SheTO
SheTO is a 501(c)(3) nonprofit operating the world's largest vetted private network for women and non-binary engineering leaders, with 5,000+ members across 65 countries. It delivers free community, hubs, and a jobs board alongside paid accelerator programs, workshops, and an annual summit.
- Company typePrivate
- Founded2019
- HeadquartersCupertino, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What SheTO does
SheTO is a 501(c)(3) nonprofit organization founded in May 2019 by Nidhi Gupta (CEO) and Heather Broome, originally launched as 'divhersity' and rebranded to SheTO. It operates the world's largest private network for women and non-binary engineering leaders, with more than 5,000 vetted members across 65 countries, drawn from over 3,000 companies including Google, Meta, Salesforce, Okta, and Capital One. The community is gated by an application and vetting process to create a trusted, safe peer environment, and is operationalized through Slack channels, monthly Zoom-based peer groups (CTO Club, AI Club, Founders Club), and 10 local hub chapters in cities including Seattle, London, Toronto, New York, Boston, Austin, SoCal, East Bay, South Bay, and DMV.
The platform's product surface spans free membership benefits (community, hubs, jobs board, research reports) and paid learning offerings. The paid accelerators - Management Accelerator ($3,750) for 0-3 year managers and Leadership Accelerator ($3,750) for senior leaders with 4+ years - are 7-week intensive cohorts with perpetual quarterly peer-group continuation. Workshops ($500 each) and the annual Summit (tickets $225-$1,059; expected 400+ attendees in 2026) round out the monetization. Underlying technology is lightweight: Squarespace-hosted website, Slack for community, Zoom for virtual events, Luma/Partiful for ticketing, Donut for member introductions, and Givebutter for donations - there is no proprietary core technology product.
The business model combines individual tuition (accelerators, workshops, summit tickets), corporate co-marketing partnerships (Anthropic, Klaviyo, MongoDB, BayOne, AgenticBricks), recruitment partnerships (NVIDIA, Harness, Rubrik, Zillow, Strava, Quizlet, Nue for the jobs board and Virtual Career Fair), and tax-deductible donations including DAF contributions. As a 501(c)(3), SheTO reinvests surplus into programming rather than distributing equity, with no venture or institutional ownership disclosed.
SheTO firmographics
Firmographics- Name
- SheTO
- Legal name
- SheTO
- Website
- https://sheto.org
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SheTO is a 501(c)(3) nonprofit operating the world's largest vetted private network for women and non-binary engineering leaders, with 5,000+ members across 65 countries. It delivers free community, hubs, and a jobs board alongside paid accelerator programs, workshops, and an annual summit.
- Ownership category
- akta.pro rank
SheTO industry classification
Industry- Product category
- Engineering Leadership Community and Professional Development
- NAICS
- Professional Organizations (81392), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Membership Organizations (8600), Services-Educational Services (8200)
- akta.pro primary industry
- Capacity Building & Nonprofit Infrastructure Funders (BPAGAKAO)
Keywords
Where SheTO is headquartered
LocationHeadquarters
- HQ city
- Cupertino
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SheTO business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Fees: Membership to SheTO is free for qualified women and non-binary engineering leaders who apply and are vetted.
- Accelerator Programs: The Management Accelerator and Leadership Accelerator programs are paid offerings at $3750 per participant with group discounts for 3 or more participants. These are 7-week intensive programs with ongoing quarterly peer group meetings and unlimited community support.
- Summit Tickets: SheTO Summit 2026 tickets are sold at tiered pricing: $659 for Summit in-person ticket (includes virtual access), $225 for Virtual Summit only, and $1059 for Summit + Workshop bundle.
- Workshops: Individual workshops are priced at $500 each. Workshops are 3-hour sessions on leadership topics like 'Leading Through The Shift'.
- Donations: SheTO is a 501(c)(3) charitable organization that accepts tax-deductible donations. They have EIN 88-2925519 and accept DAF donations. They also hold raffles and team fundraisers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Management Accelerator - For new engineering managers and aspiring managers (0-3 years experience) |
| One time/ perpetual license | Pay-as-you-go | Leadership Accelerator - For senior leaders (managers/directors/VPs with 4+ years experience) |
| One time/ perpetual license | Pay-as-you-go | Summit Ticket - In-person attendance at SheTO Summit 2026 in SF Bay Area |
| One time/ perpetual license | Pay-as-you-go | Virtual Summit - Online access to all summit content |
| One time/ perpetual license | Pay-as-you-go | Summit + Workshop Bundle - In-person summit plus workshop |
| One time/ perpetual license | Pay-as-you-go | Individual Workshop - 3-hour leadership workshop |
| Freemium | Pay-as-you-go | Community Membership - Vetted membership for women+ engineering leaders |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels9 records
SheTO product offering
Product offeringCore offering
SheTO operates a 100% vetted private community and learning platform for women and non-binary engineering leaders, offering paid 7-week accelerator programs (Management and Leadership), paid workshops, and a paid annual Summit. Free member benefits include a Slack-based peer community, CTO/AI/Founders Clubs, 10+ local hubs, a jobs board with partner companies, and annual research reports. The organization funds operations through program fees, Summit tickets, and tax-deductible donations as a 501(c)(3) nonprofit.
Product overview
SheTO is a 501(c)(3) nonprofit organization operating as a community and learning platform for women and non-binary engineering leaders. The portfolio includes two paid accelerator programs (Management Accelerator and Leadership Accelerator), both structured as 7-week intensive cohorts with year-long peer support, as well as paid Workshops offerings. The free membership tier provides access to a vetted peer community via Slack, Local Hubs in 10+ cities, a Jobs Board connecting members with hiring partners, Reports and Research including annual state-of-industry studies, and peer groups including CTO Club, AI Club, and Founders Club. The flagship annual event is the SheTO Summit. The accelerators serve as the primary paid offerings while community access, events, jobs, and research are free member benefits.
Differentiator
Problem solved
Functional benefit
Products and services
- Management Accelerator A 7-session, 7-week intensive accelerator program designed for engineers transitioning into their first management role or those with 0-3 years of management experience. Features real-world skills training, AI leadership integration, unlimited offline community support, and quarterly peer group meetings. Covers team management, performance management, and cross-functional relationships. Priced at $3,750 per participant with group discounts for 3+ participants.
- Leadership Accelerator A 7-week training, coaching, mentoring, and role-playing program for senior engineering leaders (managers, directors, VPs) who are second-level managers or above with 4+ years of leadership experience. Designed to help leaders cross the chasm from management to executive leadership while navigating AI-driven organizational changes. Priced at $3,750 per participant with quarterly peer groups that continue indefinitely.
- Workshops Experiential workshops that deep dive into specific leadership areas, developed and delivered by engineering leaders for engineering leaders. Topics include 'Leading Through The Shift' workshop focused on leveraging human skills in AI-changing environments. Individual workshops priced at $500 each, with bundle pricing available with Summit tickets.
- SheTO Summit Annual high-impact, in-person gathering for engineering leaders featuring keynotes, fireside chats, building sessions, and networking. The 2026 Summit 'Leading What's Next' takes place October 2 in Mountain View, CA at the Computer History Museum with 20+ sessions, 50+ speakers, and 400+ expected attendees. Tiered pricing: $659 in-person launch special, $225 virtual only, $1,059 Summit + Workshop bundle.
- SheTO Peer Community 100% vetted free community for women and non-binary engineering leaders providing peer support, mentorship, and connections. Includes dedicated Slack groups, peer groups (CTO Club, AI Club, Founders Club), access to job opportunities, and an exclusive content library. Members apply and are vetted for eligibility.
- Local Hubs In-person local community chapters in over 10 cities including Seattle, London, New York, Boston, South Bay, East Bay, SoCal, Toronto, Austin, and DMV hosting meetups, hikes, dinners, and panel discussions for community members.
- SheTO Jobs Board Free job board connecting SheTO members with mission-aligned hiring companies including Harness, Nue, NVIDIA, Quizlet, Rubrik, Strava, and Zillow. Provides members first-hand access to engineering leadership roles via a Virtual Career Fair and dedicated partner postings.
- SheTO Reports and Research Research publications including 'The State of Women in Engineering Leadership 2025' report and annual Impact Reports highlighting gender gaps in engineering leadership and SheTO's community outcomes. Available to download through the website.
- CTO Club Highly curated peer group of senior engineering executives meeting monthly via Slack and Zoom to share expertise, gain insights, and connect with peers. All senior executives (VP+) in the SheTO community are automatically invited to participate.
Quantifiable outcome
- 47% of Management Accelerator participants were promoted within one year of completing the program
- +2 more outcomes
Companies that use SheTO
Customer profileNamed customers19 records
Segments6 records
Ideal customer profiles3 records
SheTO technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
SheTO partnerships and signals
Strategic signalPartnerships
16 partnerships are on record, tiered minor and core.
- AgenticBricks.comminorAgenticBricks.com partnered with SheTO Seattle Hub for Seattle Tech Week event on building durable systems when anyone can ship code. Event covered engineering durability and AI-native development.
- BayOnecoreBayOne partnered with SheTO for the East Bay Hub event on 'From Policy to Production: Operationalizing AI Governance in the Enterprise'. Panel included Staples CTO discussing enterprise AI governance.
- MongoDBcoreMongoDB partnered with SheTO for South Bay Hub event 'Built Different: Leading Teams That Build With AI'. Event covered modern engineering leadership with AI throughout the development lifecycle.
- KlaviyocoreKlaviyo partnered with SheTO for Boston Tech Week event 'Ship It Anyway: Women Engineering Leaders on the Hard Calls'. CTO Surabhi Gupta spoke at the event focused on engineering leadership through ambiguity.
- AnthropiccoreAnthropic (creator of Claude) partnered with SheTO for the Summit 2026 'Scale Leadership with Claude' building session. Participants build AI-powered leadership tools using Claude to scale management practice, get personalized coaching, and make better decisions.
- LovelycorePartner for the Summit 2026 'Manage Your Team Efficiently' building session. Participants design and build custom team management tools that streamline workflows, automate routine tasks, and keep teams aligned on priorities.
- ClaudecoreAI tool used in SheTO Summit building session for building AI-powered leadership tools. Partnered with Anthropic branding.
- LumminorLum platform used for event registration and ticketing for SheTO hub events including London Hub and Seattle Hub events.
- PartifulminorPartiful platform used for event registration for Boston Tech Week event.
- HarnesscoreAI-powered software delivery platform and SheTO jobs partner. Harness posts engineering leadership roles on SheTO job board. Company is mission-aligned with SheTO focus on innovation and empowering people.
- NVIDIAcorePartner company posting roles on SheTO job board. NVIDIA participates in SheTO Virtual Career Fair. Aims to build technology that moves humanity forward.
- RubrikcoreSecurity and AI Operations company and SheTO jobs partner. Posts engineering leadership roles with special application instructions for SheTO members.
- ZillowcoreHousing super app and SheTO jobs partner. Posts roles on job board with SheTO as a designated referral source.
- StravacoreDigital community for active people and SheTO jobs partner. Posts engineering roles on job board.
- QuizletcoreGlobal learning platform and SheTO jobs partner. Quizlet posts roles and requests SheTO members select 'SheTO' in referral source dropdown.
- NuecoreQuote-to-Revenue Platform and SheTO jobs partner. Participates in Virtual Career Fair and posts roles on job board.
Scale indicators14 records
Recent moves6 records
Expansion highlights5 records
SheTO competitors and assessment
Company assessmentBroad incumbents
- LeadDev: Community and content platform for engineering leaders across the industry. Comparable audience of engineering managers, directors, and VPs, but not women-specific and operates as a broader media/community brand.
Direct peers
- Women Who Code: Global nonprofit community supporting women in technical roles with events, networking, and leadership programs. Directly comparable as a women-in-tech community, though SheTO narrows further to engineering leadership only.
- Chief: Private membership network for senior women executives across industries. Closest comparable model: vetted membership, peer groups, paid programming, and events serving women at the executive level - directly analogous to SheTO's offering for engineering leaders.
- AnitaB.org: Nonprofit focused on advancing women in computing and technology, hosting flagship events like the Grace Hopper Celebration. Comparable as a women-in-tech nonprofit with conferences and leadership programming aimed at technical women.
- Ellevate Network: Long-standing professional women's network offering vetted membership, mentoring circles, and events for women in business leadership. Comparable membership/community model targeting professional women, though broader than engineering.
- Lesbians Who Tech: Nonprofit community of queer women and non-binary people in technology with events, mentoring, and leadership programming. Closely comparable as an intersectional women/non-binary tech community with events and advocacy.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
SheTO social profiles
Digital presenceSheTO financial estimates
Financial estimateRevenue estimate
Valuation estimate
SheTO leadership team
Management profileNumber of profiles
Profiles2 records
SheTO funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SheTO M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SheTO
What does SheTO do?
SheTO operates a 100% vetted private community and learning platform for women and non-binary engineering leaders, offering paid 7-week accelerator programs (Management and Leadership), paid workshops, and a paid annual Summit. Free member benefits include a Slack-based peer community, CTO/AI/Founders Clubs, 10+ local hubs, a jobs board with partner companies, and annual research reports. The organization funds operations through program fees, Summit tickets, and tax-deductible donations as a 501(c)(3) nonprofit.
Is SheTO a public or private company?
SheTO is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was SheTO founded?
SheTO was founded in 2019. It employs 1 to 10 people.
Where is SheTO based?
SheTO is headquartered in Cupertino, United States, in the North America region.
How does SheTO make money?
Five revenue lines are on record. Membership Fees are the primary driver. The others are accelerator Programs, summit Tickets, workshops and donations.
Who are SheTO's main competitors?
LeadDev is listed as a broad incumbent. Direct peers are Women Who Code, Chief, AnitaB.org, Ellevate Network and Lesbians Who Tech.
Does SheTO have an API?
No public API is recorded for SheTO.
What industry is SheTO in?
SheTO's product category is Engineering Leadership Community and Professional Development. Its primary akta.pro industry code is BPAGAKAO, Capacity Building & Nonprofit Infrastructure Funders. Its NAICS code is 81392 and its SIC code is 8600.