Nadi
Nadi is a Jakarta, Indonesia-based software company founded in 2015 that develops NadiPos, a point-of-sale system for small and mid-sized merchants in Indonesia. The firm operates with 11-50 employees under founder Tarun Agarwal.
- Company typePrivate
- Founded2015
- HeadquartersJakarta, Indonesia
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Nadi does
Nadi is a Jakarta, Indonesia-based software company founded in 2015 that develops NadiPos, a point-of-sale system targeted at small and mid-sized merchants. The firm operates with a headcount in the 11-50 range, placing it in the early-stage SMB software category typical of Southeast Asian POS providers serving retail and food-service operators. The company's founder is Tarun Agarwal, indicating an entrepreneur-led organization at a relatively early scale.
The core product, NadiPos, is positioned as a POS software platform, though the source material provides limited detail on its technical architecture, feature set, integrations, or deployment model (cloud vs. on-premise). No API, SDK, mobile app, or third-party integration footprint is documented, suggesting the product may be a relatively self-contained, lightweight checkout solution rather than a broader commerce platform. No certifications, compliance attestations, or technology stack disclosures are present in the available data.
The company's go-to-market and revenue model are not well documented. No pricing tiers, customer logos, distribution channels, or partner ecosystem are identified. The only verifiable funding event is a $50,000 injection from Google Launchpad Accelerator in May 2017, which signals early-stage program participation but a relatively modest capital base. Important caveat: the aggregated source data contains conflicting entity information — including references to a separate Indian "Nadi" entity acquired by Systemair AB and a Japanese-language credit-cash-conversion website at the nadipos.com domain. These appear to be distinct entities rather than the Indonesian POS company described in the firmographic profile, and the resulting data quality limits deeper analytical conclusions.
Nadi firmographics
Firmographics- Name
- Nadi
- Legal name
- Nadi
- Website
- https://nadipos.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Acquired
- Headcount range
- 11–50 employees
- Short description
- Nadi is a Jakarta, Indonesia-based software company founded in 2015 that develops NadiPos, a point-of-sale system for small and mid-sized merchants in Indonesia. The firm operates with 11-50 employees under founder Tarun Agarwal.
- Ownership category
- akta.pro rank
Nadi industry classification
Industry- Product category
- Point of Sale Software
- NAICS
- Electronics and Appliance Retailers (4492)
- SIC
- Retail-Computer & Computer Software Stores (5734)
- akta.pro primary industry
- POS Terminals & All-in-One Retail Computers (HDACAKAA)
Keywords
Where Nadi is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Markets served
Nadi business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales
Nadi product offering
Product offeringCore offering
Nadi (operating as NadiPos) develops point-of-sale (POS) system software for retail merchants. The product enables retailers to handle sales transactions and payment processing at the checkout, supporting retail store operations.
Product overview
Based on the source data reviewed, Nadi does not appear to have a technology product portfolio documented. The website nadipos.com is a Japanese-language informational site about credit card cash conversion services (即日クレジットカード現金化), which is unrelated to a technology company's product offering. The only reference to Nadi as a company comes from Systemair AB's Q2 2025/26 interim report, which mentions completing the acquisition of Nadi in India, but provides no details about Nadi's products or services.
Differentiator
Problem solved
Functional benefit
Products and services
- NadiPos Point-of-sale (POS) system software designed for retail merchants to process sales transactions and handle customer payments at the checkout.
Companies that use Nadi
Customer profileIdeal customer profiles1 record
Nadi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Nadi partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Systemair ABcoreSystemair AB, a ventilation and air conditioning company, completed the acquisition of Nadi in India. This represents Nadi becoming part of the Systemair Group, likely expanding Systemair's presence in the Indian market.
Recent moves1 record
Expansion highlights2 records
Nadi competitors and assessment
Company assessmentBroad incumbents
- TouchBistro: iPad-based restaurant POS platform. Comparable in core functionality for F&B merchants; a larger, well-funded incumbent in the restaurant POS niche.
- Shopify POS: Omnichannel commerce platform with retail POS as one component of a broader commerce suite. Comparable on retail POS functionality for omnichannel merchants, though anchored to Shopify's wider ecosystem.
- Toast: US-focused restaurant POS and payments platform with cloud-based software. Comparable as a vertically focused POS incumbent; larger scale and adjacent to the F&B segment Nadi may serve.
- Lightspeed: Global retail and restaurant POS and commerce platform. Comparable in core POS functionality for retail/F&B; broader portfolio and larger scale than a regional player.
- Square (Block): Global POS and payments platform with broad merchant services. Comparable as an overarching POS ecosystem expanding into SE Asia, though it is a much larger multi-product incumbent rather than a niche specialist.
Direct peers
- Olsera: Indonesia-focused POS and business management platform for retail and F&B SMEs. Comparable product scope and customer base in the same domestic market.
- iReap: Indonesian POS application for SMEs, including F&B and retail micro-merchants. Directly comparable in target customer and price tier.
- Pawoon: Indonesian cloud-based POS platform serving SMEs and F&B merchants. Closest direct competitor by geography, target segment, and feature scope (cashier, inventory, reporting, multi-branch).
- Moka (GoTo): Indonesia-based POS software company for SMEs and F&B, now part of the GoTo ecosystem. Directly comparable as a domestic POS SaaS targeting the same merchant segment with similar features (billing, inventory, multi-outlet).
- Jurnal (Mekari): Indonesia-based cloud accounting and POS platform serving SMEs. Comparable as a domestic POS + back-office SaaS targeting the same merchant profile.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
Nadi social profiles
Digital presenceNadi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Nadi leadership team
Management profileNumber of profiles
Profiles1 record
Nadi funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Nadi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Nadi
What does Nadi do?
Nadi (operating as NadiPos) develops point-of-sale (POS) system software for retail merchants. The product enables retailers to handle sales transactions and payment processing at the checkout, supporting retail store operations.
Is Nadi a public or private company?
Nadi is a private company. It is classified as venture growth investor backed and is currently acquired.
When was Nadi founded?
Nadi was founded in 2015. It employs 11 to 50 people.
Where is Nadi based?
Nadi is headquartered in Jakarta, Indonesia, in the Asia region.
Who are Nadi's main competitors?
Broad incumbents on record are TouchBistro, Shopify POS, Toast, Lightspeed and Square (Block). Direct peers are Olsera, iReap, Pawoon, Moka (GoTo) and Jurnal (Mekari).
Does Nadi have an API?
No public API is recorded for Nadi.
What industry is Nadi in?
Nadi's product category is Point of Sale Software. Its primary akta.pro industry code is HDACAKAA, POS Terminals & All-in-One Retail Computers. Its NAICS code is 4492 and its SIC code is 5734.