiaries and ownership
Company hierarchySubsidiaries1 record
Medpal AI funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Medpal AI M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Medpal AI
What does Medpal AI do?
MedPal AI operates an AI-powered digital health companion app for iOS and Android that aggregates data from hundreds of connected wearables and fitness apps (e.g., Apple Watch, Fitbit, Oura Ring), then uses AI and machine learning to convert raw metrics into personalized health insights, recommendations, real-time alerts, and a voice-based conversational health assistant. Through wholly-owned subsidiary MedPal Limited, it also operates UK pharmacy and clinic services that dispense NHS and private prescriptions, complemented by a Vertex AI-powered WhatsApp clinical triage service. The platform is offered on a freemium model with a 30-day free trial and Premium subscriptions at $3.99/month or $29.99/year.
Is Medpal AI a public or private company?
Medpal AI is a public company. It is classified as public and is currently operating.
When was Medpal AI founded?
Medpal AI was founded in 2025. It employs 1 to 10 people.
Where is Medpal AI based?
Medpal AI is headquartered in London, United Kingdom, in the Europe region.
How does Medpal AI make money?
Three revenue lines are on record. Pharmacy Prescription Services are the primary driver. The others are premium Subscription and freemium Consumer Platform.
Who are Medpal AI's main competitors?
Direct peers on record are Livi, Push Doctor, Huma, Doctor Care Anywhere and Pharmacy2U. Broad incumbents are Oura, Whoop and Babylon Health. Emerging players are Juniper and Ada Health.
Does Medpal AI have an API?
No public API is recorded for Medpal AI.
What industry is Medpal AI in?
Medpal AI's product category is Digital Health Platform. Its primary akta.pro industry code is HDAAAGAI, Healthcare & Wellness Personalization, with a secondary code of HLACAFAF, Wearables & Consumer IoT Integration Platforms (BYOD). Its NAICS code is 5132 and its SIC code is 8090.