Camille La Vie
- Company typePrivate
- Founded1985
- HeadquartersWest Nyack, United States
- Headcount251–500
- GTM typeB2C
- OfferingServices
Camille La Vie firmographics
Firmographics- Name
- Camille La Vie
- Legal name
- Camille La Vie
- Website
- https://camillelavie.com
- Company type
- Private
- Founded year
- 1985
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Camille La Vie industry classification
Industry- Product category
- Women's Formal Wear Retail
- NAICS
- Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Clothing and Clothing Accessories Retailers (458110), Shoe Retailers (45821), Jewelry Retailers (45831)
- SIC
- Retail-Women's Clothing Stores (5621), Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661), Retail-Jewelry Stores (5944)
- akta.pro primary industry
- Special-Occasion & Formalwear Department Stores (CRAGAGAG)
- akta.pro secondary industry
- Luxury Bridal & Occasionwear (CRAAAFAI)
Keywords
Where Camille La Vie is headquartered
LocationHeadquarters
- HQ city
- West Nyack
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Camille La Vie business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Retail Dress Sales: One-time retail sales of formal occasion dresses, wedding attire, and special event garments through direct e-commerce and physical store channels.
- Accessories and Add-ons: Sales of complementary accessories including shoes, handbags, jewelry, shapewear, and undergarments to accompany dress purchases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Dress collections - full price |
| Unit Pricing | Pay-as-you-go | Accessories - shoes |
| Unit Pricing | Pay-as-you-go | Accessories - shapewear and intimates |
| Unit Pricing | Pay-as-you-go | Accessories - jewelry |
| Unit Pricing | Pay-as-you-go | Sale items - promotional pricing |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Camille La Vie product offering
Product offeringCore offering
Camille La Vie is a women's formalwear retailer selling prom, homecoming, evening, wedding, and special event dresses, plus coordinating accessories, through both a Shopify-powered online store and physical retail locations. The assortment spans plus and petite sizing and is targeted at consumers shopping for milestone occasion wear at accessible price points (dresses roughly $79.99–$849.99; accessories roughly $14.99–$59.99).
Product overview
Camille La Vie is a fashion e-commerce retailer specializing in formal and occasion wear for women. The core product offering centers on dresses for various events including prom, homecoming, evening/gala occasions, weddings, and special events. The portfolio includes multiple dress silhouettes (ballgown, column, mermaid, trumpet, bodycon, fit and flare) and lengths (long, short, midi, tea-length, high-low). Complementing the dress collection are accessories including handbags, shoes (primarily rhinestone-accented sandals and heels), and jewelry. Undergarments and shapewear items such as silicone bras, shapewear, and control panties are offered to support the fit and appearance of their dresses. The company operates both an e-commerce platform and physical retail stores, with inventory also featuring petite and plus size options across most categories.
Differentiator
Problem solved
Functional benefit
Products and services
- Prom Dresses A core assortment of dresses designed for high school prom occasions, offered across sizes including plus and petite, priced roughly $79.99 to $849.99 and sold online and in physical stores.
- Homecoming Dresses Shorter and trend-driven formal dresses targeted at high school homecoming events, sold alongside prom styles through Camille La Vie's retail and e-commerce channels.
- Evening Dresses Formal evening dresses designed for galas, dinners, and black-tie events, available in a range of silhouettes and sizes for adult women shoppers.
- Wedding Dresses Bridal and bridal-adjacent dresses sold to brides and wedding party members shopping for ceremony and reception looks at accessible price points.
- Special Event Dresses Dresses curated for occasions such as quinceañeras, sweet sixteens, military balls, and other milestone events, complementing the prom and homecoming assortment.
- Formalwear Accessories Coordinating accessories such as wraps, jewelry, and similar items priced roughly $14.99 to $59.99, sold to complement formal dress purchases.
Companies that use Camille La Vie
Customer profileSegments6 records
Ideal customer profiles1 record
Camille La Vie technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Camille La Vie partnerships and signals
Strategic signalScale indicators1 record
Recent moves6 records
Expansion highlights5 records
Camille La Vie competitors and assessment
Company assessmentDirect peers
- Lulus: DTC e-commerce-first dress and occasionwear brand focused on prom, wedding, bridesmaid, and special-event dresses in a similar price band. Directly comparable assortment, customer demographic, and channel strategy.
- David's Bridal: Largest U.S. bridal and wedding-party retailer, offering bridal gowns, bridesmaid, mother-of-the-bride, prom, and special-occasion dresses across stores and e-commerce. Highly comparable multi-occasion, multi-format occasionwear model.
- Windsor: Specialty retailer of dresses, formalwear, and occasion apparel targeting young women, with overlapping prom, homecoming, and event dress categories at similar mid-market price points and a mall/storefront + e-commerce mix.
- Azazie: Online-first bridal party and special-occasion retailer specializing in bridesmaid, wedding, and event dresses with made-to-order customization. Closely comparable in wedding-party category positioning and online-only go-to-market.
- JJ's House: Global online formalwear retailer offering prom, evening, bridesmaid, and wedding dresses with extensive size customization. Competes head-to-head with Camille La Vie on e-commerce assortment and price.
Emerging players
- Rent the Runway: Rental model for special-occasion and formal dresses, addressing some of the same prom/wedding/event occasions via subscription and one-off rentals. Adjacent competitor on occasion-led demand but operates a fundamentally different ownership model.
Broad incumbents
- ASOS: Large global online fashion retailer with strong formal, prom, occasion, and bridal-party assortments and deep plus/petite offerings. Comparable in target customer and e-commerce-led model, broader in total assortment.
- Nordstrom: Premium department store with a meaningful special-occasion and bridal assortment, including plus-size lines. Comparable at the higher end of Camille La Vie's price ladder and in formalwear cross-shopping.
- Macy's: National department store carrying prom, evening, and bridal occasionwear alongside broader apparel. Overlaps in formalwear categories but competes primarily as a multi-category general merchandiser rather than an occasion specialist.
- Anthropologie (BHLDN): Operates BHLDN Weddings and special-occasion dress line inside Anthropologie, covering bridesmaid, wedding guest, and event dresses. Overlaps on occasion-led assortment and store-within-store discovery, but at a higher price point.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Camille La Vie social profiles
Digital presenceCamille La Vie financial estimates
Financial estimateRevenue estimate
Valuation estimate
Camille La Vie leadership team
Management profileNumber of profiles
Profiles2 records
Camille La Vie funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Camille La Vie M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Camille La Vie
What does Camille La Vie do?
Camille La Vie is a women's formalwear retailer selling prom, homecoming, evening, wedding, and special event dresses, plus coordinating accessories, through both a Shopify-powered online store and physical retail locations. The assortment spans plus and petite sizing and is targeted at consumers shopping for milestone occasion wear at accessible price points (dresses roughly $79.99–$849.99; accessories roughly $14.99–$59.99).
Is Camille La Vie a public or private company?
Camille La Vie is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Camille La Vie founded?
Camille La Vie was founded in 1985. It employs 251 to 500 people.
Where is Camille La Vie based?
Camille La Vie is headquartered in West Nyack, United States, in the North America region.
How does Camille La Vie make money?
Two revenue lines are on record. Retail Dress Sales are the primary driver. The others are accessories and Add-ons.
Who are Camille La Vie's main competitors?
Direct peers on record are Lulus, David's Bridal, Windsor, Azazie and JJ's House. Rent the Runway is listed as an emerging player. Broad incumbents are ASOS, Nordstrom, Macy's and Anthropologie (BHLDN).
Does Camille La Vie have an API?
No public API is recorded for Camille La Vie.
What industry is Camille La Vie in?
Camille La Vie's product category is Women's Formal Wear Retail. Its primary akta.pro industry code is CRAGAGAG, Special-Occasion & Formalwear Department Stores, with a secondary code of CRAAAFAI, Luxury Bridal & Occasionwear. Its NAICS code is 458 and its SIC code is 5621.