Nayatel
Nayatel is a Pakistani FTTH telecom operator providing high-speed fiber internet, cable TV, telephony, cloud, and cybersecurity services to 170,000+ residential and enterprise customers across 10+ Pakistani cities, with a global B2B software arm.
- Company typePrivate
- Founded2002
- HeadquartersIslamabad, Pakistan
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Nayatel does
Nayatel is a Pakistani fiber-to-the-home (FTTH) telecom operator headquartered in Islamabad that delivers high-speed fiber internet alongside cable TV, landline telephony, OTT streaming, cloud, cybersecurity, and managed-services to residential and enterprise customers. Founded in 2002 as Micronet Broadband and rebranded in 2006, the company built South East Asia's first FTTU network and has since claimed a long succession of Pakistan-firsts including 10GPON, FTTT (Fiber to the Tower), 4K VOD, and the country's first Google-certified Android TV box (NAYA Box). Its core technology stack is built around a 10+ Gbps XG-PON capable passive optical network with proprietary operational software (TriOSS for GPON automation, in-house IPTV middleware, and a Telco Billing platform) that is also productized and licensed to other operators globally.
The company serves a fragmented customer base of 170,000+ subscribers across 10+ Pakistani cities (Islamabad, Rawalpindi, Faisalabad, Peshawar, Gujranwala, Sargodha, Multan, Muzaffargarh, Lahore, Sialkot), with a US office in Reston, VA supporting global enterprise sales under Nayatel Global and Nayatel Business Solutions. Revenue comes predominantly from monthly recurring residential subscriptions (Rs3,450-Rs5,300 for Home Unlimited tiers), supplemented by enterprise connectivity contracts (e.g., Telenor Pakistan 100+ cell-site fiber backbone), hardware sales (ONTs, NAYA Box at Rs6,200), gaming optimization resale (ExitLag), and a B2B SaaS catalog that includes HRMS, PostgreSQL consulting, GPON automation, and IPTV middleware. Distribution blends direct-to-consumer digital channels (customer portal, My Nayatel App, helpline 1441), a network of physical offices, and partner-led payment collection (Easypaisa, Meezan, HBL, Upaisa, TCS).
Nayatel firmographics
Firmographics- Name
- Nayatel
- Legal name
- Nayatel
- Website
- https://nayatel.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Nayatel is a Pakistani FTTH telecom operator providing high-speed fiber internet, cable TV, telephony, cloud, and cybersecurity services to 170,000+ residential and enterprise customers across 10+ Pakistani cities, with a global B2B software arm.
- Ownership category
- akta.pro rank
Nayatel industry classification
Industry- Product category
- Telecommunications Services
- NAICS
- Wired Telecommunications Carriers (517111), Wired and Wireless Telecommunications (except Satellite) (5171), All Other Telecommunications (5178)
- SIC
- Cable & Other Pay Television Services (4841), Telephone Communications (No Radiotelephone) (4813), Communications Services, Nec (4899)
- akta.pro primary industry
- Fiber ISPs (FTTH/FTTP Retail Providers) (HDAIADAE)
- akta.pro secondary industries
- Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers (HDAIABAC), Fiber-to-the-Premises/Building (FTTP/FTTB) Operators (HDAIACAC), Cable MSOs (Hybrid Fiber-Coax) (MPABAGAA)
Keywords
Where Nayatel is headquartered
LocationHeadquarters
- HQ city
- Islamabad
- HQ country
- Pakistan
- HQ region
- Asia
Offices11 records
Markets served
Nayatel business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Internet Subscription: Monthly recurring subscription fees for fiber internet services at various speed tiers (30-70+ Mbps), with recent price increases of Rs100-300 effective July 2026.
- Cable TV Services: Digital TV subscription providing 180+ digital and HD channels including movies, sports, news, and entertainment.
- Landline Telephone: Voice services including VoIP, SIP trunk, hosted PBX, cloud PBX, ISDN PRI with free Nayatel-to-Nayatel calls and competitive international rates.
- Hardware Sales: ONT devices, NAYA Box (Rs6,200), Digital Box, with installment options and free bundled offers with new connections.
- NAYA TV OTT: Streaming platform accessible on web, mobile, and Android TV with free 3-month trial for new connections.
- ExitLag Gaming Optimization: Low-ping optimizer service with Mobile and PC plans for gamers, offering real-time optimization and multi-internet failover.
- Telco Billing Software License: B2B software licensing for telecom billing solutions targeting ISPs, MSOs, FTTH/DTH operators with post/prepaid billing cycles.
- HRMS Software: Human Resource Management System software with payroll, leave management, attendance tracking for organizations.
- PostgreSQL Consulting: Remote DBA, database monitoring, consulting and migration services for enterprises.
- Enterprise Solutions & Global Services: Custom software, cloud, AI, IoT solutions, ICT infrastructure, and marketing services for global enterprises including US market.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Home Unlimited 70 Mbps package |
| Subscription | Monthly | Home Unlimited 40 Mbps package |
| Subscription | Monthly | Home Unlimited 30 Mbps package |
| Subscription | Monthly | Installment Plan on new connection |
| Subscription | Annual | Advance Payment Discount |
| Usage-based | Pay-as-you-go | SPEED-UP Weekend Package |
| Subscription | Monthly | ExitLag Plans |
| Subscription | Monthly | Digital Box - 180+ Channels |
| One time/ perpetual license | One time/ perpetual license | NAYA Box (Android TV Box) |
| Subscription | Monthly | Landline Telephone |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Nayatel product offering
Product offeringCore offering
Nayatel is Pakistan's first Fiber-to-the-Home (FTTH) operator, delivering fiber-optic broadband internet, cable TV, landline telephone, and a broad portfolio of consumer and enterprise services over its proprietary fiber network. Beyond connectivity, the company offers entertainment (OTT, set-top boxes, cable TV), home security (CCTV), gaming optimization, cloud infrastructure, cybersecurity, managed IT services, and licenses proprietary telecom software (TriOSS GPON automation, IPTV Middleware, Telco Billing) to other FTTx operators.
Product overview
Nayatel is a Pakistani fiber internet and IT service provider operating a platform-plus-multiple-services model, delivering fiber-to-the-home (FTTH) internet alongside a broad portfolio of consumer and business products. For consumers, the core offering is high-speed fiber internet (Home Internet) available in multiple speed tiers, supplemented by entertainment services including NAYA TV (OTT streaming), Digital Box (cable set-top box), NAYA Box (4K Android TV box), and Cable TV. Home security is served through Nwatch (cloud CCTV) and Eview (remote CCTV viewing), while gaming optimization is addressed via Optimus (gaming optimization with dedicated IPs) and ExitLag (low-ping optimizer). The Speed-Up add-on provides on-demand speed boosts, Safe Web offers DNS-based web security, and the My Nayatel App serves as the customer mobile app for account management. Telephone landline service rounds out the consumer portfolio. For businesses, Nayatel provides dedicated Business Internet, Point to Point connectivity, Dark Fiber infrastructure, a full suite of cloud compute (IaaS, VPS, Cubes) and cloud storage (Next Storage, TwinStor, S3 Object Storage) services, along with cloud hosting (Web Hosting, DNS, Nmail, Domain Registration, PostgreSQL DBaaS). Cybersecurity offerings include Nwall (firewall), SIEM/SOC, Anti-DDoS, Endpoint Security, WAF, NGFW, IPSec VPN, Vulnerability Management, Penetration Testing, and branded solutions (Kaspersky, Bitdefender, Trend Micro). Voice and communication services span SIP TRUNK, ISDN PRI, Hosted PBX, Cloud PBX, ZIWO (call center), Video Conferencing, and Audiocon (audio conferencing). Managed services include TriOSS (GPON FTTH automation), IPTV, Software & App Development, Multi-Vendor Support, Enterprise Network Management, Help Desk & Support, Data Center Solutions, Telco Billing Solution, and Telecom Billing Solution. Business solutions include HRMS, Boostboard, App Builder, and Digital Signage. All these products share Nayatel's fiber infrastructure as their delivery backbone, with the cloud and security services running on Nayatel's own data center infrastructure.
Differentiator
Problem solved
Functional benefit
Products and services
- Home Internet (FTTH) Fiber-to-the-home broadband internet service for residential customers in multiple speed tiers (30–300 Mbps), available across 10+ Pakistani cities.
- Business Internet
Quantifiable outcome
- Up to 10,000 Mbps (10 Gbps) fiber speeds available for enterprise customers through XG-PON technology
- +2 more outcomes
Companies that use Nayatel
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
Nayatel technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
Nayatel partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Facebook (Meta)coreFacebook partnership for fiberization initiative covering 8 cities in Pakistan. This collaboration enabled expansion of FTTH network infrastructure in targeted urban areas.
- Telenor PakistancoreNayatel connected 100+ Telenor Pakistan cell sites with fiber-optic backbone using FTTT (Fiber to the Tower) technology. This enables high-speed 4G services and lays foundation for 5G implementation in Pakistan.
- ExitLagcoreExclusive partnership bringing ExitLag gaming optimization software to Pakistan. ExitLag is the #1 low ping optimizer offering real-time optimization, multi-internet failover, and FPS boost for gamers.
- Google (Android TV)coreNAYA Box is a Google-certified Android TV device with official Android TV OS, Google Play Store access, YouTube, Netflix pre-installed, and Chromecast built-in. First Google-certified Android TV Box in Pakistan.
- DesignRushminorPartnership with DesignRush, a leading global B2B marketplace, for marketing Nayatel Business Solutions to international enterprise clients.
Scale indicators6 records
Recent moves11 records
Expansion highlights6 records
Nayatel competitors and assessment
Company assessmentBroad incumbents
- PTCL (Pakistan Telecommunication Company Limited): State-linked incumbent telecom operator offering landline, broadband (Flash Fiber FTTH), and enterprise services across Pakistan. Directly competes with Nayatel in fiber broadband, IPTV, and corporate connectivity but at much larger scale and with broader legacy services.
- Transworld Associates / Transworld Home: Pakistan submarine cable operator and ISP offering enterprise connectivity, data center, and home fiber. Comparable to Nayatel's enterprise infrastructure play and fiber ISP business, with international gateway assets.
Direct peers
- StormFiber (by Cybernet): Pakistan's other major FTTH operator offering fiber internet, cable TV, and telephony with overlapping city coverage (Karachi, Lahore, Islamabad, Faisalabad). Closest direct competitor to Nayatel on FTTH broadband and bundled triple-play services.
- Ziply Fiber: US regional fiber ISP providing FTTH internet, TV, and phone across Pacific Northwest markets. Comparable to Nayatel as a regional fiber operator with bundled residential services and an enterprise/business segment.
- Google Fiber: US fiber ISP offering gigabit FTTH to residential and business customers. Comparable pure-play fiber internet business model targeting urban/suburban markets, though at much larger scale and with very different geographic dynamics.
- Optix Pakistan: Emerging FTTH and triple-play operator expanding fiber internet, TV, and voice services across Pakistani cities. Closely comparable to Nayatel's bundled consumer fiber offering.
- Wateen Telecom: Pakistani fiber and broadband operator providing FTTH, enterprise data, and carrier services. Comparable business model targeting residential and corporate customers with fiber connectivity across major cities.
- Cybernet (Supernet): Parent of StormFiber and one of Pakistan's largest ISPs providing enterprise connectivity, data center, and cloud services. Comparable to Nayatel in serving both consumers and enterprises over fiber infrastructure with managed services.
Others
- CMPak (Zong): Pakistani mobile operator that purchases fiber backhaul from providers like Nayatel for its 4G/5G network. Relevant ecosystem participant as a customer and indirect competitor for enterprise connectivity, not direct FTTH retail.
Emerging players
- Jio Fiber (Reliance Jio): India's largest greenfield fiber ISP offering high-speed FTTH bundled with OTT, voice, and enterprise services. Comparable model to Nayatel — disruptive fiber-first operator bundling multiple services over a single connection in a South Asian emerging market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Nayatel social profiles
Digital presenceNayatel compliance and trust
Trust signalCompliance3 records
Nayatel financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nayatel leadership team
Management profileNumber of profiles
Profiles3 records
Nayatel subsidiaries and ownership
Company hierarchySubsidiaries3 records
Nayatel funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nayatel M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nayatel
What does Nayatel do?
Nayatel is Pakistan's first Fiber-to-the-Home (FTTH) operator, delivering fiber-optic broadband internet, cable TV, landline telephone, and a broad portfolio of consumer and enterprise services over its proprietary fiber network. Beyond connectivity, the company offers entertainment (OTT, set-top boxes, cable TV), home security (CCTV), gaming optimization, cloud infrastructure, cybersecurity, managed IT services, and licenses proprietary telecom software (TriOSS GPON automation, IPTV Middleware, Telco Billing) to other FTTx operators.
Is Nayatel a public or private company?
Nayatel is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Nayatel founded?
Nayatel was founded in 2002. It employs 1,001 to 5,000 people.
Where is Nayatel based?
Nayatel is headquartered in Islamabad, Pakistan, in the Asia region.
How does Nayatel make money?
Ten revenue lines are on record. Internet Subscription is the primary driver. The others are cable TV Services, landline Telephone, hardware Sales, NAYA TV OTT, exitLag Gaming Optimization, telco Billing Software License, HRMS Software, postgreSQL Consulting and enterprise Solutions & Global Services.
Who are Nayatel's main competitors?
Broad incumbents on record are PTCL (Pakistan Telecommunication Company Limited) and Transworld Associates / Transworld Home. Direct peers are StormFiber (by Cybernet), Ziply Fiber, Google Fiber, Optix Pakistan, Wateen Telecom and Cybernet (Supernet). CMPak (Zong) is listed as an others. Jio Fiber (Reliance Jio) is listed as an emerging player.
Does Nayatel have an API?
No public API is recorded for Nayatel.
What industry is Nayatel in?
Nayatel's product category is Telecommunications Services. Its primary akta.pro industry code is HDAIADAE, Fiber ISPs (FTTH/FTTP Retail Providers), with a secondary code of HDAIABAC, Fiber-to-the-Premises (FTTP/FTTH) Broadband Providers. Its NAICS code is 517111 and its SIC code is 4841.