TV Guide
TV Guide is a free, ad-supported digital media platform providing TV listings, streaming recommendations, entertainment and celebrity news, and show/movie reviews across major streaming services to general entertainment-seeking consumers in North America.
- Company typePrivate
- Founded1953
- HeadquartersTulsa, United States
- Headcount51–100
- GTM typeB2C
- OfferingDigital Commerce or Content
What TV Guide does
TV Guide is a digital media platform that aggregates television and streaming content discovery into a single consumer-facing interface. Its core products consist of the tvguide.com website, an interactive listings schedule across broadcast, cable, and streaming services, curated streaming recommendations for Netflix, HBO Max, Hulu, Amazon Prime Video, Paramount+, Peacock, Apple TV, and others, an entertainment and celebrity news vertical, and native iOS and Android mobile applications. The catalog spans 551,068 streaming results and integrates Metacritic review scores to support content discovery.
The business is free to end users and monetized through advertising on its owned digital surfaces. Its go-to-market is product-led and SEO-driven, attracting organic traffic through editorially produced entertainment news, reviews, streaming guides, and newsletters; it ranks for high-volume queries around 'what to watch' and individual streaming services. Distribution runs through the website, app stores, and within the broader Fandom network of fan communities, which reports more than 350 million monthly users at the parent level.
TV Guide was founded in 1953 as a print publication and is now a privately held company owned by Fandom (formerly Wikia), which acquired the brand from Red Ventures in 2022 as part of a portfolio deal that also included GameSpot and Metacritic, valued at approximately $55 million in aggregate. Fandom itself is majority owned by private equity firm TPG Capital, which took a controlling stake in 2018 and is reported in early 2025 to be exploring a strategic sale or recapitalization. TV Guide operates with a 51–100 employee footprint and is headquartered in Tulsa, United States.
TV Guide firmographics
Firmographics- Name
- TV Guide
- Legal name
- TV Guide
- Website
- https://tvguide.com
- Company type
- Private
- Founded year
- 1953
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- TV Guide is a free, ad-supported digital media platform providing TV listings, streaming recommendations, entertainment and celebrity news, and show/movie reviews across major streaming services to general entertainment-seeking consumers in North America.
- Ownership category
- akta.pro rank
TV Guide industry classification
Industry- Product category
- Entertainment Media & TV Listings
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210), Broadcasting and Content Providers (516)
- SIC
- Services-Motion Picture & Video Tape Distribution (7822)
- akta.pro primary industry
- General Entertainment SVOD Platforms (MPACAAAA)
- akta.pro secondary industry
- National TV & Cross-Platform Audience Measurement Panels (MPABAOAA)
Keywords
Where TV Guide is headquartered
LocationHeadquarters
- HQ city
- Tulsa
- HQ country
- United States
- HQ region
- North America
Markets served
TV Guide business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Advertising Revenue: TV Guide generates revenue through advertising on its digital platform, displaying ads to users browsing TV listings, entertainment news, and streaming content recommendations.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
TV Guide product offering
Product offeringCore offering
TV Guide operates a consumer-facing digital entertainment platform that aggregates TV listings across broadcast, cable, and streaming services, along with curated streaming recommendations, entertainment news, celebrity coverage, and movie/TV show reviews. The platform provides interactive schedules for live and upcoming programming, "what to watch" recommendations across Netflix, HBO Max, Hulu, Prime Video, Peacock, Paramount+, and other services, integrated Metacritic review scores, and personalized watchlist functionality. All content is offered free to consumers and monetized through advertising.
Product overview
TV Guide is a media platform that aggregates TV and streaming content across multiple services, providing comprehensive TV listings, streaming service discovery tools, entertainment news coverage, and show/movie recommendations. The platform serves as a unified interface for discovering content across Netflix, HBO Max, Hulu, Amazon Prime Video, Paramount+, Peacock, and other streaming services, cable channels, and broadcast networks. The core offering consists of the TV Guide website, an interactive listings system, curated streaming recommendations, and entertainment journalism.
Differentiator
Problem solved
Functional benefit
Products and services
- TV Guide Website Online platform providing TV listings, streaming service discovery, entertainment news, celebrity news, show recommendations, and reviews across multiple streaming services, cable channels, and broadcast networks for general consumers.
- TV Listings Interactive TV schedule showing programming across broadcast networks, cable channels, and streaming services with channel-specific program guides.
- Streaming Recommendations Curated recommendations for TV shows and movies available across streaming platforms including Netflix, HBO Max, Hulu, Amazon Prime Video, Paramount+, Peacock, and others.
- Entertainment News Editorial coverage of entertainment news including show renewals, cancellations, casting announcements, release dates, reviews, and celebrity news.
- TV Guide Mobile App Mobile application for iOS and Android devices enabling users to access TV listings and streaming recommendations on the go, including personalized watchlists.
Quantifiable outcome
- Metacritic integration provides aggregated review scores for movies and TV shows to aid content discovery
Companies that use TV Guide
Customer profileSegments1 record
Ideal customer profiles1 record
TV Guide technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
TV Guide partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- FandomcoreTV Guide was acquired by Fandom (formerly Wikia) in 2022 as part of a portfolio acquisition from Red Ventures. Fandom is a fan community platform with over 350 million monthly users. TV Guide operates as a subsidiary brand under Fandom's media portfolio, which also includes GameSpot and Metacritic.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
TV Guide competitors and assessment
Company assessmentBroad incumbents
- Vulture (Vox Media): Vulture is Vox Media's entertainment vertical covering TV, movies, and pop culture with editorial reviews and recommendations. It competes with TV Guide's editorial and 'what to watch' content.
- Metacritic: Metacritic, a sister property under Fandom, aggregates review scores for media and is natively integrated into TV Guide. While it serves a broader review use case, it is a closely related sibling property in the same portfolio.
Direct peers
- JustWatch: JustWatch is a leading streaming aggregator that lets users search across Netflix, Hulu, Prime Video, and other services to find where content is available. It is the most direct competitor to TV Guide's streaming discovery offering.
- Decider: Decider is a streaming-focused editorial site offering recommendations, reviews, and 'where to watch' guides across major streaming services. It directly competes with TV Guide for streaming audience attention.
- Rotten Tomatoes: Rotten Tomatoes aggregates critic and audience reviews for movies and TV shows and offers 'where to watch' functionality. It competes with TV Guide on review-driven content discovery and trusted quality signals.
- Reelgood: Reelgood is a universal streaming guide that aggregates content across subscription services and offers personalized watchlists. It competes directly with TV Guide's cross-platform discovery and recommendation features.
- Entertainment Weekly: Entertainment Weekly is a long-established entertainment media brand covering TV, movies, and celebrity news. It competes with TV Guide on editorial coverage and entertainment content discovery.
Regional players
- Common Sense Media: Common Sense Media provides age-appropriate content reviews and recommendations for families, including streaming titles. It overlaps with TV Guide's review-based discovery, particularly for the family/parental demographic.
Emerging players
- Cord Cutters News: Cord Cutters News provides coverage of cord-cutting, streaming services, and live TV alternatives. It overlaps with TV Guide on streaming service education and consumer guidance content.
- What's on Netflix: What's on Netflix is a niche content discovery site focused on Netflix releases, new arrivals, and recommendations. While narrower in scope, it overlaps with TV Guide's streaming news and recommendations coverage.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
TV Guide social profiles
Digital presenceTV Guide financial estimates
Financial estimateRevenue estimate
Valuation estimate
TV Guide leadership team
Management profileNumber of profiles
TV Guide funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
TV Guide M&A and investment
M&A and investmentM&A1 record
Investments5 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about TV Guide
What does TV Guide do?
TV Guide operates a consumer-facing digital entertainment platform that aggregates TV listings across broadcast, cable, and streaming services, along with curated streaming recommendations, entertainment news, celebrity coverage, and movie/TV show reviews. The platform provides interactive schedules for live and upcoming programming, "what to watch" recommendations across Netflix, HBO Max, Hulu, Prime Video, Peacock, Paramount+, and other services, integrated Metacritic review scores, and personalized watchlist functionality. All content is offered free to consumers and monetized through advertising.
Is TV Guide a public or private company?
TV Guide is a private company. It is classified as corporate owned and is currently operating.
When was TV Guide founded?
TV Guide was founded in 1953. It employs 51 to 100 people.
Where is TV Guide based?
TV Guide is headquartered in Tulsa, United States, in the North America region.
How does TV Guide make money?
One revenue line is on record: advertising Revenue.
Who are TV Guide's main competitors?
Broad incumbents on record are Vulture (Vox Media) and Metacritic. Direct peers are JustWatch, Decider, Rotten Tomatoes, Reelgood and Entertainment Weekly. Common Sense Media is listed as a regional player. Emerging players are Cord Cutters News and What's on Netflix.
Does TV Guide have an API?
No public API is recorded for TV Guide.
What industry is TV Guide in?
TV Guide's product category is Entertainment Media & TV Listings. Its primary akta.pro industry code is MPACAAAA, General Entertainment SVOD Platforms, with a secondary code of MPABAOAA, National TV & Cross-Platform Audience Measurement Panels. Its NAICS code is 516210 and its SIC code is 7822.