SMS Group
SMS Group of Companies is a Detroit-based Certified Minority Business Enterprise providing diversified temporary staffing, security, transportation/logistics, and property management services across multiple US states, serving enterprise and mid-market clients in industrial, manufacturing, energy, and hospitality sectors.
- Company typePrivate
- Founded2019
- HeadquartersDetroit, United States
- Headcount101–250
- GTM typeB2B
- OfferingServices
What SMS Group does
SMS Group of Companies Complete is a Certified Minority Business Enterprise headquartered in Detroit, Michigan, operating as a diversified staffing and services holding company organized around six wholly-owned subsidiaries: SMS Staffing Solutions (temporary, contract, and permanent personnel placement), Special Multi Services (security, janitorial, and facility services), Arrow Logistics and Motor City Freight (dedicated trucking, intermodal, warehousing, and cross-docking with 48-state authorization), and AMA Properties and Midwest Properties (commercial and residential property management). The company serves enterprise and mid-market buyers across light industrial, manufacturing, energy/utilities, hospitality, administrative/executive, and quality containment verticals, with functional emphasis on skilled-trades and industrial workforce shortages, energy efficiency program staffing, and integrated facility services. Its core technology stack is built on a third-party Avionte HRIS for applicant tracking, payroll, and workforce management, supplemented by a proprietary Mobile Talent Engagement Platform that enables 24/7 candidate apply, onboarding, and work verification via mobile, and a sub-brand called SEEL (Solutions for Energy Efficient Logistics) that extends the company into residential and commercial energy-efficiency program management.
Revenue is generated primarily through markup on labor rates and placement fees in staffing, with parallel professional-services revenue from transportation/logistics and property management. Pricing is not publicly disclosed; hourly bill rates across posted roles span roughly $12 (food service) to $34.61 (Field Account & Quality Coordinator), and Business Development Representatives earn a $55,000-$65,000 base with uncapped commission reaching $80,000-$150,000+ OTE. Go-to-market is sales-led, with a direct field sales force of business development representatives handling prospecting, client presentations, rate negotiation, and account management, complemented by a public job board (jobs.smsgoc.com) for candidate acquisition and a presence on LinkedIn, Facebook, and X for top-of-funnel employer branding. The company holds MBE certification through the National Minority Supplier Development Council, E-Verify authorization, and memberships in the Detroit Regional Chamber and Livonia Chamber of Commerce. The company is privately held with no disclosed parent, no identified institutional investors, and no reported funding rounds.
SMS Group firmographics
Firmographics- Name
- SMS Group
- Legal name
- SMS Group of Companies Complete
- Website
- https://smsgoc.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- SMS Group of Companies is a Detroit-based Certified Minority Business Enterprise providing diversified temporary staffing, security, transportation/logistics, and property management services across multiple US states, serving enterprise and mid-market clients in industrial, manufacturing, energy, and hospitality sectors.
- Ownership category
- akta.pro rank
SMS Group industry classification
Industry- Product category
- Staffing Services
- NAICS
- Telemarketing Bureaus and Other Contact Centers (561422)
- SIC
- Services-Employment Agencies (7361)
- akta.pro primary industry
- Multi-Site / Branch Network Staffing (BPACACAJ)
Keywords
Where SMS Group is headquartered
LocationHeadquarters
- HQ city
- Detroit
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
SMS Group business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Staffing Services: Provides temporary, contract, and permanent personnel placement across multiple industries including light industrial, manufacturing, energy, quality containment, administrative, and executive staffing. Revenue is generated through mark-up on labor rates and placement fees.
- Transportation & Logistics: Dedicated trucking, intermodal services, trailer switching, warehousing, and facilities management through Arrow Logistics and Motor City Freight subsidiaries.
- Property Management: Commercial and residential property management services including buying, selling, renting, leasing, remodeling, restoration, and maintenance through AMA Properties and Midwest Properties subsidiaries.
- Security Services: Well-trained security personnel and facility maintenance services through Special Multi Services division.
- Hospitality Staffing: Qualified hospitality staff for fine dining and hospitality establishments including servers, bartenders, bussers, and event staff.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Weekly | Staffing placement rates vary by role and industry |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
SMS Group product offering
Product offeringCore offering
SMS Group of Companies is a diversified staffing and services firm providing temporary, contract, and permanent personnel placement across light industrial, manufacturing, energy, hospitality, administrative, and executive categories. Beyond staffing, the company delivers complementary security, janitorial, transportation and logistics, and commercial and residential property management services through wholly owned subsidiaries (Special Multi Services, Arrow Logistics, Motor City Freight, AMA Properties, and Midwest Properties). A 24/7 mobile talent engagement platform supports candidate onboarding and work verification.
Product overview
SMS Group of Companies is a Certified Minority Business Enterprise providing diversified staffing and services through multiple operating divisions. The company offers a unified portfolio of services including staffing solutions (temporary, contract, and permanent placement), hospitality staffing, security services, transportation and logistics (Arrow Logistics and Motor City Freight), property management (AMA Properties and Midwest Properties), and special multi-services including janitorial. The core staffing platform is supplemented by a mobile talent engagement app for candidate onboarding. The company operates primarily in Michigan with additional locations in Mississippi.
Differentiator
Problem solved
Functional benefit
Brands
- MobileTalent Engagement Platform: New mobile app for 24/7 talent engagement - allows candidates to apply, onboard, and verify assigned work from anywhere
- SEEL (Solutions for Energy Efficient Logistics)
Products and services
- SMS Staffing Solutions Temporary, contract, and permanent personnel placement services across industries including light industrial, manufacturing, energy, quality containment, administrative, executive, and skilled trades (automotive, advanced manufacturing, information technology). For businesses facing workforce shortages and seasonal fluctuations.
- Hospitality Staffing Services Staffing services for hospitality industry including fine dining establishments, providing bar backs, bartenders, servers, bussers, and event setup professionals for hotels, restaurants, and event venues.
- Security Services Well-trained, reliable personnel for security and facility maintenance, providing facility security, event security, access control, and patrol services for commercial clients.
- Special Multi Services (Janitorial & Abatement) Comprehensive facility services including janitorial and cleaning, with certified personnel for asbestos and lead abatement; remediation, debris removal, graffiti removal, and vegetation management for commercial properties.
- Arrow Logistics End-to-end transportation and logistics services including dedicated truckloads, intermodal services, trailer switching, warehousing, and facilities management. Available 24/7 with operations authorized across 48 states.
- Motor City Freight Transportation and logistics services featuring cross-docking, warehousing, heated storage, and expedited service including same-day and next-day deliveries.
- AMA Properties Commercial and residential property management including buying, selling, renting, leasing, remodeling, restoration, and debris removal services.
- Midwest Properties Commercial and residential property management services including remodeling, restoration, move in/out cleaning, and property maintenance.
Companies that use SMS Group
Customer profileSegments7 records
Ideal customer profiles4 records
SMS Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
SMS Group partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Insight Dynamic ResourcesminorSMS Group is mentioned as one of the global companies involved in the Gas-by-Rail Economic Corridor Initiative led by Insight Dynamic Resources in Ethiopia. This is a massive infrastructure project involving a 73,500-kilometre transcontinental railway system to deliver natural gas across Sub-Saharan Africa. The partnership aims to catalyze a $29 trillion industrial transformation in Africa with a focus on green hydrogen, steel, and iron production.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
SMS Group competitors and assessment
Company assessmentDirect peers
- Snelling Staffing: Multi-vertical staffing firm serving administrative, light industrial, professional, and executive placement, primarily through franchise-owned branches. Comparable to SMS Group's generalist multi-vertical staffing footprint and SMB/mid-market client base.
- Insight Global: Diversified staffing firm with light industrial, IT, engineering, and professional placement across the US. Comparable to SMS Group's diversified service mix including industrial and professional skills segments.
- Express Employment Professionals: US-based multi-vertical staffing firm operating in commercial, light industrial, and professional placement with a franchised branch network across 48 states. Closely comparable to SMS Group by size, multi-vertical model, and heavy light-industrial weighting.
- PeopleReady: Light-industrial and staffing services subsidiary of TrueBlue focused on general labor, skilled trades, and industrial staffing. Directly comparable to SMS Group's light industrial and skilled trades segments and to its staffing revenue model.
- Labor Finders: Light-industrial and skilled trades staffing firm operating across more than 130 offices nationwide. Comparable to SMS Group in target segment (light industrial), multi-site branch model, and blue-collar placement focus.
- Aerotek: Allegis Group subsidiary focused on light industrial, manufacturing, skilled trades, and professional staffing. Directly comparable to SMS Group's manufacturing/skilled trades exposure and industrial recruitment workflow.
- CornerStone Staffing: Regional multi-vertical staffing firm offering light industrial, administrative, professional, and skilled trades placement. Comparable to SMS Group in operating model and segment breadth at similar size.
Broad incumbents
- Kelly Services: Global publicly-traded staffing provider with broad coverage across industrial, professional, and education segments. Comparable as a wider-portfolio incumbent that competes for the same industrial clients as SMS Group.
- ManpowerGroup: Global staffing leader with strong light industrial, logistics, and contingent workforce offerings in the US. Comparable as a broader incumbent whose industrial staffing arm competes directly with SMS Group's core vertical.
- Adecco: Largest global staffing firm with deep industrial, logistics, and professional placement capabilities. Comparable as the broader incumbent benchmark against which mid-sized regional staffing firms like SMS Group compete for enterprise contracts.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
SMS Group social profiles
Digital presenceSMS Group compliance and trust
Trust signalCompliance2 records
SMS Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
SMS Group leadership team
Management profileNumber of profiles
SMS Group subsidiaries and ownership
Company hierarchySubsidiaries6 records
SMS Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SMS Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SMS Group
What does SMS Group do?
SMS Group of Companies is a diversified staffing and services firm providing temporary, contract, and permanent personnel placement across light industrial, manufacturing, energy, hospitality, administrative, and executive categories. Beyond staffing, the company delivers complementary security, janitorial, transportation and logistics, and commercial and residential property management services through wholly owned subsidiaries (Special Multi Services, Arrow Logistics, Motor City Freight, AMA Properties, and Midwest Properties). A 24/7 mobile talent engagement platform supports candidate onboarding and work verification.
Is SMS Group a public or private company?
SMS Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SMS Group founded?
SMS Group was founded in 2019. It employs 101 to 250 people.
Where is SMS Group based?
SMS Group is headquartered in Detroit, United States, in the North America region.
How does SMS Group make money?
Five revenue lines are on record. Staffing Services are the primary driver. The others are transportation & Logistics, property Management, security Services and hospitality Staffing.
Who are SMS Group's main competitors?
Direct peers on record are Snelling Staffing, Insight Global, Express Employment Professionals, PeopleReady, Labor Finders, Aerotek and CornerStone Staffing. Broad incumbents are Kelly Services, ManpowerGroup and Adecco.
Does SMS Group have an API?
No public API is recorded for SMS Group.
What industry is SMS Group in?
SMS Group's product category is Staffing Services. Its primary akta.pro industry code is BPACACAJ, Multi-Site / Branch Network Staffing. Its NAICS code is 561422 and its SIC code is 7361.