Vicon
- Company typePrivate
- Founded1992
- HeadquartersBohemia, United States
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
Vicon firmographics
Firmographics- Name
- Vicon
- Website
- https://plasma-automation.com
- Company type
- Private
- Founded year
- 1992
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Vicon industry classification
Industry- Product category
- Motion Capture Systems
- NAICS
- Audio and Video Equipment Manufacturing (33431)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Motion Capture & Performance Capture (Body/Face, Cleanup, Retargeting) (MPADAHAC)
- akta.pro secondary industry
- Asset Creation, Pipeline, DCC Integration & Content Management Tools (MPAFAFAL)
Keywords
Where Vicon is headquartered
LocationHeadquarters
- HQ city
- Bohemia
- HQ country
- United States
- HQ region
- North America
Markets served
Vicon business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Personnel, Operations, Marketing or Sales
Revenue model
- Motion Capture Products and Services: Vicon generates revenue through motion capture technology products and services, securing major entertainment orders. The company secured £2.7 million in orders in Eastern Europe and Japan.
Go-to-market motion1 record
Vicon product offering
Product offeringCore offering
Vicon provides motion capture technology solutions as the Motion Capture division of Oxford Metrics Group. It sells proprietary motion capture systems used for capturing and analyzing movement in entertainment production (film, gaming, visual effects) and smart manufacturing applications. The division secured major entertainment orders worth £2.7 million in Eastern Europe and Japan.
Product overview
Vicon operates as the Motion Capture division of Oxford Metrics, offering motion capture technology solutions. The division secured major entertainment orders worth £2.7 million in Eastern Europe and Japan. The company is reorganizing its Smart Manufacturing operations under Industrial Vision and Metrology Systems Limited to improve efficiency and margins.
Differentiator
Problem solved
Functional benefit
Products and services
- Vicon Motion Capture
Companies that use Vicon
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Vicon technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Vicon partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Vicon competitors and assessment
Company assessmentEmerging players
- Noitom: Noitom (Perception Neuron) provides hybrid inertial and optical motion capture hardware. It competes with Vicon at the lower end of the market and is particularly strong in Asia-Pacific.
- Rokoko: Rokoko offers affordable inertial motion capture suits and Smartsuit Pro along with the Rokoko Studio software. It targets indie creators and mid-tier studios with lower-cost alternatives to Vicon's premium rigs.
- Theia Markerless: Theia Markerless develops markerless motion capture using standard video, eliminating the need for suits and trackers. It represents an emerging technological alternative that could disrupt Vicon's hardware-based model.
- StretchSense: StretchSense manufactures fabric-based capacitive sensors for full-body motion capture, serving animation, gaming, and sports markets. It offers a different sensor modality competing with Vicon.
- DeepMotion: DeepMotion provides AI-driven markerless motion capture and animation tools, offering cloud and SDK-based alternatives to traditional rigs. It competes with Vicon by enabling capture without specialized hardware.
Direct peers
- OptiTrack (NaturalPoint): OptiTrack is a leading optical motion capture hardware and software vendor serving VFX, gaming, sports, and research. It is one of the closest direct competitors to Vicon in the high-end optical mocap market.
- Qualisys: Qualisys provides marker-based optical motion capture systems for life sciences, engineering, and entertainment, competing with Vicon on precision tracking for research and production customers.
- Movella (Xsens): Movella owns the Xsens inertial motion capture suits used widely in animation, games, and live performance. It is a direct competitor offering an alternative mocap modality to Vicon's optical systems.
Broad incumbents
- Autodesk MotionBuilder: Autodesk's MotionBuilder is the dominant animation software used to process motion capture data inside studio pipelines. It is complementary and adjacent to Vicon, sitting in the same mocap production workflow.
- Epic Games (Unreal Engine): Epic's Unreal Engine drives virtual production workflows (LED volumes, MetaHuman, in-camera VFX) that increasingly consume motion capture data. It is a broad incumbent whose ecosystem growth pulls demand for mocap hardware like Vicon's.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Vicon social profiles
Digital presenceVicon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vicon leadership team
Management profileNumber of profiles
Vicon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vicon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vicon
What does Vicon do?
Vicon provides motion capture technology solutions as the Motion Capture division of Oxford Metrics Group. It sells proprietary motion capture systems used for capturing and analyzing movement in entertainment production (film, gaming, visual effects) and smart manufacturing applications. The division secured major entertainment orders worth £2.7 million in Eastern Europe and Japan.
When was Vicon founded?
Vicon was founded in 1992. It employs 11 to 50 people.
Where is Vicon based?
Vicon is headquartered in Bohemia, United States, in the North America region.
How does Vicon make money?
One revenue line is on record: motion Capture Products and Services.
Who are Vicon's main competitors?
Emerging players on record are Noitom, Rokoko, Theia Markerless, StretchSense and DeepMotion. Direct peers are OptiTrack (NaturalPoint), Qualisys and Movella (Xsens). Broad incumbents are Autodesk MotionBuilder and Epic Games (Unreal Engine).
Does Vicon have an API?
No public API is recorded for Vicon.
What industry is Vicon in?
Vicon's product category is Motion Capture Systems. Its primary akta.pro industry code is MPADAHAC, Motion Capture & Performance Capture (Body/Face, Cleanup, Retargeting), with a secondary code of MPAFAFAL, Asset Creation, Pipeline, DCC Integration & Content Management Tools. Its NAICS code is 33431 and its SIC code is 7812.