Onebridge

What Onebridge does

Onebridge is an AI and data analytics consulting firm founded in 2005 and headquartered in Indianapolis, Indiana. The company serves enterprise organizations across healthcare, life sciences, manufacturing, financial services, government, retail, and marketing/advertising, delivering services that span data strategy, data warehousing and migration, business intelligence, master data management, data governance, advanced analytics, intelligent automation, and AI consulting (including generative AI, cognitive AI, and AI-powered analytics). Its offerings are organized around the proprietary MAP (Modern Analytics Platform) framework, which structures engagements into Strategy, Execution, and Enablement; supported by additional proprietary IP including the AI Evolution Framework, the PromptRouter LLM cost-optimization tool, and the LEGEND Data Governance Accelerator.

The business operates under multiple engagement models — strategic consulting, project-based work, managed services, and talent management/team augmentation — and monetizes primarily through professional services fees. Onebridge is technology-agnostic in its recommendations but maintains deep certifications and partnerships across the modern data stack, including Microsoft (Power BI, Azure, Power Platform, Fabric, Copilot), Snowflake, Tableau, Databricks, Alteryx, Profisee, MuleSoft, WhereScape, Fivetran, Google Cloud, AWS, and leading RPA platforms. The company reports 101–250 employees and has been recognized as a Top 10 Best Place to Work in Indianapolis for ten consecutive years and an Inc. 5000 fastest-growing company.

In 2024, Onebridge was acquired by Marlabs LLC, a global digital solutions company. The firm continues to operate under its own brand and leadership (CEO Paul Rothwell) with its distinct focus on data analytics and AI, while gaining access to Marlabs' broader global delivery and client base. The combined entity positions Onebridge to expand its enterprise data and AI consulting footprint beyond its historical US-centric, Indianapolis-anchored operations.

Name

Onebridge

Legal name

Onebridge

Website

https://onebridge.tech

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

101–250 employees

Short description

Onebridge is an Indianapolis-based AI and data analytics consulting firm founded in 2005, serving enterprise healthcare, life sciences, manufacturing, financial services, and government clients via its proprietary MAP framework, AI Evolution Framework, and PromptRouter tooling; acquired by Marlabs LLC in 2024.

Ownership category

akta.pro rank

Product category

Data Analytics Consulting

NAICS

Management Consulting Services (54161), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Integration, API & Middleware Consulting (BPAHAEAJ)

akta.pro secondary industry

Platform Engineering & Internal Developer Platforms (IDP) (BPAEAKAC)

Keywords

• Data analytics consulting
• AI consulting services
• Business intelligence services
• Data warehousing consulting
• Intelligent automation consulting

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Professional Services: Onebridge generates revenue through professional services engagements including strategic consulting, project-based work, managed services, and team augmentation/talent management. Their flexible engagement models allow clients to choose strategic consulting, managed services, project, or talent management approaches.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Onebridge is an AI and data analytics consulting firm that delivers enterprise data strategy, execution, and enablement services under its proprietary MAP (Modern Analytics Platform) framework. Its core offering includes AI consulting (AI Discovery & Strategy, Interactive AI, Cognitive AI, AI-Powered Analytics, Intelligent Automation), data services (Advanced Analytics, BI & Visualizations, Data Integration, Data Governance, Data Warehousing, MDM, Data Migration, Data Strategy), and AI/data talent management. The firm also licenses proprietary IP such as the PromptRouter cost-efficient LLM routing solution.

Product overview

Onebridge is an AI and data analytics consulting firm offering a comprehensive portfolio of services organized around the MAP (Modern Analytics Platform) framework. The core offerings include AI services (Discovery & Strategy, Interactive AI, Cognitive AI, AI-Powered Analytics, Intelligent Automation) delivered alongside data services (Advanced Analytics, BI & Visualizations, Data Integration, Data Governance, Data Warehousing, MDM, Data Migration). Key proprietary tools include PromptRouter for cost-efficient LLM scaling and the AI Evolution Framework for responsible AI adoption. The company operates across multiple engagement models (Strategic Consulting, Managed Services, Project-based, Talent Management) serving healthcare, life sciences, financial services, manufacturing, retail, and government sectors since 2005. In 2024, Onebridge was acquired by Marlabs LLC.

Differentiator

Problem solved

Functional benefit

Brands

• MAP (Modern Analytics Platform): A data strategy framework Onebridge developed to help enterprise organizations fully realize the promise and power of data-driven decision intelligence. It encompasses strategy, execution, and enablement components.
• PromptRouter
• AI Evolution Framework

Products and services

• MAP (Modern Analytics Platform) A proprietary data strategy framework developed by Onebridge to help enterprise organizations fully realize the promise and power of data-driven decision intelligence. MAP encompasses the entire journey from current state to reliable, effective decision intelligence, broken down into strategy, execution, and enablement components, customized per organization.
• AI Evolution Framework A framework for approaching AI in a flexible and adaptable way that addresses changes in technology and best practices, helping businesses adopt and navigate AI effectively and responsibly.
• PromptRouter A proprietary cost-efficient GenAI LLM scaling solution that automatically analyzes request complexity and routes prompts to appropriate LLM resources, reducing infrastructure overhead while providing a security framework for responsible AI use.
• AI Discovery & Strategy A comprehensive program that equips organizations with knowledge and tools to navigate AI and identify how it can transform their business, including education, industry expertise, and a structured approach to AI adoption.
• Interactive AI AI services that enable natural, dynamic interactions with technology using speech, gestures, and text. Interactive AI actively analyzes and responds to user input in real-time, powering chatbots, virtual assistants, and voice-activated systems.
• Cognitive AI AI services that elevate organizational expertise and intellectual property by harnessing AI for discovery, research, and product innovation, enabling analysis of intricate datasets for efficiency and discoveries.
• AI-Powered Analytics Analytics services leveraging AI for in-depth data analysis including dynamic report generation, natural language data interrogation, and intelligent monitoring with anomaly detection and proactive insights.
• Intelligent Automation AI-augmented automation and RPA solutions that manage interactions between people and systems, streamline processes, and maximize efficiency across organizations using platforms like UI Path, Blue Prism, Automation Anywhere, and Power Automate.
• Advanced Analytics Analytics services including predictive and statistical modeling, machine learning operationalization, augmented analytics, and prescriptive intelligence for predicting outcomes and optimizing business decisions.
• BI & Visualizations Business intelligence and data visualization services for presenting data accessibly through dashboards, data marts, embedded analytics, and self-service analytics, enabling data-driven decision making.
• Data & Application Integration Integration services including MASA (Multi-Application and Service Architecture) for building middle-layer solutions between data sources and users, supporting ERPs, CMS, and legacy enterprise systems.
• Data Governance Data governance consulting services including strategy development, MDM integration, data quality management, training, and support for establishing policies and procedures for data management.
• Data Warehousing & Engineering Data warehouse migrations, modernization, and automation services at any scale using platforms like Snowflake, Databricks, and WhereScape.
• Master Data Management (MDM) MDM services through the Profisee partnership for establishing automated and monitored master data strategies, including data quality and governance integration.
• Data Migration Services Services for migrating data infrastructure including cloud migrations, on-premises to cloud transitions (e.g., SQL Server to Snowflake), and data modernization initiatives.
• Data Strategy Consulting services helping clients build data strategies addressing technology, process, people, organizational, and adoption considerations for better decision-making.
• AI Readiness and Enablement Services ensuring organizations are prepared to harness AI technologies, including data literacy, ethics training, change management, team workshops, and individual training.
• Organizational Change Management OCM services helping organizations manage change at both organizational and individual levels, addressing cultural attributes, processes, behaviors, and adoption challenges.
• Talent Management Technical recruiting and talent services for attracting, retaining, and developing experienced consultants and engineers to augment and scale client teams.
• LEGEND Data Governance Accelerator A series of accelerators from the MAP framework providing pre-built templates, tools, and best practices for establishing effective data governance foundations, including roles, policies, procedures, and training materials.

Quantifiable outcome

• $3.1 Trillion estimated yearly cost of poor-quality data in the US
• +2 more outcomes

Named customers9 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration18 records

AI capability12 records

Feature3 records

Partnerships

16 partnerships are on record, tiered core and secondary.

• MicrosoftcoreTechnology or IntegrationMicrosoft partnership including Power BI, Azure, Power Platform, Microsoft Fabric, and Copilot AI. Onebridge is a Microsoft Partner with experience in Power Apps suite, .NET, Azure, and Office 365 integrated solutions. Senior Engineer Jeremey Arnold authored the first Power BI book from O'Reilly publishing.
• SnowflakecoreTechnology or IntegrationCertified Snowflake architects; Onebridge employs more certified Snowflake architects than any other firm in Indianapolis. Partnership for cloud data warehousing solutions and migration services.
• TableaucoreTechnology or IntegrationTableau consulting services that go beyond basics to empower business users to become Tableau experts.
• AlteryxcoreTechnology or IntegrationAlteryx is a versatile analytics platform for data preparation, geospatial analytics, no-code advanced analytics, and operationalizing machine learning. Partnership enables data preparation and analytics automation.
• ProfiseecoreTechnology or IntegrationRecognized by Gartner for fast time-to-value, Profisee allows companies to leverage enterprise Master Data Management (MDM) capabilities. Partnership for MDM strategy and implementation.
• DatabrickscoreTechnology or IntegrationDatabricks combines generative AI with lake house architecture, powering a Data Intelligence Engine that understands unique data semantics.
• Google CloudsecondaryTechnology or IntegrationGCP's AI, ML, and data analytics suite of products align with Onebridge's mission as a data-driven decision intelligence consultancy.
• MuleSoftsecondaryTechnology or IntegrationMuleSoft integration capabilities complement Onebridge's data and application integration services.
• WhereScapesecondaryTechnology or IntegrationWhereScape is a robust data warehouse and Data Vault 2.0 solution that generates code, queries, and transformations to manage data structures.
• FivetransecondaryTechnology or IntegrationFivetran partnership for data integration capabilities and modern data stack solutions.
• UI PathsecondaryTechnology or IntegrationUI Path RPA platform partnership for intelligent automation implementations.
• Automation AnywheresecondaryTechnology or IntegrationRPA platform partnership for intelligent automation solutions.
• Blue PrismsecondaryTechnology or IntegrationRPA platform partnership for intelligent automation implementations.
• SalesforcesecondaryTechnology or IntegrationSalesforce Einstein AI platform integrated into Salesforce's suite of business solutions offering lead conversion prediction, chatbots, and personalized recommendations.
• Power AutomatesecondaryTechnology or IntegrationMicrosoft Power Automate partnership for workflow automation solutions.
• AWSsecondaryTechnology or IntegrationAWS provides wide range of AI services including machine learning, NLP, and computer vision for integration into applications.

Scale indicators5 records

Recent moves7 records

Expansion highlights5 records

Emerging players

• LatentView Analytics: LatentView is an analytics and AI consulting firm serving global enterprises in financial services, CPG, retail, and technology — comparable in offering and increasingly in vertical coverage to Onebridge.
• Tredence: Tredence is a data analytics and AI consultancy with strong Snowflake and Databricks partnerships serving retail, CPG, healthcare, and industrials — an emerging competitor with overlapping partner ecosystem and vertical mix.

Direct peers

• West Monroe Partners: West Monroe is a U.S. business and technology consultancy with strong data/analytics capabilities serving healthcare, financial services, and other regulated industries — a similar specialty boutique competing for the same enterprise data modernization RFPs.
• Perficient: Perficient is a digital consultancy with deep Snowflake, Microsoft, and Databricks partnerships and a healthcare-heavy enterprise book — closely mirroring Onebridge's platform-partner-led, vertical-focused data consulting model.
• Tiger Analytics: Tiger Analytics is a data and AI consulting firm focused on enterprise data engineering, advanced analytics, and ML/AI for healthcare, manufacturing, retail, and financial services — a close comparable on services and target verticals.
• Slalom: Slalom is a U.S.-headquartered consulting firm with a major data/analytics and AI practice serving enterprise clients across healthcare, financial services, manufacturing, and the public sector — the most directly comparable specialty consulting peer to Onebridge.
• Fractal Analytics: Fractal is an AI and analytics consulting firm serving Fortune 500 enterprises with data science, GenAI, and decision-intelligence services — directly comparable in offering mix to Onebridge's Advanced Analytics and AI-Powered Analytics practices.

Broad incumbents

• Accenture (Data & AI practice): Accenture's Data & AI service line delivers enterprise data strategy, BI, and GenAI engagements at global scale — a key broad incumbent competitor, particularly relevant post-Marlabs deal given Marlabs' own positioning.
• Deloitte (Analytics & AI practice): Deloitte's Analytics & AI practice competes for the same enterprise data modernization and AI consulting mandates as Onebridge but as part of a much broader professional-services portfolio — relevant as a large incumbent benchmark.

Others

• Marlabs LLC: Marlabs is the parent company that acquired Onebridge in 2024 and is itself a global digital solutions firm with overlapping data, cloud, and AI capabilities — included as the relevant ecosystem entity shaping Onebridge's strategic trajectory.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/onebridgetech
• YouTubeyoutube.com/c/OnebridgeData
• LinkedInlinkedin.com/company/onebridgetech
• Instagraminstagram.com/onebridgetech
• Facebookfacebook.com/onebridgetech

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Onebridge