New York Kids Club

Name

New York Kids Club

Legal name

NY Preschool & Kids Club

Website

https://nykidsclub.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Early Childhood Enrichment Services

NAICS

Child Care Services (62441)

SIC

Services-Child Day Care Services (8351)

akta.pro primary industry

General Preschools (Play-Based) (EDACABAA)

akta.pro secondary industries

Full-Day Childcare Centers (EDACAAAA), Extended Day Programs at Preschools & Childcare Centers (EDACAHAB)

Keywords

• Early childhood education
• Preschool programs
• Kids enrichment classes
• After school care
• Children's birthday parties

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Preschool Tuition: Recurring tuition fees for proprietary preschool programs for children 2-4 years old, providing structured early childhood education and enrichment.
2. Enrichment Classes: Fees for individual or bundled enrichment classes including STEM, music, art, sports, fitness, yoga, dance, theatre, cooking, and infant classes.
3. Camps: Seasonal camp programs including summer camp and school break camps for children 2.5-6 years old.
4. Birthday Parties and Events: Professional party coordination and hosting services for children's birthdays, PJ parties, and special events.
5. Open Play Memberships: Membership-based access to playspace and gym facilities for children 5 months to 4 years with parent/caregiver.
6. Afterschool Programs: Afternoon club programming picking up students from local schools, including enrichment classes, snacks, and open play.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

NY Preschool & Kids Club (operating as New York Kids Club) operates 14 custom-built facilities across New York City's Queens, Brooklyn, and Manhattan boroughs delivering early childhood enrichment for children ages 2 months to 6 years. Core offerings include a proprietary preschool program, afterschool/Afternoon Club programming with school pickup, seasonal camps, and a broad catalog of enrichment classes spanning STEM, music, art, sports/fitness, yoga, dance, theatre, cooking, infant, and gymnastics, plus hosted birthday parties and Open Play memberships.

Product overview

NY Preschool & Kids Club is a private enrichment space offering a comprehensive portfolio of early childhood programs and services for children from 2 months to 6+ years old. The company operates through multiple integrated offerings: core Preschool programs for ages 2-4 years emphasizing meaningful play-based learning; Afternoon Club and After School enrichment pick-up services; seasonal Camps (Summer Camp and School Break Camps) for ages 2.5-6 years; and a diverse range of Classes including STEM, Sports & Fitness, Music, Art, Infant, Yoga, Gymnastics, Ballet + Theatre, and Cooking. Additional offerings include Open Play Memberships, Weekend Programming, Birthday Parties, PJ Parties, Drop-In Play/Playspace, and Preschool Prep. The company maintains 14 custom-built locations throughout Queens, Brooklyn, and Manhattan in a state-of-the-art environment designed specifically for early childhood development.

Differentiator

Problem solved

Functional benefit

Products and services

• Preschool Programs NY Preschool programs for children ages 2-4 years that foster a passion for learning in a safe, inclusive environment, emphasizing meaningful play as the best way for children to learn and integrating various developmental areas for holistic growth.
• Afternoon Club (Afterschool) Afternoon Club programming that picks students up from local neighborhood schools to attend daily enrichment classes, enjoy snacks, and Open Play for children ages 2.5-5 years.
• Summer Camp Seasonal summer camp offering fun and educational activities during school breaks for children ages 2.5-6 years with diverse themes including nature, exploration, arts and crafts, and sports.
• School Break Camps Holiday-themed camp programs that keep children engaged and learning during school breaks with diverse themes from nature, exploration, arts and crafts, and sports.
• Enrichment Classes Enrichment curriculum with a wide range of immersive educational opportunities for children from 2 months to 5+ years including STEM, music, art, sports, yoga, dance, theatre, cooking, infant, and gymnastics, available individually or bundled.
• Open Play Memberships Membership-based access for unstructured playtime in state-of-the-art gym or classroom play space for children ages 5 months to 4 years with adult caregiver.
• Weekend Programming Enrichment activities available on weekends for children, extending programming beyond weekday schedules.
• Birthday Parties Professional party coordinators manage birthday celebrations for children ages 1-5+ years with immersive adventures and a dedicated birthday party team providing entertainment.
• Preschool Prep Preparation programs teaching skills children need for Preschool and Kindergarten with plenty of time for play and creativity.
• PJ Parties Evening pajama-themed party events for children.
• Drop-In Play / Playspace Open play in state-of-the-art gym or classroom play space available on a drop-in basis.
• STEM Classes Hands-on STEM (Science, Technology, Engineering, Arts, and Math) classes that fuel young minds with excitement through discovery, for children ages 2 months to 5+ years.
• Sports & Fitness Classes Classes for children ages 18 months to 6.5 years that build motor skills and confidence through balance beams, trampolines, and tumbling mats.
• Music Classes Music classes for children ages 2 months to 5 years that immerse young musicians in beats and instruments, building coordination and joy.
• Art Classes Art classes that ignite creativity through diverse materials and techniques for young learners ages 2 months to 5 years.
• Infant Classes Parent/child classes for babies ages 2-5 months that explore the senses and support visual and auditory development with sensory-rich activities and early motor skills focus.
• Yoga Classes Yoga classes designed for young children.
• Gymnastics Classes Dynamic gym classes in state-of-the-art facilities with expert instructors for children ages 5 months to 5+ years, turning gym basics into a thrilling adventure.
• Ballet + Theatre Classes Dance and musical theater classes for children ages 2-5+ years that inspire self-expression, rhythm, and spatial awareness.
• Cooking Classes Cooking classes for children ages 3-5 years that develop fine motor skills, creativity, and a passion for healthy eating.

Named customers5 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators3 records

Recent moves3 records

Expansion highlights3 records

Direct peers

• The Little Gym: International franchise offering structured movement, gymnastics, and enrichment classes for children ages 4 months to 12 years. Closely comparable to NYKC's sports/fitness and gymnastics class offering, with a similar age range and subscription-based class model.
• Gymboree Play & Music: Global play-and-learn franchise offering music, art, and movement classes for children from infancy through age 5. Directly comparable to NYKC's play-based enrichment curriculum and infant-through-preschool age band.
• My Gym Children's Fitness Center: Franchised children's fitness and development program offering structured classes for ages 6 weeks to 10 years across gymnastics, sports, and movement. Overlaps directly with NYKC's sports, fitness, and gymnastics class portfolio.
• Goldfish Swim School: Franchised swim instruction provider for children 4 months to 12 years with a similar subscription/recurring class model and purpose-built facility footprint. Comparable as a category-defining children's enrichment franchise with multi-site expansion.
• Romp n' Roll: Franchised early childhood enrichment centers offering classes, gymnastics, art, music, and birthday parties for children from infants to 5 years. Directly comparable in age band, class breadth, and party-hosting revenue stream.
• Tumbles: Multi-location children's enrichment franchise combining gym, music, art, and STEM classes for infants through elementary age. Closely matches NYKC's diversified enrichment model and gym-centric facility design.

Regional players

• Apple Seeds: NYC-based indoor playspace and children's activity center on the Upper West Side. Direct local competitor in the playspace/open-play membership segment and a benchmark for NYC-specific enrichment demand patterns.

Emerging players

• Code Ninjas: Franchised STEM and coding education centers for children ages 7-14. Partial overlap with NYKC's STEM class offering, though anchored in an older age band and a narrower technology-curriculum focus.
• British Swim School: Franchised swim instruction provider for children and adults. Comparable as a children-focused, purpose-built facility enrichment franchise with a subscription class model, though narrower in curriculum than NYKC.

Broad incumbents

• The Goddard School: Large national premium private preschool franchise serving infants through pre-K. Comparable to NYKC's proprietary preschool offering in target age band and tuition-based recurring model, though broader in geographic reach and narrower in enrichment breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ny_kidsclub
• Facebookfacebook.com/newyorkkidsclub
• LinkedInlinkedin.com/company/nykidsclub

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about New York Kids Club